Digital Marketing Training Content – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  {OFATraining1} 

I really seemed like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest article ever! And ideally once you have actually inspected this blog site out you will see just how much value there actually remains in doing the challenge.

I really do not think individuals understand the advantages of the challenge – otherwise they would have currently done it. If you are beginning an online company, or have a business that is not yet at the 6 figure mark, then this challenge is important training to super-charge your business.

The One Funnel Away Challenge takes you through the actions in producing an effective sales funnel. It teaches you the numerous elements that comprise a sales funnel and most significantly has you construct one yourself. So you finish the training challenge with your own working sales funnel tailored around your organisation.

I think you will see from everything listed below, there is a lot that is put into the One Funnel Away Challenge training program – the worth is truly quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, developed to assist you build a successful sales funnel for your business. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the development of all the aspects around an effective, leading carrying out sales funnel.

The program is so detailed, that I know of lots of people that go through it multiple times. If they have a brand-new funnel they are assembling, they choose to go through the training again, to ensure they have actually covered whatever correctly.

The training is stated to cover 4 weeks, however truly it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the best mindset. This is rather crucial, given there is so much that will be covered, you will need to have your believing clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with crucial themes or subjects weekly. The daily training sessions then build on each topic, with daily actions left as ‘research’. Secret locations covered consist of;

  • Creating an alluring item offer
  • Psychology of sales
  • The importance of stories in the selling procedure
  • What hooks a possible customer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a bottom line – this is not a passive training course. To get the most out of it you will be needed to do research almost everyday! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

Digital Marketing Training Content OFA Challenge

The challenge originally began as a ‘live’ event, with portions of training provided via Facebook lives. So it didn’t run that typically. Due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, components that were live are now previous lives that have actually been taped. To be truthful I didn’t feel that anything was lost from this. The truth that it had actually been live implied that individuals were asking concerns – much of which were in line with what I was questioning.

The final thing to keep in mind is that it is a “challenge” – indicating there is a time limit. In general, it is so easy to put off tasks to tomorrow, and after that wonder why we do not make great progress. By setting this as a challenge it drives that competitive part of us to desire to be effective.

As the challenge begins to wane you end up being more happy with what you have achieved, and can’t wait on it all to go live. Especially when other individuals are starting to publish in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. I hope you like the initial style, as you’re going to hear it a lot!

So How Much Does It Cost?  Digital Marketing Training Content

The basic response is $100 – which is simply amazing worth. There are courses out there that charge 10 times or more this quantity and do not come close to the worth received. At $100 it’s like a no-brainer. Digital Marketing Training Content

If you can’t manage the $100 to invest in your education, especially with a program like this, then to be honest I believe you will have a hard time in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later on, so it needs to become an extremely easy choice.

The other cost, of course, is your time. The training does move quick, provided how much is covered.

The time aspect will typically be much harder than the $100. Like I said it will end up being obvious why the $100 is terrific value – but many individuals will battle with the time aspect. If you really want your organisation to begin cranking then you simply require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the alternative of choosing a 100% digital bundle, or the standard training pack. The digital version is just that, all the components noted below are simply readily available for download online. With the the basic pack you will need to cover shipping (

However, if this is your first time doing the challenge, then I highly suggest getting the physical pack. Not simply so you get your hands on the goodies, but there is something about having a physical workbook to doodle notes in for future reference.

What is included in the challenge?

One Funnel Away Value Stack

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The Training Portal – All the training is available online through a dedicated training site. All the video lessons, pdf’s and links to other training products are available in this website. Access to each day’s training is just made offered one day at a time, so you can’t race ahead. It keeps you grounded, and ensures you make the effort to complete every day’s tasks, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This sets out each objective including the crucial elements covered, inspect list of jobs you require to finish and areas for you to make your own notes. Every day is also offered for download as a soft copy – however there is something to be stated about doodling your notes in a devoted workbook as you are learning.

