Content Marketing Training Online – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  {OFATraining1} 

I actually seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest article ever! Once you have actually inspected this blog out you will see how much value there really is in doing the challenge, and ideally.

I really do not believe individuals comprehend the advantages of the challenge – otherwise they would have currently done it. If you are beginning an online business, or have a company that is not yet at the 6 figure mark, then this challenge is necessary training to super-charge your organisation.

The One Funnel Away Challenge takes you through the actions in producing a successful sales funnel. It teaches you the numerous aspects that make up a sales funnel and most importantly has you build one yourself. So you finish the training challenge with your own working sales funnel geared around your business.

I believe you will see from everything below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is actually quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, developed to assist you develop a successful sales funnel for your company. Now this is not just simply cranking out a number of web-pages or landing pages. It is the production of all the aspects around an effective, top carrying out sales funnel.

The program is so detailed, that I know of many people that go through it several times. If they have a new funnel they are creating, they select to go through the training once again, to make sure they have actually covered everything correctly.

The training is stated to cover 4 weeks, but really it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the best state of mind. This is rather essential, given there is so much that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with key themes or topics weekly. The everyday training sessions then develop upon each subject, with day-to-day actions left as ‘homework’. Key locations covered include;

  • Creating a tempting product deal
  • Psychology of sales
  • The significance of stories in the selling process
  • What hooks a potential consumer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be required to do homework nearly everyday! Then how else will you end up with a working sales funnel if you’re not developing it out as you go.

Content Marketing Training Online OFA Challenge

The challenge originally started as a ‘live’ event, with parts of training delivered through Facebook lives. It didn’t run that often. Nevertheless, due to the success of the training, both in variety of students and the success stories that are coming out, the training is now run over 2 week.

Since of that, components that were live are now previous lives that have actually been taped. But to be truthful I didn’t feel that anything was lost from this. The truth that it had been live indicated that individuals were asking concerns – a lot of which remained in line with what I was wondering.

The final thing to keep in mind is that it is a “challenge” – meaning there is a time limit. In general, it is so simple to put off jobs to tomorrow, and then wonder why we don’t make good development. By setting this as a challenge it drives that competitive part of us to desire to be effective.

As the challenge starts to draw to a close you end up being more proud of what you have actually accomplished, and can’t wait for it all to go live. When other people are beginning to post in the Facebook group their success and sales coming through, specifically!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. But I hope you like the original theme, as you’re going to hear it a lot!

How Much Does It Cost?  Content Marketing Training Online

The basic answer is $100 – which is merely fantastic value. There are courses out there that charge 10 times or more this amount and don’t come close to the value got. At $100 it’s like a no-brainer. Content Marketing Training Online

If you can’t manage the $100 to invest in your education, particularly with a program like this, then to be honest I think you will have a hard time in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it should become a very simple decision.

The other cost, naturally, is your time. You will require to devote a minimum of one hour daily to make keep up. The training does move fast, offered just how much is covered. If you do not keep up with viewing the training sessions and completing your jobs, then you will have a hard time.

The time element will frequently be much harder than the $100. Like I stated it will become obvious why the $100 is terrific worth – however many individuals will struggle with the time element. But if you truly want your service to start cranking then you simply need to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the option of selecting a 100% digital package. The digital variation is simply that, all the elements listed below are simply readily available for download online. With the the basic pack you will require to cover shipping (

However, if this is your very first time doing the challenge, then I strongly recommend getting the physical pack. Not simply so you get your hands on the goodies, however there is something about having a physical workbook to scribble notes in for future reference.

So what is consisted of in the challenge?

One Funnel Away Value Stack

Content Marketing Training Online

The Training Portal – All the training is readily available online through a devoted training site. It keeps you grounded, and makes sure you take the time to complete each day’s tasks, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This lays out each mission consisting of the crucial elements covered, examine list of jobs you require to finish and areas for you to make your own notes. Each day is likewise offered for download as a soft copy – however there is something to be said about doodling your notes in a devoted workbook as you are finding out.

MP3 Player – This holds all the lessons tape-recorded for you ready to go. It offers an easy method to listen and absorb the training “missions” in any idle time you may have (on the commute to work for example).

Devoted Facebook Group – Each new challenge has a devoted Facebook group, which is really effective. Different updates and notes are published here from the coaches and coaches, and you get to post any concerns or struggles you have. Importantly this is the group of individuals who are going through the training exactly like you are. This provides the assistance structure you need – just like a research study group back in school or uni.

Bonus offers

There are a number of bonuses that are readily available in addition to the standard One Funnel Away training. The 2 essential items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is built on the concept of a basic question; if you lost whatever what would you do in the next 30 days to build back your service (knowing what you know now)? You might easily copy just one strategy, and be well on your way to your very first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the starting point for anyone who is brand new to internet marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each providing their steps they would use to develop an affiliate company from scratch. Each person has actually been extremely effective in their picked niche, and share quite freely the important things they discovered that assisted achieve that success.

All of these are available through the One Funnel Away Challenge training site. You are offered life time access to the bonus offers by going through the challenge. Once again the worth in these bonuses alone make the $100 appear ridiculous.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no scarcity of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has actually been around because there were sales individuals (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has actually managed to do that.

Russell has actually written a number of books which are unbelievable value each by themselves.

Russell built the ClickFunnels platform on the principle of making sales funnels basic. How can you take a complex job or concept and make it easy.

Russell’s design is also really easy to listen to, making his training sessions actually satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that shows up every day to hammer house the principles Russel introduced. Significantly, he is likewise your frame of mind coach. He bring an enthusiasm and level of enthusiasm which is infectious and hard to ignore.

