Online Marketing Course Wharton – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the present signature training program from ClickFunnels.  {OFATraining1} 

I really seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – quickest blog site post ever! And hopefully once you have inspected this blog out you will see how much value there actually remains in doing the challenge.

I actually do not think people understand the advantages of the challenge – otherwise they would have already done it. If you are starting an online company, or have an organisation that is not yet at the 6 figure mark, then this challenge is essential training to super-charge your business.

The One Funnel Away Challenge takes you through the actions in producing an effective sales funnel. It teaches you the different components that make up a sales funnel and most importantly has you construct one yourself. You finish the training challenge with your own working sales funnel geared around your company.

I think you will see from whatever listed below, there is a lot that is put into the One Funnel Away Challenge training program – the worth is actually rather incredible.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is actually a training program, developed to assist you develop an effective sales funnel for your organisation. Now this is not just merely cranking out a number of web-pages or landing pages. It is the creation of all the components around a successful, top carrying out sales funnel.

The program is so extensive, that I understand of many individuals that go through it multiple times. If they have a new funnel they are creating, they choose to go through the training again, to ensure they have covered everything properly.

The training is said to cover 4 weeks, however really it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the ideal frame of mind. This is quite important, offered there is a lot that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with essential styles or subjects weekly. The everyday training sessions then build upon each subject, with day-to-day actions left as ‘research’. Secret locations covered include;

  • Creating an alluring product offer
  • Psychology of sales
  • The value of stories in the selling process
  • What hooks a prospective client
  • Building an effective sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is an essential point – this is not a passive training course. To get the most out of it you will be needed to do homework nearly everyday! But then how else will you wind up with a working sales funnel if you’re not developing it out as you go.

Online Marketing Course Wharton OFA Challenge

The challenge initially started as a ‘live’ occasion, with portions of training delivered via Facebook lives. So it didn’t run that frequently. Due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Because of that, aspects that were live are now previous lives that have been recorded. To be truthful I didn’t feel that anything was lost from this. The fact that it had actually been live implied that individuals were asking concerns – numerous of which were in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – implying there is a time frame. In general, it is so simple to postpone tasks to tomorrow, and then wonder why we don’t make great development. So by setting this as a challenge it drives that competitive part of us to wish to achieve success.

As the challenge begins to wane you become more pleased with what you have actually accomplished, and can’t wait for everything to go live. Specifically when other people are beginning to post in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. I hope you like the initial theme, as you’re going to hear it a lot!

How Much Does It Cost?  Online Marketing Course Wharton

The simple answer is $100 – which is just fantastic value. There are courses out there that charge 10 times or more this quantity and don’t come close to the worth got. At $100 it’s like a no-brainer. Online Marketing Course Wharton

If you can’t pay for the $100 to invest in your education, especially with a program like this, then to be sincere I believe you will struggle in your service.

One Funnel Away Challenge Cost

This $100 will save you more time and dollars later on, so it should become a really simple choice.

The other cost, of course, is your time. The training does move quick, given how much is covered.

The time element will typically be much more difficult than the $100. Like I stated it will end up being apparent why the $100 is fantastic worth – however lots of people will battle with the time component. However if you truly desire your service to begin cranking then you just need to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the alternative of picking a 100% digital package. The digital version is simply that, all the elements listed below are just offered for download online. With the the standard pack you will require to cover shipping (

However, if this is your first time doing the challenge, then I highly recommend getting the physical pack. Not so you get your hands on the goodies, however there is something about having a physical workbook to doodle notes in for future recommendation.

What is included in the challenge?

One Funnel Away Value Stack

Online Marketing Course Wharton

The Training Portal – All the training is available online through a devoted training website. All the video lessons, pdf’s and links to other training items are offered in this portal. Access to each day’s training is only offered one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you take the time to finish every day’s tasks, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training material. This sets out each objective including the essential elements covered, inspect list of jobs you need to complete and areas for you to make your own notes. Each day is also readily available for download as a soft copy – however there is something to be said about doodling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons taped for you prepared to go. You can either download them onto your favourite mobile phone, or listen straight from the Player itself. It provides an easy way to absorb the training and listen “missions” in any idle time you might have (on the commute to work for example). This just assists get rid of another possible issue that might stop you from progressing.

