Digital Marketing Online Training Courses – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the present signature training program from ClickFunnels.  {OFATraining1} 

I truly felt like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest blog post ever! Once you have checked this blog out you will see how much value there truly is in doing the challenge, and ideally.

I truly do not think people comprehend the benefits of the challenge – otherwise they would have currently done it. If you are starting an online organisation, or have an organisation that is not yet at the six figure mark, then this challenge is necessary training to super-charge your business.

The One Funnel Away Challenge takes you through the actions in producing an effective sales funnel. It teaches you the various components that make up a sales funnel and most significantly has you develop one yourself. So you complete the training challenge with your own working sales funnel tailored around your business.

I believe you will see from whatever listed below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is truly quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, designed to assist you develop a successful sales funnel for your company. Now this is not just simply cranking out a couple of web-pages or landing pages. It is the creation of all the aspects around an effective, top carrying out sales funnel.

The program is so extensive, that I understand of many individuals that go through it numerous times. If they have a new funnel they are putting together, they choose to go through the training once again, to ensure they have covered everything correctly.

The training is stated to cover 4 weeks, but actually it is more like 5-6 weeks. There is a pre-training week, that focuses completely on getting you in the best frame of mind. This is quite important, given there is a lot that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential themes or subjects each week. The day-to-day training sessions then build upon each topic, with everyday actions left as ‘research’. Secret locations covered consist of;

  • Creating an irresistible item offer
  • Psychology of sales
  • The significance of stories in the selling process
  • What hooks a prospective client
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is an essential point – this is not a passive training course. To get the most out of it you will be needed to do research almost everyday! Then how else will you end up with a working sales funnel if you’re not developing it out as you go.

Digital Marketing Online Training Courses OFA Challenge

The challenge originally started as a ‘live’ event, with portions of training delivered through Facebook lives. So it didn’t run that frequently. However, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Components that were live are now previous lives that have been tape-recorded since of that. But to be truthful I didn’t feel that anything was lost from this. The reality that it had actually been live indicated that individuals were asking concerns – much of which were in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – meaning there is a time limitation. In general, it is so easy to postpone tasks to tomorrow, and after that wonder why we don’t make great development. So by setting this as a challenge it drives that competitive part of us to wish to be successful.

As the challenge starts to wane you become more happy of what you have achieved, and can’t await it all to go live. When other individuals are starting to post in the Facebook group their success and sales coming through, specifically!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. But I hope you like the original style, as you’re going to hear it a lot!

So How Much Does It Cost?  Digital Marketing Online Training Courses

The simple response is $100 – which is simply amazing value. There are courses out there that charge 10 times or more this amount and do not come close to the value got. At $100 it’s like a no-brainer. Digital Marketing Online Training Courses

If you can’t manage the $100 to purchase your education, particularly with a program like this, then to be truthful I think you will have a hard time in your service.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it must become a very simple decision.

The other expense, obviously, is your time. You will require to devote at least one hour daily to make keep up. The training does move quickly, provided just how much is covered. So if you do not keep up with viewing the coaching sessions and finishing your tasks, then you will have a hard time.

The time aspect will often be much more difficult than the $100. Like I stated it will end up being apparent why the $100 is terrific worth – however lots of people will struggle with the time element. However if you truly want your company to start cranking then you simply require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the choice of picking a 100% digital plan, or the basic training pack. The digital variation is simply that, all the elements listed below are just offered for download online. With the the basic pack you will need to cover shipping (

If this is your very first time doing the challenge, then I strongly recommend getting the physical pack. Not so you get your hands on the goodies, however there is something about having a physical workbook to doodle notes in for future reference.

What is consisted of in the challenge?

