Russell Brunson Free Book – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson will release his new book Traffic SecretsRussell Brunson Free Book

Composing a review about a book that has not been launched is a little challenging – but what is essential to understand is the background of Traffic Secrets.

Russell Brunson Free Book Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has developed into the new Russell Brunson book about to be launched.

Most significantly, why should you care? After all, isn’t this just another marketing book by a so called internet expert to generate income?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will understand that Russell never does anything unless it adds a big amount of worth to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the buyer – which is a truly rejuvenating view.

However more importantly he is now discussing the subject which should be at the heart of all organisation. How do you get traffic, possible clients, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many reasons an organisation may not survive – but by far among the most significant is a lack of traffic! With no paying consumers, or traffic, you merely do not have an organisation.

And yet it is one of the locations that is both over-looked, and difficult to specify. I believe it is since it is a challenging topic, a lot of company owner merely neglect it. They take the “construct it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online organisation crushing it! Everyday there is close to $7 billion exchanged with people buying product or services online – in every niche imaginable. Yet for a lot of online companies they feel like they remain in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and business make it look so simple and appear to have an unlimited supply of traffic? However a lot of stay stuck and having a hard time?. Russell Brunson Free Book

That is the Secret of Traffic in a sales funnel. That is why it is so important and essential to an organisation success, and why everyone in service should be buying education around this topic.

Right now there are a big variety of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using one of these should be simple right? That is not the case otherwise everybody would have broken it.

Let’s state that you have actually found a traffic source and your organisation is doing great. What would happen if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from several sources), you eliminate the shackles. You are now in control of your company and complimentary to take it anywhere you want.

So Who Is Russel Brunson Russell Brunson Free Book

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has written numerous books which are extraordinary value each by themselves. If you have not read them, then I strongly suggest you add it to your todo list!

Russel built the ClickFunnels platform on the concept of making sales funnels simple. How can you take a complex job or concept and make it simple.

It is frequently said that there is absolutely nothing brand-new – which the more things alter, the more they remain the exact same. This is the case with much of Russell’s products.

You see much of what Russell sells are in fact concepts and ideas that someone else produced. Does this mean that he “stole” the concepts – no I do not believe so, as he ALWAYS offers credit to where the idea originated from.

Russell has stayed a trainee – which is absolutely the best method to be. In any discipline he has actually set his mind to, he has ensured he studies it in detail, surrounds himself with incredible mentors, and becomes a master of it. In doing so he will get key ideas.

Russell is also a fantastic story teller. He has an amazing ability to take concepts that may be difficult to comprehend, and retell them in an easy, simple to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS series actually came from Andre Chaperon, who Russell does actually point out and offer the credit. But his way of retelling what the SOS series is, and how you can utilize it, now has his name mainly connected with it.

Russell is deep in the trenches as an internet online marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the real world.

What does this suggest?

I think it suggests that nearly anything Russell contributes to producing is of the greatest value. He takes the best of the finest and replays it to us in such a way that we can execute and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other products.  Russell Brunson Free Book

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. When many of us hardly understood what the Internet even was, John was developing an online organisation back!

The product that John was offering to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly ended up being well-known, at least in the reasonably small tight web marketing circle – as it was at that time. And he ended up being someone Russell appreciated, and followed closely.

The real fascinating part of the story is that several years later on Russell still saw the big worth in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something already offering, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a way to use it to develop a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – however with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been amazing.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

When many so called guru’s were attempting to keep whatever about online success a secret, the book was released at a time. However in common Russell Brunson style, he released all the secrets available for anyone who made the effort to read and comprehend the book.

It includes a detailed actionable plan for any who is new to internet marketing.

A few of the ideas covered include;

  • The Value Ladder; how to develop increasing worth in your sales procedure to improve your item sell price.
  • How to discover your dream clients; how to turn possible clients into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal clients so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective clients and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best use one.

This book has actually been called “life-changing” by so numerous people, including the likes of Steve Larson, who has gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you plan to develop an online business. It shares the secrets around developing a regional following of fans who will end up being repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the idea f an appealing character, how do you start to get your message out in the ideal way to attract individuals.
  • Creating belief; How to develop a belief in individuals that they can achieve the result you are selling. The majority of people are merely stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The location of course is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your client is receiving is much greater than the quantity they spend for it.