MP3 Player – This holds all the lessons recorded for you prepared to go. It offers a simple way to listen and digest the training “objectives” in any idle time you may have (on the commute to work for example).

Committed Facebook Group – Each new challenge has a dedicated Facebook group, which is very effective. Numerous updates and notes are published here from the coaches and coaches, and you get to post any concerns or struggles you have. Importantly this is the group of people who are going through the training exactly like you are. This provides the assistance structure you require – just like a study group back in school or uni.

Perks

There are a variety of perks that are available in addition to the basic One Funnel Away training. The two crucial products are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is developed on the idea of a basic question; if you lost whatever what would you do in the next 30 days to construct back your service (knowing what you understand now)? You could quickly copy simply one method, and be well on your way to your first online company.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anyone who is brand brand-new to internet marketing, and wants to be an affiliate marketer. It is a video series of 15 digital business owners, each providing their actions they would utilize to develop an affiliate service from scratch. Each person has been exceptionally successful in their chosen niche, and share quite openly the things they learnt that assisted achieve that success.

All of these are offered through the One Funnel Away Challenge training website. You are offered life time access to the perks by going through the challenge. Again the worth in these bonuses alone make the $100 seem outrageous.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of abilities and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the essential topics every day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around because there were sales people (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has managed to do that.

Russell has actually composed several books which are amazing worth each on their own.

Russell built the ClickFunnels platform on the idea of making sales funnels simple. And this appears to be his approach to whatever. How can you take a complex job or idea and make it simple. How do you simplify to simple elements that can be performed on and then duplicated to scale.

Russell’s design is likewise really simple to listen to, making his training sessions truly enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson resembles the drill sergeant of the training. He is the one that turns up each day to hammer house the ideas Russel presented. However importantly, he is also your mindset coach. He bring a passion and level of enthusiasm which is contagious and difficult to disregard.

Steve truly understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not thousands of funnels. He decided to carry on and develop his own agency mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has found out in his entrepreneurial organisation.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘great police’ to Steves ‘bad police officer’ and hangs around detailing more of the specifics behind the tasks. So Julie shows us more of the “how” you go about doing something. This includes on-screen demonstration’s how you set somethings up step by step.

Again, Julie is a very effective business owner in her own. She began using ClickFunnels as a core part of her service and had a lot success Russel asked her to join his team. , if you follow Juiie on social media you will see she invests a lot of time mentor how to stabilize the life of an entrepreneur with home life.

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Live Coaches

In addition to the primary 3 coaches, there are likewise live coaches designated to each challenge mate. These coaches have actually been successful structure out sales funnels in their businesses, and hold live training sessions through-out the week.

Significantly you get any responses you might have looked at and dealt with in genuine time (not simply recordings). The coaches are situated in various part of the world, so the live sessions are offered at reasonable times for everyone.

What is covered in the Training.

The something that stands out with the One Funnel Away Challenge is how structured all of it is. Much idea has actually gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does every week – all developing up to your sales funnels being finished with the key elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

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Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You actually likewise need to keep your eyes open, as a number of sales strategies are revealed – they’re not presented as such, however they are really much there.

You are introduced to “the perfect webinar” script, which is a whole sales funnel by itself. I believe it is to get your thoughts in the right circulation for what is to come. Weeks of sales process is compressed into 90 minutes, and its amazing to enjoy Russel unpack it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your offer actually is. What are you offering and why? You are presented to the principle of “stacking” your deal so that the value far out-weighs the cost. You begin to build out your deal and the ‘assets’ you will include in your ‘stack’.

The concept is, if your offer suffices, and engaging enough, it will make up for any mistakes made later. Very little can repair a bad offer.

Todays objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel really is a master story teller, and today he shares his secrets and has us working on our own stories to utilize. You actually dig into your story (what got you here), and how you can use it to both construct connection and ‘hook’ prospective consumers.

