Organic Traffic Platform Review – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsOrganic Traffic Platform Review

Writing a review about a book that has not been released is a little difficult – however what is essential to comprehend is the background of Traffic Secrets.

Organic Traffic Platform Review Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet guru to make cash?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it adds a big quantity of worth to the reader. His whole marketing and sales philosophy is how can he stack the value in favour of the buyer – which is a truly refreshing view.

But more notably he is now speaking about the topic which must be at the heart of all company. How do you get traffic, potential customers, to your organisation?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are many reasons a business may not endure – however by far one of the biggest is an absence of traffic! With no paying customers, or traffic, you simply don’t have a business.

And yet it is among the areas that is both over-looked, and tough to define. I think it is due to the fact that it is a hard topic, many service owners merely neglect it. They take the “build it and they will come” technique – which clearly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with individuals purchasing services and products online – in every niche imaginable. For many online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so basic and appear to have an unlimited supply of traffic? The majority of remain stuck and struggling?. Organic Traffic Platform Review

That is the Secret of Traffic in a sales funnel. That is why it is so essential and fundamental to a company success, and why everyone in company need to be buying education around this topic.

Today there are a big variety of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? However that is not the case otherwise everybody would have cracked it.

Likewise, let’s say that you have actually found a traffic source and your company is doing fantastic. What would occur if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making too much money and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See once you understand it, how it works and where you can get it (from numerous sources), you remove the shackles. You are now in control of your service and totally free to take it anywhere you want.

Who Is Russel Brunson Organic Traffic Platform Review

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has been around since there were sales individuals (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written several books which are incredible worth each on their own. I highly suggest you add it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his method to whatever. How can you take a complicated job or concept and make it simple. How do you break it down to basic elements that can be carried out on and then repeated to scale.

It is typically stated that there is absolutely nothing new – and that the more things alter, the more they stay the exact same. This is the case with a lot of Russell’s items.

You see much of what Russell sells are really ideas and principles that another person developed. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS gives credit to where the idea originated from.

Russell has remained a trainee – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in detail, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will get essential ideas.

Russell is also a remarkable story teller. He has an incredible capability to take ideas that may be tricky to understand, and retell them in an easy, easy to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence really came from Andre Chaperon, who Russell does really discuss and offer the credit. But his method of retelling what the SOS sequence is, and how you can utilize it, now has his name mainly connected with it.

Russell is deep in the trenches as a web online marketer. When he takes an idea and retells it – he does it from a place of understanding how it works in the real world.

So what does this suggest?

I think it suggests that nearly anything Russell has a hand in producing is of the greatest value. He takes the finest of the very best and replays it to us in a manner that we can carry out and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other products.  Organic Traffic Platform Review

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was constructing an online service back!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly ended up being well-known, at least in the fairly small tight web marketing circle – as it was back then. And he became somebody Russell admired, and followed closely.

The genuine interesting part of the story is that several years later on Russell still saw the substantial value in the traffic secrets course – and he handled to persuade John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. Instead of continuing to offer it as a stand alone product, it became an upsell to his other items. He discovered a way to use it to produce even more value in his sales funnels … in common Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to inform your story. Traffic Secrets now delivers the last piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

The book was launched at a time when lots of so called guru’s were trying to keep whatever about online success a trick. However in common Russell Brunson design, he published all the secrets offered for anybody who took the time to comprehend the book and read.

It consists of a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your product sell price.
  • How to discover your dream consumers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your potential clients and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has been called “life-changing” by many people, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – specifically if you prepare to develop an online company. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the concept f an appealing character, how do you begin to get your message out in the right way to attract individuals.
  • Creating belief; How to develop a belief in people that they can achieve the result you are offering. Many people are simply stuck, and that is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location naturally is the point where they realise they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making sure that the value your customer is receiving is much higher than the amount they spend for it.

In numerous methods this book is a script for how Russell has found out to market and offer over several years online. It is the very same process and tools he uses everyday in his organisation to make it the big success that it is.  Organic Traffic Platform Review

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential themes and subjects will be drawn from this original course – so it’s a great place to start.

The original John Reese Traffic Secrets course is exceptionally in-depth – with 24 rather comprehensive modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is really the one providing the subjects.

Module 1 – The Foundation: This is the foundation of the course and introduces to fundamental concepts that will be developed on. These include domain, branding and target markets. , if your are a novice to online marketing this first module is so essential to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target audience, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise learn about the finest traffic sources so you don’t squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those skills that is quickly neglected. It’s one thing to get traffic to your organisation, but if your copy is bad, they will recover out again – quicker than a seagull chasing after a chip! This is more of an intro to copywriting. You are best to inspect out Jim Edwards book, Copywriting Secrets for a deeper appearance into copywriting.

Module 4 – Keyword Science: Now this is a very crucial topic, and one near to my heart as I love utilizing SEO as a key traffic source in my service. Do this part right and you have limitless free traffic for years. You will discover the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll require to discover how to grow it and also take care of it as it grows. This module teaches tested email marketing methods and strategies that work. You’ll learn how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! Start an affiliate program, hire affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible tactics that you can use to produce traffic through e-commerce. You will learn how you can use Amazon’s product advertising API to improve the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the basic theory behind all the other traffic strategies covered in the Traffic Secrets course. It covers the three core methods to grow an organisation consisting of, lower your expense per visitor, increase traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John also reveals you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll learn tested techniques for running all sorts of ads like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 lots individual lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers whatever from high scoring landing pages, optimise ad copy and the usage of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive a massive amount of traffic to your website. This module reveals you what you require to begin, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app individuals were utilizing, that could drive traffic to your service! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is difficult, and while this module does cover all the fundamentals, if it is something you are keen to master, you will probably need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have come to your site, but not yet bought. If you are using paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of various languages. Typically there are untapped markets merely due to the truth t that they do not speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of most online marketing. It has ended up being the major source of traffic and leads for most online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you learn strategies like leveraging Facebook shares and likes, and incorporating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred method! John covers the key ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the strategies have actually stayed the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply worth to your audience. If this isn’t your thing, you are also revealed how to contract out the writing component.

Module 21 – Content Curation Methods: How do you legally take advantage of other individuals’s material? Well this module reveals you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the fact that it is really owned by Google means it is a platform that all company ought to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be incredibly easy to become overwhelmed and sidetracked. {So a well laid-out a master plan to help you stay focused and organised is actually important.

Phew that is a lot! It actually is fantastic value when you break it down across all the module. Anybody of these modules would blow away the training programs turning up by “gurus” who have only been around for a few months!  Organic Traffic Platform Review

How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

However as typical it looks like Russel and the group will be releasing the book online free, plus the cost of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some special!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the individual modules. Currently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the easiest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you believing???!!! It is among the finest training programs for anyone trying to wrap their head around online marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA difficulty. This really is remarkable value for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge worth.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and require to be refreshed. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this topic is.
You can’t purchase the Traffic Secrets course only. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Organic Traffic Platform Review

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Organic Traffic Platform Review - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first released.

While it’s not ideal it is one of the fastest ways to find out about the many various traffic sources available on the web. It is of massive value for any entrepreneur or entrepreneur looking to construct and increase their online traffic.

Based upon Russell’s previous books, and his worth driven method, I can just assume that the brand-new Traffic Secrets book will be amazing.