How To Drive Traffic To Website Fast – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsHow To Drive Traffic To Website Fast

Writing a review about a book that has not been released is a little tricky – but what is necessary to comprehend is the background of Traffic Secrets.

How To Drive Traffic To Website Fast Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this just another marketing book by a so called web expert to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a huge quantity of value to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a really rejuvenating view.

More notably he is now talking about the subject which needs to be at the heart of all organisation. How do you get traffic, prospective clients, to your business?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are numerous reasons a service might not make it through – however by far among the most significant is a lack of traffic! With no paying consumers, or traffic, you simply don’t have a company.

And yet it is among the areas that is both over-looked, and tough to define. I think it is due to the fact that it is a difficult subject, so lots of entrepreneur just ignore it. They take the “construct it and they will come” approach – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the web why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every specific niche you can possibly imagine. Yet for many online businesses they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have an unlimited supply of traffic? But a lot of stay stuck and struggling?. How To Drive Traffic To Website Fast

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and fundamental to a service success, and why everyone in company should be purchasing education around this topic.

Today there are a substantial variety of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everybody would have cracked it.

Also, let’s say that you have found a traffic source and your organisation is doing great. What would occur if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of marketing by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your business and free to take it anywhere you desire.

Who Is Russel Brunson How To Drive Traffic To Website Fast

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are incredible worth each by themselves. If you haven’t read them, then I strongly suggest you add it to your todo list!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. And this appears to be his method to everything. How can you take a complicated task or idea and make it simple. How do you simplify to easy parts that can be executed on and after that repeated to scale.

It is frequently stated that there is nothing brand-new – which the more things alter, the more they stay the same. This is the case with much of Russell’s items.

You see much of what Russell offers are in fact ideas and principles that another person developed. Does this mean that he “took” the concepts – no I do not believe so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually remained a student – which is definitely the best way to be. In any discipline he has set his mind to, he has actually made sure he studies it in information, surrounds himself with amazing mentors, and becomes a master of it. In doing so he will pick up essential ideas.

Russell is likewise an incredible story teller. He has an incredible capability to take concepts that might be tricky to comprehend, and retell them in a basic, easy to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS series really came from Andre Chaperon, who Russell does in fact point out and offer the credit. His way of retelling what the SOS sequence is, and how you can use it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as an internet online marketer. He has done it difficult and suffered lots of lots of set-backs and failures. When he takes an idea and retells it – he does it from a location of knowing how it works in the real world. The guidance and experience he twists around the principle is valuable.

What does this mean?

I believe it indicates that almost anything Russell has a hand in producing is of the greatest worth. He takes the very best of the very best and replays it to us in a way that we can understand and implement into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other items.  How To Drive Traffic To Website Fast

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When most of us hardly understood what the Internet even was, John was building an online company back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, at least in the reasonably small tight online marketing circle – as it was back then. And he ended up being somebody Russell admired, and followed closely.

The genuine interesting part of the story is that lots of years later Russell still saw the substantial value in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a way to utilize it to create a lot more worth in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was released at a time when lots of so called master’s were attempting to keep everything about online success a trick. But in common Russell Brunson style, he released all the secrets offered for anyone who made the effort to comprehend the book and read.

It contains a detailed actionable blueprint for any who is brand-new to internet marketing.

Some of the principles covered include;

  • The Value Ladder; how to develop increasing value in your sales process to enhance your item sell price.
  • How to find your dream clients; how to turn prospective consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect consumers so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has been called “life-altering” by a lot of individuals, consisting of the likes of Steve Larson, who has actually gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – specifically if you prepare to build an online company. It shares the secrets around creating a regional following of fans who will become repeat buyers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you begin to get your message out in the proper way to attract people.
  • Creating belief; How to produce a belief in individuals that they can accomplish the outcome you are selling. Many people are simply stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both attracts, then engages the audience taking them on a journey. The destination obviously is the point where they realise they definitely require the product you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is getting is much higher than the quantity they pay for it.

In many ways this book is a script for how Russell has actually found out to market and sell over several years online. It is the exact same process and tools he utilizes everyday in his business to make it the substantial success that it is.  How To Drive Traffic To Website Fast

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial themes and subjects will be taken from this initial course – so it’s a great place to start.

The initial John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather thorough modules! So let’s take a glance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to basic concepts that will be developed on. These include domain names, branding and target audience. , if your are a rookie to online marketing this first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You also find out about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is easily neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will recover out again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a much deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is an extremely important topic, and one close to my heart as I like utilizing SEO as an essential traffic source in my company. Do this part right and you have endless totally free traffic for many years. You will find out the fundamentals of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to learn how to grow it and likewise look after it as it grows. This module teaches proven email marketing tactics and strategies that work. You’ll discover how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. , if done right the procedure is simple.. Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible techniques that you can utilize to generate traffic via e-commerce. You will find out how you can utilize Amazon’s product marketing API to boost the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a service including, lower your cost per visitor, boost traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to purchase media Ads and sponsorships. John also reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of advertisements like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over two dozen individual lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you need to begin, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Envision if you had an app people were using, that might drive traffic to your business! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software application and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential client, who visited your site without buying? That is what you are taught here – how you retarget individuals who have concerned your site, however not yet bought. This is a must if you are utilizing paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of various languages. Typically there are untapped markets merely due to the truth t that they do not speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has become the major source of traffic and leads for the majority of online company owner. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you discover methods like leveraging Facebook shares and likes, and integrating various social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred method! John covers the essential principles such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the methods have actually truly remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and provide worth to your audience. You are likewise demonstrated how to outsource the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any service. That and the reality that it is really owned by Google means it is a platform that all organisation ought to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be very easy to become overwhelmed and sidetracked. {So a well laid-out a master plan to assist you remain focused and organised is actually essential.

Phew that is a lot! It really is remarkable value when you break it down across all the module. Anybody of these modules would blow away the training programs popping up by “experts” who have actually only been around for a few months!  How To Drive Traffic To Website Fast

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to find out the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium offered the content.

However as typical it looks like Russel and the group will be releasing the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package offer or an upsell from among the other ClickFunnel’s products.

Probably the simplest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the obstacle yet, then what are you thinking???!!! It is one of the finest training programs for anyone attempting to wrap their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually readily available for $297 as an upsell to the OFA difficulty. This truly is fantastic value for what you get, and is a terrific compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have actually found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and require to be refreshed. It is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t purchase the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  How To Drive Traffic To Website Fast

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Drive Traffic To Website Fast - Traffic Secrets Book

In general, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first released.

While it’s not perfect it is one of the fastest methods to learn more about the lots of various traffic sources offered on the internet. It is of huge value for any entrepreneur or entrepreneur seeking to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can only presume that the new Traffic Secrets book will be fantastic.