How To Make Website Traffic Increase – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsHow To Make Website Traffic Increase

Writing a review about a book that has not been launched is a little difficult – but what is important to understand is the background of Traffic Secrets.

How To Make Website Traffic Increase Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be released.

Most significantly, why should you care? Isn’t this just another marketing book by a so called internet master to make money?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never does anything unless it includes a huge amount of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

But more importantly he is now talking about the topic which should be at the heart of all business. How do you get traffic, possible clients, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are lots of reasons a company might not survive – but by far one of the greatest is a lack of traffic! Without any paying customers, or traffic, you merely do not have a service.

And yet it is one of the areas that is both over-looked, and hard to specify. I think it is due to the fact that it is a difficult subject, so many service owners merely disregard it. They take the “develop it and they will come” technique – which plainly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every niche possible. For the majority of online companies they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so easy and appear to have an unlimited supply of traffic? However most stay stuck and struggling?. How To Make Website Traffic Increase

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a service success, and why everyone in organisation should be buying education around this subject.

Today there are a substantial number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be easy right? That is not the case otherwise everybody would have broken it.

Likewise, let’s say that you have actually found a traffic source and your company is doing excellent. What would occur if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the cost of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your company and free to take it anywhere you desire.

So Who Is Russel Brunson How To Make Website Traffic Increase

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are unbelievable value each by themselves. If you have not read them, then I highly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. And this seems his method to whatever. How can you take a complex task or concept and make it easy. How do you simplify to basic elements that can be performed on and after that repeated to scale.

It is often stated that there is nothing brand-new – and that the more things change, the more they remain the very same. This is the case with many of Russell’s products.

You see much of what Russell offers are actually ideas and ideas that another person produced. Does this mean that he “stole” the ideas – no I do not believe so, as he ALWAYS provides credit to where the concept came from.

Russell has actually remained a student – which is absolutely the finest way to be. In any discipline he has set his mind to, he has actually made sure he studies it in information, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will pick up key ideas.

Russell is also a remarkable story teller. He has an extraordinary ability to take concepts that might be difficult to understand, and retell them in a simple, simple to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS sequence really originated from Andre Chaperon, who Russell does in fact provide the credit and mention. His method of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the genuine world.

What does this mean?

I believe it implies that almost anything Russell contributes to producing is of the greatest worth. He takes the best of the best and replays it to us in such a way that we can implement and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than the majority of Russell’s other products.  How To Make Website Traffic Increase

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the legendary online marketer who once made $1 million dollars in 18 hours. John was constructing an online company back when the majority of us hardly knew what the Internet even was!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became famous, at least in the fairly small tight online marketing circle – as it was back then. And he ended up being somebody Russell admired, and followed carefully.

The real fascinating part of the story is that several years later on Russell still saw the substantial value in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He found a method to use it to develop even more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When many so called master’s were trying to keep whatever about online success a secret, the book was released at a time. But in common Russell Brunson design, he published all the secrets available for anybody who put in the time to comprehend the book and read.

It includes a detailed actionable plan for any who is brand-new to online marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to construct increasing value in your sales procedure to improve your item sell price.
  • How to find your dream customers; how to turn potential customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal consumers so they desire to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible clients and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best usage one.

This book has been called “life-altering” by numerous individuals, including the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must read book for any business owner – especially if you prepare to develop an online organisation. It shares the secrets around producing a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass motion; Building on the concept f an attractive character, how do you begin to get your message out in the proper way to draw in individuals.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are selling. The majority of people are merely stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The location of course is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the worth your client is getting is much greater than the amount they spend for it.

In lots of methods this book is a script for how Russell has learnt to market and offer over lots of years online. It is the same procedure and tools he uses everyday in his organisation to make it the substantial success that it is.  How To Make Website Traffic Increase

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and topics will be taken from this original course – so it’s a good location to begin.

The initial John Reese Traffic Secrets course is extremely detailed – with 24 quite thorough modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental principles that will be constructed on. These consist of domain, branding and target markets. , if your are a newbie to online marketing this first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise find out about the very best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily overlooked. It’s one thing to get traffic to your service, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really important topic, and one near to my heart as I love utilizing SEO as a crucial traffic source in my organisation. Do this part right and you have unlimited free traffic for years. You will discover the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to learn how to grow it and also look after it as it grows. This module teaches tested email marketing strategies and strategies that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes unbelievable strategies that you can use to create traffic by means of e-commerce. You will learn how you can use Amazon’s item marketing API to enhance the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow an organisation including, lower your expense per visitor, increase traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll find out proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots individual lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a huge amount of traffic to your website. This module shows you what you need to start, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Think of if you had an app individuals were using, that could drive traffic to your service! You’ll discover how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets throughout platforms. The essential concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are keen to master, you will most likely need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible client, who visited your website without buying? That is what you are taught here – how you retarget individuals who have pertained to your site, however not yet made a purchase. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Frequently there are untapped markets simply due to the fact t that they do not speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of internet marketing. It has become the major source of traffic and leads for many online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you find out techniques like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred technique! John covers the crucial ideas such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the methods have truly remained the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the search engines and provide worth to your audience. You are likewise revealed how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s content? Well this module reveals you how, consisting of ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the truth that it is in fact owned by Google suggests it is a platform that all organisation should be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be very simple to become overwhelmed and sidetracked. {So a well laid-out a master strategy to assist you stay focused and organised is actually crucial.

Phew that is a lot! When you break it down across all the module, it really is amazing worth. Anyone of these modules would blow away the training programs popping up by “gurus” who have only been around for a couple of months!  How To Make Website Traffic Increase

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the material.

As usual it looks like Russel and the group will be releasing the book online free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s products.

Probably the easiest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the obstacle yet, then what are you believing???!!! It is one of the very best training programs for anybody trying to cover their head around online marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA difficulty. This actually is fantastic value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal big worth.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and need to be revitalized. However it is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t buy the Traffic Secrets course just. It is only available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  How To Make Website Traffic Increase

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

How To Make Website Traffic Increase - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first introduced.

While it’s not perfect it is one of the fastest methods to learn more about the lots of various traffic sources available on the web. It is of enormous worth for any business owner or business owner aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can only assume that the brand-new Traffic Secrets book will be incredible.