How To Increase Organic Traffic On Facebook – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsHow To Increase Organic Traffic On Facebook

Composing a review about a book that has not been launched is a little difficult – however what is very important to comprehend is the background of Traffic Secrets.

How To Increase Organic Traffic On Facebook Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called internet guru to earn money?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it includes a substantial quantity of value to the reader. His whole marketing and sales philosophy is how can he stack the value in favour of the buyer – which is a really refreshing view.

More importantly he is now talking about the topic which ought to be at the heart of all company. How do you get traffic, potential customers, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are numerous reasons an organisation might not make it through – however by far one of the greatest is a lack of traffic! Without any paying customers, or traffic, you simply do not have a service.

And yet it is among the locations that is both over-looked, and challenging to define. I think it is because it is a challenging subject, many company owner merely ignore it. They take the “construct it and they will come” technique – which clearly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with individuals buying services and products online – in every niche possible. For most online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an unlimited supply of traffic? A lot of stay stuck and struggling?. How To Increase Organic Traffic On Facebook

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and essential to a company success, and why everyone in business must be buying education around this topic.

Right now there are a huge variety of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So taking advantage of among these should be easy right? That is not the case otherwise everybody would have cracked it.

Also, let’s state that you have actually discovered a traffic source and your service is doing terrific. What would happen if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See once you understand it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your company and complimentary to take it anywhere you want.

So Who Is Russel Brunson How To Increase Organic Traffic On Facebook

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are incredible value each by themselves. If you haven’t read them, then I highly suggest you add it to your todo list!

Russel built the ClickFunnels platform on the concept of making sales funnels basic. And this seems his technique to everything. How can you take a complex job or idea and make it easy. How do you simplify to basic elements that can be performed on and then duplicated to scale.

It is frequently said that there is absolutely nothing brand-new – and that the more things alter, the more they remain the very same. This is the case with much of Russell’s items.

You see much of what Russell sells are really concepts and ideas that another person produced. Does this mean that he “stole” the concepts – no I do not think so, as he ALWAYS gives credit to where the idea originated from.

Russell has stayed a student – which is absolutely the best method to be. In any discipline he has actually set his mind to, he has made certain he studies it in information, surrounds himself with fantastic coaches, and becomes a master of it. In doing so he will get crucial concepts.

Russell is also a fantastic story teller. He has an amazing capability to take concepts that may be challenging to comprehend, and retell them in an easy, simple to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS sequence actually came from Andre Chaperon, who Russell does in fact provide the credit and point out. However his method of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a place of understanding how it works in the genuine world.

What does this indicate?

I believe it indicates that practically anything Russell contributes to producing is of the greatest value. He takes the finest of the best and replays it to us in a manner that we can carry out and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than most of Russell’s other products.  How To Increase Organic Traffic On Facebook

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was developing an online organisation back when the majority of us barely knew what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became popular, a minimum of in the reasonably small tight internet marketing circle – as it was at that time. And he became someone Russell appreciated, and followed carefully.

The genuine remarkable part of the story is that several years later Russell still saw the substantial worth in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Rather of continuing to sell it as a stand alone item, it ended up being an upsell to his other items. He found a method to use it to create much more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When many so called master’s were trying to keep whatever about online success a trick, the book was released at a time. In common Russell Brunson style, he released all the secrets available for anyone who took the time to comprehend the book and read.

It consists of a step-by-step actionable blueprint for any who is new to online marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales procedure to enhance your item sell price.
  • How to find your dream consumers; how to turn prospective clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect consumers so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has actually been called “life-changing” by so numerous people, including the likes of Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – specifically if you prepare to develop an online business. It shares the secrets around creating a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the idea f an appealing character, how do you start to get your message out in properly to draw in individuals.
  • Creating belief; How to develop a belief in individuals that they can achieve the result you are offering. Many people are merely stuck, which is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The destination naturally is the point where they understand they absolutely require the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your client is getting is much higher than the amount they spend for it.

In numerous ways this book is a script for how Russell has actually discovered to market and sell over several years online. It is the same procedure and tools he utilizes daily in his company to make it the huge success that it is.  How To Increase Organic Traffic On Facebook

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and topics will be drawn from this original course – so it’s a great location to begin.

The original John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather extensive modules! So let’s take a fast look what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to basic principles that will be built on. These consist of domain names, branding and target audience. If your are a novice to internet marketing this very first module is so important to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You also discover the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly neglected. It’s one thing to get traffic to your business, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one close to my heart as I like using SEO as an essential traffic source in my service. Do this part right and you have endless complimentary traffic for many years. You will learn the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll require to learn how to grow it and also take care of it as it grows. This module teaches proven email marketing tactics and strategies that work. You’ll discover how to automate email projects and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it until there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing strategies that you can utilize to produce traffic by means of e-commerce. You will discover how you can utilize Amazon’s item advertising API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow an organisation including, lower your cost per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads running across major news sites like CNN, Fox News, and ESPN. And, you’ll find out proven methods for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It includes over two lots individual lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you need to get going, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Think of if you had an app people were utilizing, that could drive traffic to your company! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software and widgets across platforms. The crucial concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to learn about Facebook advertisements. Advertising on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are eager to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential customer, who visited your website without buying? That is what you are taught here – how you retarget people who have actually pertained to your website, however not yet bought. If you are utilizing paid marketing to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, including various languages. Frequently there are untapped markets merely due to the reality t that they do not speak English. Equate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of many online marketing. It has ended up being the significant source of traffic and leads for most online company owners. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you learn methods like leveraging Facebook likes and shares, and incorporating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the essential ideas such as on and off-page SEO. While some of the tools discussed are a little out-of-date, the techniques have truly remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the online search engine and provide worth to your audience. You are likewise demonstrated how to outsource the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s material? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the reality that it is really owned by Google indicates it is a platform that all company should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be extremely easy to end up being overwhelmed and sidetracked. {So a well laid-out a master strategy to assist you stay focused and organised is truly important.

Phew that is a lot! When you break it down throughout all the module, it truly is amazing worth. Anyone of these modules would blow away the training programs turning up by “experts” who have actually only been around for a few months!  How To Increase Organic Traffic On Facebook

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the content.

As usual it looks like Russel and the team will be releasing the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Currently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the most convenient and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the obstacle yet, then what are you believing???!!! It is among the very best training programs for anyone trying to cover their head around internet marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA obstacle. This actually is remarkable value for what you get, and is an excellent compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge value.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and need to be refreshed. It is expected that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  How To Increase Organic Traffic On Facebook

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Increase Organic Traffic On Facebook - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first released.

While it’s not perfect it is among the fastest ways to discover the numerous different traffic sources available on the web. It is of huge worth for any business owner or entrepreneur aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can just assume that the brand-new Traffic Secrets book will be remarkable.