Best Digital Marketing Traffic Sources – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsBest Digital Marketing Traffic Sources

Writing a review about a book that has not been launched is a little tricky – but what is important to comprehend is the background of Traffic Secrets.

Best Digital Marketing Traffic Sources Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this simply another marketing book by a so called web guru to make cash?

If know anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it includes a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

But more importantly he is now talking about the topic which needs to be at the heart of all organisation. How do you get traffic, prospective customers, to your business?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are numerous reasons an organisation might not make it through – however by far among the biggest is a lack of traffic! Without any paying customers, or traffic, you just do not have a service.

And yet it is one of the areas that is both over-looked, and challenging to specify. I think it is because it is a hard topic, many business owners merely neglect it. They take the “build it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with people purchasing services and products online – in every niche imaginable. For a lot of online businesses they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so simple and appear to have an endless supply of traffic? The majority of remain stuck and struggling?. Best Digital Marketing Traffic Sources

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to a service success, and why everyone in organisation must be buying education around this subject.

Now there are a big number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So using among these should be easy right? That is not the case otherwise everybody would have cracked it.

Also, let’s state that you have found a traffic source and your service is doing terrific. What would occur if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive money and increases the expense of marketing by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you eliminate the shackles. You are now in control of your service and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Best Digital Marketing Traffic Sources

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are extraordinary value each by themselves. If you haven’t read them, then I highly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his approach to whatever. How can you take a complicated job or idea and make it basic. How do you simplify to simple elements that can be executed on and then duplicated to scale.

It is typically said that there is nothing brand-new – and that the more things alter, the more they remain the exact same. This is the case with a lot of Russell’s items.

You see much of what Russell sells are in fact ideas and ideas that somebody else developed. Does this mean that he “stole” the ideas – no I do not think so, as he ALWAYS offers credit to where the concept came from.

Russell has stayed a student – which is definitely the best way to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in detail, surrounds himself with incredible mentors, and becomes a master of it. In doing so he will get crucial concepts.

Russell is likewise a fantastic story teller. He has an incredible capability to take ideas that may be tricky to understand, and retell them in a basic, simple to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS series actually originated from Andre Chaperon, who Russell does really offer the credit and point out. His way of retelling what the SOS sequence is, and how you can use it, now has his name mostly associated with it.

But it is moreover. Russell is deep in the trenches as a web online marketer. He has actually done it tough and suffered many lots of set-backs and failures. When he takes an idea and retells it – he does it from a place of knowing how it works in the real world. The guidance and experience he twists around the principle is valuable.

So what does this mean?

I think it suggests that almost anything Russell contributes to producing is of the greatest value. He takes the best of the finest and replays it to us in a method that we can understand and implement into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than many of Russell’s other products.  Best Digital Marketing Traffic Sources

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was building an online organisation back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became famous, a minimum of in the reasonably small tight online marketing circle – as it was back then. And he became someone Russell admired, and followed closely.

The real fascinating part of the story is that several years later Russell still saw the big value in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. Rather of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He discovered a way to use it to develop even more worth in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When many so called master’s were attempting to keep everything about online success a trick, the book was launched at a time. However in common Russell Brunson style, he published all the secrets offered for anybody who put in the time to read and comprehend the book.

It contains a detailed actionable blueprint for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing worth in your sales process to improve your item sell price.
  • How to find your dream consumers; how to turn potential customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has been called “life-changing” by so lots of people, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should check out book for any entrepreneur – particularly if you prepare to construct an online company. It shares the secrets around creating a regional following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the ideal method to bring in people.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are offering. Most individuals are simply stuck, which is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much greater than the quantity they pay for it.

In numerous methods this book is a script for how Russell has learnt to market and sell over several years online. It is the same procedure and tools he uses everyday in his business to make it the substantial success that it is.  Best Digital Marketing Traffic Sources

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential styles and subjects will be taken from this original course – so it’s an excellent location to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 quite comprehensive modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to basic ideas that will be built on. These consist of domain, branding and target markets. If your are a newbie to internet marketing this first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target audience, including where they hang out, the keywords to discover them and the ad copy that they will respond to. You also find out about the best traffic sources so you do not waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily ignored. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a really important subject, and one close to my heart as I love using SEO as an essential traffic source in my business. Do this part right and you have limitless free traffic for many years. You will learn the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to find out how to grow it and likewise take care of it as it grows. This module teaches proven email marketing techniques and techniques that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. If done right the process is simple. Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable strategies that you can utilize to generate traffic by means of e-commerce. You will find out how you can use Amazon’s item marketing API to enhance the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a business consisting of, lower your cost per visitor, boost traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads encountering major news sites like CNN, Fox News, and ESPN. And, you’ll discover tested techniques for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over two lots specific lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive amount of traffic to your website. This module reveals you what you require to get going, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app individuals were using, that could drive traffic to your service! You’ll discover how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets across platforms. The crucial concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have come to your site, but not yet made a purchase. If you are using paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, including various languages. Typically there are untapped markets just due to the truth t that they don’t speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has ended up being the significant source of traffic and leads for most online organisation owners. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover strategies like leveraging Facebook likes and shares, and incorporating various social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the key concepts such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the methods have really stayed the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and offer value to your audience. You are also demonstrated how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other people’s material? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any business. That and the fact that it is in fact owned by Google indicates it is a platform that all service need to be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be very easy to end up being overwhelmed and sidetracked. {So a well laid-out a master plan to help you remain focused and organised is truly essential.

Phew that is a lot! It really is amazing value when you break it down across all the module. Anybody of these modules would blow away the training programs turning up by “masters” who have actually only been around for a couple of months!  Best Digital Marketing Traffic Sources

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium offered the material.

As usual it looks like Russel and the group will be launching the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Currently there is no other way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a plan deal or an upsell from one of the other ClickFunnel’s items.

Most likely the most convenient and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anybody trying to wrap their head around online marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA obstacle. This actually is incredible value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have actually found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be revitalized. However it is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how important this topic is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Best Digital Marketing Traffic Sources

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Best Digital Marketing Traffic Sources - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first released.

While it’s not ideal it is among the fastest ways to find out about the numerous different traffic sources available on the web. It is of enormous value for any entrepreneur or business owner aiming to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can only presume that the new Traffic Secrets book will be amazing.