Best Way To Target Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsBest Way To Target Website Traffic

Composing a review about a book that has not been released is a little tricky – but what is essential to understand is the background of Traffic Secrets.

Best Way To Target Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be released.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet guru to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it includes a substantial amount of worth to the reader. His entire marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a truly rejuvenating view.

More notably he is now talking about the subject which must be at the heart of all service. How do you get traffic, possible clients, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons a service might not survive – however without a doubt among the greatest is an absence of traffic! Without any paying clients, or traffic, you simply don’t have a company.

And yet it is one of the locations that is both over-looked, and tough to specify. I believe it is due to the fact that it is a difficult topic, many entrepreneur just disregard it. They take the “develop it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the web why isn’t every online company squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing product or services online – in every specific niche you can possibly imagine. For most online companies they feel like they are in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so easy and appear to have a limitless supply of traffic? But most remain stuck and having a hard time?. Best Way To Target Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to an organisation success, and why everybody in company need to be buying education around this subject.

Now there are a huge number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? That is not the case otherwise everybody would have split it.

Let’s state that you have discovered a traffic source and your organisation is doing fantastic. What would take place if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a comprehensive level. See when you understand it, how it works and where you can get it (from multiple sources), you eliminate the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Best Way To Target Website Traffic

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has composed several books which are incredible worth each on their own. I highly suggest you include it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the principle of making sales funnels basic. And this appears to be his method to whatever. How can you take an intricate job or idea and make it simple. How do you break it down to easy components that can be executed on and after that repeated to scale.

It is frequently said that there is nothing new – which the more things change, the more they remain the same. This holds true with many of Russell’s products.

You see much of what Russell offers are actually concepts and concepts that somebody else produced. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the concept came from.

Russell has remained a student – which is definitely the best method to be. In any discipline he has set his mind to, he has made certain he studies it in detail, surrounds himself with incredible mentors, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is also a fantastic story teller. He has an unbelievable ability to take ideas that might be difficult to understand, and retell them in a basic, simple to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence really originated from Andre Chaperon, who Russell does really give the credit and discuss. His way of retelling what the SOS series is, and how you can use it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as a web online marketer. He has done it difficult and suffered many lots of set-backs and failures. When he takes a concept and retells it – he does it from a place of understanding how it works in the real world. The advice and experience he twists around the concept is invaluable.

So what does this imply?

I believe it implies that nearly anything Russell contributes to producing is of the greatest value. He takes the finest of the very best and replays it to us in a manner that we can comprehend and execute into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  Best Way To Target Website Traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When many of us hardly knew what the Internet even was, John was building an online business back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being popular, a minimum of in the reasonably small tight web marketing circle – as it was at that time. And he ended up being someone Russell admired, and followed closely.

The genuine remarkable part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He found a way to utilize it to develop a lot more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first introduced back in 2015.

DotCom Secrets

When many so called master’s were attempting to keep whatever about online success a secret, the book was released at a time. In common Russell Brunson style, he published all the secrets readily available for anybody who took the time to comprehend the book and read.

It consists of a step-by-step actionable blueprint for any who is brand-new to online marketing.

A few of the concepts covered include;

  • The Value Ladder; how to develop increasing value in your sales process to improve your product sell price.
  • How to find your dream clients; how to turn prospective clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has actually been called “life-changing” by so numerous individuals, consisting of the likes of Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any business owner – specifically if you prepare to construct an online service. It shares the secrets around developing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the idea f an appealing character, how do you begin to get your message out in the right method to draw in people.
  • Creating belief; How to produce a belief in individuals that they can attain the result you are offering. Many people are simply stuck, and that is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location obviously is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your consumer is receiving is much greater than the amount they pay for it.

In lots of ways this book is a script for how Russell has actually found out to market and offer over several years online. It is the exact same process and tools he uses daily in his company to make it the substantial success that it is.  Best Way To Target Website Traffic

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the essential styles and subjects will be taken from this original course – so it’s a good place to start.

The initial John Reese Traffic Secrets course is extremely detailed – with 24 quite comprehensive modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and introduces to fundamental ideas that will be built on. These consist of domain names, branding and target markets. If your are a rookie to online marketing this very first module is so essential to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will respond to. You also find out about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really important subject, and one close to my heart as I like utilizing SEO as a key traffic source in my business. Do this part right and you have unlimited free traffic for years. You will learn the basics of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also look after it as it grows. This module teaches tested email marketing methods and techniques that work. You’ll learn how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. If done right the process is straightforward. Start an affiliate program, hire affiliates to promote for your company and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable methods that you can use to generate traffic through e-commerce. You will discover how you can utilize Amazon’s item marketing API to enhance the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a service including, lower your cost per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a massive amount of traffic to your site. This module shows you what you require to get going, consisting of how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app people were utilizing, that might drive traffic to your company! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software application and widgets throughout platforms. The key idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a possible client, who visited your site without buying? That is what you are taught here – how you retarget people who have actually come to your site, however not yet purchased. This is a must if you are using paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including various languages. Frequently there are untapped markets simply due to the reality t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of many online marketing. It has actually become the major source of traffic and leads for many online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you discover strategies like leveraging Facebook shares and likes, and integrating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite method! John covers the crucial ideas such as on and off-page SEO. While some of the tools gone over are a little out-of-date, the strategies have actually truly stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and offer value to your audience. If this isn’t your thing, you are also shown how to contract out the writing element.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s material? Well this module reveals you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the fact that it is actually owned by Google indicates it is a platform that all business should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be super easy to end up being overloaded and sidetracked. {So a well laid-out a master plan to assist you stay focused and organised is actually important.

Phew that is a lot! It really is incredible worth when you break it down throughout all the module. Anybody of these modules would blow away the training programs popping up by “masters” who have actually only been around for a couple of months!  Best Way To Target Website Traffic

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium given the content.

But as normal it appears like Russel and the group will be launching the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Presently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a bundle offer or an upsell from one of the other ClickFunnel’s products.

Most likely the most convenient and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the best training programs for anybody attempting to cover their head around internet marketing in basic. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally available for $297 as an upsell to the OFA challenge. This really is amazing worth for what you get, and is a great compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer substantial worth.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and require to be revitalized. However it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – provided how important this subject is.
You can’t purchase the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Best Way To Target Website Traffic

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Best Way To Target Website Traffic - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first launched.

While it’s not perfect it is among the fastest ways to learn more about the many different traffic sources readily available on the web. It is of enormous worth for any organisation owner or entrepreneur looking to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only presume that the new Traffic Secrets book will be remarkable.