Online Marketing Course For Small Business – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the present signature training program from ClickFunnels.  {OFATraining1} 

I actually felt like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – quickest blog site post ever! And ideally once you have actually checked this blog site out you will see how much value there truly remains in doing the challenge.

I truly do not believe people understand the benefits of the challenge – otherwise they would have already done it. If you are starting an online company, or have a service that is not yet at the six figure mark, then this challenge is important training to super-charge your business.

The One Funnel Away Challenge takes you through the steps in developing an effective sales funnel. It teaches you the various elements that comprise a sales funnel and most significantly has you develop one yourself. You finish the training challenge with your own working sales funnel geared around your business.

I believe you will see from everything below, there is so much that is taken into the One Funnel Away Challenge training program – the value is truly rather incredible.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, designed to assist you build an effective sales funnel for your company. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the production of all the aspects around a successful, top carrying out sales funnel.

The program is so extensive, that I know of many individuals that go through it multiple times. If they have a new funnel they are assembling, they choose to go through the training once again, to make certain they have covered everything properly.

The training is said to cover 4 weeks, however truly it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the best frame of mind. This is rather important, offered there is a lot that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential styles or topics weekly. The everyday training sessions then build on each topic, with everyday actions left as ‘research’. Secret locations covered consist of;

  • Creating an alluring item offer
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a prospective client
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is an essential point – this is not a passive training course. To get the most out of it you will be required to do research nearly everyday! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

Online Marketing Course For Small Business OFA Challenge

The challenge initially began as a ‘live’ event, with parts of training provided through Facebook lives. So it didn’t run that typically. However, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Elements that were live are now previous lives that have been recorded since of that. But to be truthful I didn’t feel that anything was lost from this. The truth that it had been live suggested that individuals were asking concerns – a number of which remained in line with what I was questioning.

The final thing to remember is that it is a “challenge” – indicating there is a time limit. In general, it is so simple to put off jobs to tomorrow, and after that wonder why we do not make excellent development. So by setting this as a challenge it drives that competitive part of us to wish to be successful.

As the challenge begins to wane you end up being more happy of what you have actually achieved, and can’t wait on everything to go live. When other people are beginning to publish in the Facebook group their success and sales coming through, particularly!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. I hope you like the original style, as you’re going to hear it a lot!

So How Much Does It Cost?  Online Marketing Course For Small Business

The easy answer is $100 – which is just amazing value. There are courses out there that charge 10 times or more this amount and do not come close to the value got. At $100 it’s like a no-brainer. Online Marketing Course For Small Business

If you can’t manage the $100 to buy your education, particularly with a program like this, then to be honest I think you will have a hard time in your organisation.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later, so it should end up being a very simple choice.

The other expense, of course, is your time. The training does move quickly, offered how much is covered.

The time element will often be much more difficult than the $100. Like I said it will end up being obvious why the $100 is terrific value – however many people will have problem with the time component. If you truly want your organisation to begin cranking then you merely require to make the time!

What Do You Get With The Challenge?

Or the basic training pack when you signup to the training you now have the choice of choosing a 100% digital bundle. The digital version is just that, all the elements noted below are simply available for download online. With the the standard pack you will require to cover shipping (

If this is your very first time doing the challenge, then I strongly suggest getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future recommendation.

So what is included in the challenge?

One Funnel Away Value Stack

Online Marketing Course For Small Business

The Training Portal – All the training is offered online through a dedicated training site. All the video lessons, pdf’s and links to other training products are offered in this website. Access to each day’s training is just made available one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you make the effort to complete each day’s jobs, instead of skip ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This lays out each mission including the crucial aspects covered, examine list of tasks you require to finish and locations for you to make your own notes. Each day is likewise offered for download as a soft copy – however there is something to be stated about doodling your notes in a devoted workbook as you are discovering.

MP3 Player – This holds all the lessons taped for you prepared to go. You can either download them onto your preferred mobile gadget, or listen straight from the Player itself. It provides an easy method to listen and digest the training “missions” in any idle time you may have (on the commute to work for example). This simply assists eliminate another possible concern that may stop you from moving forward.

