Online Marketing Course Zurich – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  {OFATraining1} 

I actually felt like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest post ever! As soon as you have actually checked this blog out you will see how much value there truly is in doing the challenge, and ideally.

I actually do not think individuals understand the benefits of the challenge – otherwise they would have already done it. If you are beginning an online service, or have a business that is not yet at the six figure mark, then this challenge is necessary training to super-charge your business.

The One Funnel Away Challenge takes you through the actions in developing an effective sales funnel. It teaches you the various components that make up a sales funnel and most importantly has you construct one yourself. You complete the training challenge with your own working sales funnel tailored around your service.

I believe you will see from everything listed below, there is so much that is put into the One Funnel Away Challenge training program – the value is truly quite fantastic.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, created to assist you build an effective sales funnel for your organisation. Now this is not just simply cranking out a number of web-pages or landing pages. It is the production of all the components around a successful, top carrying out sales funnel.

The program is so comprehensive, that I understand of numerous individuals that go through it multiple times. If they have a brand-new funnel they are creating, they pick to go through the training once again, to make sure they have covered everything properly.

The training is said to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the right frame of mind. This is quite crucial, given there is a lot that will be covered, you will require to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with key themes or topics each week. The daily training sessions then develop upon each subject, with day-to-day actions left as ‘homework’. Key areas covered include;

  • Creating an irresistible product offer
  • Psychology of sales
  • The value of stories in the selling procedure
  • What hooks a possible customer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is a key point – this is not a passive training course. To get the most out of it you will be needed to do research nearly daily! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

Online Marketing Course Zurich OFA Challenge

The challenge initially started as a ‘live’ event, with portions of coaching delivered through Facebook lives. It didn’t run that often. Nevertheless, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Due to the fact that of that, elements that were live are now previous lives that have been taped. But to be truthful I didn’t feel that anything was lost from this. The fact that it had actually been live suggested that individuals were asking concerns – much of which remained in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – implying there is a time limitation. In basic, it is so easy to put off jobs to tomorrow, and after that wonder why we don’t make great progress. By setting this as a challenge it drives that competitive part of us to want to be effective.

As the challenge begins to wane you become more proud of what you have actually achieved, and can’t wait for everything to go live. When other individuals are starting to post in the Facebook group their success and sales coming through, especially!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible theme, which is a cool touch. I hope you like the original theme, as you’re going to hear it a lot!

How Much Does It Cost?  Online Marketing Course Zurich

The simple answer is $100 – which is just fantastic value. There are courses out there that charge 10 times or more this amount and do not come close to the value received. At $100 it’s like a no-brainer. Online Marketing Course Zurich

If you can’t pay for the $100 to invest in your education, especially with a program like this, then to be honest I believe you will have a hard time in your business.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later, so it must end up being a very simple decision.

The other cost, of course, is your time. The training does move quick, offered how much is covered.

The time component will frequently be much harder than the $100. Like I said it will become apparent why the $100 is great value – however lots of people will deal with the time element. However if you truly want your organisation to start cranking then you merely require to make the time!

What Do You Get With The Challenge?

Or the basic training pack when you signup to the training you now have the alternative of picking a 100% digital package. The digital variation is just that, all the aspects listed below are simply readily available for download online. With the the standard pack you will need to cover shipping (

If this is your first time doing the challenge, then I strongly advise getting the physical pack. Not just so you get your hands on the goodies, but there is something about having a physical workbook to doodle notes in for future reference.

So what is included in the challenge?

One Funnel Away Value Stack

Online Marketing Course Zurich

The Training Portal – All the training is offered online through a dedicated training website. All the video lessons, pdf’s and links to other training products are readily available in this website. Access to each day’s training is only provided one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you put in the time to complete every day’s tasks, instead of avoid ahead and leave the challenge half finished.

The Challenge Workbook – You receive a spiral bound workbook covering the training material. This lays out each objective including the crucial elements covered, check list of jobs you need to finish and locations for you to make your own notes. Each day is also offered for download as a soft copy – however there is something to be said about doodling your notes in a devoted workbook as you are finding out.

