Digital Marketing Training By Government – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  {OFATraining1} 

I really seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest post ever! Once you have actually inspected this blog out you will see how much worth there actually is in doing the challenge, and ideally.

I really don’t think people comprehend the benefits of the challenge – otherwise they would have currently done it. If you are beginning an online business, or have a service that is not yet at the six figure mark, then this challenge is important training to super-charge your organisation.

The One Funnel Away Challenge takes you through the actions in producing a successful sales funnel. It teaches you the various components that comprise a sales funnel and most importantly has you construct one yourself. You complete the training challenge with your own working sales funnel tailored around your organisation.

I think you will see from everything below, there is so much that is taken into the One Funnel Away Challenge training program – the worth is really rather amazing.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, developed to help you construct an effective sales funnel for your company. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the creation of all the elements around an effective, leading performing sales funnel.

The program is so detailed, that I understand of lots of people that go through it multiple times. If they have a brand-new funnel they are putting together, they choose to go through the training again, to ensure they have covered everything correctly.

The training is stated to cover 4 weeks, but truly it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the ideal mindset. This is rather important, offered there is a lot that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with key styles or topics each week. The day-to-day training sessions then build upon each subject, with day-to-day actions left as ‘homework’. Secret areas covered consist of;

  • Creating a tempting product offer
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a possible customer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is a crucial point – this is not a passive training course. To get the most out of it you will be needed to do homework practically everyday! But then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Digital Marketing Training By Government OFA Challenge

The challenge originally started as a ‘live’ occasion, with portions of coaching provided via Facebook lives. It didn’t run that frequently. Due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, components that were live are now previous lives that have actually been recorded. To be honest I didn’t feel that anything was lost from this. The fact that it had actually been live meant that people were asking questions – a lot of which remained in line with what I was wondering.

The last thing to remember is that it is a “challenge” – indicating there is a time limitation. In general, it is so easy to postpone jobs to tomorrow, and then question why we don’t make great development. By setting this as a challenge it drives that competitive part of us to desire to be successful.

As the challenge starts to wane you become more proud of what you have actually achieved, and can’t await it all to go live. Particularly when other individuals are starting to publish in the Facebook group their success and sales coming through!

Oh, and if you have not figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. But I hope you like the initial theme, as you’re going to hear it a lot!

So How Much Does It Cost?  Digital Marketing Training By Government

The easy response is $100 – which is simply remarkable worth. There are courses out there that charge 10 times or more this amount and don’t come close to the worth received. At $100 it’s like a no-brainer. Digital Marketing Training By Government

If you can’t pay for the $100 to invest in your education, particularly with a program like this, then to be sincere I believe you will have a hard time in your company.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later on, so it ought to become an extremely easy choice.

The other cost, of course, is your time. You will need to dedicate at least one hour everyday to make keep up. The training does move quick, provided just how much is covered. If you don’t keep up with seeing the coaching sessions and completing your jobs, then you will struggle.

The time component will often be much harder than the $100. Like I said it will become obvious why the $100 is fantastic worth – however lots of individuals will battle with the time element. If you truly want your business to begin cranking then you merely need to make the time!

What Do You Get With The Challenge?

Or the basic training pack when you signup to the training you now have the alternative of selecting a 100% digital plan. The digital variation is just that, all the components listed below are merely available for download online. With the the basic pack you will need to cover shipping (

If this is your very first time doing the challenge, then I strongly suggest getting the physical pack. Not so you get your hands on the goodies, however there is something about having a physical workbook to doodle notes in for future recommendation.

So what is included in the challenge?

One Funnel Away Value Stack

Digital Marketing Training By Government

The Training Portal – All the training is available online through a dedicated training site. All the video lessons, pdf’s and links to other training items are offered in this website. Access to each day’s training is only provided one day at a time, so you can’t race ahead. It keeps you grounded, and makes sure you make the effort to finish every day’s jobs, rather than avoid ahead and leave the challenge half finished.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This sets out each mission including the crucial elements covered, inspect list of tasks you require to complete and locations for you to make your own notes. Each day is also readily available for download as a soft copy – however there is something to be said about scribbling your notes in a dedicated workbook as you are finding out.

