Best Retail Sales Training Books – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  {OFATraining2} 

I actually seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – quickest article ever! Once you have checked this blog site out you will see how much worth there really is in doing the challenge, and ideally.

I really don’t think people understand the advantages of the challenge – otherwise they would have currently done it. If you are beginning an online service, or have a business that is not yet at the 6 figure mark, then this challenge is essential training to super-charge your business.

The One Funnel Away Challenge takes you through the steps in producing a successful sales funnel. It teaches you the various aspects that comprise a sales funnel and most significantly has you construct one yourself. So you complete the training challenge with your own working sales funnel tailored around your service.

I think you will see from whatever below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is truly rather remarkable.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to help you build an effective sales funnel for your company. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the development of all the components around a successful, top performing sales funnel.

The program is so extensive, that I know of many individuals that go through it several times. If they have a new funnel they are putting together, they pick to go through the training once again, to make certain they have actually covered everything properly.

The training is stated to cover 4 weeks, but actually it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the ideal frame of mind. This is rather crucial, offered there is a lot that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential themes or subjects every week. The daily training sessions then develop upon each topic, with daily actions left as ‘research’. Key locations covered consist of;

  • Creating a tempting product deal
  • Psychology of sales
  • The importance of stories in the selling procedure
  • What hooks a possible client
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be required to do homework almost everyday! But then how else will you wind up with a working sales funnel if you’re not building it out as you go.

Best Retail Sales Training Books OFA Challenge

The challenge initially began as a ‘live’ occasion, with portions of training provided via Facebook lives. So it didn’t run that frequently. Nevertheless, due to the success of the training, both in variety of students and the success stories that are coming out, the training is now run over 2 week.

Components that were live are now previous lives that have actually been taped because of that. However to be honest I didn’t feel that anything was lost from this. The truth that it had been live implied that individuals were asking concerns – a lot of which remained in line with what I was questioning.

The final thing to keep in mind is that it is a “challenge” – meaning there is a time limit. In basic, it is so easy to put off tasks to tomorrow, and then question why we do not make good progress. So by setting this as a challenge it drives that competitive part of us to desire to succeed.

As the challenge starts to draw to a close you become more happy of what you have achieved, and can’t wait for all of it to go live. Particularly when other people are starting to post in the Facebook group their success and sales coming through!

Oh, and if you have not figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. But I hope you like the original theme, as you’re going to hear it a lot!

How Much Does It Cost?  Best Retail Sales Training Books

The simple response is $100 – which is simply amazing value. There are courses out there that charge 10 times or more this amount and don’t come close to the worth got. At $100 it’s like a no-brainer. Best Retail Sales Training Books

If you can’t manage the $100 to invest in your education, particularly with a program like this, then to be truthful I think you will have a hard time in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later on, so it should end up being an extremely easy decision.

The other cost, naturally, is your time. You will require to dedicate at least one hour daily to make keep up. The training does move fast, given just how much is covered. So if you don’t keep up with viewing the training sessions and completing your tasks, then you will have a hard time.

The time component will frequently be much harder than the $100. Like I said it will become apparent why the $100 is fantastic worth – however lots of individuals will struggle with the time element. If you truly desire your company to begin cranking then you merely require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the option of choosing a 100% digital plan. The digital variation is just that, all the components listed below are simply available for download online. With the the standard pack you will require to cover shipping (

However, if this is your first time doing the challenge, then I strongly recommend getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to doodle notes in for future reference.

What is included in the challenge?

One Funnel Away Value Stack

Best Retail Sales Training Books

The Training Portal – All the training is available online through a devoted training site. It keeps you grounded, and makes sure you take the time to complete each day’s tasks, rather than avoid ahead and leave the challenge half finished.

The Challenge Workbook – You receive a spiral bound workbook covering the training material. This lays out each objective consisting of the crucial aspects covered, examine list of jobs you need to finish and locations for you to make your own notes. Each day is likewise offered for download as a soft copy – however there is something to be stated about doodling your notes in a devoted workbook as you are learning.

MP3 Player – This holds all the lessons recorded for you ready to go. It supplies a simple method to digest the training and listen “objectives” in any idle time you might have (on the commute to work for example).

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is very effective. Numerous updates and notes are published here from the coaches and mentors, and you get to publish any concerns or struggles you have. Notably this is the group of people who are going through the training precisely like you are. So this offers the support structure you need – simply like a study hall back in school or uni.

Bonus offers

There are a number of rewards that are available in addition to the standard One Funnel Away training. The 2 crucial items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is developed on the idea of a simple question; if you lost whatever what would you do in the next 30 days to develop back your company (knowing what you understand now)? You might easily copy simply one method, and be well on your method to your very first online company.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the starting point for anybody who is brand new to online marketing, and desires to be an affiliate marketer. It is a video series of 15 digital business owners, each providing their steps they would utilize to build an affiliate organisation from scratch. Each person has actually been extremely successful in their chosen niche, and share quite honestly the important things they found out that assisted achieve that success.

All of these are readily available through the One Funnel Away Challenge training website. You are given life time access to the perks by going through the challenge. Once again the worth in these rewards alone make the $100 appear absurd.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no scarcity of abilities and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the key topics each day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has actually been around given that there were sales people (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has actually handled to do that.

Russell has actually composed a number of books which are unbelievable worth each by themselves.

Russell developed the ClickFunnels platform on the idea of making sales funnels easy. How can you take a complex job or concept and make it simple.

Russell’s design is likewise very easy to listen to, making his training sessions really enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that shows up every day to hammer home the concepts Russel presented. Importantly, he is also your frame of mind coach. He bring a passion and level of interest which is contagious and difficult to disregard.

