Russell Brunson 10X Presentation – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsRussell Brunson 10X Presentation

Writing a review about a book that has actually not been released is a little difficult – however what is necessary to comprehend is the background of Traffic Secrets.

Russell Brunson 10X Presentation Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually developed into the brand-new Russell Brunson book about to be released.

Most notably, why should you care? Isn’t this simply another marketing book by a so called web guru to make cash?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never does anything unless it includes a substantial amount of worth to the reader. His whole marketing and sales philosophy is how can he stack the worth in favour of the purchaser – which is a truly refreshing view.

However more importantly he is now speaking about the subject which ought to be at the heart of all service. How do you get traffic, potential clients, to your organisation?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are numerous reasons why an organisation might not endure – but without a doubt among the biggest is a lack of traffic! With no paying customers, or traffic, you just don’t have a service.

And yet it is one of the areas that is both over-looked, and challenging to specify. I believe it is due to the fact that it is a difficult topic, a lot of company owner just disregard it. They take the “develop it and they will come” approach – which plainly doesn’t work.

It does seem insane that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people purchasing services and products online – in every niche imaginable. Yet for many online businesses they feel like they remain in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have a limitless supply of traffic? Many remain stuck and having a hard time?. Russell Brunson 10X Presentation

That is the Secret of Traffic in a sales funnel. That is why it is so essential and essential to an organisation success, and why everyone in service should be buying education around this topic.

Today there are a substantial number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everyone would have cracked it.

Likewise, let’s say that you have actually found a traffic source and your business is doing great. What would occur if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the cost of marketing by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See once you understand it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your company and free to take it anywhere you desire.

So Who Is Russel Brunson Russell Brunson 10X Presentation

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has been around given that there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are unbelievable value each by themselves. I strongly suggest you include it to your todo list if you have not read them!

Russel developed the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his method to everything. How can you take an intricate job or concept and make it easy. How do you simplify to simple parts that can be executed on and after that repeated to scale.

It is often stated that there is absolutely nothing brand-new – and that the more things alter, the more they remain the exact same. This holds true with a lot of Russell’s products.

You see much of what Russell sells are actually ideas and concepts that someone else produced. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS provides credit to where the idea came from.

Russell has actually remained a student – which is definitely the finest method to be. In any discipline he has actually set his mind to, he has made certain he studies it in information, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will pick up key concepts.

Russell is also an amazing story teller. He has an unbelievable capability to take ideas that may be challenging to comprehend, and retell them in an easy, simple to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series really originated from Andre Chaperon, who Russell does really offer the credit and point out. However his method of retelling what the SOS series is, and how you can use it, now has his name mostly related to it.

Russell is deep in the trenches as an internet marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the real world.

So what does this mean?

I believe it suggests that nearly anything Russell contributes to producing is of the highest value. He takes the very best of the very best and replays it to us in a manner that we can carry out and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than most of Russell’s other items.  Russell Brunson 10X Presentation

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was constructing an online business back when the majority of us barely understood what the Internet even was!

The item that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became popular, a minimum of in the fairly small tight web marketing circle – as it was back then. And he became someone Russell appreciated, and followed carefully.

The genuine fascinating part of the story is that lots of years later on Russell still saw the huge worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a way to use it to produce even more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first introduced back in 2015.

DotCom Secrets

When many so called expert’s were attempting to keep everything about online success a secret, the book was released at a time. However in normal Russell Brunson style, he released all the secrets offered for anyone who made the effort to understand the book and check out.

It contains a step-by-step actionable blueprint for any who is new to online marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to develop increasing value in your sales procedure to enhance your product sell price.
  • How to discover your dream clients; how to turn possible customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective customers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best use one.

This book has actually been called “life-altering” by a lot of people, including the likes of Steve Larson, who has actually gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – especially if you plan to develop an online company. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you start to get your message out in the best method to attract people.
  • Creating belief; How to produce a belief in individuals that they can attain the result you are offering. Many people are just stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The destination obviously is the point where they understand they definitely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your client is getting is much greater than the amount they pay for it.

In lots of methods this book is a script for how Russell has actually found out to market and offer over several years online. It is the same process and tools he utilizes everyday in his company to make it the huge success that it is.  Russell Brunson 10X Presentation

Traffic Secret Course Review

While we are all waiting for the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential styles and subjects will be drawn from this initial course – so it’s an excellent location to start.

The initial John Reese Traffic Secrets course is extremely detailed – with 24 quite extensive modules! Let’s take a quick look what is covered in each one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be built on. These include domain names, branding and target markets. If your are a beginner to online marketing this very first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise learn more about the very best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your company, but if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely important topic, and one near to my heart as I enjoy using SEO as an essential traffic source in my company. Do this part right and you have endless totally free traffic for many years. You will discover the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches tested email marketing tactics and techniques that work. You’ll find out how to automate email projects and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it till there is a sale! Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of unbelievable techniques that you can use to produce traffic by means of e-commerce. You will discover how you can utilize Amazon’s item advertising API to increase the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow an organisation including, lower your expense per visitor, increase traffic volume and raise your average spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John also reveals you how to get your Ads running throughout major news sites like CNN, Fox News, and ESPN. And, you’ll find out proven strategies for running all sorts of advertisements like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 dozen specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers whatever from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module reveals you what you require to get going, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app people were using, that might drive traffic to your service! You’ll find out how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets across platforms. The essential concept is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential client, who visited your website without buying? That is what you are taught here – how you retarget people who have come to your website, however not yet purchased. This is a must if you are utilizing paid advertising to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, including various languages. Frequently there are untapped markets just due to the fact t that they do not speak English. Equate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of online marketing. It has become the significant source of traffic and leads for the majority of online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn methods like leveraging Facebook likes and shares, and incorporating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred technique! John covers the key ideas such as on and off-page SEO. While some of the tools gone over are a little outdated, the methods have truly stayed the same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply value to your audience. If this isn’t your thing, you are also revealed how to contract out the writing element.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any business. That and the reality that it is in fact owned by Google implies it is a platform that all company need to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very crucial to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be incredibly simple to become overwhelmed and distracted. {So a well laid-out a master plan to help you remain focused and arranged is really essential.

Phew that is a lot! When you break it down across all the module, it actually is incredible worth. Anybody of these modules would blow away the training programs turning up by “experts” who have actually just been around for a couple of months!  Russell Brunson 10X Presentation

How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium given the content.

As normal it looks like Russel and the group will be launching the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just offered as part of a bundle offer or an upsell from one of the other ClickFunnel’s products.

Most likely the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the very best training programs for anybody attempting to cover their head around online marketing in general. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally available for $297 as an upsell to the OFA difficulty. This really is remarkable worth for what you get, and is a great compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing guidance from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some information and tools gone over in the course are a bit out-dated and need to be refreshed. But it is anticipated that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course just. It is only offered as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Russell Brunson 10X Presentation

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson 10X Presentation - Traffic Secrets Book

In general, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first introduced.

While it’s not ideal it is among the fastest methods to discover the many various traffic sources available on the web. It is of huge value for any company owner or entrepreneur wanting to develop and increase their online traffic.

Based on Russell’s previous books, and his value driven technique, I can only presume that the new Traffic Secrets book will be remarkable.