Organic Traffic Facebook – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his new book Traffic SecretsOrganic Traffic Facebook

Composing a review about a book that has actually not been released is a little challenging – however what is crucial to comprehend is the background of Traffic Secrets.

Organic Traffic Facebook Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this simply another marketing book by a so called internet guru to generate income?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is an actually rejuvenating view.

More notably he is now talking about the topic which ought to be at the heart of all organisation. How do you get traffic, potential consumers, to your business?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons that a business may not make it through – but by far one of the greatest is a lack of traffic! With no paying customers, or traffic, you merely do not have a company.

And yet it is one of the locations that is both over-looked, and tough to define. I think it is since it is a tough subject, so lots of company owner just neglect it. They take the “construct it and they will come” method – which clearly does not work.

It does seem insane that with all the “traffic” on the web why isn’t every online service crushing it! Everyday there is close to $7 billion exchanged with individuals purchasing services and products online – in every specific niche imaginable. For a lot of online businesses they feel like they are in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and service make it look so easy and appear to have an unlimited supply of traffic? Most remain stuck and having a hard time?. Organic Traffic Facebook

That is the Secret of Traffic in a sales funnel. That is why it is so crucial and fundamental to a service success, and why everybody in service need to be investing in education around this topic.

Now there are a substantial number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. So using among these should be simple right? However that is not the case otherwise everyone would have cracked it.

Let’s say that you have actually found a traffic source and your organisation is doing fantastic. What would occur if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of marketing by x10. What would you do then?

That is why you need to understand traffic at an in-depth level. See when you comprehend it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your business and complimentary to take it anywhere you want.

Who Is Russel Brunson Organic Traffic Facebook

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are amazing value each by themselves. I strongly recommend you add it to your todo list if you haven’t read them!

Russel developed the ClickFunnels platform on the principle of making sales funnels simple. And this seems his approach to whatever. How can you take a complicated job or idea and make it basic. How do you break it down to easy elements that can be performed on and after that duplicated to scale.

It is often said that there is nothing brand-new – and that the more things change, the more they remain the exact same. This holds true with a lot of Russell’s products.

You see much of what Russell sells are in fact concepts and principles that somebody else developed. Does this mean that he “took” the ideas – no I do not think so, as he ALWAYS gives credit to where the idea came from.

Russell has remained a trainee – which is absolutely the finest method to be. In any discipline he has set his mind to, he has actually ensured he studies it in detail, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will get crucial ideas.

Russell is likewise a remarkable story teller. He has an amazing ability to take ideas that might be challenging to grasp, and retell them in a basic, easy to understand way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence really came from Andre Chaperon, who Russell does actually give the credit and mention. His way of retelling what the SOS sequence is, and how you can utilize it, now has his name mainly associated with it.

It is more than that. Russell is deep in the trenches as a web online marketer. He has done it difficult and suffered numerous numerous set-backs and failures. When he takes a concept and retells it – he does it from a place of knowing how it works in the real world. The recommendations and experience he twists around the concept is invaluable.

So what does this mean?

I believe it implies that almost anything Russell contributes to producing is of the greatest value. He takes the very best of the best and replays it to us in a method that we can execute and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than many of Russell’s other products.  Organic Traffic Facebook

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who once made $1 million dollars in 18 hours. When most of us hardly understood what the Internet even was, John was constructing an online company back!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being famous, at least in the fairly small tight web marketing circle – as it was at that time. And he became somebody Russell appreciated, and followed closely.

The genuine fascinating part of the story is that many years later Russell still saw the huge value in the traffic secrets course – and he managed to persuade John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone item, it became an upsell to his other items. He found a way to utilize it to develop a lot more value in his sales funnels … in normal Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now provides the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

The book was released at a time when lots of so called guru’s were trying to keep everything about online success a trick. In typical Russell Brunson style, he published all the secrets offered for anybody who took the time to read and understand the book.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

A few of the ideas covered include;

  • The Value Ladder; how to construct increasing value in your sales procedure to enhance your item sell price.
  • How to discover your dream consumers; how to turn prospective consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect clients so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your prospective customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest use one.

