Best Book Marketing Sites – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsBest Book Marketing Sites

Writing a review about a book that has not been released is a little difficult – however what is very important to comprehend is the background of Traffic Secrets.

Best Book Marketing Sites Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? After all, isn’t this simply another marketing book by a so called web guru to earn money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it includes a substantial amount of value to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

But more notably he is now talking about the topic which needs to be at the heart of all service. How do you get traffic, possible customers, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are many factors why a company may not make it through – however by far one of the most significant is a lack of traffic! Without any paying consumers, or traffic, you simply do not have a service.

And yet it is among the locations that is both over-looked, and tough to specify. I think it is due to the fact that it is a hard topic, so lots of company owner simply neglect it. They take the “build it and they will come” method – which clearly doesn’t work.

It does seem crazy that with all the “traffic” on the web why isn’t every online business squashing it! Daily there is close to $7 billion exchanged with people purchasing services and products online – in every niche you can possibly imagine. Yet for the majority of online businesses they feel like they remain in the middle of the desert – not swimming in the limitless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have an unlimited supply of traffic? However most stay stuck and having a hard time?. Best Book Marketing Sites

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to an organisation success, and why everybody in service need to be investing in education around this topic.

Right now there are a huge variety of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be easy right? But that is not the case otherwise everybody would have split it.

Also, let’s state that you have actually found a traffic source and your business is doing excellent. What would happen if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your service and free to take it anywhere you want.

Who Is Russel Brunson Best Book Marketing Sites

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are extraordinary worth each on their own. If you haven’t read them, then I strongly recommend you include it to your todo list!

Russel constructed the ClickFunnels platform on the idea of making sales funnels easy. How can you take a complex task or idea and make it basic.

It is frequently said that there is absolutely nothing brand-new – which the more things change, the more they remain the exact same. This is the case with a number of Russell’s products.

You see much of what Russell sells are really ideas and ideas that another person developed. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS offers credit to where the concept originated from.

Russell has remained a student – which is absolutely the very best method to be. In any discipline he has set his mind to, he has ensured he studies it in information, surrounds himself with fantastic coaches, and ends up being a master of it. In doing so he will get key ideas.

Russell is likewise an incredible story teller. He has an extraordinary capability to take concepts that may be difficult to comprehend, and retell them in a simple, easy to comprehend manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS series really originated from Andre Chaperon, who Russell does really mention and provide the credit. But his method of retelling what the SOS sequence is, and how you can use it, now has his name largely connected with it.

However it is more than that. Russell is deep in the trenches as a web online marketer. He has actually done it difficult and suffered many numerous set-backs and failures. When he takes an idea and retells it – he does it from a place of understanding how it works in the genuine world. The guidance and experience he covers around the principle is priceless.

What does this mean?

I believe it means that almost anything Russell contributes to producing is of the highest worth. He takes the finest of the finest and replays it to us in a method that we can understand and implement into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other items.  Best Book Marketing Sites

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was constructing an online business back!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became famous, a minimum of in the fairly little tight internet marketing circle – as it was back then. And he became somebody Russell admired, and followed carefully.

The genuine fascinating part of the story is that several years later Russell still saw the substantial value in the traffic secrets course – and he managed to convince John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone product, it ended up being an upsell to his other products. He discovered a method to use it to create much more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was released at a time when numerous so called expert’s were trying to keep everything about online success a secret. But in typical Russell Brunson design, he released all the secrets offered for anyone who made the effort to understand the book and check out.

It contains a detailed actionable plan for any who is brand-new to internet marketing.

Some of the concepts covered include;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your product sell price.
  • How to discover your dream clients; how to turn prospective consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has been called “life-changing” by so many people, including the similarity Steve Larson, who has gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – particularly if you prepare to construct an online company. It shares the secrets around developing a regional following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the proper way to bring in people.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are selling. The majority of people are simply stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location obviously is the point where they understand they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your client is receiving is much higher than the quantity they spend for it.

In numerous ways this book is a script for how Russell has actually learnt to market and offer over several years online. It is the very same process and tools he utilizes everyday in his company to make it the substantial success that it is.  Best Book Marketing Sites

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial themes and subjects will be taken from this original course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 quite detailed modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one providing the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental concepts that will be constructed on. These include domain names, branding and target audience. , if your are a newbie to online marketing this very first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise learn about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out once again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a very important topic, and one close to my heart as I enjoy utilizing SEO as a crucial traffic source in my service. Do this part right and you have unlimited totally free traffic for many years. You will discover the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll require to learn how to grow it and likewise take care of it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable strategies that you can use to generate traffic by means of e-commerce. You will learn how you can use Amazon’s item marketing API to boost the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core methods to grow a company consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to buy media Ads and sponsorships. John also reveals you how to get your Ads stumbling upon major news websites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over two dozen private lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a massive quantity of traffic to your site. This module reveals you what you need to begin, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software and widgets across platforms. The key concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually concerned your website, but not yet purchased. This is a must if you are using paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including various languages. Frequently there are untapped markets just due to the reality t that they do not speak English. Equate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has ended up being the major source of traffic and leads for most online company owners. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out techniques like leveraging Facebook likes and shares, and incorporating various social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred strategy! John covers the key concepts such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the strategies have actually really stayed the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are also shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s content? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest online search engine (behind Google), it stands to reason it should be such a high traffic source for any company. That and the reality that it is in fact owned by Google means it is a platform that all company should be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be extremely simple to end up being overwhelmed and distracted. {So a well laid-out a master plan to assist you stay focused and organised is truly important.

Phew that is a lot! When you break it down throughout all the module, it really is remarkable value. Anybody of these modules would blow away the training programs turning up by “experts” who have only been around for a couple of months!  Best Book Marketing Sites

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

But as usual it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the finest training programs for anybody attempting to cover their head around internet marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA challenge. This really is remarkable value for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial worth.

What People Don’t Like So Much?

Some info and tools discussed in the course are a bit out-dated and require to be refreshed. But it is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how crucial this topic is.
You can’t buy the Traffic Secrets course only. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Best Book Marketing Sites

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Best Book Marketing Sites - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first launched.

While it’s not ideal it is among the fastest methods to find out about the lots of various traffic sources offered on the internet. It is of enormous value for any entrepreneur or entrepreneur wanting to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can just assume that the brand-new Traffic Secrets book will be fantastic.