Russell Brunson Expert Secrets Audiobook – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsRussell Brunson Expert Secrets Audiobook

Writing a review about a book that has not been launched is a little tricky – however what is essential to understand is the background of Traffic Secrets.

Russell Brunson Expert Secrets Audiobook Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be released.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called internet guru to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it adds a big amount of value to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

More notably he is now talking about the subject which needs to be at the heart of all business. How do you get traffic, possible consumers, to your company?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Crucial?

There are lots of reasons a service may not endure – however by far one of the biggest is a lack of traffic! Without any paying customers, or traffic, you merely don’t have a company.

And yet it is among the areas that is both over-looked, and challenging to define. I believe it is due to the fact that it is a hard subject, numerous business owners just neglect it. They take the “construct it and they will come” method – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online organisation crushing it! Everyday there is close to $7 billion exchanged with people purchasing services and items online – in every niche imaginable. Yet for a lot of online companies they feel like they remain in the middle of the desert – not swimming in the unlimited ocean of paying customer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have an unlimited supply of traffic? Most stay stuck and having a hard time?. Russell Brunson Expert Secrets Audiobook

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to an organisation success, and why everyone in service need to be investing in education around this topic.

Now there are a big number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So tapping into among these should be simple right? But that is not the case otherwise everyone would have cracked it.

Let’s say that you have actually discovered a traffic source and your business is doing terrific. What would take place if that source was closed down – or most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the cost of marketing by x10. What would you do then?

That is why you need to comprehend traffic at an in-depth level. See as soon as you understand it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your business and free to take it anywhere you desire.

Who Is Russel Brunson Russell Brunson Expert Secrets Audiobook

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The concept of sales funnels has actually been around considering that there were sales individuals (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has composed several books which are incredible worth each on their own. If you haven’t read them, then I highly suggest you include it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. How can you take an intricate task or idea and make it basic.

It is often stated that there is absolutely nothing new – which the more things alter, the more they remain the same. This is the case with many of Russell’s items.

You see much of what Russell sells are really ideas and ideas that another person developed. Does this mean that he “took” the concepts – no I do not think so, as he ALWAYS offers credit to where the idea came from.

Russell has stayed a student – which is absolutely the very best method to be. In any discipline he has set his mind to, he has made sure he studies it in detail, surrounds himself with remarkable mentors, and becomes a master of it. In doing so he will get key concepts.

Russell is also a remarkable story teller. He has an unbelievable capability to take concepts that might be challenging to understand, and retell them in a basic, simple to understand way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS sequence truly came from Andre Chaperon, who Russell does really give the credit and mention. However his way of retelling what the SOS series is, and how you can utilize it, now has his name mostly related to it.

It is more than that. Russell is deep in the trenches as an internet marketer. He has done it hard and suffered lots of many set-backs and failures. So when he takes an idea and retells it – he does it from a location of knowing how it operates in the genuine world. The suggestions and experience he twists around the idea is invaluable.

What does this suggest?

I think it suggests that almost anything Russell contributes to producing is of the greatest value. He takes the very best of the finest and replays it to us in such a way that we can understand and execute into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than many of Russell’s other products.  Russell Brunson Expert Secrets Audiobook

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was developing an online business back when the majority of us barely knew what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, at least in the reasonably small tight web marketing circle – as it was at that time. And he ended up being someone Russell admired, and followed carefully.

The genuine remarkable part of the story is that several years later on Russell still saw the huge worth in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone item, it became an upsell to his other items. He found a way to utilize it to produce even more value in his sales funnels … in common Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

When numerous so called expert’s were attempting to keep whatever about online success a secret, the book was released at a time. In common Russell Brunson design, he released all the secrets offered for anybody who took the time to read and understand the book.

It contains a step-by-step actionable plan for any who is new to online marketing.

A few of the principles covered consist of;

  • The Value Ladder; how to build increasing value in your sales process to improve your item sell price.
  • How to discover your dream consumers; how to turn potential clients into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and finest usage one.

