Mick Meaney Traffic Secrets – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsMick Meaney Traffic Secrets

Writing a review about a book that has not been released is a little tricky – but what is essential to comprehend is the background of Traffic Secrets.

Mick Meaney Traffic Secrets Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be introduced.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called internet master to make money?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it includes a substantial amount of worth to the reader. His entire marketing and sales approach is how can he stack the value in favour of the buyer – which is a truly refreshing view.

But more importantly he is now speaking about the topic which should be at the heart of all company. How do you get traffic, possible clients, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many factors why an organisation may not make it through – however without a doubt among the most significant is a lack of traffic! With no paying consumers, or traffic, you simply don’t have a company.

And yet it is among the areas that is both over-looked, and difficult to define. I think it is since it is a tough topic, a lot of company owner merely disregard it. They take the “construct it and they will come” method – which clearly does not work.

It does seem insane that with all the “traffic” on the internet why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with people purchasing products and services online – in every specific niche imaginable. For most online businesses they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so simple and appear to have a limitless supply of traffic? Most stay stuck and struggling?. Mick Meaney Traffic Secrets

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a business success, and why everyone in organisation need to be purchasing education around this topic.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into one of these should be simple right? But that is not the case otherwise everyone would have broken it.

Likewise, let’s say that you have found a traffic source and your company is doing fantastic. What would occur if that source was shut down – or more likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of marketing by x10. What would you do then?

That is why you require to comprehend traffic at a comprehensive level. See when you understand it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

Who Is Russel Brunson Mick Meaney Traffic Secrets

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are amazing value each by themselves. I strongly suggest you include it to your todo list if you have not read them!

Russel built the ClickFunnels platform on the principle of making sales funnels easy. How can you take an intricate job or idea and make it easy.

It is typically stated that there is absolutely nothing new – and that the more things change, the more they stay the exact same. This holds true with numerous of Russell’s items.

You see much of what Russell offers are really ideas and principles that somebody else developed. Does this mean that he “took” the ideas – no I don’t believe so, as he ALWAYS provides credit to where the concept came from.

Russell has remained a trainee – which is absolutely the best way to be. In any discipline he has set his mind to, he has made sure he studies it in detail, surrounds himself with remarkable coaches, and ends up being a master of it. In doing so he will get essential concepts.

Russell is likewise an amazing story teller. He has an extraordinary ability to take concepts that may be difficult to understand, and retell them in a simple, easy to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS series truly originated from Andre Chaperon, who Russell does in fact provide the credit and discuss. His way of retelling what the SOS series is, and how you can use it, now has his name mainly associated with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a location of understanding how it works in the real world.

What does this mean?

I think it suggests that nearly anything Russell contributes to producing is of the greatest worth. He takes the best of the best and replays it to us in such a way that we can implement and comprehend into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other products.  Mick Meaney Traffic Secrets

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When most of us barely knew what the Internet even was, John was building an online company back!

The item that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became famous, a minimum of in the fairly small tight online marketing circle – as it was at that time. And he ended up being somebody Russell looked up to, and followed carefully.

The real remarkable part of the story is that lots of years later on Russell still saw the huge worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a way to utilize it to develop much more worth in his sales funnels … in common Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been incredible.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are generally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

When numerous so called guru’s were attempting to keep everything about online success a secret, the book was launched at a time. But in typical Russell Brunson style, he released all the secrets readily available for anyone who made the effort to check out and understand the book.

It includes a detailed actionable blueprint for any who is new to online marketing.

A few of the ideas covered consist of;

  • The Value Ladder; how to develop increasing value in your sales procedure to improve your item sell price.
  • How to discover your dream consumers; how to turn prospective consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal customers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best usage one.

This book has actually been called “life-changing” by many people, consisting of the similarity Steve Larson, who has gone on to produce his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – particularly if you plan to build an online service. It shares the secrets around creating a regional following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you begin to get your message out in the proper way to attract individuals.
  • Creating belief; How to produce a belief in individuals that they can accomplish the outcome you are selling. The majority of people are merely stuck, which is why they have not purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they definitely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the value your consumer is getting is much greater than the amount they pay for it.

In numerous ways this book is a script for how Russell has actually learnt to market and sell over lots of years online. It is the same process and tools he utilizes everyday in his company to make it the big success that it is.  Mick Meaney Traffic Secrets

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve discussed the crucial themes and subjects will be taken from this initial course – so it’s a good place to begin.

The original John Reese Traffic Secrets course is incredibly detailed – with 24 rather extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental ideas that will be constructed on. These include domain, branding and target markets. If your are a rookie to online marketing this first module is so essential to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about discovering your target audience, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise find out about the finest traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily neglected. It’s something to get traffic to your company, but if your copy is bad, they will recuperate out once again – quicker than a seagull going after a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a very crucial topic, and one close to my heart as I like utilizing SEO as a crucial traffic source in my organisation. Do this part right and you have limitless free traffic for years. You will find out the basics of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to discover how to grow it and likewise take care of it as it grows. This module teaches proven email marketing strategies and techniques that work. You’ll learn how to automate email projects and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary techniques that you can use to produce traffic via e-commerce. You will find out how you can use Amazon’s item advertising API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the fundamental theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the 3 core ways to grow a business including, lower your cost per visitor, boost traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John likewise shows you how to get your Ads encountering significant news websites like CNN, Fox News, and ESPN. And, you’ll discover proven techniques for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over two lots private lessons on how to take advantage of the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your website. This module reveals you what you require to get going, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Think of if you had an app individuals were using, that could drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the essentials, if it is something you are eager to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your site without buying? That is what you are taught here – how you retarget individuals who have come to your site, but not yet bought. This is a must if you are using paid marketing to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, including various languages. Often there are untapped markets simply due to the truth t that they don’t speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of internet marketing. It has become the major source of traffic and leads for the majority of online business owners. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you discover strategies like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite method! John covers the essential principles such as on and off-page SEO. While a few of the tools discussed are a little outdated, the strategies have actually actually stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and provide worth to your audience. If this isn’t your thing, you are also shown how to contract out the writing component.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s content? Well this module reveals you how, consisting of concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the fact that it is really owned by Google implies it is a platform that all company ought to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super easy to end up being overwhelmed and distracted. {So a well laid-out a master strategy to assist you remain focused and arranged is truly essential.

Phew that is a lot! When you break it down throughout all the module, it truly is fantastic value. Anybody of these modules would blow away the training programs turning up by “experts” who have actually just been around for a couple of months!  Mick Meaney Traffic Secrets

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to learn the final pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium offered the content.

However as normal it looks like Russel and the group will be launching the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Presently there is no chance to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a bundle deal or an upsell from one of the other ClickFunnel’s items.

Most likely the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the finest training programs for anyone attempting to cover their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally readily available for $297 as an upsell to the OFA difficulty. This actually is remarkable worth for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal substantial value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and require to be revitalized. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how crucial this topic is.
You can’t buy the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Mick Meaney Traffic Secrets

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Mick Meaney Traffic Secrets - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first introduced.

While it’s not best it is among the fastest methods to find out about the numerous various traffic sources offered on the web. It is of huge worth for any company owner or entrepreneur seeking to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only presume that the new Traffic Secrets book will be fantastic.