Drive Organic Traffic To Your Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsDrive Organic Traffic To Your Website

Composing a review about a book that has not been released is a little tricky – however what is necessary to understand is the background of Traffic Secrets.

Drive Organic Traffic To Your Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be released.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called internet expert to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never does anything unless it adds a substantial amount of value to the reader. His entire marketing and sales approach is how can he stack the worth in favour of the purchaser – which is a really refreshing view.

More importantly he is now talking about the subject which should be at the heart of all service. How do you get traffic, possible clients, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are lots of reasons why a business might not endure – but by far one of the most significant is an absence of traffic! Without any paying consumers, or traffic, you just don’t have a service.

And yet it is among the areas that is both over-looked, and difficult to specify. I think it is because it is a difficult subject, many organisation owners just overlook it. They take the “build it and they will come” approach – which clearly doesn’t work.

It does seem crazy that with all the “traffic” on the web why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with individuals purchasing products and services online – in every specific niche you can possibly imagine. For the majority of online businesses they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have an endless supply of traffic? Many stay stuck and having a hard time?. Drive Organic Traffic To Your Website

That is the Secret of Traffic in a sales funnel. That is why it is essential and so essential to a company success, and why everyone in service must be buying education around this subject.

Right now there are a huge variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? But that is not the case otherwise everybody would have cracked it.

Let’s say that you have found a traffic source and your business is doing terrific. What would happen if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at a detailed level. See when you understand it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your business and totally free to take it anywhere you want.

Who Is Russel Brunson Drive Organic Traffic To Your Website

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed a number of books which are extraordinary value each on their own. If you have not read them, then I highly recommend you add it to your todo list!

Russel developed the ClickFunnels platform on the idea of making sales funnels basic. How can you take an intricate job or concept and make it easy.

It is typically stated that there is nothing new – which the more things change, the more they remain the very same. This is the case with a number of Russell’s items.

You see much of what Russell sells are in fact concepts and concepts that another person developed. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS offers credit to where the idea originated from.

Russell has actually remained a trainee – which is absolutely the finest method to be. In any discipline he has set his mind to, he has actually ensured he studies it in information, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is likewise a remarkable story teller. He has an extraordinary capability to take ideas that might be challenging to understand, and retell them in an easy, easy to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS sequence really came from Andre Chaperon, who Russell does actually give the credit and mention. However his way of retelling what the SOS series is, and how you can utilize it, now has his name mostly related to it.

Russell is deep in the trenches as an internet marketer. When he takes a concept and retells it – he does it from a location of knowing how it works in the genuine world.

So what does this imply?

I think it indicates that practically anything Russell contributes to producing is of the greatest value. He takes the best of the very best and replays it to us in such a way that we can understand and execute into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than many of Russell’s other products.  Drive Organic Traffic To Your Website

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was developing an online service back!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became well-known, a minimum of in the fairly small tight online marketing circle – as it was back then. And he became somebody Russell admired, and followed closely.

The genuine remarkable part of the story is that several years later Russell still saw the huge worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it became an upsell to his other products. He found a method to use it to develop even more value in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

When numerous so called guru’s were attempting to keep everything about online success a secret, the book was released at a time. But in common Russell Brunson design, he published all the secrets available for anyone who put in the time to check out and understand the book.

It contains a step-by-step actionable plan for any who is brand-new to internet marketing.

A few of the principles covered include;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream clients; how to turn possible consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential consumers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has been called “life-altering” by many people, including the similarity Steve Larson, who has gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should check out book for any entrepreneur – specifically if you prepare to build an online organisation. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the proper way to bring in individuals.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are selling. The majority of people are just stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The location obviously is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is receiving is much greater than the quantity they spend for it.

In numerous ways this book is a script for how Russell has found out to market and sell over several years online. It is the exact same procedure and tools he utilizes daily in his company to make it the big success that it is.  Drive Organic Traffic To Your Website

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve discussed the crucial themes and topics will be taken from this initial course – so it’s an excellent place to begin.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 quite extensive modules! So let’s take a glimpse what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to basic concepts that will be built on. These consist of domain names, branding and target markets. If your are a novice to internet marketing this first module is so important to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise discover about the best traffic sources so you don’t squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily ignored. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a really important topic, and one near to my heart as I like utilizing SEO as a crucial traffic source in my business. Do this part right and you have limitless totally free traffic for several years. You will find out the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to learn how to grow it and also look after it as it grows. This module teaches proven email marketing techniques and techniques that work. You’ll find out how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. , if done right the process is uncomplicated.. Start an affiliate program, hire affiliates to promote for your organisation and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible strategies that you can utilize to generate traffic via e-commerce. You will discover how you can use Amazon’s product advertising API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a service consisting of, lower your cost per visitor, increase traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John also reveals you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested methods for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over two lots specific lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a massive amount of traffic to your website. This module shows you what you need to get going, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your company! You’ll find out how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software and widgets throughout platforms. The essential concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your website without buying? That is what you are taught here – how you retarget individuals who have pertained to your site, however not yet bought. This is a must if you are utilizing paid marketing to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of various languages. Typically there are untapped markets merely due to the truth t that they don’t speak English. Equate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has become the major source of traffic and leads for the majority of online company owner. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook shares and likes, and incorporating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the key ideas such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the techniques have really stayed the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the online search engine and offer value to your audience. If this isn’t your thing, you are likewise revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is in fact owned by Google indicates it is a platform that all company must be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be super easy to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you remain focused and arranged is actually essential.

Phew that is a lot! It truly is incredible value when you break it down across all the module. Anyone of these modules would blow away the training programs appearing by “experts” who have actually just been around for a few months!  Drive Organic Traffic To Your Website

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the content.

As normal it looks like Russel and the group will be releasing the book online complimentary, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the easiest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the challenge yet, then what are you thinking???!!! It is one of the finest training programs for anybody attempting to wrap their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically readily available for $297 as an upsell to the OFA challenge. This truly is amazing worth for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing recommendations from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and need to be revitalized. It is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t purchase the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Drive Organic Traffic To Your Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Drive Organic Traffic To Your Website - Traffic Secrets Book

In general, the Traffic Secrets course might be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first launched.

While it’s not perfect it is among the fastest methods to find out about the many various traffic sources offered on the internet. It is of enormous value for any entrepreneur or entrepreneur wanting to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only presume that the new Traffic Secrets book will be incredible.