This book has actually been called “life-changing” by numerous people, including the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – especially if you prepare to develop an online company. It shares the secrets around creating a local following of fans who will become repeat buyers of your items.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the concept f an appealing character, how do you begin to get your message out in the best method to attract individuals.
  • Creating belief; How to develop a belief in individuals that they can achieve the outcome you are offering. Many people are simply stuck, which is why they haven’t purchased yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The destination of course is the point where they understand they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is receiving is much higher than the amount they spend for it.

In numerous ways this book is a script for how Russell has discovered to market and offer over several years online. It is the same process and tools he uses daily in his business to make it the huge success that it is.  Russell Brunson Expert Secrets Audiobook

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be released, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve discussed the essential styles and topics will be drawn from this original course – so it’s an excellent place to start.

The initial John Reese Traffic Secrets course is incredibly detailed – with 24 rather thorough modules! Let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one providing the topics.

Module 1 – The Foundation: This is the foundation of the course and introduces to standard concepts that will be built on. These consist of domain, branding and target audience. , if your are a beginner to online marketing this very first module is so crucial to start that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You also discover the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily ignored. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper look into copywriting.

Module 4 – Keyword Science: Now this is a really important topic, and one close to my heart as I love using SEO as a crucial traffic source in my company. Do this part right and you have limitless free traffic for years. You will learn the fundamentals of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll require to find out how to grow it and also look after it as it grows. This module teaches tested email marketing strategies and methods that work. You’ll learn how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not spend for it till there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the procedure is straightforward. Start an affiliate program, recruit affiliates to promote for your service and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes amazing strategies that you can utilize to produce traffic by means of e-commerce. You will find out how you can utilize Amazon’s product marketing API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a really essential module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow an organisation consisting of, lower your cost per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John also shows you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll find out proven strategies for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It consists of over 2 lots specific lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise advertisement copy and making use of strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now neglected. Podcasts can and still do drive a huge amount of traffic to your website. This module reveals you what you require to get begun, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Think of if you had an app individuals were using, that might drive traffic to your organisation! You’ll find out how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, but focused specifically on software application and widgets across platforms. The key idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Marketing on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential customer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have actually concerned your website, but not yet purchased. This is a must if you are using paid marketing to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, consisting of various languages. Typically there are untapped markets merely due to the fact t that they do not speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of the majority of online marketing. It has become the major source of traffic and leads for most online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to provide other warm traffic. Specifically you learn strategies like leveraging Facebook likes and shares, and incorporating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred strategy! John covers the essential principles such as on and off-page SEO. While a few of the tools talked about are a little outdated, the methods have actually really remained the same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and offer value to your audience. If this isn’t your thing, you are also shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s material? Well this module reveals you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second most significant search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the truth that it is in fact owned by Google implies it is a platform that all organisation must be leveraging in some way for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely important to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be super simple to end up being overloaded and sidetracked. {So a well laid-out a master strategy to help you stay focused and arranged is really crucial.

Phew that is a lot! When you break it down across all the module, it truly is remarkable value. Anyone of these modules would blow away the training programs appearing by “masters” who have just been around for a few months!  Russell Brunson Expert Secrets Audiobook

How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

But as typical it appears like Russel and the team will be releasing the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Currently there is no other way to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package deal or an upsell from among the other ClickFunnel’s items.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is among the best training programs for anyone attempting to wrap their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically available for $297 as an upsell to the OFA obstacle. This really is fantastic worth for what you get, and is a great compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have actually found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some information and tools talked about in the course are a bit out-dated and require to be revitalized. It is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – provided how essential this subject is.
You can’t purchase the Traffic Secrets course just. It is just offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Expert Secrets Audiobook

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Expert Secrets Audiobook - Traffic Secrets Book

Overall, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was first launched.

While it’s not perfect it is among the fastest methods to find out about the lots of various traffic sources offered on the internet. It is of huge value for any entrepreneur or entrepreneur looking to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can just presume that the new Traffic Secrets book will be remarkable.