MP3 Player – This holds all the lessons tape-recorded for you ready to go. You can either download them onto your favourite mobile device, or listen directly from the Player itself. It supplies an easy way to digest the training and listen “objectives” in any idle time you may have (on the commute to work for example). This simply helps get rid of another potential issue that may stop you from moving forward.

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is very powerful. Numerous updates and notes are published here from the coaches and mentors, and you get to post any concerns or struggles you have. Significantly this is the group of individuals who are going through the training exactly like you are. So this supplies the support structure you require – simply like a study group back in school or uni.

Benefits

There are a number of bonus offers that are available in addition to the basic One Funnel Away training. The two crucial items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the concept of a simple question; if you lost everything what would you carry out in the next 30 days to build back your organisation (understanding what you know now)? Fantastic concern to ask individuals who have been squashing it in their online service. You get both a book, with a chapter from each specialist, and a video from each discussing the steps they would take each day to restore their company. You might quickly copy simply one strategy, and be well on your method to your very first online service.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the starting point for anybody who is brand brand-new to internet marketing, and wants to be an affiliate marketer. It is a video series of 15 digital business owners, each giving their actions they would utilize to build an affiliate service from scratch. Each individual has been extremely successful in their selected niche, and share quite openly the things they learnt that assisted accomplish that success.

All of these are readily available through the One Funnel Away Challenge training site. You are provided life time access to the rewards by going through the challenge. Once again the value in these perks alone make the $100 appear absurd.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no lack of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the crucial subjects each day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has been around considering that there were sales individuals (forever!), however that is the power of marketing a message – it becomes your own. And Russel has managed to do that.

Russell has written several books which are incredible worth each on their own.

Russell developed the ClickFunnels platform on the principle of making sales funnels simple. And this seems his technique to whatever. How can you take an intricate task or concept and make it easy. How do you break it down to easy elements that can be carried out on and after that duplicated to scale.

Russell’s design is likewise really easy to listen to, making his training sessions truly enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that shows up every day to hammer house the ideas Russel presented. Notably, he is likewise your state of mind coach. He bring an enthusiasm and level of interest which is contagious and difficult to ignore.

Steve actually knows his things and used to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not thousands of funnels. He chose to carry on and develop his own company mentor and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has discovered in his entrepreneurial business.

Oh, and a work of caution … which your head phones when Steve comes on … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian resembles the ‘good police’ to Steves ‘bad police officer’ and hangs around detailing more of the specifics behind the jobs. So Julie shows us more of the “how” you tackle doing something. This includes on-screen demo’s how you set somethings up action by action.

Once again, Julie is a very effective business owner in her own. She began utilizing ClickFunnels as a core part of her business and had so much success Russel asked her to join his group. If you follow Juiie on social media you will see she spends a great deal of time mentor how to balance the life of an entrepreneur with house life.

Live Coaches

In addition to the primary three coaches, there are also live coaches appointed to each challenge friend. These coaches have actually succeeded structure out sales funnels in their organisations, and hold live training sessions through-out the week.

Importantly you get any responses you may have looked at and dealt with in genuine time (not just recordings). The coaches lie in different part of the world, so the live sessions are offered at affordable times for everybody.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured it all is. Much thought has actually gone through how it has been put together and every effort made to get you engaged right from the start. Each “objective” builds on the last, as does every week – all developing up to your sales funnels being completed with the crucial aspects.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Online Marketing Course Zurich

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most importantly he wants us to acquire faith in ourselves that we can do this. Without that faith, we are likely to stumble at the very first difficulty. You actually likewise need to keep your eyes open, as a number of sales methods are shown – they’re not presented as such, but they are extremely much there.

You are introduced to “the perfect webinar” script, which is an entire sales funnel by itself. I believe it is to get your ideas in the right circulation for what is to come. Weeks of sales process is compressed into 90 minutes, and its incredible to see Russel unload it.

Todays missions are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your offer in fact is. You start to construct out your deal and the ‘assets’ you will consist of in your ‘stack’.

The idea is, if your deal suffices, and compelling enough, it will make up for any mistakes made later. Extremely little can repair a bad deal.

This weeks objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and today he shares his secrets and has us dealing with our own stories to leverage. You really dig into your story (what got you here), and how you can utilize it to both construct rapport and ‘hook’ possible clients.