This book has actually been called “life-changing” by many people, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to check out book for any entrepreneur – specifically if you prepare to develop an online organisation. It shares the secrets around producing a local following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass movement; Building on the principle f an attractive character, how do you start to get your message out in the best method to bring in people.
  • Creating belief; How to develop a belief in individuals that they can attain the result you are selling. Many people are merely stuck, and that is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The location naturally is the point where they understand they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your consumer is receiving is much higher than the amount they spend for it.

In many methods this book is a script for how Russell has discovered to market and offer over several years online. It is the same procedure and tools he utilizes daily in his service to make it the huge success that it is.  Organic Traffic Facebook

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential themes and subjects will be drawn from this initial course – so it’s a good place to start.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 rather thorough modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is actually the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to fundamental principles that will be developed on. These include domain, branding and target audience. If your are a beginner to online marketing this first module is so important to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target audience, including where they hang out, the keywords to discover them and the ad copy that they will respond to. You likewise discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is quickly ignored. It’s something to get traffic to your business, however if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper look into copywriting.

Module 4 – Keyword Science: Now this is a really essential subject, and one near to my heart as I enjoy utilizing SEO as a crucial traffic source in my company. Do this part right and you have endless totally free traffic for several years. You will learn the fundamentals of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches tested email marketing strategies and techniques that work. You’ll learn how to automate email projects and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t spend for it up until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the procedure is straightforward. Start an affiliate program, recruit affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary methods that you can utilize to create traffic by means of e-commerce. You will learn how you can use Amazon’s product marketing API to enhance the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core methods to grow a service consisting of, lower your cost per visitor, boost traffic volume and raise your typical spend per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll learn tested methods for running all sorts of ads like banner advertisements, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots private lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise advertisement copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you need to get begun, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Imagine if you had an app people were using, that could drive traffic to your organisation! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software and widgets throughout platforms. The key concept is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the basics, if it is something you are keen to master, you will most likely need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective client, who visited your website without buying? That is what you are taught here – how you retarget individuals who have pertained to your site, but not yet bought. This is a must if you are utilizing paid marketing to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, consisting of various languages. Frequently there are untapped markets simply due to the truth t that they don’t speak English. Equate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of many internet marketing. It has actually ended up being the significant source of traffic and leads for many online entrepreneur. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Particularly you find out strategies like leveraging Facebook shares and likes, and integrating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred method! John covers the essential concepts such as on and off-page SEO. While a few of the tools discussed are a little out-of-date, the strategies have actually truly stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the search engines and provide worth to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully utilize other individuals’s content? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the truth that it is really owned by Google suggests it is a platform that all organisation need to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely important to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be very simple to become overwhelmed and sidetracked. {So a well laid-out a master strategy to help you stay focused and organised is really crucial.

Phew that is a lot! It really is remarkable worth when you simplify across all the module. Anyone of these modules would blow away the training programs appearing by “gurus” who have actually only been around for a few months!  Organic Traffic Facebook

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to find out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the content.

As typical it looks like Russel and the group will be launching the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Currently there is no chance to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the easiest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you believing???!!! It is one of the very best training programs for anybody attempting to wrap their head around internet marketing in basic. Examine out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA obstacle. This truly is amazing value for what you get, and is an excellent compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be revitalized. It is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how important this subject is.
You can’t purchase the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Organic Traffic Facebook

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Organic Traffic Facebook - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first released.

While it’s not perfect it is among the fastest methods to find out about the lots of various traffic sources readily available on the internet. It is of huge worth for any company owner or entrepreneur seeking to construct and increase their online traffic.

Based on Russell’s previous books, and his value driven method, I can just presume that the new Traffic Secrets book will be fantastic.