Digital Marketing Executive Training – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  {OFATraining1} 

I truly seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest article ever! When you have checked this blog site out you will see how much value there really is in doing the challenge, and ideally.

I actually do not believe people understand the advantages of the challenge – otherwise they would have already done it. If you are starting an online business, or have an organisation that is not yet at the six figure mark, then this challenge is necessary training to super-charge your service.

The One Funnel Away Challenge takes you through the actions in developing a successful sales funnel. It teaches you the numerous elements that make up a sales funnel and most significantly has you build one yourself. So you finish the training challenge with your own working sales funnel tailored around your business.

I believe you will see from everything below, there is so much that is taken into the One Funnel Away Challenge training program – the value is truly quite amazing.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is actually a training program, created to assist you construct an effective sales funnel for your service. Now this is not just simply cranking out a couple of web-pages or landing pages. It is the development of all the components around a successful, leading performing sales funnel.

The program is so comprehensive, that I understand of numerous individuals that go through it multiple times. If they have a new funnel they are creating, they pick to go through the training once again, to make certain they have covered everything correctly.

The training is stated to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the best frame of mind. This is quite crucial, provided there is a lot that will be covered, you will require to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential styles or topics every week. The daily training sessions then develop upon each subject, with everyday actions left as ‘research’. Secret areas covered include;

  • Creating a tempting product deal
  • Psychology of sales
  • The value of stories in the selling process
  • What hooks a prospective customer
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is a crucial point – this is not a passive training course. To get the most out of it you will be required to do homework almost everyday! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

Digital Marketing Executive Training OFA Challenge

The challenge initially began as a ‘live’ occasion, with portions of training provided via Facebook lives. So it didn’t run that often. Due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Aspects that were live are now previous lives that have actually been recorded because of that. However to be sincere I didn’t feel that anything was lost from this. The truth that it had been live indicated that people were asking questions – a number of which remained in line with what I was questioning.

The last thing to remember is that it is a “challenge” – meaning there is a time limit. In basic, it is so simple to postpone tasks to tomorrow, and after that question why we don’t make great development. So by setting this as a challenge it drives that competitive part of us to wish to achieve success.

As the challenge begins to wane you end up being more happy with what you have actually achieved, and can’t await everything to go live. When other people are beginning to post in the Facebook group their success and sales coming through, particularly!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. But I hope you like the original style, as you’re going to hear it a lot!

So How Much Does It Cost?  Digital Marketing Executive Training

The basic response is $100 – which is simply amazing value. There are courses out there that charge 10 times or more this quantity and do not come close to the value received. At $100 it’s like a no-brainer. Digital Marketing Executive Training

If you can’t manage the $100 to invest in your education, especially with a program like this, then to be honest I believe you will struggle in your company.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it needs to end up being a really easy decision.

The other expense, of course, is your time. You will require to devote a minimum of one hour daily to make keep up. The training does move fast, offered how much is covered. So if you don’t keep up with enjoying the coaching sessions and finishing your jobs, then you will struggle.

The time component will frequently be much more difficult than the $100. Like I stated it will become apparent why the $100 is terrific worth – but many individuals will have a hard time with the time component. If you truly want your company to begin cranking then you simply require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the alternative of picking a 100% digital plan. The digital variation is simply that, all the components listed below are simply available for download online. With the the standard pack you will need to cover shipping (

If this is your first time doing the challenge, then I highly suggest getting the physical pack. Not simply so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future recommendation.

So what is included in the challenge?

One Funnel Away Value Stack

Digital Marketing Executive Training

The Training Portal – All the training is available online through a devoted training website. It keeps you grounded, and makes sure you take the time to complete each day’s jobs, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training product. This lays out each mission including the crucial elements covered, check list of tasks you need to finish and areas for you to make your own notes. Every day is also readily available for download as a soft copy – but there is something to be said about doodling your notes in a devoted workbook as you are discovering.

MP3 Player – This holds all the lessons recorded for you ready to go. You can either download them onto your preferred mobile device, or listen directly from the Player itself. It provides an easy way to listen and digest the training “missions” in any idle time you might have (on the commute to work for example). This just helps remove another potential concern that might stop you from moving forward.

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is extremely effective. Different updates and notes are published here from the coaches and coaches, and you get to publish any questions or struggles you have. Significantly this is the group of people who are going through the training precisely like you are. So this provides the assistance structure you need – similar to a research study group back in school or uni.

Rewards

There are a variety of bonus offers that are readily available in addition to the basic One Funnel Away training. The two key items are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is built on the idea of a simple question; if you lost everything what would you do in the next 30 days to build back your business (understanding what you understand now)? You could quickly copy simply one technique, and be well on your method to your first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the starting point for anyone who is brand brand-new to internet marketing, and wishes to be an affiliate online marketer. It is a video series of 15 digital entrepreneurs, each providing their steps they would use to build an affiliate organisation from scratch. Each individual has actually been incredibly successful in their picked specific niche, and share quite freely the things they found out that assisted accomplish that success.

All of these are available through the One Funnel Away Challenge training site. You are given life time access to the bonuses by going through the challenge. Again the value in these rewards alone make the $100 seem ludicrous.

The Coaches

The Challenge education and training sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the essential subjects each day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russell has written numerous books which are incredible worth each by themselves.

Russell constructed the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his approach to everything. How can you take a complicated job or concept and make it easy. How do you simplify to basic parts that can be executed on and after that duplicated to scale.

Russell’s style is also extremely simple to listen to, making his training sessions actually pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer house the ideas Russel introduced. Notably, he is also your frame of mind coach. He bring a passion and level of enthusiasm which is tough and contagious to ignore.