Steve really knows his things and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not countless funnels. He decided to move on and produce his own agency mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has found out in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve comes on … you’ll see what I suggest.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘excellent police’ to Steves ‘bad cop’ and hangs out detailing more of the specifics behind the jobs. So Julie reveals us more of the “how” you set about doing something. This consists of on-screen demo’s how you set somethings up action by action.

Again, Julie is a very successful entrepreneur in her own. She started using ClickFunnels as a core part of her company and had so much success Russel asked her to join his team. If you follow Juiie on social media you will see she spends a lot of time teaching how to stabilize the life of an entrepreneur with house life.

Live Coaches

In addition to the main 3 coaches, there are also live coaches designated to each challenge accomplice. These coaches have been successful building out sales funnels in their businesses, and hold live training sessions through-out the week.

So notably you get any answers you might have looked at and attended to in real time (not just recordings). The coaches are situated in various part of the world, so the live sessions are readily available at reasonable times for everybody.

What is covered in the Training.

The one thing that stands out with the One Funnel Away Challenge is how structured all of it is. So much idea has gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does each week – all constructing up to your sales funnels being completed with the crucial elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Best Retail Sales Training Books

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You actually also need to keep your eyes open, as a number of sales methods are shown – they’re not presented as such, however they are extremely much there.

You are presented to “the perfect webinar” script, which is an entire sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales process is compressed into 90 mins, and its remarkable to view Russel unpack it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your deal really is. What are you selling and why? You are introduced to the concept of “stacking” your deal so that the worth far out-weighs the cost. You begin to build out your deal and the ‘possessions’ you will include in your ‘stack’.

The idea is, if your deal is good enough, and compelling enough, it will offset any mistakes made later. But extremely little can fix a bad deal.

This weeks objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You truly dig into your story (what got you here), and how you can use it to both construct connection and ‘hook’ prospective consumers.

There is likewise an enormous push for you to begin releasing your own material – which I am a substantial believer of! But don’t flip out – this is where Steve actually assists us understand why, and how we can make it a little easier than it sounds.

Todays missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the fascinating point – you are three weeks in prior to you begin to construct the funnel (utilizing ClickFunnels obviously). And in actual fact you are even provided a design template funnel (share funnel) to deal with.

Once again that point is this training is not about simply how to build a landing page, and what buttons to put where. It truly is about developing out the entire sales funnels.

In this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It ends up being a digitised sales process that leads your prospective consumers through your virtual shop. Here you will also be taught the core funnel method.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you start to see how you can bring traffic through your funnel you have actually developed. Your entire sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty store.

Here Russel and the team cover how you are going to get traffic, or prospective buyers to come into your funnel. The concept of organic (earned) traffic versus paid traffic is discussed – so depending upon your preferred approach and marketing budget you are covered.

This weeks missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely say EVERYONE! But that’s not rather real (however almost) … If you are just beginning in the online service world, then this course is a must. It will help you understand the essentials that makes an excellent sales funnel – and you will real have a working sales funnel by the end of it.  Best Retail Sales Training Books

If you currently have a business, however it’s not rather at the 6 future earnings yet, then I ‘d strongly recommend inspecting it out. The ideas covered and taught will absolutely improve your business sales process.

If you are brand-spanking brand-new to online organisation, and never had any training, have not begun selling anything at all, then this course will be a little bit of a challenge. That doesn’t imply you should not do it – however feel in one’s bones that you will seem like you are drinking from a fire hose pipe. It is more than most likely you will wish to duplicate it once again later on, once you have a bit more experience (which is a perfectly great approach).

Who Is The Challenge NOT For

If you are actually having a hard time with the $100, then I believe there might be bigger problems you require to address first. Attempting to construct a company originating from a frame of mind of shortage is truly hard – so get your cash flow covered. And after that be prepared to purchase yourself – particularly when the training value is so high.

To get the real worth from the training you require the time to do the research! If it’s on a poorly created (or disorderly) sales process, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. In fact this point is rammed home again and again by Steve in his training. It does not matter what niche you are in, or the product you are selling, the ideas all work – “It’s not about the product” Steve shouts!

Is there a refund guarantee?

Yes. Something that makes the majority of people feel a bit more comfortable is if there is some type of warranty on the quality of the item. Here there absolutely is, with a full cash back ensure if the challenge and training does not meet your expectations (as unlikely as that is). You just require to return the physical pack you received.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online company and what it indicates doesn’t hurt. But this challenge is created even for a brand rookie.

What If I Don’t Have A Product?

No problems. As Steve keeps stating, it’s not about the item. You can utilize what you find out to offer anything online – and will get a host of concepts and examples to get you began. You may even select to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a separate Facebook group so that you have a group of individuals you are going through the challenge with. ClickFunnels likewise has a variety of support system likewise on Facebook you can join for broader support as your business grows.

What If I miss the Live Training?

Everything is taped for you, including the live coaching sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is generally a catch-up day weekly, which is a good time to view anything you might have missed out on, or review something you may not have actually comprehended the very first time.

Summary

The One Funnel Away Challenge truly is among those unique pieces of education that really provides. My experience has been that ‘sales’ is frequently a ‘dirty’ word, and is something that lots of people avoid. Nevertheless, without sales nearly all companies merely can’t exist.

So if you stay in business and wish to offer something online, then the One Funnel Away Challenge is for you! Particularly if you are brand-new to online organisation, or your business is still building and you are yet to hit the 6 figure mark.

The worth in the training deserves method more than the $100 price tag. And after that when you think about the benefit material you get, it ends up being a must.

I can’t advise taking this challenge enough. It will make you totally change the way you have actually been looking at online selling, and notably leave you with something concrete – a working online sales funnel!  Best Retail Sales Training Books