Russell Brunson Mlm – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsRussell Brunson Mlm

Composing a review about a book that has not been released is a little tricky – however what is very important to understand is the background of Traffic Secrets.

Russell Brunson Mlm Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually progressed into the new Russell Brunson book about to be introduced.

Most notably, why should you care? Isn’t this simply another marketing book by a so called web expert to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never ever does anything unless it includes a huge quantity of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

However more notably he is now speaking about the subject which ought to be at the heart of all business. How do you get traffic, potential consumers, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Important?

There are many reasons an organisation may not make it through – however without a doubt one of the greatest is a lack of traffic! With no paying consumers, or traffic, you merely do not have a business.

And yet it is among the areas that is both over-looked, and tough to define. I think it is due to the fact that it is a difficult subject, many entrepreneur merely ignore it. They take the “construct it and they will come” method – which clearly doesn’t work.

It does seem insane that with all the “traffic” on the internet why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people buying services and products online – in every specific niche imaginable. For the majority of online services they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and organisation make it look so easy and appear to have a limitless supply of traffic? Many remain stuck and struggling?. Russell Brunson Mlm

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so crucial to an organisation success, and why everyone in organisation should be buying education around this subject.

Now there are a big number of possible traffic sources for your company on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using one of these should be simple right? That is not the case otherwise everybody would have split it.

Let’s state that you have discovered a traffic source and your service is doing terrific. What would take place if that source was closed down – or more likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of marketing by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See when you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your organisation and complimentary to take it anywhere you want.

Who Is Russel Brunson Russell Brunson Mlm

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around considering that there were sales individuals (permanently!), however that is the power of marketing a message– it becomes your own. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed a number of books which are incredible value each by themselves. If you haven’t read them, then I strongly recommend you add it to your todo list!

Russel built the ClickFunnels platform on the idea of making sales funnels simple. How can you take a complicated job or idea and make it simple.

It is frequently said that there is absolutely nothing brand-new – which the more things alter, the more they stay the exact same. This is the case with much of Russell’s products.

You see much of what Russell sells are in fact concepts and principles that somebody else created. Does this mean that he “stole” the ideas – no I do not believe so, as he ALWAYS gives credit to where the concept originated from.

Russell has actually stayed a student – which is absolutely the best way to be. In any discipline he has actually set his mind to, he has made sure he studies it in information, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will get key concepts.

Russell is likewise an incredible story teller. He has an extraordinary capability to take ideas that may be difficult to grasp, and retell them in a simple, easy to understand way. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does in fact give the credit and mention. But his method of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as a web marketer. When he takes a concept and retells it – he does it from a place of knowing how it works in the real world.

So what does this suggest?

I think it indicates that almost anything Russell has a hand in producing is of the greatest value. He takes the best of the best and replays it to us in a method that we can carry out and understand into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than most of Russell’s other products.  Russell Brunson Mlm

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was constructing an online organisation back when most of us hardly knew what the Internet even was!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly ended up being famous, at least in the fairly small tight online marketing circle – as it was back then. And he ended up being someone Russell looked up to, and followed carefully.

The genuine fascinating part of the story is that several years later Russell still saw the huge value in the traffic secrets course – and he managed to encourage John to sell it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it ended up being an upsell to his other items. He found a method to utilize it to develop a lot more value in his sales funnels … in common Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the original Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are usually available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first introduced back in 2015.

DotCom Secrets

When lots of so called expert’s were attempting to keep whatever about online success a secret, the book was launched at a time. In typical Russell Brunson style, he released all the secrets available for anyone who took the time to comprehend the book and read.

It includes a detailed actionable blueprint for any who is new to online marketing.

Some of the ideas covered include;

  • The Value Ladder; how to construct increasing worth in your sales procedure to enhance your item sell price.
  • How to find your dream clients; how to turn potential consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your possible clients and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest use one.

This book has been called “life-changing” by a lot of individuals, including the likes of Steve Larson, who has actually gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – specifically if you prepare to build an online company. It shares the secrets around producing a local following of fans who will end up being repeat buyers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the principle f an appealing character, how do you start to get your message out in the proper way to bring in people.
  • Creating belief; How to create a belief in individuals that they can attain the result you are selling. Many individuals are merely stuck, which is why they have not bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The location naturally is the point where they understand they definitely require the item you are promoting.
  • Selling with Authenticity; This is making sure that the worth your consumer is getting is much greater than the quantity they spend for it.

