Increase Traffic To Your Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsIncrease Traffic To Your Website

Composing a review about a book that has actually not been launched is a little difficult – but what is very important to comprehend is the background of Traffic Secrets.

Increase Traffic To Your Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has progressed into the brand-new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called web guru to generate income?

If know anything about Russell Brunson, and if you do not I hope this post alters that, you will know that Russell never ever does anything unless it adds a substantial amount of value to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is an actually refreshing view.

More notably he is now talking about the subject which should be at the heart of all business. How do you get traffic, prospective clients, to your company?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons a business may not survive – however by far among the greatest is a lack of traffic! Without any paying consumers, or traffic, you merely do not have a service.

And yet it is one of the locations that is both over-looked, and tough to specify. I believe it is because it is a tough subject, many company owner just overlook it. They take the “develop it and they will come” approach – which plainly doesn’t work.

It does appear insane that with all the “traffic” on the web why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people buying services and products online – in every niche you can possibly imagine. Yet for the majority of online businesses they seem like they remain in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so basic and appear to have an endless supply of traffic? A lot of stay stuck and struggling?. Increase Traffic To Your Website

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a business success, and why everyone in business ought to be investing in education around this subject.

Now there are a huge number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So taking advantage of one of these should be simple right? But that is not the case otherwise everyone would have broken it.

Likewise, let’s say that you have found a traffic source and your company is doing terrific. What would happen if that source was shut down – or most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your organisation and totally free to take it anywhere you desire.

So Who Is Russel Brunson Increase Traffic To Your Website

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are extraordinary worth each on their own. If you have not read them, then I strongly recommend you include it to your todo list!

Russel constructed the ClickFunnels platform on the idea of making sales funnels easy. How can you take a complex job or idea and make it simple.

It is often stated that there is nothing brand-new – which the more things alter, the more they remain the exact same. This holds true with much of Russell’s items.

You see much of what Russell offers are in fact concepts and ideas that another person produced. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS gives credit to where the idea came from.

Russell has actually stayed a student – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has made sure he studies it in information, surrounds himself with incredible mentors, and becomes a master of it. In doing so he will select up key concepts.

Russell is likewise a fantastic story teller. He has an amazing capability to take concepts that may be tricky to comprehend, and retell them in a simple, simple to understand way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS sequence truly came from Andre Chaperon, who Russell does actually give the credit and mention. His method of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

It is more than that. Russell is deep in the trenches as a web marketer. He has done it tough and suffered many lots of set-backs and failures. So when he takes an idea and retells it – he does it from a location of knowing how it operates in the real world. The recommendations and experience he covers around the idea is invaluable.

What does this imply?

I think it means that practically anything Russell has a hand in producing is of the greatest value. He takes the very best of the very best and replays it to us in a manner that we can implement and understand into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than most of Russell’s other products.  Increase Traffic To Your Website

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was building an online business back!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being popular, a minimum of in the reasonably small tight web marketing circle – as it was back then. And he became somebody Russell looked up to, and followed carefully.

The genuine interesting part of the story is that numerous years later on Russell still saw the big worth in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other products. He discovered a way to utilize it to create much more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

When lots of so called expert’s were trying to keep whatever about online success a secret, the book was released at a time. However in normal Russell Brunson design, he published all the secrets offered for anybody who made the effort to read and comprehend the book.

It includes a detailed actionable blueprint for any who is new to internet marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to improve your product sell price.
  • How to find your dream clients; how to turn possible clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-changing” by many individuals, consisting of the likes of Steve Larson, who has gone on to create his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – specifically if you plan to develop an online company. It shares the secrets around developing a local following of fans who will become repeat buyers of your items.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the proper way to attract people.
  • Creating belief; How to develop a belief in people that they can accomplish the outcome you are selling. The majority of people are simply stuck, which is why they haven’t bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The destination of course is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much higher than the amount they spend for it.

In lots of ways this book is a script for how Russell has actually learnt to market and offer over lots of years online. It is the exact same process and tools he uses daily in his service to make it the big success that it is.  Increase Traffic To Your Website

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential themes and topics will be drawn from this initial course – so it’s a great place to start.

The initial John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather detailed modules! So let’s take a glimpse what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be constructed on. These include domain names, branding and target audience. If your are a newbie to internet marketing this very first module is so essential to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target audience, consisting of where they hang out, the keywords to find them and the ad copy that they will react to. You also find out about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily neglected. It’s something to get traffic to your business, however if your copy is bad, they will get better out again – quicker than a seagull chasing after a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one near my heart as I enjoy using SEO as a crucial traffic source in my service. Do this part right and you have endless totally free traffic for several years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll need to discover how to grow it and likewise look after it as it grows. This module teaches tested email marketing strategies and strategies that work. You’ll learn how to automate email projects and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it till there is a sale! Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable techniques that you can utilize to produce traffic by means of e-commerce. You will discover how you can use Amazon’s product advertising API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation consisting of, lower your cost per visitor, boost traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads running across significant news sites like CNN, Fox News, and ESPN. And, you’ll find out tested techniques for running all sorts of advertisements like banner advertisements, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise ad copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module shows you what you need to get begun, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Picture if you had an app individuals were using, that could drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software and widgets throughout platforms. The key idea is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are keen to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible consumer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have pertained to your website, however not yet made a purchase. This is a must if you are utilizing paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, including different languages. Typically there are untapped markets just due to the reality t that they don’t speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has ended up being the major source of traffic and leads for the majority of online company owner. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out strategies like leveraging Facebook likes and shares, and incorporating various social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred strategy! John covers the essential ideas such as on and off-page SEO. While some of the tools discussed are a little outdated, the strategies have actually really stayed the exact same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and provide value to your audience. You are likewise demonstrated how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s material? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any company. That and the truth that it is actually owned by Google suggests it is a platform that all organisation need to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very important to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely simple to end up being overloaded and sidetracked. {So a well laid-out a master plan to help you remain focused and organised is actually essential.

Phew that is a lot! When you break it down throughout all the module, it truly is fantastic value. Anybody of these modules would blow away the training programs turning up by “experts” who have actually just been around for a couple of months!  Increase Traffic To Your Website

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the final pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium offered the content.

As normal it looks like Russel and the team will be launching the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the most convenient and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is one of the very best training programs for anybody trying to wrap their head around internet marketing in general. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA obstacle. This really is remarkable worth for what you get, and is a terrific compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and need to be revitalized. But it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – offered how crucial this subject is.
You can’t purchase the Traffic Secrets course just. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Increase Traffic To Your Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Increase Traffic To Your Website - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was first introduced.

While it’s not ideal it is one of the fastest ways to learn more about the lots of different traffic sources readily available on the internet. It is of enormous worth for any entrepreneur or business owner aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only presume that the new Traffic Secrets book will be incredible.