Best Sales Training Books – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  {OFATraining2} 

I actually seemed like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest post ever! As soon as you have actually examined this blog out you will see how much value there actually is in doing the challenge, and ideally.

I really don’t think people understand the advantages of the challenge – otherwise they would have already done it. If you are starting an online organisation, or have a company that is not yet at the six figure mark, then this challenge is necessary training to super-charge your business.

The One Funnel Away Challenge takes you through the steps in developing a successful sales funnel. It teaches you the various components that comprise a sales funnel and most importantly has you construct one yourself. So you complete the training challenge with your own working sales funnel tailored around your company.

I think you will see from whatever listed below, there is a lot that is put into the One Funnel Away Challenge training program – the worth is truly quite remarkable.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to assist you build an effective sales funnel for your organisation. Now this is not just simply cranking out a couple of web-pages or landing pages. It is the development of all the components around an effective, top carrying out sales funnel.

The program is so thorough, that I understand of lots of people that go through it several times. If they have a new funnel they are assembling, they pick to go through the training again, to ensure they have actually covered whatever correctly.

The training is stated to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the ideal state of mind. This is rather crucial, offered there is so much that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with crucial styles or subjects every week. The daily training sessions then build upon each subject, with day-to-day actions left as ‘research’. Secret locations covered consist of;

  • Creating a tempting product offer
  • Psychology of sales
  • The significance of stories in the selling process
  • What hooks a prospective client
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be required to do research almost daily! But then how else will you end up with a working sales funnel if you’re not building it out as you go.

Best Sales Training Books OFA Challenge

The challenge initially began as a ‘live’ event, with portions of coaching delivered by means of Facebook lives. So it didn’t run that often. Nevertheless, due to the success of the training, both in variety of students and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, aspects that were live are now previous lives that have actually been recorded. To be honest I didn’t feel that anything was lost from this. The truth that it had been live meant that people were asking questions – much of which were in line with what I was questioning.

The final thing to bear in mind is that it is a “challenge” – implying there is a time limitation. In general, it is so easy to put off tasks to tomorrow, and then question why we do not make great development. So by setting this as a challenge it drives that competitive part of us to wish to succeed.

As the challenge begins to draw to a close you end up being more proud of what you have actually achieved, and can’t wait for it all to go live. When other people are starting to publish in the Facebook group their success and sales coming through, particularly!

Oh, and if you have not figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. I hope you like the original theme, as you’re going to hear it a lot!

So How Much Does It Cost?  Best Sales Training Books

The basic response is $100 – which is simply remarkable worth. There are courses out there that charge 10 times or more this quantity and do not come close to the value received. At $100 it’s like a no-brainer. Best Sales Training Books

If you can’t afford the $100 to purchase your education, particularly with a program like this, then to be honest I believe you will have a hard time in your service.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it should become a really simple decision.

The other cost, of course, is your time. You will require to commit a minimum of one hour daily to make keep up. The training does move fast, given just how much is covered. If you do not keep up with enjoying the training sessions and completing your tasks, then you will have a hard time.

The time aspect will frequently be much more difficult than the $100. Like I said it will become obvious why the $100 is terrific worth – however numerous individuals will have a hard time with the time element. But if you really desire your business to begin cranking then you simply require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the option of selecting a 100% digital plan. The digital variation is simply that, all the elements noted below are simply readily available for download online. With the the standard pack you will require to cover shipping (

If this is your very first time doing the challenge, then I highly recommend getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to doodle notes in for future recommendation.

So what is included in the challenge?

One Funnel Away Value Stack

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The Training Portal – All the training is readily available online through a dedicated training site. It keeps you grounded, and makes sure you take the time to complete each day’s jobs, rather than avoid ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This sets out each mission including the key elements covered, inspect list of jobs you require to complete and locations for you to make your own notes. Every day is also available for download as a soft copy – but there is something to be stated about doodling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons tape-recorded for you ready to go. You can either download them onto your preferred mobile device, or listen directly from the Player itself. It offers a simple method to digest the training and listen “missions” in any idle time you may have (on the commute to work for example). This just assists get rid of another possible problem that may stop you from progressing.

Committed Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is extremely powerful. Different updates and notes are posted here from the coaches and coaches, and you get to post any concerns or struggles you have. Notably this is the group of individuals who are going through the training precisely like you are. This offers the support structure you need – just like a research study group back in school or uni.

Bonus offers

There are a variety of perks that are offered in addition to the standard One Funnel Away training. The 2 essential items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is developed on the idea of an easy question; if you lost everything what would you do in the next 30 days to build back your company (knowing what you know now)? You could easily copy just one strategy, and be well on your way to your very first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anyone who is brand new to internet marketing, and desires to be an affiliate marketer. It is a video series of 15 digital business owners, each providing their actions they would utilize to develop an affiliate organisation from scratch. Each person has actually been extremely effective in their chosen specific niche, and share quite honestly the important things they discovered that assisted attain that success.

All of these are readily available through the One Funnel Away Challenge training website. You are provided life time access to the perks by going through the challenge. Once again the value in these bonus offers alone make the $100 appear ridiculous.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential topics every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has been around given that there were sales individuals (permanently!), however that is the power of marketing a message – it becomes your own. And Russel has managed to do that.

Russell has composed several books which are amazing value each on their own.

Russell developed the ClickFunnels platform on the principle of making sales funnels simple. And this seems his method to everything. How can you take an intricate job or concept and make it basic. How do you break it down to simple components that can be executed on and then duplicated to scale.

Russell’s design is likewise extremely easy to listen to, making his training sessions actually pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that shows up every day to hammer home the ideas Russel presented. Significantly, he is also your frame of mind coach. He bring a passion and level of interest which is infectious and difficult to disregard.

