Russell Brunson Perfect Webinar – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his brand-new book Traffic SecretsRussell Brunson Perfect Webinar

Composing a review about a book that has not been launched is a little difficult – however what is essential to comprehend is the background of Traffic Secrets.

Russell Brunson Perfect Webinar Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has evolved into the brand-new Russell Brunson book about to be launched.

Most notably, why should you care? Isn’t this just another marketing book by a so called internet expert to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will know that Russell never ever does anything unless it includes a huge quantity of value to the reader. His whole marketing and sales viewpoint is how can he stack the worth in favour of the purchaser – which is an actually revitalizing view.

More significantly he is now talking about the topic which needs to be at the heart of all business. How do you get traffic, possible clients, to your organisation?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of factors why a business may not make it through – however without a doubt one of the most significant is a lack of traffic! With no paying clients, or traffic, you merely do not have a business.

And yet it is one of the locations that is both over-looked, and hard to specify. I think it is due to the fact that it is a difficult topic, a lot of business owners just disregard it. They take the “construct it and they will come” approach – which plainly doesn’t work.

It does seem insane that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with individuals buying services and items online – in every niche imaginable. Yet for most online businesses they seem like they are in the middle of the desert – not swimming in the endless ocean of paying client traffic.

Why is that the case?

Why do some online business owners and organisation make it look so easy and appear to have an endless supply of traffic? A lot of remain stuck and struggling?. Russell Brunson Perfect Webinar

That is the Secret of Traffic in a sales funnel. That is why it is basic and so important to a service success, and why everybody in organisation ought to be buying education around this topic.

Right now there are a huge number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everybody would have cracked it.

Likewise, let’s state that you have discovered a traffic source and your business is doing excellent. What would take place if that source was shut down – or more likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at a comprehensive level. See once you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your business and free to take it anywhere you desire.

Who Is Russel Brunson Russell Brunson Perfect Webinar

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually handled to do that.

Russel Brunson
Russell Brunson

Russel has composed a number of books which are extraordinary worth each on their own. If you haven’t read them, then I strongly recommend you include it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his approach to whatever. How can you take a complex job or concept and make it simple. How do you break it down to basic elements that can be carried out on and after that duplicated to scale.

It is often stated that there is nothing new – which the more things change, the more they remain the exact same. This holds true with much of Russell’s items.

You see much of what Russell sells are in fact concepts and concepts that somebody else produced. Does this mean that he “took” the concepts – no I don’t think so, as he ALWAYS gives credit to where the idea originated from.

Russell has actually stayed a student – which is absolutely the very best way to be. In any discipline he has set his mind to, he has ensured he studies it in information, surrounds himself with fantastic coaches, and ends up being a master of it. In doing so he will pick up crucial ideas.

Russell is likewise a remarkable story teller. He has an amazing capability to take concepts that may be tricky to understand, and retell them in a simple, easy to understand manner. This is a genuine present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS series actually came from Andre Chaperon, who Russell does really mention and give the credit. However his method of retelling what the SOS series is, and how you can utilize it, now has his name largely connected with it.

Russell is deep in the trenches as a web online marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the genuine world.

What does this suggest?

I think it suggests that practically anything Russell has a hand in producing is of the greatest value. He takes the very best of the finest and replays it to us in a manner that we can understand and implement into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other items.  Russell Brunson Perfect Webinar

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was developing an online service back when the majority of us barely understood what the Internet even was!

The item that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly became well-known, a minimum of in the fairly small tight online marketing circle – as it was back then. And he ended up being someone Russell appreciated, and followed closely.

The real remarkable part of the story is that lots of years later on Russell still saw the substantial value in the traffic secrets course – and he managed to persuade John to offer it to him … for another cool $1 million dollars!

As Russel always does, he took something already offering, and turned it on it’s head. Rather of continuing to sell it as a stand alone product, it ended up being an upsell to his other products. He found a method to use it to create much more value in his sales funnels … in typical Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

When many so called master’s were trying to keep whatever about online success a trick, the book was released at a time. But in normal Russell Brunson style, he released all the secrets available for anyone who put in the time to comprehend the book and read.

It consists of a step-by-step actionable plan for any who is new to internet marketing.

Some of the concepts covered consist of;

  • The Value Ladder; how to build increasing value in your sales process to enhance your product sell price.
  • How to find your dream customers; how to turn potential consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your perfect customers so they wish to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective clients and have them excitedly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and finest usage one.

This book has actually been called “life-changing” by so lots of people, consisting of the similarity Steve Larson, who has actually gone on to develop his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must read book for any entrepreneur – specifically if you prepare to develop an online service. It shares the secrets around producing a local following of fans who will become repeat purchasers of your products.

