Increasing Website Traffic Tips – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsIncreasing Website Traffic Tips

Composing a review about a book that has not been released is a little challenging – however what is essential to understand is the background of Traffic Secrets.

Increasing Website Traffic Tips Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has developed into the new Russell Brunson book about to be released.

Most importantly, why should you care? After all, isn’t this just another marketing book by a so called web expert to generate income?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never ever does anything unless it adds a big quantity of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is a truly rejuvenating view.

However more notably he is now talking about the subject which ought to be at the heart of all organisation. How do you get traffic, possible consumers, to your company?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are numerous factors why an organisation might not survive – but by far one of the most significant is a lack of traffic! Without any paying clients, or traffic, you merely don’t have a service.

And yet it is among the locations that is both over-looked, and challenging to define. I believe it is since it is a hard topic, so numerous company owners just disregard it. They take the “build it and they will come” technique – which plainly does not work.

It does seem insane that with all the “traffic” on the internet why isn’t every online service crushing it! Daily there is close to $7 billion exchanged with people buying items and services online – in every specific niche you can possibly imagine. For many online businesses they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so basic and appear to have an unlimited supply of traffic? Many remain stuck and having a hard time?. Increasing Website Traffic Tips

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so essential to a business success, and why everybody in business should be investing in education around this subject.

Right now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? However that is not the case otherwise everyone would have split it.

Let’s state that you have actually found a traffic source and your business is doing excellent. What would take place if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you need to understand traffic at a comprehensive level. See when you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your business and complimentary to take it anywhere you desire.

So Who Is Russel Brunson Increasing Website Traffic Tips

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed a number of books which are incredible worth each by themselves. If you haven’t read them, then I highly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the principle of making sales funnels easy. How can you take an intricate task or idea and make it easy.

It is frequently stated that there is nothing new – and that the more things alter, the more they stay the exact same. This holds true with much of Russell’s products.

You see much of what Russell offers are in fact ideas and ideas that someone else created. Does this mean that he “took” the ideas – no I do not think so, as he ALWAYS provides credit to where the concept came from.

Russell has actually stayed a student – which is definitely the finest method to be. In any discipline he has set his mind to, he has made certain he studies it in detail, surrounds himself with remarkable coaches, and ends up being a master of it. In doing so he will choose up essential ideas.

Russell is also a fantastic story teller. He has an unbelievable ability to take concepts that may be challenging to comprehend, and retell them in an easy, easy to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS sequence actually originated from Andre Chaperon, who Russell does really provide the credit and discuss. However his method of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has done it hard and suffered many many set-backs and failures. When he takes a concept and retells it – he does it from a location of knowing how it works in the real world. The guidance and experience he twists around the idea is invaluable.

So what does this imply?

I think it indicates that nearly anything Russell has a hand in producing is of the greatest worth. He takes the best of the very best and replays it to us in a manner that we can implement and understand into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other items.  Increasing Website Traffic Tips

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When most of us hardly understood what the Internet even was, John was building an online business back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became well-known, a minimum of in the reasonably small tight web marketing circle – as it was at that time. And he became somebody Russell appreciated, and followed closely.

The genuine remarkable part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. Instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other items. He found a method to use it to develop much more worth in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first introduced back in 2015.

DotCom Secrets

The book was released at a time when many so called expert’s were trying to keep everything about online success a secret. But in normal Russell Brunson style, he released all the secrets available for anybody who took the time to check out and understand the book.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to improve your item sell price.
  • How to find your dream customers; how to turn prospective customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has actually been called “life-changing” by many individuals, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – particularly if you prepare to construct an online business. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass motion; Building on the concept f an attractive character, how do you begin to get your message out in the proper way to bring in people.
  • Creating belief; How to create a belief in people that they can attain the result you are offering. Many people are merely stuck, and that is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The location of course is the point where they realise they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your customer is receiving is much higher than the quantity they spend for it.

In many ways this book is a script for how Russell has learnt to market and offer over several years online. It is the exact same process and tools he uses everyday in his company to make it the substantial success that it is.  Increasing Website Traffic Tips

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve discussed the crucial styles and topics will be drawn from this initial course – so it’s a good place to start.

The original John Reese Traffic Secrets course is exceptionally in-depth – with 24 rather comprehensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to standard ideas that will be developed on. These include domain names, branding and target markets. If your are a rookie to internet marketing this first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target audience, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You also discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really essential topic, and one close to my heart as I like utilizing SEO as a key traffic source in my service. Do this part right and you have unlimited complimentary traffic for years. You will find out the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and likewise look after it as it grows. This module teaches proven email marketing methods and techniques that work. You’ll discover how to automate email projects and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary techniques that you can utilize to generate traffic through e-commerce. You will discover how you can use Amazon’s product marketing API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very important module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core ways to grow a business consisting of, lower your expense per visitor, increase traffic volume and raise your typical invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of ads like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over two dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and the use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a huge quantity of traffic to your site. This module reveals you what you need to start, consisting of how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Picture if you had an app people were utilizing, that might drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets throughout platforms. The key idea is to use it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Marketing on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your site without purchasing? That is what you are taught here – how you retarget people who have concerned your website, but not yet made a purchase. If you are utilizing paid advertising to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including different languages. Frequently there are untapped markets merely due to the fact t that they don’t speak English. Translate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has actually ended up being the major source of traffic and leads for many online organisation owners. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook likes and shares, and incorporating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the key ideas such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the techniques have truly stayed the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and provide worth to your audience. You are likewise shown how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s material? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any business. That and the fact that it is really owned by Google indicates it is a platform that all business should be leveraging in some way for traffic. So how do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really crucial to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be incredibly easy to end up being overloaded and sidetracked. {So a well laid-out a master strategy to assist you stay focused and organised is truly important.

Phew that is a lot! It actually is incredible value when you break it down throughout all the module. Anyone of these modules would blow away the training programs turning up by “gurus” who have just been around for a few months!  Increasing Website Traffic Tips

How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium provided the content.

As typical it looks like Russel and the group will be launching the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package deal or an upsell from among the other ClickFunnel’s products.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the challenge yet, then what are you thinking???!!! It is one of the very best training programs for anyone trying to cover their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA difficulty. This actually is remarkable value for what you get, and is a great compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get detailed, actionable internet marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be revitalized. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t buy the Traffic Secrets course just. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Increasing Website Traffic Tips

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Increasing Website Traffic Tips - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is one of the fastest methods to find out about the numerous various traffic sources available on the web. It is of huge value for any service owner or business owner seeking to develop and increase their online traffic.

Based upon Russell’s previous books, and his value driven approach, I can just assume that the brand-new Traffic Secrets book will be incredible.