Dedicated Facebook Group – Each new challenge has a dedicated Facebook group, which is really effective. Numerous updates and notes are posted here from the coaches and coaches, and you get to publish any concerns or struggles you have. However importantly this is the group of individuals who are going through the training exactly like you are. This offers the support structure you require – simply like a study group back in school or uni.

Perks

There are a variety of bonuses that are readily available in addition to the basic One Funnel Away training. The 2 key items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the concept of an easy question; if you lost whatever what would you carry out in the next 30 days to build back your company (understanding what you understand now)? Excellent concern to ask people who have actually been crushing it in their online service. You receive both a book, with a chapter from each specialist, and a video from each explaining the steps they would take each day to reconstruct their organisation. You might easily copy simply one technique, and be well on your way to your very first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the starting point for anyone who is brand name new to internet marketing, and wants to be an affiliate online marketer. It is a video series of 15 digital business owners, each offering their actions they would use to build an affiliate business from scratch. Everyone has been exceptionally effective in their chosen niche, and share rather freely the important things they learnt that helped attain that success.

All of these are readily available through the One Funnel Away Challenge training website. You are offered life time access to the rewards by going through the challenge. Again the value in these bonus offers alone make the $100 appear ridiculous.

The Coaches

The Challenge education and training sessions is provided by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no shortage of skills and skill in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the key subjects every day.

Russell is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The principle of sales funnels has actually been around considering that there were sales people (permanently!), however that is the power of marketing a message – it becomes your own. And Russel has handled to do that.

Russell has actually written a number of books which are incredible worth each by themselves.

Russell developed the ClickFunnels platform on the idea of making sales funnels easy. And this seems his method to everything. How can you take a complicated job or concept and make it simple. How do you simplify to easy elements that can be performed on and then duplicated to scale.

Russell’s design is likewise very simple to listen to, making his training sessions truly pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer house the concepts Russel introduced.

Steve truly knows his things and utilized to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not thousands of funnels. He chose to proceed and develop his own firm teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has found out in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I indicate.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘excellent police officer’ to Steves ‘bad cop’ and hangs around detailing more of the specifics behind the tasks. So Julie shows us more of the “how” you tackle doing something. This consists of on-screen demo’s how you set somethings up action by step.

Once again, Julie is a very effective entrepreneur in her own right. She began utilizing ClickFunnels as a core part of her company and had a lot success Russel asked her to join his group. If you follow Juiie on social media you will see she invests a great deal of time teaching how to stabilize the life of a business owner with house life.

Live Coaches

In addition to the primary three coaches, there are likewise live coaches appointed to each challenge accomplice. These coaches have succeeded structure out sales funnels in their organisations, and hold live training sessions through-out the week.

Significantly you get any answers you may have looked at and attended to in real time (not just recordings). The coaches are situated in different part of the world, so the live sessions are readily available at sensible times for everyone.

What is covered in the Training.

The something that stands out with the One Funnel Away Challenge is how structured it all is. A lot thought has actually gone through how it has been assembled and every effort made to get you engaged right from the start. Each “objective” develops on the last, as does weekly – all developing to your sales funnels being completed with the essential elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Online Marketing Course Wharton

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. Most significantly he desires us to acquire faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the first hurdle. You really also need to keep your eyes open, as a number of sales techniques are shown – they’re not presented as such, but they are really much there.

You are introduced to “the best webinar” script, which is an entire sales funnel by itself. I believe it is to get your ideas in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its incredible to view Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches Us.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which concentrates on what your deal in fact is. What are you offering and why? You are presented to the concept of “stacking” your offer so that the value far out-weighs the expense. You start to build out your offer and the ‘properties’ you will consist of in your ‘stack’.