In lots of ways this book is a script for how Russell has actually learnt to market and offer over several years online. It is the exact same process and tools he utilizes daily in his organisation to make it the big success that it is.  Russell Brunson Free Book

Traffic Secret Course Review

While we are all waiting on the brand-new Traffic Secret’s Book to be launched, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial themes and subjects will be drawn from this initial course – so it’s a good location to start.

The original John Reese Traffic Secrets course is exceptionally detailed – with 24 quite thorough modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You require to bear in mind this is John’s course, so it’s John that is actually the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental ideas that will be built on. These include domain names, branding and target markets. If your are a newbie to online marketing this first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about discovering your target audience, consisting of where they hang out, the keywords to discover them and the ad copy that they will react to. You likewise learn about the finest traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s something to get traffic to your company, however if your copy is bad, they will recuperate out once again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to take a look at Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is a really important topic, and one near my heart as I like utilizing SEO as a crucial traffic source in my company. Do this part right and you have endless complimentary traffic for many years. You will find out the fundamentals of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important possession and traffic source, and you’ll need to learn how to grow it and also look after it as it grows. This module teaches proven email marketing strategies and techniques that work. You’ll learn how to automate email campaigns and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it up until there is a sale! Start an affiliate program, recruit affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of amazing tactics that you can utilize to create traffic through e-commerce. You will find out how you can use Amazon’s item marketing API to boost the credibility of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very important module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core methods to grow an organisation including, lower your cost per visitor, boost traffic volume and raise your average invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to buy media Ads and sponsorships. John likewise shows you how to get your Ads running across significant news websites like CNN, Fox News, and ESPN. And, you’ll learn tested methods for running all sorts of advertisements like banner ads, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over two dozen specific lessons on how to utilize the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now overlooked. Podcasts can and still do drive a huge quantity of traffic to your site. This module shows you what you require to get going, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Envision if you had an app individuals were using, that could drive traffic to your organisation! You’ll learn how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software application and widgets throughout platforms. The crucial idea is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to know about Facebook ads. Advertising on the Facebook platform is challenging, and while this module does cover all the essentials, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective client, who visited your site without buying? That is what you are taught here – how you retarget people who have actually pertained to your website, but not yet bought. If you are using paid marketing to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Typically there are untapped markets simply due to the reality t that they don’t speak English. Translate your offer into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has actually ended up being the significant source of traffic and leads for many online company owner. Here John walks you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you discover techniques like leveraging Facebook shares and likes, and incorporating different social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite method! John covers the key principles such as on and off-page SEO. While a few of the tools gone over are a little outdated, the strategies have actually really remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the online search engine and supply value to your audience. If this isn’t your thing, you are likewise revealed how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other individuals’s content? Well this module shows you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the truth that it is actually owned by Google suggests it is a platform that all business ought to be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that understanding it would be extremely simple to become overloaded and sidetracked. {So a well laid-out a master strategy to assist you remain focused and arranged is actually essential.

Phew that is a lot! It truly is amazing value when you break it down throughout all the module. Anyone of these modules would blow away the training programs turning up by “masters” who have actually only been around for a couple of months!  Russell Brunson Free Book

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium given the material.

However as usual it appears like Russel and the team will be launching the book online complimentary, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s products.

Most likely the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is one of the very best training programs for anyone trying to wrap their head around online marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally offered for $297 as an upsell to the OFA challenge. This actually is fantastic worth for what you get, and is an excellent compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have discovered.

What People Like About The Course?

Explore the whole world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge value.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and require to be refreshed. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – offered how essential this subject is.
You can’t buy the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Free Book

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Free Book - Traffic Secrets Book

In general, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first released.

While it’s not best it is among the fastest ways to find out about the many different traffic sources readily available on the web. It is of huge value for any service owner or business owner seeking to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can only assume that the new Traffic Secrets book will be amazing.