Best Pop Traffic Sources – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsBest Pop Traffic Sources

Writing a review about a book that has not been released is a little tricky – but what is necessary to understand is the background of Traffic Secrets.

Best Pop Traffic Sources Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be introduced.

Most notably, why should you care? After all, isn’t this just another marketing book by a so called internet guru to earn money?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it includes a big amount of value to the reader. His entire marketing and sales philosophy is how can he stack the value in favour of the purchaser – which is an actually revitalizing view.

More significantly he is now talking about the subject which needs to be at the heart of all company. How do you get traffic, potential customers, to your service?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are numerous reasons a company may not make it through – however by far one of the most significant is an absence of traffic! With no paying customers, or traffic, you merely do not have an organisation.

And yet it is one of the locations that is both over-looked, and challenging to specify. I believe it is since it is a difficult subject, so numerous company owner just disregard it. They take the “build it and they will come” approach – which clearly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online business crushing it! Everyday there is close to $7 billion exchanged with individuals purchasing items and services online – in every niche you can possibly imagine. For most online companies they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so basic and appear to have an unlimited supply of traffic? But the majority of remain stuck and struggling?. Best Pop Traffic Sources

That is the Secret of Traffic in a sales funnel. That is why it is basic and so crucial to a business success, and why everybody in organisation should be investing in education around this topic.

Now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be easy? That is not the case otherwise everyone would have split it.

Likewise, let’s state that you have actually found a traffic source and your business is doing fantastic. What would happen if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the cost of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See once you understand it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your organisation and free to take it anywhere you want.

Who Is Russel Brunson Best Pop Traffic Sources

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has actually been around because there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are unbelievable value each by themselves. I strongly recommend you include it to your todo list if you haven’t read them!

Russel constructed the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex task or concept and make it basic.

It is often said that there is nothing brand-new – and that the more things change, the more they stay the exact same. This is the case with much of Russell’s products.

You see much of what Russell offers are actually concepts and concepts that another person created. Does this mean that he “took” the concepts – no I do not think so, as he ALWAYS provides credit to where the idea originated from.

Russell has stayed a trainee – which is definitely the best way to be. In any discipline he has set his mind to, he has ensured he studies it in detail, surrounds himself with remarkable mentors, and becomes a master of it. In doing so he will choose up key concepts.

Russell is also an amazing story teller. He has an amazing ability to take concepts that might be tricky to comprehend, and retell them in a basic, easy to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series actually originated from Andre Chaperon, who Russell does actually discuss and offer the credit. However his method of retelling what the SOS series is, and how you can utilize it, now has his name mostly connected with it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a place of knowing how it works in the genuine world.

What does this suggest?

I think it indicates that nearly anything Russell contributes to producing is of the highest worth. He takes the very best of the finest and replays it to us in a manner that we can execute and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other products.  Best Pop Traffic Sources

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was building an online service back when most of us hardly understood what the Internet even was!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being well-known, a minimum of in the fairly small tight web marketing circle – as it was back then. And he became someone Russell admired, and followed closely.

The real interesting part of the story is that many years later on Russell still saw the substantial value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it ended up being an upsell to his other items. He discovered a way to utilize it to develop even more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

When many so called guru’s were attempting to keep everything about online success a secret, the book was released at a time. But in typical Russell Brunson style, he released all the secrets offered for anybody who made the effort to understand the book and read.

It includes a step-by-step actionable plan for any who is new to internet marketing.

A few of the concepts covered include;

  • The Value Ladder; how to build increasing worth in your sales procedure to enhance your product sell price.
  • How to discover your dream consumers; how to turn potential consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has been called “life-changing” by so lots of people, consisting of the likes of Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – especially if you plan to build an online organisation. It shares the secrets around creating a regional following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an attractive character, how do you begin to get your message out in the best way to bring in individuals.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are selling. The majority of individuals are simply stuck, which is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The location of course is the point where they realise they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is getting is much greater than the quantity they spend for it.

In lots of methods this book is a script for how Russell has actually found out to market and offer over numerous years online. It is the exact same process and tools he uses everyday in his company to make it the huge success that it is.  Best Pop Traffic Sources

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the crucial styles and topics will be drawn from this original course – so it’s a good place to start.

The initial John Reese Traffic Secrets course is exceptionally detailed – with 24 rather comprehensive modules! So let’s take a glimpse what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to basic ideas that will be constructed on. These include domain, branding and target markets. , if your are a rookie to online marketing this first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about finding your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise learn more about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly overlooked. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a very crucial topic, and one close to my heart as I enjoy using SEO as an essential traffic source in my service. Do this part right and you have endless complimentary traffic for several years. You will learn the essentials of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to learn how to grow it and also take care of it as it grows. This module teaches tested email marketing techniques and strategies that work. You’ll learn how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. If done right the process is uncomplicated. Start an affiliate program, hire affiliates to promote for your organisation and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing techniques that you can utilize to generate traffic by means of e-commerce. You will find out how you can use Amazon’s item marketing API to improve the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a service consisting of, lower your cost per visitor, boost traffic volume and raise your average spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested methods for running all sorts of ads like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots specific lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and the usage of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module reveals you what you need to begin, including how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Picture if you had an app individuals were using, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets throughout platforms. The crucial concept is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Marketing on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are eager to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have concerned your site, however not yet made a purchase. This is a must if you are utilizing paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, including different languages. Often there are untapped markets merely due to the truth t that they do not speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of internet marketing. It has ended up being the major source of traffic and leads for many online entrepreneur. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you learn strategies like leveraging Facebook shares and likes, and integrating various social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred technique! John covers the essential ideas such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the techniques have actually truly stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply worth to your audience. If this isn’t your thing, you are also shown how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the truth that it is really owned by Google implies it is a platform that all service must be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be super simple to end up being overwhelmed and sidetracked. {So a well laid-out a master plan to assist you stay focused and arranged is truly essential.

Phew that is a lot! When you break it down throughout all the module, it actually is remarkable value. Anyone of these modules would blow away the training programs popping up by “experts” who have actually just been around for a couple of months!  Best Pop Traffic Sources

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

As typical it looks like Russel and the group will be launching the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the simplest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is one of the finest training programs for anyone trying to wrap their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA difficulty. This actually is remarkable value for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable online marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and require to be revitalized. But it is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this topic is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Best Pop Traffic Sources

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Best Pop Traffic Sources - Traffic Secrets Book

In general, the Traffic Secrets course might be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first launched.

While it’s not perfect it is one of the fastest ways to find out about the many various traffic sources readily available on the web. It is of massive value for any entrepreneur or entrepreneur seeking to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven technique, I can just presume that the brand-new Traffic Secrets book will be incredible.