There is likewise a massive push for you to begin publishing your own content – which I am a huge follower of! But don’t go nuts – this is where Steve truly assists us comprehend why, and how we can make it a little easier than it sounds.

Todays missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the interesting point – you are 3 weeks in prior to you start to construct the funnel (using ClickFunnels obviously). And in actual truth you are even given a template funnel (share funnel) to work with.

Again that point is this training is not about just how to develop a landing page, and what buttons to put where. It really has to do with developing out the whole sales funnels.

In this week you are taking the pieces from the first 2 weeks and developing them into a digital representation. It ends up being a digitised sales process that leads your prospective consumers through your virtual store. Here you will likewise be taught the core funnel method.

Todays missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually created. After all your entire sales procedure and funnel isn’t worth much if nobody is moving through it. It’s like attempting to sell something to an empty store.

Here Russel and the team cover how you are going to get traffic, or possible buyers to come into your funnel. The principle of organic (earned) traffic versus paid traffic is discussed – so depending upon your favored approach and marketing budget plan you are covered.

This weeks objectives are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely say EVERYONE! That’s not rather real (however almost) … If you are just beginning out in the online organisation world, then this course is a must. It will assist you understand the basics that makes an excellent sales funnel – and you will actual have a working sales funnel by the end of it.  Online Marketing Course Zurich

If you currently have an organisation, however it’s not rather at the 6 future income yet, then I ‘d highly suggest examining it out. The ideas taught and covered will definitely improve your organisation sales process.

If you are brand-spanking brand-new to online company, and never ever had any training, haven’t begun selling anything at all, then this course will be a bit of a challenge. That does not mean you shouldn’t do it – however feel in one’s bones that you will seem like you are drinking from a fire hose pipe. It is more than most likely you will wish to duplicate it once again later on, when you have a bit more experience (which is a perfectly fine approach).

Who Is The Challenge NOT For

I believe there might be larger concerns you require to address first if you are truly struggling with the $100. Trying to build a company coming from a state of mind of scarcity is really difficult – so get your capital covered. And then be prepared to invest in yourself – especially when the training value is so high.

As I stated previously, if you don’t have the time to dedicate 1-2 hours per day, then I would pause up until you do. To get the real value from the training you require the time to do the homework! I would also ask you to inspect then where are you investing your time? If it’s on a badly designed (or chaotic) sales process, then you ought to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In fact this point is rammed house again and once again by Steve in his coaching. It doesn’t matter what specific niche you remain in, or the item you are selling, the ideas all work – “It’s not about the product” Steve yells!

Is there a cash back ensure?

Something that makes many people feel a bit more comfortable is if there is some type of assurance on the quality of the item. Here there definitely is, with a full cash back ensure if the challenge and training does not meet your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online service and what it indicates doesn’t injured. But this challenge is developed even for a brand name rookie.

What If I Don’t Have A Product?

You can utilize what you find out to sell anything online – and will get a host of examples and concepts to get you started. You may even choose to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each brand-new challenge has a different Facebook group so that you have a group of people you are going through the challenge with. ClickFunnels also has a number of support system also on Facebook you can sign up with for larger support as your business grows.

What If I miss out on the Live Training?

Everything is taped for you, including the live coaching sessions through the week. So if you miss anything you can go back a listen/watch the recordings. There is generally a catch-up day each week, which is an excellent time to view anything you might have missed out on, or review something you may not have actually understood the very first time.

Summary

The One Funnel Away Challenge actually is one of those special pieces of education that actually provides. My experience has actually been that ‘sales’ is often a ‘filthy’ word, and is something that lots of people shy away from. Without sales nearly all companies merely can’t exist.

So if you stay in business and want to sell something online, then the One Funnel Away Challenge is for you! Particularly if you are new to online company, or your service is still constructing and you are yet to hit the 6 figure mark.

The worth in the training is worth way more than the $100 price tag. And after that when you think about the perk product you receive, it becomes a must.

I can’t suggest taking this challenge enough. It will make you totally change the method you have actually been taking a look at online selling, and importantly leave you with something concrete – a working online sales funnel!  Online Marketing Course Zurich