How To Increase Traffic To A New Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsHow To Increase Traffic To A New Website

Writing a review about a book that has not been released is a little challenging – but what is necessary to comprehend is the background of Traffic Secrets.

How To Increase Traffic To A New Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called internet guru to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never ever does anything unless it adds a big amount of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the purchaser – which is a really revitalizing view.

However more importantly he is now discussing the topic which needs to be at the heart of all company. How do you get traffic, prospective customers, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are numerous reasons an organisation might not make it through – however without a doubt among the most significant is an absence of traffic! With no paying consumers, or traffic, you simply do not have a company.

And yet it is among the areas that is both over-looked, and tough to define. I think it is due to the fact that it is a challenging topic, numerous company owner simply neglect it. They take the “build it and they will come” method – which plainly doesn’t work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online business squashing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every specific niche possible. Yet for most online companies they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so simple and appear to have an unlimited supply of traffic? Most remain stuck and having a hard time?. How To Increase Traffic To A New Website

That is the Secret of Traffic in a sales funnel. That is why it is so important and basic to a company success, and why everyone in organisation ought to be buying education around this subject.

Now there are a substantial number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? However that is not the case otherwise everyone would have cracked it.

Let’s say that you have discovered a traffic source and your company is doing fantastic. What would happen if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the cost of marketing by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your company and totally free to take it anywhere you desire.

Who Is Russel Brunson How To Increase Traffic To A New Website

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around given that there were sales people (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are incredible worth each on their own. I strongly recommend you add it to your todo list if you have not read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated job or concept and make it easy.

It is frequently stated that there is absolutely nothing new – which the more things change, the more they remain the exact same. This holds true with numerous of Russell’s products.

You see much of what Russell sells are actually concepts and ideas that somebody else produced. Does this mean that he “took” the ideas – no I do not think so, as he ALWAYS gives credit to where the idea originated from.

Russell has remained a student – which is definitely the best way to be. In any discipline he has set his mind to, he has ensured he studies it in information, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will pick up key concepts.

Russell is also an amazing story teller. He has an extraordinary capability to take concepts that might be difficult to understand, and retell them in a simple, easy to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series truly came from Andre Chaperon, who Russell does in fact offer the credit and point out. But his way of retelling what the SOS series is, and how you can utilize it, now has his name largely connected with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has actually done it tough and suffered many lots of set-backs and failures. So when he takes an idea and retells it – he does it from a place of knowing how it operates in the real life. The advice and experience he covers around the idea is priceless.

What does this imply?

I believe it suggests that practically anything Russell has a hand in producing is of the highest value. He takes the best of the finest and replays it to us in such a way that we can comprehend and execute into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other products.  How To Increase Traffic To A New Website

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item developed by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was developing an online business back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became well-known, a minimum of in the fairly little tight online marketing circle – as it was at that time. And he became somebody Russell appreciated, and followed closely.

The real interesting part of the story is that many years later Russell still saw the substantial value in the traffic secrets course – and he managed to persuade John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a way to use it to develop much more value in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are normally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

The book was launched at a time when many so called guru’s were trying to keep everything about online success a secret. But in normal Russell Brunson style, he published all the secrets offered for anyone who put in the time to understand the book and read.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to build increasing value in your sales procedure to improve your product sell price.
  • How to find your dream customers; how to turn prospective customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal consumers so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible customers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-altering” by many people, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – specifically if you prepare to construct an online company. It shares the secrets around creating a local following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the idea f an appealing character, how do you begin to get your message out in the best way to attract individuals.
  • Creating belief; How to develop a belief in people that they can achieve the result you are selling. The majority of people are merely stuck, and that is why they haven’t bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location naturally is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your customer is getting is much higher than the quantity they spend for it.

In numerous methods this book is a script for how Russell has actually found out to market and sell over many years online. It is the exact same procedure and tools he uses daily in his business to make it the substantial success that it is.  How To Increase Traffic To A New Website

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the crucial styles and subjects will be drawn from this initial course – so it’s an excellent place to start.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather thorough modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to basic concepts that will be built on. These consist of domain names, branding and target audience. If your are a beginner to online marketing this very first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also discover the very best traffic sources so you do not waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s something to get traffic to your organisation, but if your copy is bad, they will get better out again – quicker than a seagull going after a chip! This is more of an introduction to copywriting. You are best to check out Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely essential subject, and one near my heart as I like using SEO as a crucial traffic source in my company. Do this part right and you have unlimited free traffic for years. You will discover the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll require to find out how to grow it and also take care of it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll discover how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your products. , if done right the process is straightforward.. Start an affiliate program, hire affiliates to promote for your business and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing methods that you can utilize to create traffic through e-commerce. You will discover how you can utilize Amazon’s item advertising API to enhance the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation including, lower your expense per visitor, increase traffic volume and raise your average invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to buy media Ads and sponsorships. John also shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll discover tested techniques for running all sorts of ads like banner advertisements, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen private lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and the usage of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module reveals you what you require to get going, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app people were utilizing, that could drive traffic to your company! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The key idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential customer, who visited your site without buying? That is what you are taught here – how you retarget individuals who have pertained to your website, however not yet made a purchase. If you are using paid advertising to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including various languages. Typically there are untapped markets simply due to the truth t that they don’t speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has actually ended up being the major source of traffic and leads for most online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out techniques like leveraging Facebook likes and shares, and integrating different social networks represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the crucial principles such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the methods have actually stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and offer worth to your audience. If this isn’t your thing, you are also revealed how to contract out the writing component.

Module 21 – Content Curation Methods: How do you lawfully utilize other people’s material? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the truth that it is in fact owned by Google means it is a platform that all company need to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be very simple to become overwhelmed and sidetracked. {So a well laid-out a master strategy to assist you stay focused and arranged is really important.

Phew that is a lot! It really is incredible value when you break it down across all the module. Anybody of these modules would blow away the training programs popping up by “experts” who have just been around for a few months!  How To Increase Traffic To A New Website

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the last pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the material.

However as typical it appears like Russel and the group will be releasing the book online complimentary, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Currently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the obstacle yet, then what are you believing???!!! It is one of the finest training programs for anybody attempting to cover their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA difficulty. This truly is incredible worth for what you get, and is a terrific compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal big value.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and require to be refreshed. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how crucial this subject is.
You can’t purchase the Traffic Secrets course just. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  How To Increase Traffic To A New Website

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

How To Increase Traffic To A New Website - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first introduced.

While it’s not ideal it is among the fastest methods to learn more about the many various traffic sources offered on the web. It is of enormous value for any company owner or business owner aiming to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only assume that the brand-new Traffic Secrets book will be incredible.