Steve really knows his stuff and utilized to be the Lead Funnel Builder at ClickFunnels, building hundreds in not thousands of funnels. He decided to proceed and develop his own firm mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has discovered in his entrepreneurial service.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘good police officer’ to Steves ‘bad cop’ and spends time detailing more of the specifics behind the jobs. So Julie shows us more of the “how” you set about doing something. This consists of on-screen demo’s how you set somethings up action by action.

Again, Julie is a really effective entrepreneur in her own. She started using ClickFunnels as a core part of her organisation and had a lot success Russel asked her to join his team. If you follow Juiie on social networks you will see she spends a great deal of time mentor how to balance the life of a business owner with home life.

Live Coaches

In addition to the primary 3 coaches, there are also live coaches appointed to each challenge accomplice. These coaches have actually achieved success structure out sales funnels in their businesses, and hold live training sessions through-out the week.

Importantly you get any responses you might have looked at and dealt with in real time (not simply recordings). The coaches lie in different part of the world, so the live sessions are offered at affordable times for everyone.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured everything is. So much thought has actually gone through how it has actually been created and every effort made to get you engaged right from the start. Each “mission” constructs on the last, as does every week – all developing to your sales funnels being completed with the key components.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Digital Marketing Executive Training

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most importantly he desires us to acquire faith in ourselves that we can do this. Without that faith, we are likely to stumble at the first difficulty. You actually likewise require to keep your eyes open, as a variety of sales strategies are shown – they’re not introduced as such, however they are quite there.

You are introduced to “the best webinar” script, which is a whole sales funnel by itself. I believe it is to get your ideas in the right flow for what is to come. Weeks of sales process is compressed into 90 mins, and its amazing to watch Russel unload it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which concentrates on what your deal in fact is. What are you offering and why? You are presented to the concept of “stacking” your offer so that the value far out-weighs the cost. You start to build out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The idea is, if your offer suffices, and compelling enough, it will offset any mistakes made later on. But really little can fix a bad deal.

Todays objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel truly is a master story teller, and today he shares his secrets and has us dealing with our own stories to utilize. You really go into your story (what got you here), and how you can use it to both develop rapport and ‘hook’ possible customers.

There is likewise a huge push for you to begin publishing your own content – which I am a substantial follower of! Do not freak out – this is where Steve really assists us comprehend why, and how we can make it a little easier than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you begin to construct the funnel (utilizing ClickFunnels of course). And in actual reality you are even offered a template funnel (share funnel) to work with.

Once again that point is this training is not about simply how to build a landing page, and what buttons to put where. It really is about building out the entire sales funnels.

In this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It ends up being a digitised sales process that leads your possible clients through your virtual store. Here you will also be taught the core funnel strategy.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you start to see how you can bring traffic through your funnel you have actually created. Your whole sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to sell something to an empty store.

Here Russel and the team cover how you are going to get traffic, or possible purchasers to come into your funnel. The idea of natural (earned) traffic versus paid traffic is gone over – so depending on your favored approach and marketing spending plan you are covered.

This weeks objectives are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to just say EVERYONE! That’s not quite real (but practically) … If you are simply starting out in the online business world, then this course is a must. It will assist you understand the basics that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Digital Marketing Executive Training

If you already have a service, but it’s not rather at the 6 future earnings yet, then I ‘d highly recommend examining it out. The concepts covered and taught will definitely enhance your business sales process.

If you are brand-spanking brand-new to online service, and never ever had any training, haven’t begun selling anything at all, then this course will be a bit of a challenge. That doesn’t indicate you shouldn’t do it – however feel in one’s bones that you will feel like you are drinking from a fire hose pipe. It is more than likely you will wish to duplicate it once again later, as soon as you have a bit more experience (which is a perfectly fine technique).

Who Is The Challenge NOT For

If you are truly battling with the $100, then I believe there might be bigger issues you need to deal with first. Trying to develop a company originating from a state of mind of scarcity is truly hard – so get your cash flow covered. And then be prepared to purchase yourself – especially when the training worth is so high.

To get the real value from the training you need the time to do the homework! If it’s on an improperly created (or chaotic) sales process, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. This point is rammed home again and once again by Steve in his training. It doesn’t matter what niche you remain in, or the product you are offering, the concepts all work – “It’s not about the product” Steve shouts!

Is there a money back ensure?

Something that makes the majority of people feel a little bit more comfortable is if there is some form of guarantee on the quality of the product. Here there absolutely is, with a full money back guarantee if the challenge and training does not satisfy your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online service and what it means doesn’t harmed. This challenge is developed even for a brand rookie.

What If I Don’t Have A Product?

You can use what you find out to sell anything online – and will receive a host of concepts and examples to get you began. You may even pick to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels also has a variety of support system likewise on Facebook you can sign up with for broader support as your organisation grows.

What If I miss the Live Training?

Everything is taped for you, consisting of the live training sessions through the week. If you miss anything you can go back a listen/watch the recordings. There is normally a catch-up day weekly, which is a great time to see anything you might have missed out on, or review something you may not have understood the very first time.

Conclusion

The One Funnel Away Challenge actually is among those unique pieces of education that actually delivers. My experience has actually been that ‘sales’ is frequently a ‘filthy’ word, and is something that many individuals avoid. Nevertheless, without sales nearly all companies simply can’t exist.

So if you stay in business and want to sell something online, then the One Funnel Away Challenge is for you! Especially if you are new to online business, or your company is still developing and you are yet to strike the 6 figure mark.

The worth in the training is worth way more than the $100 cost. And then when you consider the reward material you receive, it ends up being a must.

I can’t recommend taking this challenge enough. It will make you totally change the way you have actually been looking at online selling, and notably leave you with something concrete – a working online sales funnel!  Digital Marketing Executive Training