How To Drive Traffic To Your Website With Pinterest – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsHow To Drive Traffic To Your Website With Pinterest

Writing a review about a book that has not been launched is a little tricky – but what is very important to understand is the background of Traffic Secrets.

How To Drive Traffic To Your Website With Pinterest Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called web guru to generate income?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it adds a big amount of worth to the reader. His whole marketing and sales philosophy is how can he stack the worth in favour of the purchaser – which is a truly refreshing view.

More notably he is now talking about the subject which ought to be at the heart of all company. How do you get traffic, possible clients, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are numerous factors why an organisation might not survive – but by far among the greatest is a lack of traffic! Without any paying consumers, or traffic, you just don’t have a service.

And yet it is among the areas that is both over-looked, and difficult to define. I believe it is since it is a difficult subject, a lot of entrepreneur just overlook it. They take the “develop it and they will come” method – which plainly doesn’t work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online service squashing it! Daily there is close to $7 billion exchanged with individuals buying items and services online – in every niche you can possibly imagine. For the majority of online services they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an unlimited supply of traffic? However most remain stuck and struggling?. How To Drive Traffic To Your Website With Pinterest

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a company success, and why everybody in organisation must be investing in education around this subject.

Right now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into one of these should be easy right? But that is not the case otherwise everybody would have broken it.

Let’s say that you have actually discovered a traffic source and your service is doing terrific. What would occur if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See once you understand it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your business and free to take it anywhere you want.

So Who Is Russel Brunson How To Drive Traffic To Your Website With Pinterest

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The principle of sales funnels has actually been around since there were sales people (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are amazing worth each on their own. If you have not read them, then I highly recommend you add it to your todo list!

Russel developed the ClickFunnels platform on the principle of making sales funnels easy. And this seems his technique to whatever. How can you take a complex job or concept and make it basic. How do you simplify to easy components that can be executed on and after that repeated to scale.

It is typically said that there is absolutely nothing brand-new – which the more things alter, the more they remain the very same. This is the case with much of Russell’s items.

You see much of what Russell offers are really ideas and ideas that another person produced. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the idea came from.

Russell has remained a trainee – which is absolutely the finest way to be. In any discipline he has set his mind to, he has actually made certain he studies it in detail, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will pick up key concepts.

Russell is likewise a fantastic story teller. He has an incredible capability to take concepts that might be tricky to comprehend, and retell them in an easy, simple to comprehend way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series really came from Andre Chaperon, who Russell does in fact mention and provide the credit. His method of retelling what the SOS sequence is, and how you can use it, now has his name largely associated with it.

However it is moreover. Russell is deep in the trenches as a web marketer. He has done it tough and suffered many lots of set-backs and failures. When he takes a concept and retells it – he does it from a location of knowing how it works in the real world. The guidance and experience he wraps around the idea is priceless.

What does this mean?

I believe it implies that practically anything Russell has a hand in producing is of the highest worth. He takes the very best of the very best and replays it to us in such a way that we can carry out and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other items.  How To Drive Traffic To Your Website With Pinterest

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was constructing an online company back!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became popular, at least in the reasonably small tight web marketing circle – as it was back then. And he became somebody Russell admired, and followed carefully.

The genuine remarkable part of the story is that several years later on Russell still saw the huge worth in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it became an upsell to his other products. He found a way to use it to develop much more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

The book was released at a time when many so called master’s were attempting to keep whatever about online success a secret. But in normal Russell Brunson design, he released all the secrets offered for anyone who put in the time to read and understand the book.

It includes a detailed actionable plan for any who is new to internet marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to build increasing value in your sales procedure to enhance your product sell price.
  • How to find your dream consumers; how to turn possible clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has actually been called “life-altering” by a lot of people, consisting of the similarity Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – specifically if you prepare to build an online company. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass movement; Building on the idea f an attractive character, how do you start to get your message out in properly to bring in individuals.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are selling. A lot of individuals are merely stuck, which is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location of course is the point where they realise they definitely need the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your consumer is receiving is much higher than the quantity they spend for it.

In numerous methods this book is a script for how Russell has actually discovered to market and sell over several years online. It is the very same procedure and tools he utilizes everyday in his business to make it the huge success that it is.  How To Drive Traffic To Your Website With Pinterest

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and subjects will be drawn from this initial course – so it’s a good place to begin.

The initial John Reese Traffic Secrets course is extremely detailed – with 24 quite extensive modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be built on. These consist of domain names, branding and target markets. , if your are a novice to online marketing this very first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target market, including where they hang out, the keywords to find them and the advertisement copy that they will respond to. You also find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is easily neglected. It’s one thing to get traffic to your service, but if your copy is bad, they will get better out again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to inspect out Jim Edwards book, Copywriting Secrets for a deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very essential subject, and one near to my heart as I love utilizing SEO as a crucial traffic source in my service. Do this part right and you have limitless free traffic for several years. You will learn the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to discover how to grow it and also take care of it as it grows. This module teaches tested email marketing strategies and methods that work. You’ll find out how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable techniques that you can use to generate traffic via e-commerce. You will discover how you can utilize Amazon’s product marketing API to increase the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core ways to grow a service consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven methods for running all sorts of advertisements like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It contains over 2 lots individual lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you require to get started, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Picture if you had an app people were utilizing, that might drive traffic to your business! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets across platforms. The key concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have actually concerned your website, however not yet bought. This is a must if you are using paid marketing to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of various languages. Typically there are untapped markets merely due to the reality t that they do not speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has actually become the major source of traffic and leads for many online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you find out strategies like leveraging Facebook shares and likes, and incorporating various social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite strategy! John covers the essential principles such as on and off-page SEO. While some of the tools discussed are a little out-of-date, the methods have actually remained the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and offer worth to your audience. If this isn’t your thing, you are also revealed how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module shows you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the truth that it is actually owned by Google means it is a platform that all service should be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very essential to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be incredibly easy to become overloaded and distracted. {So a well laid-out a master plan to help you stay focused and organised is really crucial.

Phew that is a lot! It actually is incredible value when you break it down across all the module. Anybody of these modules would blow away the training programs turning up by “experts” who have actually only been around for a couple of months!  How To Drive Traffic To Your Website With Pinterest

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium offered the material.

But as usual it looks like Russel and the team will be launching the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the most convenient and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the obstacle yet, then what are you believing???!!! It is among the best training programs for anybody attempting to cover their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA obstacle. This actually is incredible value for what you get, and is a great compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be revitalized. But it is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course only. It is only readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  How To Drive Traffic To Your Website With Pinterest

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Drive Traffic To Your Website With Pinterest - Traffic Secrets Book

In general, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not best it is one of the fastest methods to learn about the numerous various traffic sources available on the web. It is of enormous worth for any entrepreneur or business owner looking to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only presume that the new Traffic Secrets book will be remarkable.