How To Drive Traffic To Website For Free – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsHow To Drive Traffic To Website For Free

Writing a review about a book that has actually not been released is a little challenging – but what is necessary to comprehend is the background of Traffic Secrets.

How To Drive Traffic To Website For Free Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be launched.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called internet master to earn money?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a huge amount of value to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is a really rejuvenating view.

More notably he is now talking about the topic which should be at the heart of all business. How do you get traffic, potential customers, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many reasons a company may not make it through – but without a doubt among the biggest is a lack of traffic! With no paying consumers, or traffic, you just don’t have a service.

And yet it is one of the locations that is both over-looked, and difficult to define. I believe it is due to the fact that it is a difficult subject, a lot of organisation owners just ignore it. They take the “construct it and they will come” method – which clearly doesn’t work.

It does appear insane that with all the “traffic” on the internet why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with people buying services and products online – in every niche possible. Yet for many online businesses they feel like they are in the middle of the desert – not swimming in the endless ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so easy and appear to have an unlimited supply of traffic? But most stay stuck and struggling?. How To Drive Traffic To Website For Free

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and basic to an organisation success, and why everyone in organisation need to be purchasing education around this topic.

Right now there are a substantial variety of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? But that is not the case otherwise everybody would have broken it.

Also, let’s say that you have found a traffic source and your organisation is doing great. What would occur if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making too much money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your business and free to take it anywhere you want.

So Who Is Russel Brunson How To Drive Traffic To Website For Free

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has actually been around given that there were sales people (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are incredible value each by themselves. I highly recommend you include it to your todo list if you haven’t read them!

Russel developed the ClickFunnels platform on the idea of making sales funnels easy. And this appears to be his approach to everything. How can you take an intricate task or concept and make it simple. How do you simplify to simple elements that can be performed on and then repeated to scale.

It is typically said that there is absolutely nothing new – and that the more things change, the more they stay the very same. This is the case with much of Russell’s items.

You see much of what Russell sells are actually concepts and concepts that another person developed. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the concept originated from.

Russell has actually remained a student – which is definitely the best method to be. In any discipline he has set his mind to, he has made sure he studies it in detail, surrounds himself with remarkable mentors, and ends up being a master of it. In doing so he will get essential concepts.

Russell is also a fantastic story teller. He has an unbelievable ability to take ideas that may be challenging to understand, and retell them in a basic, simple to comprehend manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series actually originated from Andre Chaperon, who Russell does in fact give the credit and point out. However his way of retelling what the SOS series is, and how you can use it, now has his name mainly related to it.

Russell is deep in the trenches as an internet online marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the genuine world.

So what does this imply?

I think it implies that nearly anything Russell contributes to producing is of the greatest value. He takes the best of the very best and replays it to us in a manner that we can comprehend and implement into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other products.  How To Drive Traffic To Website For Free

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was developing an online company back!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became famous, a minimum of in the reasonably little tight internet marketing circle – as it was back then. And he became someone Russell looked up to, and followed closely.

The real fascinating part of the story is that several years later Russell still saw the substantial worth in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it became an upsell to his other products. He discovered a way to use it to produce even more worth in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

When lots of so called master’s were attempting to keep everything about online success a trick, the book was released at a time. However in common Russell Brunson design, he released all the secrets available for anyone who made the effort to comprehend the book and read.

It contains a step-by-step actionable plan for any who is brand-new to online marketing.

A few of the principles covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to enhance your item sell price.
  • How to find your dream clients; how to turn possible clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective clients and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has actually been called “life-changing” by so many individuals, consisting of the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – specifically if you prepare to construct an online organisation. It shares the secrets around creating a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in properly to bring in people.
  • Creating belief; How to create a belief in individuals that they can achieve the result you are selling. The majority of people are just stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The destination of course is the point where they realise they definitely need the product you are promoting.
  • Selling with Authenticity; This is making sure that the value your consumer is getting is much greater than the quantity they pay for it.

In lots of ways this book is a script for how Russell has actually found out to market and offer over lots of years online. It is the same process and tools he utilizes daily in his business to make it the big success that it is.  How To Drive Traffic To Website For Free

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve discussed the crucial styles and topics will be drawn from this original course – so it’s an excellent place to begin.

The original John Reese Traffic Secrets course is extremely comprehensive – with 24 rather extensive modules! So let’s take a glance what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard ideas that will be constructed on. These include domain names, branding and target audience. If your are a newbie to online marketing this first module is so important to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also discover about the very best traffic sources so you don’t waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly ignored. It’s something to get traffic to your organisation, however if your copy is bad, they will recuperate out again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to inspect out Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely essential subject, and one near to my heart as I like using SEO as a crucial traffic source in my service. Do this part right and you have limitless totally free traffic for years. You will find out the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to learn how to grow it and likewise take care of it as it grows. This module teaches proven email marketing techniques and techniques that work. You’ll discover how to automate email projects and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your company and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes incredible strategies that you can utilize to produce traffic via e-commerce. You will find out how you can utilize Amazon’s item advertising API to increase the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow an organisation consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to buy media Ads and sponsorships. John likewise shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll discover tested methods for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over 2 dozen specific lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module shows you what you need to get going, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Envision if you had an app individuals were using, that might drive traffic to your business! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software and widgets across platforms. The essential concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective consumer, who visited your site without buying? That is what you are taught here – how you retarget people who have concerned your website, but not yet bought. If you are using paid advertising to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including different languages. Frequently there are untapped markets just due to the reality t that they do not speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has actually become the major source of traffic and leads for a lot of online company owner. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn methods like leveraging Facebook likes and shares, and incorporating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred technique! John covers the essential concepts such as on and off-page SEO. While a few of the tools talked about are a little outdated, the methods have actually stayed the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and supply value to your audience. You are likewise demonstrated how to contract out the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the fact that it is actually owned by Google suggests it is a platform that all business must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be super simple to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you remain focused and organised is actually essential.

Phew that is a lot! It actually is amazing value when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “gurus” who have only been around for a few months!  How To Drive Traffic To Website For Free

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium given the material.

However as normal it appears like Russel and the team will be launching the book online complimentary, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package deal or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the best training programs for anybody attempting to cover their head around online marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This really is remarkable value for what you get, and is a great compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal big worth.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be revitalized. But it is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  How To Drive Traffic To Website For Free

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

How To Drive Traffic To Website For Free - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first released.

While it’s not ideal it is among the fastest ways to learn more about the lots of different traffic sources available on the web. It is of huge value for any entrepreneur or entrepreneur looking to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven technique, I can just assume that the brand-new Traffic Secrets book will be fantastic.