How To Increase The Website Traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsHow To Increase The Website Traffic

Composing a review about a book that has not been launched is a little tricky – but what is necessary to understand is the background of Traffic Secrets.

How To Increase The Website Traffic Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the new Russell Brunson book about to be launched.

Most importantly, why should you care? After all, isn’t this just another marketing book by a so called web master to generate income?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it includes a huge quantity of value to the reader. His whole marketing and sales philosophy is how can he stack the worth in favour of the purchaser – which is a really rejuvenating view.

However more importantly he is now talking about the subject which needs to be at the heart of all company. How do you get traffic, prospective consumers, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons a business might not make it through – however without a doubt one of the biggest is an absence of traffic! Without any paying consumers, or traffic, you merely do not have a company.

And yet it is one of the areas that is both over-looked, and tough to define. I believe it is since it is a tough subject, so numerous company owner just disregard it. They take the “develop it and they will come” technique – which plainly does not work.

It does appear insane that with all the “traffic” on the internet why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every specific niche you can possibly imagine. For the majority of online companies they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and service make it look so easy and appear to have an unlimited supply of traffic? But many remain stuck and struggling?. How To Increase The Website Traffic

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so important to a service success, and why everybody in service ought to be purchasing education around this subject.

Now there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? But that is not the case otherwise everybody would have split it.

Also, let’s state that you have actually discovered a traffic source and your company is doing excellent. What would take place if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the cost of advertising by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your company and complimentary to take it anywhere you want.

So Who Is Russel Brunson How To Increase The Website Traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are unbelievable value each by themselves. I highly suggest you include it to your todo list if you have not read them!

Russel built the ClickFunnels platform on the idea of making sales funnels easy. And this appears to be his method to everything. How can you take a complex task or idea and make it basic. How do you break it down to simple elements that can be carried out on and then duplicated to scale.

It is typically said that there is absolutely nothing brand-new – and that the more things alter, the more they stay the exact same. This is the case with a number of Russell’s products.

You see much of what Russell sells are really concepts and principles that another person produced. Does this mean that he “took” the concepts – no I do not believe so, as he ALWAYS provides credit to where the concept originated from.

Russell has remained a trainee – which is definitely the finest method to be. In any discipline he has set his mind to, he has made sure he studies it in information, surrounds himself with remarkable mentors, and becomes a master of it. In doing so he will choose up essential ideas.

Russell is likewise an incredible story teller. He has an extraordinary ability to take concepts that may be difficult to grasp, and retell them in an easy, easy to comprehend manner. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series really came from Andre Chaperon, who Russell does actually discuss and provide the credit. However his way of retelling what the SOS series is, and how you can use it, now has his name mainly associated with it.

But it is moreover. Russell is deep in the trenches as a web marketer. He has actually done it tough and suffered numerous many set-backs and failures. So when he takes an idea and retells it – he does it from a place of understanding how it works in the real life. The guidance and experience he twists around the idea is valuable.

So what does this indicate?

I think it suggests that nearly anything Russell has a hand in producing is of the highest value. He takes the very best of the finest and replays it to us in such a way that we can comprehend and execute into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than many of Russell’s other items.  How To Increase The Website Traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was constructing an online company back when the majority of us barely understood what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became popular, a minimum of in the reasonably little tight web marketing circle – as it was back then. And he ended up being someone Russell admired, and followed carefully.

The real remarkable part of the story is that lots of years later on Russell still saw the huge worth in the traffic secrets course – and he handled to persuade John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it became an upsell to his other products. He discovered a method to use it to develop much more worth in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When numerous so called expert’s were trying to keep whatever about online success a trick, the book was launched at a time. However in normal Russell Brunson style, he published all the secrets available for anyone who made the effort to understand the book and read.

It includes a detailed actionable blueprint for any who is new to internet marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales procedure to enhance your item sell price.
  • How to find your dream customers; how to turn possible consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible consumers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has been called “life-changing” by so lots of individuals, consisting of the similarity Steve Larson, who has gone on to produce his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – specifically if you prepare to construct an online business. It shares the secrets around creating a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass movement; Building on the concept f an appealing character, how do you start to get your message out in the proper way to draw in people.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are offering. Many people are simply stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your consumer is receiving is much higher than the amount they pay for it.

In many methods this book is a script for how Russell has actually discovered to market and offer over several years online. It is the very same procedure and tools he utilizes everyday in his service to make it the big success that it is.  How To Increase The Website Traffic

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential styles and subjects will be drawn from this original course – so it’s a great location to begin.

The original John Reese Traffic Secrets course is exceptionally detailed – with 24 quite thorough modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to standard ideas that will be constructed on. These include domain names, branding and target audience. , if your are a newbie to online marketing this very first module is so crucial to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about finding your target audience, including where they hang out, the keywords to discover them and the ad copy that they will react to. You also learn more about the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily ignored. It’s something to get traffic to your company, but if your copy is bad, they will recuperate out once again – quicker than a seagull chasing a chip! This is more of an intro to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is a very important topic, and one near to my heart as I love using SEO as an essential traffic source in my service. Do this part right and you have endless complimentary traffic for many years. You will find out the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches proven email marketing methods and strategies that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing techniques that you can utilize to create traffic through e-commerce. You will find out how you can use Amazon’s product advertising API to enhance the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the standard theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a company consisting of, lower your expense per visitor, increase traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 lots individual lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a huge amount of traffic to your website. This module shows you what you require to get begun, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Picture if you had an app individuals were using, that could drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The key idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Advertising on the Facebook platform is challenging, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have actually concerned your website, however not yet purchased. If you are using paid advertising to get them there in the first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, including different languages. Often there are untapped markets simply due to the truth t that they don’t speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has become the significant source of traffic and leads for the majority of online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you discover techniques like leveraging Facebook shares and likes, and incorporating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite strategy! John covers the key concepts such as on and off-page SEO. While a few of the tools gone over are a little outdated, the methods have truly remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and supply value to your audience. If this isn’t your thing, you are also shown how to contract out the writing component.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the fact that it is in fact owned by Google indicates it is a platform that all company should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely crucial to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely easy to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you remain focused and organised is actually important.

Phew that is a lot! It truly is amazing value when you simplify throughout all the module. Anyone of these modules would blow away the training programs popping up by “gurus” who have just been around for a couple of months!  How To Increase The Website Traffic

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the material.

But as normal it looks like Russel and the team will be releasing the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a bundle deal or an upsell from one of the other ClickFunnel’s products.

Probably the easiest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the finest training programs for anybody trying to cover their head around internet marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally available for $297 as an upsell to the OFA obstacle. This really is remarkable value for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be revitalized. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how essential this topic is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  How To Increase The Website Traffic

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Increase The Website Traffic - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first introduced.

While it’s not best it is among the fastest ways to discover the many various traffic sources available on the web. It is of massive worth for any organisation owner or business owner seeking to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven technique, I can just assume that the brand-new Traffic Secrets book will be amazing.