Russell Brunson Net Worth – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his new book Traffic SecretsRussell Brunson Net Worth

Writing a review about a book that has actually not been launched is a little tricky – but what is very important to understand is the background of Traffic Secrets.

Russell Brunson Net Worth Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be introduced.

Most significantly, why should you care? After all, isn’t this simply another marketing book by a so called internet guru to generate income?

If know anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it adds a big quantity of worth to the reader. His entire marketing and sales philosophy is how can he stack the worth in favour of the purchaser – which is a really refreshing view.

More importantly he is now talking about the subject which needs to be at the heart of all organisation. How do you get traffic, potential clients, to your service?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many reasons that a service may not make it through – however by far among the greatest is an absence of traffic! With no paying consumers, or traffic, you merely don’t have an organisation.

And yet it is among the areas that is both over-looked, and challenging to specify. I believe it is due to the fact that it is a tough topic, a lot of company owner merely overlook it. They take the “develop it and they will come” technique – which plainly does not work.

It does seem crazy that with all the “traffic” on the web why isn’t every online organisation crushing it! Daily there is close to $7 billion exchanged with individuals buying product or services online – in every niche imaginable. Yet for a lot of online services they seem like they remain in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have an unlimited supply of traffic? But a lot of stay stuck and having a hard time?. Russell Brunson Net Worth

That is the Secret of Traffic in a sales funnel. That is why it is so essential and essential to a service success, and why everybody in organisation ought to be investing in education around this topic.

Now there are a substantial number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So tapping into among these should be easy right? That is not the case otherwise everybody would have broken it.

Let’s state that you have actually found a traffic source and your business is doing fantastic. What would happen if that source was closed down – or more most likely Zuckerberg decides he’s had enough of other’s making too much cash and increases the expense of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your service and complimentary to take it anywhere you want.

Who Is Russel Brunson Russell Brunson Net Worth

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around since there were sales people (forever!), however that is the power of marketing a message– it becomes your own. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has composed numerous books which are incredible value each on their own. If you haven’t read them, then I strongly recommend you include it to your todo list!

Russel developed the ClickFunnels platform on the principle of making sales funnels simple. How can you take a complicated job or concept and make it easy.

It is often stated that there is nothing new – which the more things alter, the more they remain the exact same. This holds true with many of Russell’s items.

You see much of what Russell offers are actually concepts and principles that another person produced. Does this mean that he “stole” the concepts – no I don’t believe so, as he ALWAYS provides credit to where the idea came from.

Russell has remained a student – which is definitely the very best way to be. In any discipline he has actually set his mind to, he has actually made certain he studies it in information, surrounds himself with fantastic coaches, and becomes a master of it. In doing so he will get essential ideas.

Russell is likewise a fantastic story teller. He has an unbelievable capability to take concepts that might be difficult to comprehend, and retell them in an easy, easy to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a service for them.

The SOS sequence really came from Andre Chaperon, who Russell does really point out and give the credit. His way of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

Russell is deep in the trenches as an internet online marketer. When he takes a concept and retells it – he does it from a location of understanding how it works in the real world.

So what does this indicate?

I think it implies that practically anything Russell contributes to producing is of the greatest worth. He takes the best of the very best and replays it to us in such a way that we can comprehend and carry out into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  Russell Brunson Net Worth

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was constructing an online company back when many of us barely understood what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became popular, a minimum of in the reasonably small tight online marketing circle – as it was back then. And he became someone Russell admired, and followed carefully.

The genuine remarkable part of the story is that numerous years later on Russell still saw the big value in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He discovered a way to utilize it to develop much more worth in his sales funnels … in typical Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to inform your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are typically available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

When many so called master’s were trying to keep everything about online success a trick, the book was launched at a time. In typical Russell Brunson style, he released all the secrets available for anybody who took the time to comprehend the book and read.

It consists of a detailed actionable blueprint for any who is new to internet marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales procedure to improve your item sell price.
  • How to find your dream clients; how to turn possible customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective customers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best usage one.

This book has been called “life-altering” by so numerous individuals, consisting of the likes of Steve Larson, who has actually gone on to produce his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a need to check out book for any business owner – specifically if you prepare to develop an online organisation. It shares the secrets around developing a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass movement; Building on the principle f an attractive character, how do you start to get your message out in the best method to attract individuals.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are selling. Many people are just stuck, which is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The destination naturally is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your customer is receiving is much greater than the quantity they spend for it.

