Increase Website Traffic Companies – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsIncrease Website Traffic Companies

Composing a review about a book that has actually not been launched is a little tricky – but what is necessary to comprehend is the background of Traffic Secrets.

Increase Website Traffic Companies Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? After all, isn’t this just another marketing book by a so called internet expert to earn money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never ever does anything unless it adds a big amount of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the purchaser – which is an actually rejuvenating view.

However more significantly he is now discussing the subject which needs to be at the heart of all company. How do you get traffic, possible consumers, to your service?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are lots of factors why a service might not survive – but without a doubt one of the biggest is a lack of traffic! With no paying customers, or traffic, you merely don’t have a company.

And yet it is one of the areas that is both over-looked, and hard to specify. I think it is since it is a tough subject, many entrepreneur simply disregard it. They take the “build it and they will come” method – which plainly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with individuals purchasing services and items online – in every niche you can possibly imagine. Yet for a lot of online businesses they seem like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so simple and appear to have a limitless supply of traffic? The majority of stay stuck and having a hard time?. Increase Website Traffic Companies

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to a company success, and why everybody in business ought to be investing in education around this topic.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everyone would have broken it.

Let’s say that you have actually found a traffic source and your company is doing great. What would take place if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See when you comprehend it, how it works and where you can get it (from multiple sources), you get rid of the shackles. You are now in control of your company and complimentary to take it anywhere you want.

Who Is Russel Brunson Increase Website Traffic Companies

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around given that there were sales people (forever!), but that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are unbelievable value each on their own. I strongly suggest you include it to your todo list if you haven’t read them!

Russel developed the ClickFunnels platform on the idea of making sales funnels easy. And this appears to be his technique to everything. How can you take a complex job or idea and make it simple. How do you break it down to simple elements that can be performed on and then duplicated to scale.

It is often stated that there is nothing brand-new – which the more things alter, the more they stay the same. This is the case with a number of Russell’s items.

You see much of what Russell sells are in fact ideas and principles that somebody else developed. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS offers credit to where the idea originated from.

Russell has stayed a student – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has made certain he studies it in detail, surrounds himself with incredible mentors, and ends up being a master of it. In doing so he will choose up essential ideas.

Russell is also a fantastic story teller. He has an amazing ability to take concepts that may be difficult to understand, and retell them in a basic, simple to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have an option for them.

The SOS sequence actually came from Andre Chaperon, who Russell does in fact point out and give the credit. His method of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly associated with it.

However it is more than that. Russell is deep in the trenches as an internet online marketer. He has actually done it tough and suffered many many set-backs and failures. So when he takes an idea and retells it – he does it from a place of knowing how it works in the real world. The recommendations and experience he twists around the idea is valuable.

So what does this suggest?

I believe it indicates that almost anything Russell contributes to producing is of the highest worth. He takes the very best of the best and replays it to us in a method that we can execute and understand into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Increase Website Traffic Companies

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When many of us barely understood what the Internet even was, John was constructing an online business back!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became famous, at least in the fairly little tight web marketing circle – as it was back then. And he ended up being somebody Russell admired, and followed closely.

The genuine remarkable part of the story is that many years later on Russell still saw the substantial worth in the traffic secrets course – and he managed to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it ended up being an upsell to his other items. He found a method to utilize it to develop much more value in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first introduced back in 2015.

DotCom Secrets

When numerous so called guru’s were attempting to keep whatever about online success a secret, the book was released at a time. But in normal Russell Brunson style, he published all the secrets readily available for anyone who made the effort to understand the book and read.

It contains a step-by-step actionable plan for any who is new to online marketing.

Some of the principles covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales process to improve your item sell price.
  • How to find your dream consumers; how to turn prospective consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-changing” by a lot of individuals, including the similarity Steve Larson, who has gone on to develop his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – especially if you prepare to develop an online company. It shares the secrets around producing a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you begin to get your message out in properly to draw in individuals.
  • Creating belief; How to develop a belief in individuals that they can achieve the outcome you are selling. A lot of individuals are merely stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The destination of course is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the worth your client is getting is much higher than the amount they pay for it.

In many ways this book is a script for how Russell has actually learnt to market and sell over lots of years online. It is the very same process and tools he utilizes daily in his business to make it the huge success that it is.  Increase Website Traffic Companies

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial styles and topics will be taken from this original course – so it’s a good location to start.

The original John Reese Traffic Secrets course is extremely detailed – with 24 rather detailed modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental concepts that will be developed on. These consist of domain, branding and target markets. , if your are a beginner to online marketing this very first module is so crucial to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target audience, including where they hang out, the keywords to discover them and the ad copy that they will respond to. You likewise learn about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a really important topic, and one near to my heart as I love utilizing SEO as a key traffic source in my business. Do this part right and you have limitless totally free traffic for several years. You will learn the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches tested email marketing tactics and strategies that work. You’ll find out how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it up until there is a sale! Start an affiliate program, recruit affiliates to promote for your company and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary tactics that you can use to generate traffic through e-commerce. You will find out how you can utilize Amazon’s item advertising API to improve the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John also reveals you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll learn tested strategies for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 dozen private lessons on how to utilize the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise advertisement copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you need to begin, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Think of if you had an app individuals were using, that could drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused particularly on software and widgets across platforms. The crucial concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook advertisements. Marketing on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without buying? That is what you are taught here – how you retarget people who have pertained to your website, but not yet made a purchase. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of different languages. Typically there are untapped markets just due to the reality t that they do not speak English. Translate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of many online marketing. It has become the significant source of traffic and leads for most online company owner. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you discover techniques like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my favourite technique! John covers the key concepts such as on and off-page SEO. While a few of the tools talked about are a little outdated, the techniques have actually actually stayed the same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and provide worth to your audience. If this isn’t your thing, you are likewise shown how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module shows you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the fact that it is really owned by Google means it is a platform that all service should be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely easy to end up being overloaded and sidetracked. {So a well laid-out a master plan to help you remain focused and organised is truly crucial.

Phew that is a lot! When you break it down across all the module, it really is incredible value. Anyone of these modules would blow away the training programs popping up by “experts” who have only been around for a few months!  Increase Website Traffic Companies

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

However as usual it looks like Russel and the team will be releasing the book online totally free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Currently there is no way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s products.

Probably the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the obstacle yet, then what are you thinking???!!! It is one of the very best training programs for anyone trying to cover their head around online marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA obstacle. This really is amazing value for what you get, and is a great compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge value.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and require to be refreshed. It is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – given how crucial this subject is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Increase Website Traffic Companies

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Increase Website Traffic Companies - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first introduced.

While it’s not best it is among the fastest methods to discover the lots of various traffic sources readily available on the web. It is of enormous worth for any company owner or entrepreneur looking to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can only assume that the new Traffic Secrets book will be incredible.