There is also a massive push for you to begin releasing your own material – which I am a big follower of! Do not freak out – this is where Steve really assists us understand why, and how we can make it a little easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are 3 weeks in before you start to construct the funnel (using ClickFunnels obviously). And in actual truth you are even offered a design template funnel (share funnel) to work with.

Again that point is this training is not about just how to construct a landing page, and what buttons to put where. It truly has to do with developing out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and building them into a digital representation. It becomes a digitised sales procedure that leads your prospective consumers through your virtual store. Here you will likewise be taught the core funnel strategy.

This weeks missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you begin to see how you can bring traffic through your funnel you have produced. After all your whole sales procedure and funnel isn’t worth much if nobody is moving through it. It’s like trying to offer something to an empty store.

Here Russel and the team cover how you are going to get traffic, or potential purchasers to come into your funnel. The idea of natural (made) traffic versus paid traffic is talked about – so depending upon your favored method and marketing budget plan you are covered.

This weeks missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to just state EVERYONE! That’s not quite real (however almost) … If you are simply beginning out in the online company world, then this course is a must. It will help you understand the basics that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Digital Marketing Training Content

If you currently have a service, but it’s not rather at the 6 future earnings yet, then I ‘d strongly recommend checking it out. The principles covered and taught will absolutely improve your company sales procedure.

If you are brand-spanking brand-new to online company, and never had any training, have not begun offering anything, then this course will be a bit of a challenge. That doesn’t mean you shouldn’t do it – but just know that you will feel like you are consuming from a fire pipe. It is more than most likely you will desire to duplicate it again later on, once you have a bit more experience (which is a completely great approach).

Who Is The Challenge NOT For

If you are truly struggling with the $100, then I believe there might be bigger issues you require to attend to. Trying to develop an organisation originating from a frame of mind of deficiency is truly tough – so get your money circulation covered. And then be prepared to purchase yourself – particularly when the training worth is so high.

As I stated earlier, if you don’t have the time to commit 1-2 hours per day, then I would stop briefly until you do. To get the genuine value from the training you need the time to do the research! But I would likewise ask you to inspect then where are you investing your time? You ought to stop that and do this challenge to iron it out if it’s on a poorly developed (or chaotic) sales procedure.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed house once again and once again by Steve in his training. It does not matter what specific niche you remain in, or the item you are offering, the concepts all work – “It’s not about the product” Steve shouts!

Is there a cash back ensure?

Something that makes a lot of people feel a bit more comfortable is if there is some type of assurance on the quality of the item. Here there absolutely is, with a complete money back guarantee if the challenge and training does not satisfy your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online company and what it implies doesn’t injured. However this challenge is designed even for a brand name novice.

What If I Don’t Have A Product?

No problems. As Steve keeps stating, it’s not about the product. You can use what you find out to sell anything online – and will get a host of examples and ideas to get you started. You might even choose to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a different Facebook group so that you have a group of people you are going through the challenge with. ClickFunnels likewise has a number of assistance groups also on Facebook you can join for wider support as your business grows.

What If I miss the Live Training?

Everything is taped for you, including the live coaching sessions through the week. So if you miss anything you can go back a listen/watch the recordings. There is normally a catch-up day each week, which is a fun time to see anything you may have missed, or review something you might not have comprehended the very first time.

Conclusion

The One Funnel Away Challenge truly is one of those special pieces of education that actually delivers. My experience has been that ‘sales’ is frequently a ‘filthy’ word, and is something that many individuals shy away from. Without sales nearly all companies just can’t exist.

So if you stay in business and wish to sell something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online organisation, or your organisation is still developing and you are yet to strike the 6 figure mark.

The worth in the training deserves way more than the $100 cost. And after that when you consider the benefit product you receive, it becomes a must.

I can’t recommend taking this challenge enough. It will make you totally alter the way you have actually been looking at online selling, and notably leave you with something tangible – a working online sales funnel!  Digital Marketing Training Content