In lots of ways this book is a script for how Russell has actually discovered to market and offer over lots of years online. It is the same process and tools he uses everyday in his company to make it the huge success that it is.  Russell Brunson Net Worth

Traffic Secret Course Review

While we are all awaiting the new Traffic Secret’s Book to be released, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve discussed the essential themes and subjects will be drawn from this original course – so it’s an excellent place to start.

The original John Reese Traffic Secrets course is exceptionally in-depth – with 24 quite extensive modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You need to remember this is John’s course, so it’s John that is actually the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to standard principles that will be developed on. These include domain, branding and target audience. , if your are a novice to online marketing this first module is so important to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to learn about finding your target market, including where they hang out, the keywords to find them and the ad copy that they will respond to. You likewise discover about the best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is among those abilities that is easily overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will recuperate out once again – quicker than a seagull chasing a chip! This is more of an introduction to copywriting. You are best to have a look at Jim Edwards book, Copywriting Secrets for a deeper check out copywriting.

Module 4 – Keyword Science: Now this is an extremely crucial topic, and one near to my heart as I enjoy utilizing SEO as an essential traffic source in my service. Do this part right and you have unlimited totally free traffic for years. You will find out the essentials of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and also take care of it as it grows. This module teaches proven email marketing strategies and methods that work. You’ll find out how to automate email projects and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not pay for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. If done right the procedure is straightforward. Start an affiliate program, recruit affiliates to promote for your organisation and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains incredible methods that you can use to create traffic through e-commerce. You will find out how you can use Amazon’s product marketing API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely crucial module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow an organisation including, lower your cost per visitor, boost traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll find out exactly how to buy media Ads and sponsorships. John also shows you how to get your Ads running throughout significant news websites like CNN, Fox News, and ESPN. And, you’ll discover tested strategies for running all sorts of advertisements like banner ads, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It consists of over 2 dozen private lessons on how to leverage the Google Ads platform to drive traffic to your website. It covers everything from high scoring landing pages, optimise advertisement copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive an enormous quantity of traffic to your site. This module shows you what you require to get begun, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Envision if you had an app people were utilizing, that might drive traffic to your company! You’ll learn how to get your mobile app made, utilize it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused particularly on software application and widgets throughout platforms. The key concept is to use it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is tricky, and while this module does cover all the fundamentals, if it is something you are eager to master, you will probably require to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a potential consumer, who visited your website without buying? That is what you are taught here – how you retarget individuals who have actually concerned your site, but not yet purchased. If you are utilizing paid advertising to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your deal into international markets, consisting of various languages. Often there are untapped markets simply due to the reality t that they do not speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the foundation of many online marketing. It has actually ended up being the major source of traffic and leads for the majority of online entrepreneur. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook likes and shares, and integrating various social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my favourite method! John covers the essential concepts such as on and off-page SEO. While a few of the tools discussed are a little outdated, the techniques have actually truly stayed the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and offer worth to your audience. You are also shown how to contract out the writing component if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally leverage other people’s material? Well this module shows you how, consisting of ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is in fact owned by Google indicates it is a platform that all organisation need to be leveraging somehow for traffic. How do you optimise your channel, keywords and material for Youtube? Learn in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is extremely essential to spread your threat throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be extremely simple to become overloaded and sidetracked. {So a well laid-out a master plan to help you stay focused and arranged is actually crucial.

Phew that is a lot! When you break it down throughout all the module, it truly is remarkable worth. Anybody of these modules would blow away the training programs turning up by “gurus” who have actually just been around for a couple of months!  Russell Brunson Net Worth

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it looks like it will be available from book resellers (like Amazon), it will be at a premium given the content.

As usual it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no chance to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the obstacle yet, then what are you thinking???!!! It is one of the finest training programs for anybody attempting to wrap their head around online marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This truly is amazing value for what you get, and is a great compliment to the actual OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have actually discovered.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer substantial value.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and require to be revitalized. But it is anticipated that will be fixed in Russell’s new book.
The module on copywriting is a little light – provided how important this topic is.
You can’t buy the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Net Worth

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Russell Brunson Net Worth - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first released.

While it’s not ideal it is one of the fastest methods to find out about the numerous different traffic sources available on the internet. It is of massive value for any entrepreneur or business owner seeking to build and increase their online traffic.

Based on Russell’s previous books, and his worth driven approach, I can just presume that the brand-new Traffic Secrets book will be amazing.