How To Increase Traffic On New Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsHow To Increase Traffic On New Website

Writing a review about a book that has actually not been launched is a little challenging – however what is necessary to understand is the background of Traffic Secrets.

How To Increase Traffic On New Website Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called internet master to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never does anything unless it includes a huge amount of value to the reader. His entire marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a truly refreshing view.

More importantly he is now talking about the topic which needs to be at the heart of all service. How do you get traffic, potential customers, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are numerous reasons that an organisation might not survive – but by far one of the biggest is a lack of traffic! With no paying customers, or traffic, you merely don’t have a service.

And yet it is one of the areas that is both over-looked, and hard to define. I believe it is since it is a challenging subject, many entrepreneur just ignore it. They take the “construct it and they will come” technique – which clearly does not work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with individuals buying product or services online – in every specific niche you can possibly imagine. For many online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so basic and appear to have an endless supply of traffic? However many stay stuck and having a hard time?. How To Increase Traffic On New Website

That is the Secret of Traffic in a sales funnel. That is why it is essential and so crucial to a service success, and why everybody in organisation need to be buying education around this subject.

Now there are a substantial number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into among these should be easy right? That is not the case otherwise everyone would have broken it.

Also, let’s say that you have found a traffic source and your service is doing excellent. What would happen if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of marketing by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See as soon as you understand it, how it works and where you can get it (from numerous sources), you eliminate the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

Who Is Russel Brunson How To Increase Traffic On New Website

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around since there were sales people (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are unbelievable value each by themselves. I strongly suggest you include it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the idea of making sales funnels simple. And this seems his approach to whatever. How can you take a complex task or concept and make it easy. How do you break it down to easy components that can be executed on and then repeated to scale.

It is typically stated that there is nothing new – and that the more things change, the more they stay the exact same. This holds true with many of Russell’s products.

You see much of what Russell offers are actually concepts and principles that someone else developed. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the idea came from.

Russell has stayed a trainee – which is definitely the very best way to be. In any discipline he has set his mind to, he has made sure he studies it in information, surrounds himself with fantastic coaches, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is likewise a fantastic story teller. He has an incredible capability to take ideas that might be tricky to comprehend, and retell them in a simple, simple to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence actually came from Andre Chaperon, who Russell does in fact point out and offer the credit. His method of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a place of knowing how it works in the real world.

So what does this suggest?

I believe it implies that nearly anything Russell has a hand in producing is of the greatest worth. He takes the finest of the very best and replays it to us in a manner that we can execute and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other items.  How To Increase Traffic On New Website

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. John was building an online business back when most of us hardly understood what the Internet even was!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being popular, a minimum of in the reasonably little tight online marketing circle – as it was back then. And he ended up being someone Russell admired, and followed carefully.

The genuine remarkable part of the story is that several years later on Russell still saw the substantial value in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it became an upsell to his other products. He found a way to use it to create even more value in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was launched at a time when lots of so called guru’s were attempting to keep everything about online success a trick. But in typical Russell Brunson style, he published all the secrets available for anybody who made the effort to understand the book and read.

It consists of a detailed actionable blueprint for any who is new to online marketing.

A few of the concepts covered include;

  • The Value Ladder; how to develop increasing worth in your sales procedure to enhance your item sell price.
  • How to discover your dream consumers; how to turn potential clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential clients and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has actually been called “life-altering” by many people, including the similarity Steve Larson, who has gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – especially if you plan to develop an online service. It shares the secrets around producing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass motion; Building on the principle f an appealing character, how do you begin to get your message out in properly to draw in people.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are offering. The majority of people are simply stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination of course is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your consumer is receiving is much greater than the quantity they spend for it.

In many methods this book is a script for how Russell has found out to market and sell over several years online. It is the exact same procedure and tools he utilizes daily in his organisation to make it the huge success that it is.  How To Increase Traffic On New Website

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be released, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial styles and topics will be taken from this original course – so it’s a great location to begin.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather comprehensive modules! So let’s take a peek what is covered in each one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is really the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental concepts that will be built on. These include domain, branding and target audience. If your are a beginner to online marketing this very first module is so essential to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will respond to. You also discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is easily ignored. It’s something to get traffic to your business, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is a really important subject, and one close to my heart as I like using SEO as an essential traffic source in my company. Do this part right and you have unlimited complimentary traffic for many years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to learn how to grow it and likewise look after it as it grows. This module teaches proven email marketing techniques and methods that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the process is simple. Start an affiliate program, hire affiliates to promote for your service and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary strategies that you can use to generate traffic by means of e-commerce. You will discover how you can use Amazon’s item marketing API to enhance the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core methods to grow an organisation consisting of, lower your cost per visitor, increase traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to buy media Ads and sponsorships. John also reveals you how to get your Ads encountering major news sites like CNN, Fox News, and ESPN. And, you’ll learn tested strategies for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over 2 dozen individual lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive amount of traffic to your site. This module reveals you what you need to begin, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were utilizing, that could drive traffic to your business! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software and widgets throughout platforms. The key concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your website without purchasing? That is what you are taught here – how you retarget people who have concerned your site, but not yet purchased. If you are utilizing paid marketing to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of various languages. Typically there are untapped markets simply due to the reality t that they don’t speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of internet marketing. It has actually ended up being the major source of traffic and leads for the majority of online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn methods like leveraging Facebook likes and shares, and incorporating various social networks accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the crucial ideas such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the techniques have actually actually stayed the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the search engines and provide worth to your audience. You are also revealed how to outsource the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s material? Well this module reveals you how, including concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it should be such a high traffic source for any organisation. That and the reality that it is in fact owned by Google means it is a platform that all service must be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be super simple to end up being overwhelmed and distracted. {So a well laid-out a master plan to help you remain focused and organised is truly essential.

Phew that is a lot! When you break it down across all the module, it really is remarkable worth. Anybody of these modules would blow away the training programs turning up by “masters” who have actually just been around for a few months!  How To Increase Traffic On New Website

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

As usual it looks like Russel and the group will be launching the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no method to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is among the finest training programs for anybody attempting to wrap their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA difficulty. This truly is incredible value for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial value.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be revitalized. But it is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t buy the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  How To Increase Traffic On New Website

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

How To Increase Traffic On New Website - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first introduced.

While it’s not ideal it is one of the fastest ways to find out about the lots of various traffic sources offered on the internet. It is of huge worth for any service owner or entrepreneur looking to build and increase their online traffic.

Based on Russell’s previous books, and his value driven approach, I can only assume that the new Traffic Secrets book will be remarkable.