MP3 Player – This holds all the lessons recorded for you prepared to go. It supplies an easy way to digest the training and listen “objectives” in any idle time you may have (on the commute to work for example).

Devoted Facebook Group – Each brand-new challenge has a dedicated Facebook group, which is extremely effective. Importantly this is the group of people who are going through the training precisely like you are.

Rewards

There are a variety of perks that are offered in addition to the standard One Funnel Away training. The two essential items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the concept of a simple concern; if you lost whatever what would you do in the next 30 days to construct back your company (knowing what you understand now)? Excellent question to ask people who have been squashing it in their online business. You get both a book, with a chapter from each professional, and a video from each discussing the actions they would take each day to reconstruct their company. You might quickly copy simply one technique, and be well on your way to your very first online organisation.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the beginning point for anybody who is brand name brand-new to online marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each providing their steps they would use to construct an affiliate organisation from scratch. Each person has been incredibly effective in their picked niche, and share quite openly the important things they learnt that helped achieve that success.

All of these are available through the One Funnel Away Challenge training site. You are given life time access to the perks by going through the challenge. Once again the worth in these rewards alone make the $100 seem absurd.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no scarcity of skills and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential subjects every day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around considering that there were sales people (forever!), but that is the power of marketing a message – it becomes your own. And Russel has handled to do that.

Russell has composed numerous books which are incredible value each by themselves.

Russell built the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his technique to everything. How can you take an intricate job or idea and make it basic. How do you break it down to basic parts that can be carried out on and after that repeated to scale.

Russell’s design is likewise really simple to listen to, making his training sessions really enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that shows up every day to hammer house the principles Russel presented. But notably, he is likewise your frame of mind coach. He bring a passion and level of interest which is transmittable and difficult to ignore.

Steve really knows his stuff and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not countless funnels. He chose to carry on and produce his own firm mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has actually discovered in his entrepreneurial company.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian resembles the ‘great police’ to Steves ‘bad cop’ and hangs around detailing more of the specifics behind the jobs. Julie shows us more of the “how” you go about doing something. This includes on-screen demonstration’s how you set somethings up action by action.

Again, Julie is an extremely successful business owner in her own. She started utilizing ClickFunnels as a core part of her business and had so much success Russel asked her to join his team. If you follow Juiie on social networks you will see she invests a lot of time mentor how to balance the life of a business owner with house life.

Live Coaches

In addition to the primary three coaches, there are likewise live coaches appointed to each challenge cohort. These coaches have been successful building out sales funnels in their businesses, and hold live training sessions through-out the week.

Importantly you get any answers you might have looked at and attended to in real time (not simply recordings). The coaches lie in different part of the world, so the live sessions are offered at sensible times for everybody.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured everything is. Much idea has actually gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “objective” builds on the last, as does every week – all developing to your sales funnels being finished with the essential elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Digital Marketing Training By Government

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. Most significantly he wants us to get faith in ourselves that we can do this. Without that faith, we are likely to stumble at the very first obstacle. You actually likewise require to keep your eyes open, as a variety of sales methods are shown – they’re not presented as such, however they are really much there.

You are presented to “the ideal webinar” script, which is an entire sales funnel by itself. I believe it is to get your thoughts in the right flow for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its amazing to enjoy Russel unpack it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your deal really is. What are you offering and why? You are presented to the principle of “stacking” your offer so that the value far out-weighs the cost. You start to construct out your offer and the ‘possessions’ you will consist of in your ‘stack’.

The concept is, if your deal is great enough, and compelling enough, it will make up for any errors made later on. But extremely little can repair a bad offer.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel really is a master story teller, and today he shares his secrets and has us dealing with our own stories to take advantage of. You truly go into your story (what got you here), and how you can utilize it to both build connection and ‘hook’ prospective consumers.

There is likewise a huge push for you to begin publishing your own material – which I am a big believer of! But don’t go nuts – this is where Steve truly assists us understand why, and how we can make it a little much easier than it sounds.

