How To Increase Traffic To Your Website With Facebook – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsHow To Increase Traffic To Your Website With Facebook

Writing a review about a book that has actually not been launched is a little challenging – however what is crucial to comprehend is the background of Traffic Secrets.

How To Increase Traffic To Your Website With Facebook Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the new Russell Brunson book about to be released.

Most importantly, why should you care? Isn’t this simply another marketing book by a so called web expert to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it includes a big quantity of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is an actually revitalizing view.

However more importantly he is now discussing the topic which should be at the heart of all company. How do you get traffic, prospective consumers, to your company?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are many reasons that a company might not endure – but by far among the biggest is a lack of traffic! Without any paying clients, or traffic, you just do not have a service.

And yet it is one of the locations that is both over-looked, and difficult to define. I believe it is because it is a tough subject, so many business owners merely disregard it. They take the “build it and they will come” method – which clearly does not work.

It does appear insane that with all the “traffic” on the internet why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with people purchasing services and products online – in every specific niche possible. For the majority of online companies they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have an unlimited supply of traffic? But a lot of stay stuck and struggling?. How To Increase Traffic To Your Website With Facebook

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a service success, and why everyone in service should be purchasing education around this subject.

Now there are a substantial number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of among these should be simple right? That is not the case otherwise everybody would have broken it.

Also, let’s state that you have discovered a traffic source and your business is doing excellent. What would take place if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See as soon as you understand it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your company and totally free to take it anywhere you desire.

So Who Is Russel Brunson How To Increase Traffic To Your Website With Facebook

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are amazing value each on their own. If you have not read them, then I strongly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels basic. How can you take a complicated job or concept and make it easy.

It is frequently said that there is absolutely nothing new – and that the more things change, the more they remain the exact same. This is the case with many of Russell’s products.

You see much of what Russell sells are really concepts and ideas that somebody else developed. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS offers credit to where the idea came from.

Russell has actually remained a student – which is absolutely the very best way to be. In any discipline he has set his mind to, he has made certain he studies it in information, surrounds himself with incredible coaches, and becomes a master of it. In doing so he will choose up crucial concepts.

Russell is likewise a remarkable story teller. He has an amazing ability to take concepts that may be difficult to comprehend, and retell them in a basic, simple to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series really came from Andre Chaperon, who Russell does actually offer the credit and mention. However his way of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

It is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it difficult and suffered lots of many set-backs and failures. So when he takes a concept and retells it – he does it from a place of understanding how it works in the real life. The recommendations and experience he wraps around the principle is invaluable.

So what does this mean?

I think it suggests that nearly anything Russell contributes to producing is of the highest worth. He takes the very best of the finest and replays it to us in a manner that we can execute and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than most of Russell’s other items.  How To Increase Traffic To Your Website With Facebook

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. When many of us barely knew what the Internet even was, John was developing an online company back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became well-known, a minimum of in the reasonably little tight web marketing circle – as it was back then. And he became somebody Russell appreciated, and followed closely.

The real fascinating part of the story is that lots of years later Russell still saw the huge value in the traffic secrets course – and he handled to encourage John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it ended up being an upsell to his other items. He found a method to use it to develop much more worth in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

When numerous so called master’s were trying to keep whatever about online success a trick, the book was released at a time. However in typical Russell Brunson style, he released all the secrets readily available for anyone who put in the time to comprehend the book and check out.

It consists of a step-by-step actionable blueprint for any who is brand-new to online marketing.

A few of the ideas covered consist of;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream clients; how to turn prospective clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they want to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your prospective consumers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best use one.

This book has actually been called “life-changing” by numerous individuals, consisting of the likes of Steve Larson, who has actually gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to check out book for any entrepreneur – especially if you plan to develop an online business. It shares the secrets around developing a local following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you start to get your message out in properly to bring in people.
  • Creating belief; How to create a belief in people that they can achieve the result you are selling. The majority of people are merely stuck, and that is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your consumer is getting is much greater than the quantity they pay for it.

In lots of methods this book is a script for how Russell has found out to market and offer over many years online. It is the exact same process and tools he utilizes everyday in his service to make it the substantial success that it is.  How To Increase Traffic To Your Website With Facebook

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be released, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the key styles and subjects will be taken from this initial course – so it’s a great place to begin.

The initial John Reese Traffic Secrets course is exceptionally detailed – with 24 rather extensive modules! So let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and introduces to basic ideas that will be developed on. These consist of domain names, branding and target audience. , if your are a novice to online marketing this very first module is so important to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise discover about the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily ignored. It’s one thing to get traffic to your organisation, but if your copy is bad, they will recuperate out again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to check out Jim Edwards book, Copywriting Secrets for a much deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is an extremely essential topic, and one near my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have limitless totally free traffic for years. You will discover the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll require to learn how to grow it and also take care of it as it grows. This module teaches tested email marketing tactics and techniques that work. You’ll learn how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it till there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your items. If done right the process is uncomplicated. Start an affiliate program, recruit affiliates to promote for your organisation and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary techniques that you can use to generate traffic via e-commerce. You will learn how you can utilize Amazon’s product marketing API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a company including, lower your cost per visitor, increase traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll discover proven strategies for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive an enormous amount of traffic to your website. This module reveals you what you need to get going, consisting of how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app people were utilizing, that could drive traffic to your company! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software application and widgets throughout platforms. The key concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your website without buying? That is what you are taught here – how you retarget people who have pertained to your site, however not yet made a purchase. This is a must if you are utilizing paid marketing to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including different languages. Frequently there are untapped markets just due to the reality t that they don’t speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has ended up being the significant source of traffic and leads for the majority of online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you discover strategies like leveraging Facebook likes and shares, and integrating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite method! John covers the crucial principles such as on and off-page SEO. While some of the tools gone over are a little out-of-date, the techniques have actually remained the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply value to your audience. You are also demonstrated how to outsource the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module reveals you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any organisation. That and the reality that it is actually owned by Google means it is a platform that all business must be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really essential to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely simple to end up being overwhelmed and distracted. {So a well laid-out a master plan to assist you remain focused and organised is actually important.

Phew that is a lot! It truly is amazing worth when you simplify throughout all the module. Anybody of these modules would blow away the training programs turning up by “experts” who have actually just been around for a few months!  How To Increase Traffic To Your Website With Facebook

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover the final pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium offered the material.

As usual it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package offer or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the best training programs for anybody trying to cover their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA obstacle. This truly is amazing value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and need to be refreshed. It is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – offered how essential this subject is.
You can’t buy the Traffic Secrets course just. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  How To Increase Traffic To Your Website With Facebook

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Increase Traffic To Your Website With Facebook - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first launched.

While it’s not perfect it is among the fastest methods to find out about the numerous different traffic sources readily available on the internet. It is of massive worth for any company owner or business owner seeking to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can only presume that the new Traffic Secrets book will be incredible.