Online Digital Marketing Training By Google – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  {OFATraining1} 

I really seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest blog post ever! Once you have actually checked this blog site out you will see how much value there really is in doing the challenge, and hopefully.

I really don’t think individuals understand the advantages of the challenge – otherwise they would have currently done it. If you are starting an online business, or have a business that is not yet at the six figure mark, then this challenge is essential training to super-charge your service.

The One Funnel Away Challenge takes you through the steps in producing an effective sales funnel. It teaches you the numerous components that comprise a sales funnel and most importantly has you construct one yourself. So you complete the training challenge with your own working sales funnel tailored around your service.

I believe you will see from everything listed below, there is so much that is put into the One Funnel Away Challenge training program – the value is actually rather fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to help you develop a successful sales funnel for your organisation. Now this is not just merely cranking out a number of web-pages or landing pages. It is the creation of all the components around an effective, leading carrying out sales funnel.

The program is so comprehensive, that I understand of lots of individuals that go through it multiple times. If they have a brand-new funnel they are putting together, they pick to go through the training again, to ensure they have covered whatever properly.

The training is said to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the ideal frame of mind. This is rather essential, given there is a lot that will be covered, you will require to have your thinking clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with key styles or subjects weekly. The day-to-day training sessions then construct upon each subject, with daily actions left as ‘homework’. Key locations covered consist of;

  • Creating an alluring product deal
  • Psychology of sales
  • The importance of stories in the selling process
  • What hooks a prospective client
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a crucial point – this is not a passive training course. To get the most out of it you will be required to do homework practically everyday! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

Online Digital Marketing Training By Google OFA Challenge

The challenge initially started as a ‘live’ occasion, with portions of training provided by means of Facebook lives. It didn’t run that frequently. Nevertheless, due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Aspects that were live are now previous lives that have actually been taped since of that. However to be honest I didn’t feel that anything was lost from this. The fact that it had been live suggested that people were asking questions – a lot of which remained in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – meaning there is a time limitation. In general, it is so simple to postpone jobs to tomorrow, and after that question why we do not make great development. By setting this as a challenge it drives that competitive part of us to want to be successful.

As the challenge starts to draw to a close you become more happy of what you have attained, and can’t await it all to go live. Particularly when other individuals are beginning to publish in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the whole challenge draws from the Mission Impossible style, which is a cool touch. But I hope you like the initial style, as you’re going to hear it a lot!

How Much Does It Cost?  Online Digital Marketing Training By Google

The easy response is $100 – which is just amazing worth. There are courses out there that charge 10 times or more this amount and don’t come close to the value got. At $100 it’s like a no-brainer. Online Digital Marketing Training By Google

If you can’t manage the $100 to invest in your education, especially with a program like this, then to be truthful I believe you will struggle in your company.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it needs to become an extremely easy choice.

The other expense, naturally, is your time. You will need to dedicate a minimum of one hour everyday to make keep up. The training does move quick, given how much is covered. If you don’t keep up with seeing the training sessions and finishing your jobs, then you will have a hard time.

The time element will frequently be much more difficult than the $100. Like I stated it will end up being apparent why the $100 is terrific worth – but many individuals will have problem with the time element. However if you really desire your business to start cranking then you simply require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the option of selecting a 100% digital bundle, or the standard training pack. The digital variation is simply that, all the components listed below are merely offered for download online. With the the standard pack you will need to cover shipping (

If this is your first time doing the challenge, then I strongly recommend getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future referral.

What is consisted of in the challenge?

One Funnel Away Value Stack

Online Digital Marketing Training By Google

The Training Portal – All the training is available online through a devoted training website. All the video lessons, pdf’s and links to other training products are readily available in this portal. Access to each day’s training is only provided one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you make the effort to complete every day’s tasks, rather than skip ahead and leave the challenge half finished.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This sets out each mission consisting of the crucial elements covered, check list of tasks you require to finish and locations for you to make your own notes. Every day is likewise offered for download as a soft copy – however there is something to be said about doodling your notes in a dedicated workbook as you are discovering.

MP3 Player – This holds all the lessons taped for you ready to go. You can either download them onto your preferred mobile phone, or listen straight from the Player itself. It offers an easy way to listen and absorb the training “objectives” in any idle time you may have (on the commute to work for example). This simply helps remove another possible concern that might stop you from moving forward.

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is really powerful. Significantly this is the group of people who are going through the training exactly like you are.

Bonus offers

There are a variety of perks that are available in addition to the basic One Funnel Away training. The 2 crucial products are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is developed on the concept of an easy question; if you lost everything what would you do in the next 30 days to develop back your service (knowing what you understand now)? You could quickly copy simply one strategy, and be well on your method to your very first online organisation.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the beginning point for anybody who is brand name brand-new to online marketing, and desires to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each providing their actions they would utilize to build an affiliate business from scratch. Everyone has actually been incredibly successful in their chosen specific niche, and share quite freely the things they learnt that helped attain that success.

All of these are readily available through the One Funnel Away Challenge training site. You are offered life time access to the perks by going through the challenge. Once again the value in these benefits alone make the $100 seem ridiculous.

The Coaches

The Challenge education and coaching sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no shortage of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the essential topics every day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The principle of sales funnels has actually been around since there were sales individuals (permanently!), but that is the power of marketing a message – it becomes your own. And Russel has actually handled to do that.

Russell has written a number of books which are unbelievable worth each by themselves.

Russell built the ClickFunnels platform on the idea of making sales funnels simple. How can you take a complicated task or concept and make it easy.

Russell’s style is also really easy to listen to, making his training sessions truly satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer house the principles Russel introduced.