Steve truly knows his stuff and used to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not countless funnels. He chose to proceed and develop his own agency mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has actually discovered in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘good police’ to Steves ‘bad police’ and spends time detailing more of the specifics behind the jobs. Julie shows us more of the “how” you go about doing something. This includes on-screen demo’s how you set somethings up action by action.

Again, Julie is a really effective business owner in her own. She started using ClickFunnels as a core part of her organisation and had so much success Russel asked her to join his group. If you follow Juiie on social networks you will see she spends a great deal of time mentor how to stabilize the life of an entrepreneur with home life.

Live Coaches

In addition to the main 3 coaches, there are also live coaches assigned to each challenge mate. These coaches have actually achieved success building out sales funnels in their organisations, and hold live training sessions through-out the week.

So significantly you get any responses you may have taken a look at and addressed in genuine time (not just recordings). The coaches lie in different part of the world, so the live sessions are readily available at sensible times for everybody.

What is covered in the Training.

The something that stands apart with the One Funnel Away Challenge is how structured everything is. A lot idea has actually gone through how it has been put together and every effort made to get you engaged right from the start. Each “mission” develops on the last, as does every week – all developing to your sales funnels being completed with the essential aspects.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Content Marketing Training Online

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most notably he wants us to acquire faith in ourselves that we can do this. Without that faith, we are likely to stumble at the first difficulty. You actually likewise need to keep your eyes open, as a number of sales methods are revealed – they’re not introduced as such, however they are extremely much there.

You are introduced to “the best webinar” script, which is a whole sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales process is compressed into 90 mins, and its remarkable to see Russel unpack it.

Todays missions are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your offer actually is. You begin to build out your offer and the ‘assets’ you will consist of in your ‘stack’.

The idea is, if your deal is great enough, and engaging enough, it will make up for any errors made later. However really little can fix a bad offer.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel truly is a master story teller, and this week he shares his secrets and has us working on our own stories to leverage. You actually dig into your story (what got you here), and how you can use it to both construct relationship and ‘hook’ potential customers.

There is also an enormous push for you to start publishing your own content – which I am a substantial follower of! However do not go crazy – this is where Steve truly helps us comprehend why, and how we can make it a little much easier than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the fascinating point – you are 3 weeks in prior to you start to construct the funnel (using ClickFunnels obviously). And in real truth you are even offered a design template funnel (share funnel) to work with.

Again that point is this training is not about simply how to build a landing page, and what buttons to put where. It really is about building out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It ends up being a digitised sales process that leads your possible clients through your virtual store. Here you will also be taught the core funnel method.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have developed. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty shop.

Here Russel and the group cover how you are going to get traffic, or potential buyers to come into your funnel. The concept of organic (made) traffic versus paid traffic is discussed – so depending on your preferred method and marketing budget you are covered.

This weeks missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely state EVERYONE! However that’s not quite true (but nearly) … If you are simply beginning in the online service world, then this course is a must. It will help you understand the fundamentals that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Content Marketing Training Online

If you already have a service, however it’s not quite at the 6 future earnings yet, then I ‘d strongly suggest inspecting it out. The ideas taught and covered will absolutely improve your service sales process.

If you are brand-spanking brand-new to online service, and never had any training, haven’t begun selling anything at all, then this course will be a little bit of a challenge. That does not suggest you should not do it – however just understand that you will feel like you are drinking from a fire pipe. It is more than likely you will want to duplicate it once again later, when you have a bit more experience (which is a completely great technique).

Who Is The Challenge NOT For

If you are actually having a hard time with the $100, then I believe there might be bigger issues you need to attend to. Attempting to develop a service originating from a mindset of scarcity is truly difficult – so get your cash circulation covered. And after that be prepared to purchase yourself – particularly when the training value is so high.

To get the genuine worth from the training you require the time to do the homework! If it’s on a badly designed (or chaotic) sales process, then you ought to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed house again and again by Steve in his coaching. It doesn’t matter what niche you remain in, or the item you are offering, the principles all work – “It’s not about the item” Steve yells!

Is there a refund guarantee?

Something that makes a lot of individuals feel a little bit more comfortable is if there is some type of guarantee on the quality of the item. Here there definitely is, with a complete cash back guarantee if the challenge and training doesn’t meet your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online service and what it indicates does not harmed. This challenge is developed even for a brand newbie.

What If I Don’t Have A Product?

You can use what you discover to sell anything online – and will get a host of ideas and examples to get you began. You may even choose to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a variety of support groups also on Facebook you can sign up with for larger support as your service grows.

What If I miss the Live Training?

Everything is recorded for you, including the live coaching sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is normally a catch-up day every week, which is a great time to view anything you might have missed, or review something you might not have understood the first time.

Summary

The One Funnel Away Challenge actually is one of those unique pieces of education that truly provides. My experience has been that ‘sales’ is frequently a ‘dirty’ word, and is something that lots of people shy away from. Without sales almost all companies merely can’t exist.

So if you are in service and wish to offer something online, then the One Funnel Away Challenge is for you! Especially if you are new to online service, or your organisation is still building and you are yet to hit the six figure mark.

The worth in the training deserves way more than the $100 cost. And then when you consider the benefit product you get, it becomes a must.

I can’t advise taking this challenge enough. It will make you totally alter the way you have actually been taking a look at online selling, and importantly leave you with something concrete – a working online sales funnel!  Content Marketing Training Online