How Do I Increase Traffic To My Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsHow Do I Increase Traffic To My Website

Composing a review about a book that has not been launched is a little tricky – but what is essential to comprehend is the background of Traffic Secrets.

How Do I Increase Traffic To My Website Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be launched.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called web expert to earn money?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never does anything unless it adds a substantial quantity of value to the reader. His entire marketing and sales philosophy is how can he stack the value in favour of the purchaser – which is an actually revitalizing view.

More significantly he is now talking about the topic which ought to be at the heart of all service. How do you get traffic, possible clients, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are many reasons that a company may not endure – but by far among the greatest is a lack of traffic! With no paying consumers, or traffic, you merely don’t have a company.

And yet it is one of the areas that is both over-looked, and difficult to specify. I think it is due to the fact that it is a challenging topic, a lot of entrepreneur simply neglect it. They take the “develop it and they will come” technique – which clearly doesn’t work.

It does seem crazy that with all the “traffic” on the web why isn’t every online service squashing it! Daily there is close to $7 billion exchanged with people buying product or services online – in every niche possible. For most online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and service make it look so simple and appear to have an endless supply of traffic? But most stay stuck and having a hard time?. How Do I Increase Traffic To My Website

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to a service success, and why everybody in business should be investing in education around this topic.

Right now there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be easy? That is not the case otherwise everyone would have split it.

Let’s state that you have discovered a traffic source and your organisation is doing terrific. What would occur if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the cost of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your business and free to take it anywhere you desire.

Who Is Russel Brunson How Do I Increase Traffic To My Website

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are incredible value each on their own. I highly suggest you add it to your todo list if you haven’t read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. And this appears to be his approach to whatever. How can you take an intricate task or idea and make it basic. How do you break it down to basic components that can be executed on and after that duplicated to scale.

It is often stated that there is nothing brand-new – and that the more things change, the more they stay the very same. This holds true with much of Russell’s items.

You see much of what Russell sells are really ideas and ideas that somebody else produced. Does this mean that he “stole” the concepts – no I do not believe so, as he ALWAYS gives credit to where the idea came from.

Russell has remained a student – which is definitely the best way to be. In any discipline he has set his mind to, he has ensured he studies it in information, surrounds himself with remarkable mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also an amazing story teller. He has an extraordinary capability to take ideas that might be tricky to understand, and retell them in an easy, simple to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series truly came from Andre Chaperon, who Russell does actually provide the credit and mention. However his way of retelling what the SOS series is, and how you can utilize it, now has his name largely related to it.

However it is more than that. Russell is deep in the trenches as a web online marketer. He has done it tough and suffered many numerous set-backs and failures. When he takes an idea and retells it – he does it from a location of understanding how it works in the genuine world. The suggestions and experience he covers around the idea is priceless.

So what does this mean?

I think it suggests that practically anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can carry out and understand into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  How Do I Increase Traffic To My Website

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When many of us hardly knew what the Internet even was, John was building an online service back!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being famous, a minimum of in the reasonably small tight online marketing circle – as it was at that time. And he ended up being someone Russell admired, and followed closely.

The real interesting part of the story is that numerous years later Russell still saw the huge worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it became an upsell to his other products. He found a way to use it to create a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

The book was released at a time when numerous so called master’s were attempting to keep whatever about online success a trick. However in typical Russell Brunson style, he published all the secrets available for anybody who put in the time to read and comprehend the book.

It includes a detailed actionable plan for any who is new to online marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to develop increasing value in your sales procedure to improve your product sell price.
  • How to find your dream customers; how to turn possible consumers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has been called “life-changing” by a lot of people, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – specifically if you prepare to construct an online service. It shares the secrets around producing a local following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an appealing character, how do you begin to get your message out in the best method to bring in people.
  • Creating belief; How to create a belief in individuals that they can achieve the outcome you are selling. The majority of people are just stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they definitely need the product you are promoting.
  • Selling with Authenticity; This is making sure that the value your consumer is getting is much higher than the quantity they spend for it.

In many ways this book is a script for how Russell has learnt to market and sell over numerous years online. It is the exact same process and tools he uses daily in his business to make it the big success that it is.  How Do I Increase Traffic To My Website

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be released, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the essential styles and subjects will be taken from this original course – so it’s an excellent location to begin.

The initial John Reese Traffic Secrets course is incredibly in-depth – with 24 rather comprehensive modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to basic ideas that will be constructed on. These include domain names, branding and target audience. If your are a beginner to online marketing this very first module is so important to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, including where they hang out, the keywords to find them and the ad copy that they will react to. You likewise learn about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily overlooked. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a very essential subject, and one near to my heart as I enjoy utilizing SEO as a crucial traffic source in my service. Do this part right and you have endless complimentary traffic for years. You will discover the essentials of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to discover how to grow it and also take care of it as it grows. This module teaches proven email marketing tactics and strategies that work. You’ll find out how to automate email projects and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of incredible tactics that you can utilize to generate traffic by means of e-commerce. You will find out how you can use Amazon’s item marketing API to boost the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very important module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core methods to grow a service including, lower your expense per visitor, boost traffic volume and raise your average spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads running throughout major news sites like CNN, Fox News, and ESPN. And, you’ll learn proven techniques for running all sorts of ads like banner advertisements, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a massive amount of traffic to your site. This module shows you what you require to start, including how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software application and widgets across platforms. The key concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential consumer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually pertained to your site, but not yet bought. If you are utilizing paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including various languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Translate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has become the major source of traffic and leads for many online organisation owners. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you discover strategies like leveraging Facebook likes and shares, and integrating different social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the essential ideas such as on and off-page SEO. While some of the tools talked about are a little outdated, the strategies have actually stayed the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and offer value to your audience. If this isn’t your thing, you are also revealed how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any business. That and the fact that it is in fact owned by Google indicates it is a platform that all company ought to be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be extremely easy to become overwhelmed and distracted. {So a well laid-out a master strategy to assist you remain focused and arranged is truly important.

Phew that is a lot! It actually is amazing value when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “masters” who have just been around for a couple of months!  How Do I Increase Traffic To My Website

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium provided the content.

But as typical it looks like Russel and the team will be releasing the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no other way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a plan offer or an upsell from one of the other ClickFunnel’s products.

Most likely the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the challenge yet, then what are you thinking???!!! It is among the very best training programs for anybody attempting to cover their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA obstacle. This really is amazing value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be refreshed. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t buy the Traffic Secrets course only. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  How Do I Increase Traffic To My Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

How Do I Increase Traffic To My Website - Traffic Secrets Book

In general, the Traffic Secrets course might be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first released.

While it’s not best it is among the fastest methods to discover the lots of different traffic sources readily available on the internet. It is of huge worth for any company owner or business owner aiming to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven technique, I can only presume that the brand-new Traffic Secrets book will be fantastic.