Dedicated Facebook Group – Each brand-new challenge has a devoted Facebook group, which is really powerful. Various updates and notes are posted here from the coaches and coaches, and you get to post any questions or struggles you have. However importantly this is the group of people who are going through the training exactly like you are. This supplies the assistance structure you need – simply like a study group back in school or uni.

Benefits

There are a variety of perks that are offered in addition to the standard One Funnel Away training. The two key products are;

30 Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the idea of an easy question; if you lost everything what would you perform in the next 30 days to build back your business (knowing what you know now)? Excellent question to ask individuals who have been squashing it in their online business. You get both a book, with a chapter from each professional, and a video from each explaining the steps they would take every day to restore their company. You might easily copy simply one strategy, and be well on your way to your first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the beginning point for anyone who is brand name new to online marketing, and wants to be an affiliate online marketer. It is a video series of 15 digital business owners, each providing their steps they would utilize to construct an affiliate service from scratch. Each person has been extremely successful in their chosen niche, and share rather honestly the things they discovered that helped achieve that success.

All of these are readily available through the One Funnel Away Challenge training website. You are provided lifetime access to the perks by going through the challenge. Again the value in these perks alone make the $100 appear outrageous.

The Coaches

The Challenge education and training sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the key subjects each day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russell has actually written a number of books which are unbelievable worth each by themselves.

Russell constructed the ClickFunnels platform on the idea of making sales funnels easy. And this seems his technique to everything. How can you take an intricate task or concept and make it simple. How do you break it down to simple parts that can be carried out on and after that repeated to scale.

Russell’s design is also extremely simple to listen to, making his training sessions really satisfying!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that shows up each day to hammer house the concepts Russel presented. Notably, he is also your mindset coach. He bring a passion and level of enthusiasm which is transmittable and tough to neglect.

Steve actually knows his stuff and utilized to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not thousands of funnels. He chose to carry on and produce his own firm teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has discovered in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I indicate.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘great cop’ to Steves ‘bad police’ and spends time detailing more of the specifics behind the tasks. So Julie reveals us more of the “how” you go about doing something. This consists of on-screen demo’s how you set somethings up step by action.

Again, Julie is a very effective entrepreneur in her own. She started using ClickFunnels as a core part of her business and had a lot success Russel asked her to join his group. If you follow Juiie on social networks you will see she invests a lot of time mentor how to stabilize the life of an entrepreneur with home life.

Live Coaches

In addition to the primary three coaches, there are likewise live coaches assigned to each challenge friend. These coaches have actually succeeded building out sales funnels in their services, and hold live training sessions through-out the week.

Importantly you get any answers you might have looked at and dealt with in genuine time (not just recordings). The coaches are located in different part of the world, so the live sessions are available at affordable times for everybody.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured all of it is. A lot thought has actually gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “mission” constructs on the last, as does each week – all constructing up to your sales funnels being finished with the crucial elements.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Online Marketing Course For Small Business

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most notably he desires us to gain faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the very first hurdle. You really also require to keep your eyes open, as a number of sales strategies are revealed – they’re not presented as such, but they are extremely much there.

You are introduced to “the best webinar” script, which is an entire sales funnel by itself. I believe it is to get your ideas in the right circulation for what is to come. Weeks of sales process is compressed into 90 mins, and its amazing to enjoy Russel unpack it.

This weeks objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your offer in fact is. What are you offering and why? You are presented to the concept of “stacking” your deal so that the value far out-weighs the expense. You begin to develop out your offer and the ‘properties’ you will consist of in your ‘stack’.

The idea is, if your offer is great enough, and engaging enough, it will make up for any mistakes made later on. Very little can fix a bad offer.

Todays missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel actually is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You really go into your story (what got you here), and how you can utilize it to both develop connection and ‘hook’ prospective customers.

