Organic Traffic Companies – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsOrganic Traffic Companies

Composing a review about a book that has not been released is a little tricky – however what is important to understand is the background of Traffic Secrets.

Organic Traffic Companies Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the new Russell Brunson book about to be launched.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called internet expert to earn money?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it includes a huge quantity of worth to the reader. His entire marketing and sales philosophy is how can he stack the value in favour of the purchaser – which is a really refreshing view.

More significantly he is now talking about the subject which ought to be at the heart of all service. How do you get traffic, possible clients, to your business?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are many reasons why a company may not endure – but without a doubt among the most significant is a lack of traffic! With no paying consumers, or traffic, you merely do not have a company.

And yet it is one of the areas that is both over-looked, and challenging to define. I think it is due to the fact that it is a challenging subject, numerous company owner just disregard it. They take the “build it and they will come” method – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online business squashing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every niche possible. Yet for the majority of online organisations they seem like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so easy and appear to have a limitless supply of traffic? The majority of remain stuck and having a hard time?. Organic Traffic Companies

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a company success, and why everyone in business must be investing in education around this subject.

Today there are a big variety of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So tapping into among these should be easy right? That is not the case otherwise everyone would have cracked it.

Let’s say that you have actually discovered a traffic source and your organisation is doing fantastic. What would occur if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making too much money and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See as soon as you understand it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your organisation and free to take it anywhere you desire.

So Who Is Russel Brunson Organic Traffic Companies

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are incredible value each by themselves. If you haven’t read them, then I highly recommend you include it to your todo list!

Russel built the ClickFunnels platform on the principle of making sales funnels easy. And this seems his method to everything. How can you take a complicated job or idea and make it simple. How do you break it down to simple parts that can be executed on and after that repeated to scale.

It is typically stated that there is absolutely nothing brand-new – which the more things alter, the more they remain the exact same. This holds true with much of Russell’s items.

You see much of what Russell offers are actually concepts and concepts that somebody else created. Does this mean that he “stole” the concepts – no I don’t think so, as he ALWAYS provides credit to where the idea originated from.

Russell has actually remained a student – which is definitely the best way to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in detail, surrounds himself with fantastic mentors, and becomes a master of it. In doing so he will select up crucial concepts.

Russell is likewise an amazing story teller. He has an incredible ability to take ideas that may be challenging to grasp, and retell them in a basic, simple to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series really came from Andre Chaperon, who Russell does in fact point out and give the credit. His method of retelling what the SOS series is, and how you can use it, now has his name largely associated with it.

Russell is deep in the trenches as an internet marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the real world.

What does this mean?

I think it suggests that almost anything Russell has a hand in producing is of the greatest worth. He takes the best of the finest and replays it to us in a manner that we can understand and implement into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other items.  Organic Traffic Companies

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was constructing an online service back!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, at least in the fairly small tight internet marketing circle – as it was at that time. And he ended up being somebody Russell admired, and followed closely.

The genuine interesting part of the story is that lots of years later on Russell still saw the huge value in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone item, it ended up being an upsell to his other items. He found a method to use it to create a lot more value in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are normally offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When lots of so called guru’s were trying to keep whatever about online success a trick, the book was launched at a time. In normal Russell Brunson design, he released all the secrets readily available for anyone who took the time to understand the book and check out.

It consists of a step-by-step actionable blueprint for any who is new to online marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your product sell price.
  • How to discover your dream consumers; how to turn prospective customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your potential clients and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest usage one.

This book has been called “life-altering” by so many individuals, including the similarity Steve Larson, who has gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a should check out book for any business owner – specifically if you plan to develop an online company. It shares the secrets around developing a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core concepts covered include;

  • Creating your mass movement; Building on the idea f an attractive character, how do you begin to get your message out in the proper way to draw in individuals.
  • Creating belief; How to develop a belief in people that they can attain the result you are selling. Many people are simply stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both draws in, then engages the audience taking them on a journey. The location of course is the point where they understand they absolutely need the product you are promoting.
  • Selling with Authenticity; This is making sure that the worth your consumer is getting is much higher than the quantity they pay for it.

In numerous ways this book is a script for how Russell has learnt to market and sell over many years online. It is the very same procedure and tools he uses everyday in his organisation to make it the big success that it is.  Organic Traffic Companies

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be released, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential themes and subjects will be taken from this initial course – so it’s a great location to start.

The original John Reese Traffic Secrets course is extremely in-depth – with 24 rather extensive modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is actually the one presenting the topics.

Module 1 – The Foundation: This is the foundation of the course and presents to standard ideas that will be built on. These include domain, branding and target audience. If your are a rookie to online marketing this very first module is so important to start that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target market, consisting of where they hang out, the keywords to find them and the advertisement copy that they will respond to. You likewise learn more about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily neglected. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a very crucial subject, and one near to my heart as I like utilizing SEO as an essential traffic source in my business. Do this part right and you have unlimited complimentary traffic for years. You will find out the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll require to discover how to grow it and likewise look after it as it grows. This module teaches proven email marketing strategies and techniques that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it until there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your products. If done right the process is straightforward. Start an affiliate program, hire affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of unbelievable techniques that you can utilize to produce traffic via e-commerce. You will discover how you can use Amazon’s item advertising API to improve the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core ways to grow an organisation including, lower your expense per visitor, boost traffic volume and raise your typical spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John also shows you how to get your Ads running throughout significant news sites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over 2 lots specific lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a huge quantity of traffic to your website. This module reveals you what you need to start, including how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Think of if you had an app people were using, that could drive traffic to your service! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused particularly on software application and widgets across platforms. The key idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have pertained to your site, but not yet made a purchase. This is a must if you are utilizing paid marketing to get them there in the very first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including different languages. Frequently there are untapped markets just due to the fact t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of most internet marketing. It has become the major source of traffic and leads for many online entrepreneur. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Particularly you discover techniques like leveraging Facebook shares and likes, and incorporating various social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the methods have really remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are likewise revealed how to contract out the writing element.

Module 21 – Content Curation Methods: How do you legally utilize other people’s content? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest online search engine (behind Google), it stands to reason it should be such a high traffic source for any business. That and the truth that it is really owned by Google indicates it is a platform that all company must be leveraging in some way for traffic. So how do you optimise your channel, keywords and material for Youtube? Discover out in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really important to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely simple to end up being overloaded and distracted. {So a well laid-out a master strategy to help you remain focused and organised is truly essential.

Phew that is a lot! When you break it down across all the module, it truly is incredible worth. Anyone of these modules would blow away the training programs turning up by “experts” who have just been around for a couple of months!  Organic Traffic Companies

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the content.

As normal it looks like Russel and the team will be releasing the book online free, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Currently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a bundle deal or an upsell from one of the other ClickFunnel’s products.

Most likely the most convenient and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the best training programs for anybody attempting to cover their head around online marketing in general. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA obstacle. This truly is remarkable worth for what you get, and is an excellent compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be refreshed. It is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – given how important this topic is.
You can’t buy the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Organic Traffic Companies

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Organic Traffic Companies - Traffic Secrets Book

In general, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not ideal it is among the fastest methods to learn more about the numerous various traffic sources available on the web. It is of huge value for any entrepreneur or entrepreneur aiming to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can only presume that the brand-new Traffic Secrets book will be incredible.