Steve really understands his stuff and used to be the Lead Funnel Builder at ClickFunnels, building hundreds in not thousands of funnels. He chose to proceed and produce his own firm mentor and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he just shares his journey and what he has actually learnt in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian resembles the ‘excellent police’ to Steves ‘bad police’ and invests time detailing more of the specifics behind the tasks. So Julie reveals us more of the “how” you set about doing something. This includes on-screen demonstration’s how you set somethings up action by step.

Again, Julie is a really effective entrepreneur in her own right. She began utilizing ClickFunnels as a core part of her service and had a lot success Russel asked her to join his team. , if you follow Juiie on social media you will see she invests a lot of time mentor how to balance the life of an entrepreneur with home life.

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Live Coaches

In addition to the primary three coaches, there are also live coaches assigned to each challenge associate. These coaches have achieved success structure out sales funnels in their organisations, and hold live training sessions through-out the week.

So importantly you get any answers you might have taken a look at and resolved in real time (not just recordings). The coaches are located in different part of the world, so the live sessions are readily available at sensible times for everybody.

What is covered in the Training.

The something that sticks out with the One Funnel Away Challenge is how structured all of it is. So much idea has actually gone through how it has been assembled and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does each week – all developing to your sales funnels being finished with the essential aspects.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Online Digital Marketing Training By Google

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You really also need to keep your eyes open, as a number of sales techniques are revealed – they’re not presented as such, however they are really much there.

You are introduced to “the ideal webinar” script, which is an entire sales funnel by itself. I believe it is to get your thoughts in the right flow for what is to come. Weeks of sales procedure is compressed into 90 mins, and its amazing to see Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your deal in fact is. What are you selling and why? You are introduced to the principle of “stacking” your deal so that the worth far out-weighs the expense. You begin to build out your deal and the ‘properties’ you will include in your ‘stack’.

The concept is, if your deal suffices, and compelling enough, it will make up for any mistakes made later. But very little can repair a bad offer.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel actually is a master story teller, and this week he shares his secrets and has us dealing with our own stories to leverage. You really dig into your story (what got you here), and how you can utilize it to both develop connection and ‘hook’ possible clients.

There is also an enormous push for you to begin publishing your own material – which I am a huge follower of! Don’t freak out – this is where Steve really assists us comprehend why, and how we can make it a little simpler than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in prior to you start to develop the funnel (utilizing ClickFunnels obviously). And in real reality you are even provided a template funnel (share funnel) to work with.

Again that point is this training is not about simply how to develop a landing page, and what buttons to put where. It really has to do with developing out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and developing them into a digital representation. It becomes a digitised sales procedure that leads your possible customers through your virtual store. Here you will also be taught the core funnel method.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have actually developed. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty store.

Here Russel and the group cover how you are going to get traffic, or possible purchasers to come into your funnel. The concept of organic (made) traffic versus paid traffic is talked about – so depending upon your favored technique and marketing budget plan you are covered.

Todays missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely say EVERYONE! That’s not rather true (but almost) … If you are just starting out in the online company world, then this course is a must. It will help you understand the essentials that makes a good sales funnel – and you will real have a working sales funnel by the end of it.  Online Digital Marketing Training By Google

If you currently have a business, but it’s not quite at the 6 future earnings yet, then I ‘d strongly suggest examining it out. The ideas covered and taught will definitely enhance your company sales process.

If you are brand-spanking brand-new to online service, and never had any training, have not begun selling anything at all, then this course will be a little a challenge. That does not imply you shouldn’t do it – however feel in one’s bones that you will feel like you are drinking from a fire hose pipe. It is more than most likely you will want to duplicate it again later, as soon as you have a bit more experience (which is a perfectly fine approach).

Who Is The Challenge NOT For

If you are really having a hard time with the $100, then I think there might be bigger problems you require to deal with. Attempting to develop an organisation originating from a mindset of shortage is actually difficult – so get your capital covered. And then be prepared to purchase yourself – especially when the training worth is so high.

To get the genuine value from the training you need the time to do the research! If it’s on an improperly designed (or chaotic) sales process, then you ought to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In truth this point is rammed house again and once again by Steve in his coaching. It does not matter what specific niche you remain in, or the item you are offering, the ideas all work – “It’s not about the product” Steve screams!

Exists a refund guarantee?

Something that makes the majority of individuals feel a little more comfy is if there is some form of warranty on the quality of the product. Here there absolutely is, with a complete money back ensure if the challenge and training doesn’t satisfy your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online company and what it implies does not injured. This challenge is developed even for a brand name beginner.

What If I Don’t Have A Product?

No issues. As Steve keeps stating, it’s not about the product. You can utilize what you find out to offer anything online – and will receive a host of examples and ideas to get you started. You may even choose to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a separate Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels likewise has a number of support system likewise on Facebook you can sign up with for broader support as your business grows.

What If I miss out on the Live Training?

Everything is recorded for you, including the live training sessions through the week. So if you miss anything you can go back a listen/watch the recordings. There is generally a catch-up day every week, which is a terrific time to watch anything you might have missed, or review something you may not have actually understood the very first time.

Conclusion

The One Funnel Away Challenge actually is one of those unique pieces of education that truly delivers. My experience has been that ‘sales’ is typically a ‘unclean’ word, and is something that numerous people shy away from. Nevertheless, without sales almost all organisations just can’t exist.

So if you are in business and wish to offer something online, then the One Funnel Away Challenge is for you! Especially if you are new to online organisation, or your service is still constructing and you are yet to strike the six figure mark.

The worth in the training deserves way more than the $100 cost. And then when you think about the benefit material you get, it becomes a must.

I can’t advise taking this challenge enough. It will make you totally alter the way you have been taking a look at online selling, and importantly leave you with something tangible – a working online sales funnel!  Online Digital Marketing Training By Google