Russell Brunson Clickfunnels Book – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsRussell Brunson Clickfunnels Book

Composing a review about a book that has actually not been launched is a little difficult – however what is essential to comprehend is the background of Traffic Secrets.

Russell Brunson Clickfunnels Book Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be launched.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet expert to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never does anything unless it adds a substantial quantity of worth to the reader. His whole marketing and sales approach is how can he stack the value in favour of the buyer – which is a really refreshing view.

More notably he is now talking about the subject which needs to be at the heart of all service. How do you get traffic, potential clients, to your service?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are numerous reasons that a service might not make it through – however by far one of the biggest is an absence of traffic! Without any paying customers, or traffic, you simply don’t have a business.

And yet it is among the areas that is both over-looked, and challenging to specify. I think it is due to the fact that it is a hard topic, a lot of entrepreneur merely disregard it. They take the “develop it and they will come” technique – which plainly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online company crushing it! Everyday there is close to $7 billion exchanged with individuals buying services and items online – in every specific niche you can possibly imagine. Yet for a lot of online services they seem like they remain in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so basic and appear to have an endless supply of traffic? Most stay stuck and having a hard time?. Russell Brunson Clickfunnels Book

That is the Secret of Traffic in a sales funnel. That is why it is basic and so important to a company success, and why everybody in service need to be buying education around this topic.

Now there are a substantial number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using among these should be simple right? However that is not the case otherwise everyone would have split it.

Let’s say that you have actually discovered a traffic source and your organisation is doing terrific. What would happen if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the cost of advertising by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See as soon as you understand it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your organisation and free to take it anywhere you want.

Who Is Russel Brunson Russell Brunson Clickfunnels Book

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are amazing worth each on their own. I strongly suggest you include it to your todo list if you have not read them!

Russel constructed the ClickFunnels platform on the idea of making sales funnels basic. How can you take a complicated job or idea and make it easy.

It is often stated that there is nothing brand-new – which the more things alter, the more they remain the same. This is the case with a lot of Russell’s products.

You see much of what Russell sells are actually ideas and ideas that somebody else produced. Does this mean that he “stole” the ideas – no I don’t think so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually stayed a trainee – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has ensured he studies it in detail, surrounds himself with incredible coaches, and ends up being a master of it. In doing so he will get key concepts.

Russell is also a remarkable story teller. He has an incredible ability to take concepts that may be difficult to comprehend, and retell them in a simple, simple to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have a service for them.

The SOS sequence actually came from Andre Chaperon, who Russell does really offer the credit and mention. But his method of retelling what the SOS sequence is, and how you can utilize it, now has his name mainly related to it.

Russell is deep in the trenches as an internet marketer. When he takes an idea and retells it – he does it from a place of knowing how it works in the real world.

So what does this mean?

I believe it implies that practically anything Russell has a hand in producing is of the greatest value. He takes the best of the best and replays it to us in such a way that we can execute and understand into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Russell Brunson Clickfunnels Book

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was constructing an online service back when most of us barely understood what the Internet even was!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became popular, at least in the reasonably little tight web marketing circle – as it was at that time. And he ended up being someone Russell looked up to, and followed closely.

The real remarkable part of the story is that many years later Russell still saw the big worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So instead of continuing to offer it as a stand alone product, it ended up being an upsell to his other products. He discovered a way to use it to develop a lot more worth in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

The book was released at a time when numerous so called master’s were trying to keep everything about online success a secret. However in normal Russell Brunson design, he published all the secrets available for anyone who put in the time to comprehend the book and read.

It consists of a step-by-step actionable plan for any who is brand-new to online marketing.

Some of the concepts covered include;

  • The Value Ladder; how to construct increasing worth in your sales procedure to enhance your product sell price.
  • How to discover your dream clients; how to turn prospective consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your potential clients and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-altering” by numerous people, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should read book for any business owner – especially if you prepare to build an online company. It shares the secrets around producing a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you begin to get your message out in the ideal method to draw in people.
  • Creating belief; How to develop a belief in people that they can attain the outcome you are offering. The majority of people are merely stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they understand they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the worth your client is getting is much greater than the quantity they spend for it.

In lots of ways this book is a script for how Russell has actually discovered to market and sell over lots of years online. It is the exact same process and tools he utilizes everyday in his service to make it the big success that it is.  Russell Brunson Clickfunnels Book

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be released, I though I ‘d give a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the key themes and topics will be taken from this original course – so it’s an excellent place to begin.

The initial John Reese Traffic Secrets course is exceptionally comprehensive – with 24 rather comprehensive modules! So let’s take a quick look what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is really the one providing the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic principles that will be developed on. These include domain names, branding and target audience. If your are a rookie to internet marketing this first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target audience, consisting of where they hang out, the keywords to find them and the advertisement copy that they will react to. You also find out about the best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is quickly overlooked. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a very crucial subject, and one near to my heart as I enjoy utilizing SEO as a key traffic source in my business. Do this part right and you have limitless complimentary traffic for many years. You will discover the basics of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable asset and traffic source, and you’ll need to discover how to grow it and also look after it as it grows. This module teaches proven email marketing strategies and techniques that work. You’ll learn how to automate email campaigns and create traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the procedure is simple. Start an affiliate program, recruit affiliates to promote for your organisation and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains unbelievable techniques that you can utilize to create traffic by means of e-commerce. You will find out how you can utilize Amazon’s product marketing API to enhance the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a company including, lower your expense per visitor, boost traffic volume and raise your average invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John likewise shows you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll discover proven techniques for running all sorts of advertisements like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over two dozen private lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a huge amount of traffic to your website. This module shows you what you require to get begun, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app people were using, that might drive traffic to your company! You’ll discover how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets across platforms. The crucial concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will most likely require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective customer, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have actually concerned your website, but not yet purchased. This is a must if you are utilizing paid advertising to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including different languages. Frequently there are untapped markets merely due to the truth t that they do not speak English. Equate your offer into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many internet marketing. It has ended up being the significant source of traffic and leads for the majority of online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you discover methods like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite method! John covers the key ideas such as on and off-page SEO. While some of the tools discussed are a little out-of-date, the strategies have actually really remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality content that will rank in the search engines and offer worth to your audience. If this isn’t your thing, you are also shown how to outsource the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s content? Well this module shows you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest online search engine (behind Google), it stands to reason it must be such a high traffic source for any organisation. That and the fact that it is really owned by Google implies it is a platform that all service should be leveraging in some way for traffic. So how do you optimise your channel, keywords and material for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely crucial to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be incredibly easy to end up being overwhelmed and distracted. {So a well laid-out a master plan to assist you stay focused and arranged is really essential.

Phew that is a lot! When you break it down across all the module, it really is remarkable value. Anybody of these modules would blow away the training programs appearing by “gurus” who have actually just been around for a few months!  Russell Brunson Clickfunnels Book

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the material.

As normal it looks like Russel and the group will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a plan deal or an upsell from among the other ClickFunnel’s products.

Probably the easiest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you have not taken the obstacle yet, then what are you thinking???!!! It is among the very best training programs for anybody trying to cover their head around internet marketing in general. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA challenge. This truly is remarkable value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer big worth.

What People Don’t Like So Much?

Some information and tools discussed in the course are a bit out-dated and need to be revitalized. But it is expected that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t purchase the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Clickfunnels Book

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Clickfunnels Book - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is one of the fastest methods to discover the many different traffic sources available on the web. It is of huge worth for any entrepreneur or business owner aiming to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can just presume that the new Traffic Secrets book will be fantastic.