The concept is, if your deal is great enough, and compelling enough, it will make up for any mistakes made later on. But really little can repair a bad deal.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and today he shares his secrets and has us dealing with our own stories to utilize. You really dig into your story (what got you here), and how you can use it to both construct connection and ‘hook’ prospective customers.

There is also an enormous push for you to start publishing your own material – which I am a huge follower of! Do not freak out – this is where Steve actually helps us understand why, and how we can make it a little simpler than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the interesting point – you are three weeks in before you start to develop the funnel (using ClickFunnels obviously). And in real fact you are even provided a template funnel (share funnel) to deal with.

Again that point is this training is not about just how to build a landing page, and what buttons to put where. It really is about developing out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and developing them into a digital representation. It becomes a digitised sales procedure that leads your possible clients through your virtual shop. Here you will likewise be taught the core funnel technique.

Todays objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually produced. Your whole sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty shop.

Here Russel and the group cover how you are going to get traffic, or potential buyers to come into your funnel. The concept of organic (made) traffic versus paid traffic is discussed – so depending on your preferred method and marketing budget plan you are covered.

This weeks missions are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to just say EVERYONE! That’s not rather true (however nearly) … If you are just beginning out in the online service world, then this course is a must. It will help you comprehend the essentials that makes a great sales funnel – and you will actual have a working sales funnel by the end of it.  Online Marketing Course Wharton

If you currently have an organisation, but it’s not quite at the 6 future income yet, then I ‘d strongly suggest examining it out. The concepts taught and covered will definitely improve your business sales process.

If you are brand-spanking new to online organisation, and never ever had any training, haven’t begun offering anything, then this course will be a little a challenge. That doesn’t indicate you should not do it – however simply understand that you will feel like you are consuming from a fire tube. It is more than likely you will want to duplicate it once again later on, as soon as you have a bit more experience (which is a completely great technique).

Who Is The Challenge NOT For

If you are actually having a hard time with the $100, then I believe there may be bigger problems you need to attend to. Attempting to develop a service originating from a frame of mind of shortage is actually hard – so get your cash flow covered. And after that be prepared to buy yourself – especially when the training worth is so high.

To get the real worth from the training you require the time to do the research! If it’s on a poorly developed (or chaotic) sales procedure, then you need to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed home once again and once again by Steve in his training. It does not matter what specific niche you are in, or the item you are offering, the ideas all work – “It’s not about the item” Steve shouts!

Exists a cash back ensure?

Something that makes a lot of individuals feel a bit more comfy is if there is some kind of assurance on the quality of the product. Here there absolutely is, with a full cash back ensure if the challenge and training does not meet your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online organisation and what it implies doesn’t harmed. This challenge is designed even for a brand rookie.

What If I Don’t Have A Product?

You can use what you learn to offer anything online – and will receive a host of ideas and examples to get you began. You might even select to be an affiliate for ClickFunnels and construct a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a team of individuals you are going through the challenge with. ClickFunnels also has a number of support system also on Facebook you can join for wider support as your business grows.

What If I miss out on the Live Training?

Whatever is recorded for you, consisting of the live training sessions through the week. So if you miss anything you can return a listen/watch the recordings. There is normally a catch-up day weekly, which is a fantastic time to see anything you may have missed out on, or review something you may not have comprehended the very first time.

Summary

The One Funnel Away Challenge truly is one of those unique pieces of education that really delivers. My experience has been that ‘sales’ is often a ‘dirty’ word, and is something that lots of people shy away from. Nevertheless, without sales nearly all companies just can’t exist.

So if you are in company and desire to offer something online, then the One Funnel Away Challenge is for you! Particularly if you are brand-new to online business, or your company is still constructing and you are yet to hit the six figure mark.

The value in the training is worth method more than the $100 price tag. And after that when you think about the bonus product you receive, it ends up being a must.

I can’t suggest taking this challenge enough. It will make you totally change the way you have actually been looking at online selling, and significantly leave you with something tangible – a working online sales funnel!  Online Marketing Course Wharton