Expert Secrets Book

A few of the core concepts covered consist of;

  • Creating your mass movement; Building on the concept f an appealing character, how do you start to get your message out in properly to bring in people.
  • Creating belief; How to develop a belief in people that they can attain the outcome you are selling. Many people are merely stuck, which is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of informing a story, that both brings in, then engages the audience taking them on a journey. The location obviously is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the value your client is receiving is much higher than the quantity they spend for it.

In numerous methods this book is a script for how Russell has found out to market and sell over several years online. It is the exact same procedure and tools he utilizes daily in his organisation to make it the huge success that it is.  Russell Brunson Perfect Webinar

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve pointed out the essential styles and subjects will be taken from this original course – so it’s a good place to start.

The original John Reese Traffic Secrets course is incredibly in-depth – with 24 rather comprehensive modules! So let’s take a fast look what is covered in every one.

Traffic Secrets Course

You require to remember this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to basic concepts that will be constructed on. These consist of domain names, branding and target markets. , if your are a rookie to online marketing this very first module is so essential to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about discovering your target market, including where they hang out, the keywords to discover them and the ad copy that they will react to. You likewise find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly neglected. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull going after a chip!

Module 4 – Keyword Science: Now this is a very essential subject, and one near to my heart as I enjoy utilizing SEO as a key traffic source in my service. Do this part right and you have limitless complimentary traffic for many years. You will learn the basics of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing tactics and methods that work. You’ll discover how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it till there is a sale! It’s called affiliate marketing – where you create your own affiliate program around your products. , if done right the procedure is simple.. Start an affiliate program, hire affiliates to promote for your service and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of unbelievable tactics that you can use to create traffic via e-commerce. You will learn how you can use Amazon’s item advertising API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely essential module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the 3 core methods to grow a business consisting of, lower your expense per visitor, increase traffic volume and raise your typical spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads running across significant news websites like CNN, Fox News, and ESPN. And, you’ll learn proven strategies for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over two dozen private lessons on how to take advantage of the Google Ads platform to drive traffic to your site. It covers everything from high scoring landing pages, optimise ad copy and making use of tactical keywords.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a massive amount of traffic to your website. This module reveals you what you require to begin, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Imagine if you had an app people were using, that could drive traffic to your business! You’ll learn how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets across platforms. The key idea is to utilize it as a lead magnet to increase your email list and create leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook advertisements. Marketing on the Facebook platform is tricky, and while this module does cover all the essentials, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a potential consumer, who visited your website without purchasing? That is what you are taught here – how you retarget people who have concerned your website, but not yet made a purchase. If you are utilizing paid marketing to get them there in the very first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into worldwide markets, consisting of various languages. Typically there are untapped markets just due to the reality t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has actually ended up being the significant source of traffic and leads for many online entrepreneur. Here John strolls you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Specifically you find out techniques like leveraging Facebook likes and shares, and integrating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite method! John covers the crucial principles such as on and off-page SEO. While a few of the tools talked about are a little outdated, the techniques have actually really stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality material that will rank in the search engines and provide value to your audience. If this isn’t your thing, you are likewise revealed how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you lawfully utilize other people’s content? Well this module shows you how, including concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any company. That and the fact that it is in fact owned by Google suggests it is a platform that all organisation ought to be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that understanding it would be very simple to become overwhelmed and distracted. {So a well laid-out a master strategy to help you stay focused and arranged is actually crucial.

Phew that is a lot! It actually is fantastic worth when you break it down across all the module. Anybody of these modules would blow away the training programs appearing by “experts” who have actually just been around for a couple of months!  Russell Brunson Perfect Webinar

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to learn the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium provided the material.

As typical it looks like Russel and the group will be releasing the book online complimentary, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the individual modules. Currently there is no method to purchase the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just available as part of a package or an upsell from among the other ClickFunnel’s items.

Most likely the simplest and most cost efficient method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the difficulty yet, then what are you thinking???!!! It is among the best training programs for anybody trying to cover their head around online marketing in basic. Check out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA difficulty. This actually is amazing value for what you get, and is a terrific compliment to the real OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable online marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be refreshed. However it is expected that will be fixed in Russell’s new book.
The module on copywriting is a little light – offered how crucial this subject is.
You can’t purchase the Traffic Secrets course only. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Perfect Webinar

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Russell Brunson Perfect Webinar - Traffic Secrets Book

In general, the Traffic Secrets course may be the most thorough course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was first released.

While it’s not best it is one of the fastest methods to discover the lots of different traffic sources available on the internet. It is of enormous value for any service owner or entrepreneur looking to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven technique, I can just presume that the brand-new Traffic Secrets book will be remarkable.