There is also a huge push for you to start publishing your own content – which I am a big follower of! However do not go crazy – this is where Steve actually assists us understand why, and how we can make it a little much easier than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you start to build the funnel (utilizing ClickFunnels naturally). And in real truth you are even offered a template funnel (share funnel) to work with.

Once again that point is this training is not about merely how to develop a landing page, and what buttons to put where. It actually is about constructing out the entire sales funnels.

So in this week you are taking the pieces from the very first 2 weeks and building them into a digital representation. It ends up being a digitised sales process that leads your possible customers through your virtual store. Here you will also be taught the core funnel method.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have actually created. After all your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to sell something to an empty store.

Here Russel and the group cover how you are going to get traffic, or prospective purchasers to come into your funnel. The principle of natural (made) traffic versus paid traffic is discussed – so depending upon your preferred method and marketing budget you are covered.

This weeks missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! That’s not rather true (but almost) … If you are just beginning out in the online service world, then this course is a must. It will assist you understand the basics that makes a good sales funnel – and you will actual have a working sales funnel by the end of it.  Online Marketing Course For Small Business

If you currently have a business, however it’s not quite at the 6 future income yet, then I ‘d strongly recommend checking it out. The concepts covered and taught will absolutely enhance your business sales procedure.

If you are brand-spanking new to online company, and never ever had any training, have not begun selling anything, then this course will be a bit of a challenge. That doesn’t indicate you should not do it – however feel in one’s bones that you will feel like you are drinking from a fire hose pipe. It is more than most likely you will desire to duplicate it once again later, once you have a bit more experience (which is a perfectly fine approach).

Who Is The Challenge NOT For

If you are truly fighting with the $100, then I think there may be bigger problems you need to address first. Attempting to construct a business coming from a frame of mind of scarcity is truly difficult – so get your capital covered. And after that be prepared to buy yourself – especially when the training value is so high.

As I stated previously, if you do not have the time to commit 1-2 hours per day, then I would pause up until you do. To get the real value from the training you need the time to do the homework! However I would also ask you to inspect then where are you spending your time? If it’s on a badly created (or disorderly) sales procedure, then you should stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any specific niche?

Yes it does. In truth this point is rammed home once again and once again by Steve in his training. It does not matter what specific niche you are in, or the product you are offering, the concepts all work – “It’s not about the product” Steve shouts!

Exists a cash back ensure?

Yes. Something that makes the majority of people feel a little bit more comfortable is if there is some type of guarantee on the quality of the item. Here there definitely is, with a complete refund ensure if the challenge and training doesn’t satisfy your expectations (as not likely as that is). You just require to return the physical pack you got.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online business and what it implies doesn’t injured. But this challenge is designed even for a brand novice.

What If I Don’t Have A Product Yet?

No problems. As Steve keeps saying, it’s not about the item. You can utilize what you find out to offer anything online – and will receive a host of ideas and examples to get you began. You may even pick to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a separate Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels likewise has a number of support system likewise on Facebook you can join for wider assistance as your company grows.

What If I miss the Live Training?

Everything is taped for you, consisting of the live coaching sessions through the week. If you miss anything you can go back a listen/watch the recordings. There is normally a catch-up day every week, which is a good time to enjoy anything you may have missed out on, or review something you might not have actually comprehended the very first time.

Summary

The One Funnel Away Challenge truly is one of those special pieces of education that actually provides. My experience has been that ‘sales’ is typically a ‘dirty’ word, and is something that many individuals avoid. However, without sales almost all businesses simply can’t exist.

So if you stay in business and desire to offer something online, then the One Funnel Away Challenge is for you! Especially if you are brand-new to online service, or your service is still building and you are yet to hit the 6 figure mark.

The value in the training is worth way more than the $100 price tag. And then when you consider the bonus product you get, it becomes a must.

I can’t recommend taking this challenge enough. It will make you completely change the way you have been taking a look at online selling, and significantly leave you with something concrete – a working online sales funnel!  Online Marketing Course For Small Business