One Funnel Away Value Stack

Digital Marketing Online Training Courses

The Training Portal – All the training is readily available online through a devoted training site. All the video lessons, pdf’s and links to other training items are available in this website. Access to each day’s training is just offered one day at a time, so you can’t race ahead. It keeps you grounded, and ensures you put in the time to complete each day’s jobs, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training material. This lays out each mission including the crucial elements covered, check list of jobs you require to finish and areas for you to make your own notes. Each day is likewise offered for download as a soft copy – however there is something to be stated about doodling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons tape-recorded for you prepared to go. You can either download them onto your preferred mobile phone, or listen directly from the Player itself. It offers a simple method to digest the training and listen “objectives” in any idle time you might have (on the commute to work for example). This simply assists get rid of another possible concern that might stop you from moving forward.

Dedicated Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is really powerful. Different updates and notes are posted here from the coaches and coaches, and you get to post any questions or struggles you have. But notably this is the group of people who are going through the training precisely like you are. So this provides the support structure you need – similar to a research study group back in school or uni.

Bonus offers

There are a number of bonuses that are readily available in addition to the basic One Funnel Away training. The 2 crucial products are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is developed on the concept of a basic question; if you lost whatever what would you perform in the next 30 days to build back your service (understanding what you know now)? Great concern to ask individuals who have actually been squashing it in their online service. You get both a book, with a chapter from each specialist, and a video from each explaining the steps they would take each day to reconstruct their service. You could quickly copy simply one strategy, and be well on your way to your first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anybody who is brand new to online marketing, and wants to be an affiliate online marketer. It is a video series of 15 digital business owners, each giving their actions they would use to develop an affiliate company from scratch. Everyone has been exceptionally effective in their chosen niche, and share quite freely the things they learnt that assisted attain that success.

All of these are offered through the One Funnel Away Challenge training site. You are given lifetime access to the perks by going through the challenge. Again the value in these rewards alone make the $100 appear ludicrous.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no shortage of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential subjects each day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around given that there were sales individuals (forever!), but that is the power of marketing a message – it becomes your own. And Russel has actually handled to do that.

Russell has actually composed a number of books which are extraordinary value each on their own.

Russell built the ClickFunnels platform on the principle of making sales funnels basic. And this seems his approach to whatever. How can you take a complicated job or idea and make it easy. How do you break it down to easy components that can be executed on and after that duplicated to scale.

Russell’s style is also really simple to listen to, making his training sessions truly satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up every day to hammer home the ideas Russel introduced. However notably, he is also your mindset coach. He bring a passion and level of enthusiasm which is tough and transmittable to ignore.

Steve truly understands his things and utilized to be the Lead Funnel Builder at ClickFunnels, building hundreds in not thousands of funnels. He chose to move on and develop his own agency mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has learnt in his entrepreneurial organisation.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘good cop’ to Steves ‘bad police officer’ and spends time detailing more of the specifics behind the jobs. Julie reveals us more of the “how” you go about doing something. This includes on-screen demonstration’s how you set somethings up action by step.

Again, Julie is a very effective business owner in her own. She started using ClickFunnels as a core part of her business and had so much success Russel asked her to join his group. If you follow Juiie on social networks you will see she spends a great deal of time mentor how to balance the life of an entrepreneur with house life.

Live Coaches

In addition to the primary 3 coaches, there are also live coaches assigned to each challenge associate. These coaches have succeeded structure out sales funnels in their organisations, and hold live training sessions through-out the week.

So importantly you get any responses you may have looked at and resolved in genuine time (not simply recordings). The coaches are situated in different part of the world, so the live sessions are readily available at reasonable times for everyone.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured everything is. A lot thought has gone through how it has actually been created and every effort made to get you engaged right from the start. Each “objective” constructs on the last, as does each week – all developing to your sales funnels being completed with the crucial elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Digital Marketing Online Training Courses

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. Most significantly he desires us to gain faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the very first hurdle. You actually likewise require to keep your eyes open, as a variety of sales methods are revealed – they’re not introduced as such, but they are really much there.

You are presented to “the best webinar” script, which is an entire sales funnel by itself. I think it is to get your thoughts in the right circulation for what is to come. Weeks of sales process is compressed into 90 minutes, and its fantastic to enjoy Russel unload it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your deal actually is. You begin to develop out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The idea is, if your deal is excellent enough, and engaging enough, it will make up for any errors made later on. But extremely little can repair a bad deal.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel really is a master story teller, and today he shares his secrets and has us dealing with our own stories to leverage. You actually dig into your story (what got you here), and how you can use it to both develop connection and ‘hook’ prospective consumers.