Todays objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the interesting point – you are 3 weeks in prior to you start to construct the funnel (utilizing ClickFunnels obviously). And in real fact you are even offered a design template funnel (share funnel) to deal with.

Once again that point is this training is not about just how to construct a landing page, and what buttons to put where. It truly has to do with constructing out the whole sales funnels.

So in this week you are taking the pieces from the first 2 weeks and constructing them into a digital representation. It ends up being a digitised sales process that leads your prospective customers through your virtual store. Here you will also be taught the core funnel strategy.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you begin to see how you can bring traffic through your funnel you have produced. After all your whole sales process and funnel isn’t worth much if nobody is moving through it. It’s like attempting to sell something to an empty store.

Here Russel and the group cover how you are going to get traffic, or possible buyers to come into your funnel. The idea of natural (made) traffic versus paid traffic is discussed – so depending upon your preferred technique and marketing spending plan you are covered.

This weeks objectives are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely state EVERYONE! That’s not rather true (however almost) … If you are just beginning out in the online service world, then this course is a must. It will help you comprehend the basics that makes a great sales funnel – and you will actual have a working sales funnel by the end of it.  Digital Marketing Training By Government

If you already have an organisation, but it’s not rather at the 6 future earnings yet, then I ‘d strongly suggest checking it out. The principles taught and covered will absolutely enhance your organisation sales process.

If you are brand-spanking new to online service, and never ever had any training, have not started offering anything at all, then this course will be a little a challenge. That doesn’t suggest you shouldn’t do it – however simply understand that you will feel like you are drinking from a fire hose. It is more than most likely you will want to duplicate it again later, when you have a bit more experience (which is a completely fine approach).

Who Is The Challenge NOT For

If you are really having problem with the $100, then I believe there may be bigger concerns you need to attend to first. Attempting to develop a business originating from a mindset of scarcity is actually difficult – so get your cash circulation covered. And after that be prepared to purchase yourself – particularly when the training value is so high.

As I said previously, if you don’t have the time to commit 1-2 hours daily, then I would pause until you do. To get the genuine value from the training you need the time to do the homework! But I would likewise ask you to examine then where are you spending your time? If it’s on a badly created (or disorderly) sales procedure, then you need to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. In fact this point is rammed home again and again by Steve in his training. It does not matter what niche you are in, or the item you are offering, the principles all work – “It’s not about the item” Steve yells!

Is there a cash back ensure?

Yes. Something that makes the majority of individuals feel a little bit more comfy is if there is some kind of assurance on the quality of the product. Here there absolutely is, with a complete money back ensure if the challenge and training doesn’t satisfy your expectations (as not likely as that is). You just need to return the physical pack you received.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online organisation and what it means doesn’t hurt. This challenge is created even for a brand name newbie.

What If I Don’t Have A Product?

No issues. As Steve keeps saying, it’s not about the product. You can use what you find out to sell anything online – and will get a host of ideas and examples to get you started. You may even select to be an affiliate for ClickFunnels and develop a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels also has a variety of support system also on Facebook you can sign up with for broader assistance as your company grows.

What If I miss out on the Live Training?

Everything is tape-recorded for you, including the live coaching sessions through the week. So if you miss anything you can return a listen/watch the recordings. There is generally a catch-up day weekly, which is a fun time to see anything you might have missed, or review something you might not have understood the very first time.

Conclusion

The One Funnel Away Challenge actually is among those unique pieces of education that truly provides. My experience has been that ‘sales’ is typically a ‘filthy’ word, and is something that many individuals avoid. Without sales nearly all organisations just can’t exist.

If you are in service and desire to sell something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online organisation, or your organisation is still building and you are yet to strike the six figure mark.

The worth in the training is worth method more than the $100 cost. And after that when you consider the reward product you receive, it ends up being a must.

I can’t suggest taking this challenge enough. It will make you entirely alter the method you have actually been looking at online selling, and significantly leave you with something concrete – a working online sales funnel!  Digital Marketing Training By Government