In many methods this book is a script for how Russell has learnt to market and offer over numerous years online. It is the exact same procedure and tools he utilizes everyday in his business to make it the big success that it is.  Russell Brunson Mlm

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial styles and subjects will be taken from this initial course – so it’s a good place to start.

The original John Reese Traffic Secrets course is extremely detailed – with 24 quite extensive modules! Let’s take a fast appearance what is covered in each one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to standard concepts that will be built on. These include domain, branding and target markets. If your are a rookie to online marketing this first module is so important to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target audience, including where they hang out, the keywords to find them and the ad copy that they will react to. You also learn about the very best traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily neglected. It’s something to get traffic to your company, however if your copy is bad, they will recover out again – quicker than a seagull chasing after a chip! This is more of an intro to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a much deeper check out copywriting.

Module 4 – Keyword Science: Now this is a very important subject, and one near my heart as I enjoy using SEO as a crucial traffic source in my organisation. Do this part right and you have unlimited complimentary traffic for years. You will find out the essentials of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to find out how to grow it and likewise take care of it as it grows. This module teaches proven email marketing techniques and methods that work. You’ll discover how to automate email projects and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it up until there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your items. If done right the process is simple. Start an affiliate program, recruit affiliates to promote for your service and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary strategies that you can use to produce traffic through e-commerce. You will find out how you can utilize Amazon’s item marketing API to increase the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the standard theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a service including, lower your expense per visitor, boost traffic volume and raise your typical spend per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John likewise shows you how to get your Ads encountering significant news sites like CNN, Fox News, and ESPN. And, you’ll learn proven methods for running all sorts of advertisements like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two lots private lessons on how to leverage the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise advertisement copy and using strategic keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now ignored. Podcasts can and still do drive an enormous amount of traffic to your website. This module shows you what you require to start, including how you can outsource the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Picture if you had an app people were utilizing, that could drive traffic to your company! You’ll find out how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets throughout platforms. The essential concept is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually pertained to your website, but not yet purchased. This is a must if you are utilizing paid marketing to get them there in the first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of different languages. Often there are untapped markets simply due to the reality t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of internet marketing. It has actually become the significant source of traffic and leads for a lot of online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out strategies like leveraging Facebook shares and likes, and incorporating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my preferred strategy! John covers the essential principles such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the methods have really remained the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the online search engine and offer value to your audience. If this isn’t your thing, you are also revealed how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you legally leverage other people’s material? Well this module reveals you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest online search engine (behind Google), it stands to reason it must be such a high traffic source for any company. That and the truth that it is actually owned by Google means it is a platform that all business must be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Discover out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is very important to spread your threat across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely easy to end up being overloaded and sidetracked. {So a well laid-out a master strategy to help you remain focused and organised is really important.

Phew that is a lot! It truly is remarkable worth when you simplify throughout all the module. Anybody of these modules would blow away the training programs appearing by “experts” who have actually only been around for a few months!  Russell Brunson Mlm

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to find out the final pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium given the material.

As normal it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the specific modules. Presently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a plan offer or an upsell from among the other ClickFunnel’s products.

Probably the most convenient and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the difficulty yet, then what are you believing???!!! It is among the best training programs for anybody attempting to cover their head around internet marketing in general. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually readily available for $297 as an upsell to the OFA obstacle. This really is incredible value for what you get, and is a fantastic compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Naturally there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a legendary online marketer.
Get in-depth, actionable online marketing suggestions from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some information and tools gone over in the course are a bit out-dated and need to be revitalized. It is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – offered how essential this topic is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Mlm

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Mlm - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw value in purchasing it for $1 million dollars years after it was very first introduced.

While it’s not perfect it is among the fastest methods to learn more about the many different traffic sources offered on the internet. It is of huge worth for any company owner or entrepreneur aiming to develop and increase their online traffic.

Based on Russell’s previous books, and his worth driven technique, I can only presume that the new Traffic Secrets book will be fantastic.