There is likewise an enormous push for you to begin publishing your own material – which I am a substantial follower of! Don’t freak out – this is where Steve actually helps us understand why, and how we can make it a little simpler than it sounds.

Todays objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the fascinating point – you are 3 weeks in before you begin to build the funnel (utilizing ClickFunnels of course). And in actual reality you are even provided a design template funnel (share funnel) to work with.

Once again that point is this training is not about merely how to construct a landing page, and what buttons to put where. It actually has to do with constructing out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It becomes a digitised sales procedure that leads your potential consumers through your virtual shop. Here you will also be taught the core funnel technique.

This weeks missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually produced. Your entire sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty shop.

Here Russel and the team cover how you are going to get traffic, or potential purchasers to come into your funnel. The concept of natural (made) traffic versus paid traffic is talked about – so depending upon your favored method and marketing budget plan you are covered.

Todays objectives are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! But that’s not quite real (however practically) … If you are simply starting in the online business world, then this course is a must. It will help you comprehend the essentials that makes an excellent sales funnel – and you will actual have a working sales funnel by the end of it.  Digital Marketing Online Training Courses

If you already have a business, but it’s not rather at the 6 future income yet, then I ‘d strongly recommend examining it out. The concepts covered and taught will absolutely improve your organisation sales procedure.

If you are brand-spanking brand-new to online business, and never ever had any training, haven’t begun offering anything at all, then this course will be a bit of a challenge. That does not mean you should not do it – but just understand that you will seem like you are drinking from a fire tube. It is more than most likely you will wish to repeat it once again later on, as soon as you have a bit more experience (which is a completely great method).

Who Is The Challenge NOT For

If you are really struggling with the $100, then I believe there may be larger problems you require to attend to. Trying to construct a business coming from a state of mind of shortage is truly tough – so get your capital covered. And after that be prepared to invest in yourself – particularly when the training worth is so high.

To get the real worth from the training you require the time to do the homework! If it’s on a poorly developed (or chaotic) sales procedure, then you must stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. In reality this point is rammed house once again and once again by Steve in his coaching. It does not matter what niche you remain in, or the product you are selling, the concepts all work – “It’s not about the item” Steve screams!

Exists a money back ensure?

Yes. Something that makes many people feel a little bit more comfortable is if there is some kind of guarantee on the quality of the product. Here there definitely is, with a full cash back ensure if the challenge and training doesn’t satisfy your expectations (as unlikely as that is). You just need to return the physical pack you received.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online service and what it indicates doesn’t harmed. But this challenge is developed even for a brand name novice.

What If I Don’t Have A Product?

No problems. As Steve keeps saying, it’s not about the product. You can use what you discover to offer anything online – and will receive a host of examples and ideas to get you started. You may even pick to be an affiliate for ClickFunnels and develop a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a separate Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a variety of support groups also on Facebook you can join for wider support as your company grows.

What If I miss the Live Training?

Whatever is recorded for you, consisting of the live coaching sessions through the week. If you miss anything you can go back a listen/watch the recordings. There is usually a catch-up day every week, which is a fantastic time to see anything you may have missed, or review something you may not have understood the very first time.

Summary

The One Funnel Away Challenge really is among those special pieces of education that actually delivers. My experience has actually been that ‘sales’ is typically a ‘filthy’ word, and is something that lots of people shy away from. However, without sales almost all companies merely can’t exist.

So if you are in service and wish to offer something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online company, or your service is still developing and you are yet to strike the 6 figure mark.

The value in the training deserves method more than the $100 cost. And after that when you consider the reward product you get, it ends up being a must.

I can’t recommend taking this challenge enough. It will make you totally change the method you have been looking at online selling, and significantly leave you with something tangible – a working online sales funnel!  Digital Marketing Online Training Courses