Russell Brunson Dotcomsecrets – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsRussell Brunson Dotcomsecrets

Writing a review about a book that has actually not been launched is a little tricky – but what is very important to comprehend is the background of Traffic Secrets.

Russell Brunson Dotcomsecrets Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has developed into the brand-new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this just another marketing book by a so called web guru to make money?

If know anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never ever does anything unless it adds a substantial amount of worth to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is a truly revitalizing view.

More notably he is now talking about the subject which should be at the heart of all business. How do you get traffic, potential customers, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are numerous reasons why a service may not endure – but without a doubt one of the greatest is an absence of traffic! Without any paying customers, or traffic, you merely don’t have a company.

And yet it is one of the locations that is both over-looked, and challenging to specify. I think it is since it is a tough subject, many entrepreneur merely neglect it. They take the “build it and they will come” approach – which plainly doesn’t work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with individuals purchasing services and items online – in every specific niche you can possibly imagine. For the majority of online services they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and organisation make it look so simple and appear to have an unlimited supply of traffic? A lot of remain stuck and having a hard time?. Russell Brunson Dotcomsecrets

That is the Secret of Traffic in a sales funnel. That is why it is essential and so important to a service success, and why everyone in organisation ought to be purchasing education around this topic.

Now there are a big number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using one of these should be simple right? However that is not the case otherwise everybody would have broken it.

Let’s say that you have found a traffic source and your service is doing fantastic. What would take place if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your organisation and free to take it anywhere you desire.

So Who Is Russel Brunson Russell Brunson Dotcomsecrets

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually composed numerous books which are extraordinary value each by themselves. I highly suggest you include it to your todo list if you haven’t read them!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. How can you take a complex task or idea and make it basic.

It is typically stated that there is nothing brand-new – which the more things alter, the more they remain the same. This holds true with numerous of Russell’s products.

You see much of what Russell offers are in fact concepts and concepts that somebody else developed. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS offers credit to where the concept originated from.

Russell has actually remained a trainee – which is absolutely the very best method to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in detail, surrounds himself with fantastic mentors, and ends up being a master of it. In doing so he will choose up crucial ideas.

Russell is also an incredible story teller. He has an incredible capability to take ideas that may be difficult to comprehend, and retell them in a simple, easy to understand way. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does really discuss and give the credit. His method of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a location of knowing how it works in the genuine world.

What does this indicate?

I think it means that nearly anything Russell has a hand in producing is of the highest worth. He takes the very best of the very best and replays it to us in a method that we can understand and carry out into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other products.  Russell Brunson Dotcomsecrets

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was building an online business back when the majority of us barely understood what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being famous, at least in the reasonably small tight web marketing circle – as it was at that time. And he ended up being somebody Russell appreciated, and followed carefully.

The genuine remarkable part of the story is that several years later Russell still saw the big worth in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Instead of continuing to sell it as a stand alone item, it ended up being an upsell to his other products. He discovered a method to use it to develop even more worth in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

The book was released at a time when numerous so called expert’s were trying to keep whatever about online success a trick. In normal Russell Brunson style, he released all the secrets readily available for anybody who took the time to check out and comprehend the book.

It contains a detailed actionable blueprint for any who is brand-new to internet marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales process to improve your item sell price.
  • How to find your dream customers; how to turn possible customers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible consumers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has been called “life-altering” by so many individuals, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must check out book for any business owner – particularly if you plan to construct an online business. It shares the secrets around producing a local following of fans who will become repeat buyers of your products.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass movement; Building on the principle f an attractive character, how do you start to get your message out in the proper way to bring in people.
  • Creating belief; How to create a belief in individuals that they can accomplish the outcome you are offering. The majority of people are merely stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both brings in, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is receiving is much greater than the quantity they spend for it.

In numerous ways this book is a script for how Russell has actually learnt to market and sell over several years online. It is the same process and tools he uses daily in his service to make it the big success that it is.  Russell Brunson Dotcomsecrets

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential styles and subjects will be drawn from this original course – so it’s a good place to begin.

The initial John Reese Traffic Secrets course is extremely comprehensive – with 24 quite comprehensive modules! So let’s take a fast appearance what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental principles that will be constructed on. These include domain names, branding and target audience. , if your are a beginner to online marketing this first module is so crucial to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, consisting of where they hang out, the keywords to find them and the ad copy that they will respond to. You likewise learn more about the very best traffic sources so you do not waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly overlooked. It’s one thing to get traffic to your organisation, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really crucial subject, and one close to my heart as I love using SEO as an essential traffic source in my service. Do this part right and you have limitless totally free traffic for many years. You will find out the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to find out how to grow it and also look after it as it grows. This module teaches tested email marketing tactics and techniques that work. You’ll discover how to automate email projects and produce traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t spend for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. , if done right the process is simple.. Start an affiliate program, hire affiliates to promote for your business and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary tactics that you can utilize to produce traffic through e-commerce. You will learn how you can use Amazon’s item advertising API to improve the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a really important module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a company including, lower your expense per visitor, boost traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads stumbling upon major news sites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over 2 lots individual lessons on how to utilize the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and using tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you require to get started, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were utilizing, that could drive traffic to your business! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software application and widgets across platforms. The crucial idea is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook advertisements. Marketing on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are keen to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible consumer, who visited your website without purchasing? That is what you are taught here – how you retarget individuals who have come to your website, however not yet bought. If you are using paid advertising to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of various languages. Typically there are untapped markets merely due to the reality t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of many internet marketing. It has actually become the major source of traffic and leads for most online company owner. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Specifically you learn techniques like leveraging Facebook shares and likes, and integrating different social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite method! John covers the crucial concepts such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the strategies have actually actually stayed the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the online search engine and supply value to your audience. You are likewise shown how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s content? Well this module reveals you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it must be such a high traffic source for any business. That and the fact that it is really owned by Google implies it is a platform that all organisation ought to be leveraging in some way for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely simple to become overloaded and sidetracked. {So a well laid-out a master plan to help you stay focused and organised is truly essential.

Phew that is a lot! When you break it down throughout all the module, it truly is incredible value. Anyone of these modules would blow away the training programs appearing by “gurus” who have actually just been around for a few months!  Russell Brunson Dotcomsecrets

How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium offered the material.

As normal it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the obstacle yet, then what are you thinking???!!! It is one of the best training programs for anybody trying to cover their head around online marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA obstacle. This really is fantastic value for what you get, and is a great compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get comprehensive, actionable online marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and require to be refreshed. But it is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how crucial this subject is.
You can’t purchase the Traffic Secrets course just. It is only readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Dotcomsecrets

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Dotcomsecrets - Traffic Secrets Book

In general, the Traffic Secrets course might be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first released.

While it’s not ideal it is one of the fastest ways to find out about the lots of various traffic sources offered on the web. It is of huge worth for any company owner or entrepreneur looking to develop and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can only assume that the new Traffic Secrets book will be amazing.