Steve actually understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not thousands of funnels. He chose to proceed and produce his own agency mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has actually discovered in his entrepreneurial business.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I suggest.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘good police’ to Steves ‘bad police’ and hangs around detailing more of the specifics behind the tasks. Julie shows us more of the “how” you go about doing something. This consists of on-screen demo’s how you set somethings up action by step.

Again, Julie is a very successful entrepreneur in her own. She started using ClickFunnels as a core part of her business and had so much success Russel asked her to join his group. If you follow Juiie on social networks you will see she invests a lot of time teaching how to balance the life of an entrepreneur with house life.

Live Coaches

In addition to the main three coaches, there are also live coaches assigned to each challenge associate. These coaches have achieved success structure out sales funnels in their services, and hold live training sessions through-out the week.

Notably you get any answers you might have looked at and attended to in real time (not just recordings). The coaches are situated in various part of the world, so the live sessions are offered at sensible times for everyone.

What is covered in the Training.

The one thing that stands out with the One Funnel Away Challenge is how structured all of it is. A lot idea has gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “objective” develops on the last, as does each week – all building up to your sales funnels being finished with the crucial elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

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Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You really likewise need to keep your eyes open, as a number of sales strategies are revealed – they’re not presented as such, however they are really much there.

You are presented to “the perfect webinar” script, which is a whole sales funnel by itself. I think it is to get your thoughts in the right circulation for what is to come. Weeks of sales process is compressed into 90 minutes, and its amazing to see Russel unpack it.

Todays missions are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which concentrates on what your offer really is. What are you offering and why? You are introduced to the principle of “stacking” your deal so that the value far out-weighs the cost. You start to build out your deal and the ‘assets’ you will consist of in your ‘stack’.

The concept is, if your offer is great enough, and compelling enough, it will offset any errors made later. Extremely little can fix a bad offer.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel truly is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You really dig into your story (what got you here), and how you can use it to both develop relationship and ‘hook’ prospective consumers.

There is also a massive push for you to begin releasing your own material – which I am a big follower of! But don’t go nuts – this is where Steve actually assists us comprehend why, and how we can make it a little simpler than it sounds.

Todays objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are 3 weeks in prior to you begin to construct the funnel (utilizing ClickFunnels obviously). And in real fact you are even given a template funnel (share funnel) to work with.

Again that point is this training is not about simply how to build a landing page, and what buttons to put where. It actually has to do with developing out the whole sales funnels.

So in this week you are taking the pieces from the very first 2 weeks and developing them into a digital representation. It becomes a digitised sales process that leads your potential clients through your virtual store. Here you will also be taught the core funnel technique.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have created. After all your entire sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty shop.

Here Russel and the group cover how you are going to get traffic, or potential purchasers to come into your funnel. The principle of natural (made) traffic versus paid traffic is talked about – so depending upon your preferred approach and marketing budget plan you are covered.

Todays missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! But that’s not quite true (however almost) … If you are just beginning out in the online business world, then this course is a must. It will help you comprehend the fundamentals that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Best Sales Training Books

If you already have a service, however it’s not rather at the 6 future income yet, then I ‘d strongly recommend inspecting it out. The concepts covered and taught will definitely enhance your company sales procedure.

If you are brand-spanking brand-new to online business, and never had any training, haven’t started offering anything at all, then this course will be a little bit of a challenge. That doesn’t mean you shouldn’t do it – but just know that you will feel like you are consuming from a fire tube. It is more than most likely you will wish to repeat it again later on, once you have a bit more experience (which is a completely great technique).

Who Is The Challenge NOT For

I think there might be larger problems you require to deal with initially if you are really having a hard time with the $100. Trying to construct a business originating from a mindset of scarcity is truly hard – so get your money flow covered. And after that be prepared to invest in yourself – especially when the training value is so high.

As I said previously, if you don’t have the time to dedicate 1-2 hours daily, then I would pause till you do. To get the real value from the training you need the time to do the research! However I would likewise ask you to examine then where are you spending your time? If it’s on a badly designed (or chaotic) sales procedure, then you must stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. This point is rammed house again and again by Steve in his training. It doesn’t matter what specific niche you remain in, or the item you are selling, the concepts all work – “It’s not about the item” Steve screams!

Is there a cash back guarantee?

Something that makes most people feel a bit more comfortable is if there is some form of guarantee on the quality of the item. Here there absolutely is, with a full money back guarantee if the challenge and training doesn’t meet your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online company and what it implies does not hurt. This challenge is developed even for a brand name rookie.

What If I Don’t Have A Product?

You can use what you find out to sell anything online – and will receive a host of examples and concepts to get you started. You might even choose to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a separate Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a variety of support groups also on Facebook you can join for broader support as your organisation grows.

What If I miss the Live Training?

Everything is recorded for you, consisting of the live coaching sessions through the week. If you miss anything you can go back a listen/watch the recordings. There is usually a catch-up day weekly, which is a fun time to watch anything you might have missed out on, or review something you might not have actually comprehended the very first time.

Conclusion

The One Funnel Away Challenge truly is one of those special pieces of education that truly delivers. My experience has been that ‘sales’ is typically a ‘filthy’ word, and is something that many individuals avoid. However, without sales almost all companies just can’t exist.

So if you are in organisation and wish to sell something online, then the One Funnel Away Challenge is for you! Particularly if you are new to online business, or your service is still developing and you are yet to hit the six figure mark.

The value in the training is worth way more than the $100 price tag. And after that when you think about the benefit material you get, it ends up being a must.

I can’t advise taking this challenge enough. It will make you totally alter the way you have actually been looking at online selling, and importantly leave you with something concrete – a working online sales funnel!  Best Sales Training Books