Russell Brunson Seminar – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to launch his new book Traffic SecretsRussell Brunson Seminar

Writing a review about a book that has not been released is a little tricky – but what is essential to understand is the background of Traffic Secrets.

Russell Brunson Seminar Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has progressed into the new Russell Brunson book about to be introduced.

Most significantly, why should you care? Isn’t this simply another marketing book by a so called internet expert to make cash?

If understand anything about Russell Brunson, and if you do not I hope this post alters that, you will understand that Russell never does anything unless it includes a substantial quantity of value to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the buyer – which is a truly rejuvenating view.

However more importantly he is now talking about the subject which should be at the heart of all business. How do you get traffic, potential clients, to your service?

Let’s discover out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are numerous reasons a service might not make it through – however by far among the biggest is a lack of traffic! Without any paying customers, or traffic, you merely do not have a business.

And yet it is one of the areas that is both over-looked, and tough to specify. I think it is due to the fact that it is a hard topic, many entrepreneur simply disregard it. They take the “develop it and they will come” approach – which plainly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with individuals buying services and products online – in every niche imaginable. Yet for most online companies they seem like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and service make it look so basic and appear to have an endless supply of traffic? However most remain stuck and having a hard time?. Russell Brunson Seminar

That is the Secret of Traffic in a sales funnel. That is why it is basic and so important to a service success, and why everyone in service must be buying education around this topic.

Now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? That is not the case otherwise everybody would have cracked it.

Likewise, let’s state that you have found a traffic source and your business is doing fantastic. What would occur if that source was shut down – or more most likely Zuckerberg decides he’s had enough of other’s making excessive money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from numerous sources), you get rid of the shackles. You are now in control of your service and totally free to take it anywhere you want.

Who Is Russel Brunson Russell Brunson Seminar

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has written a number of books which are incredible worth each on their own. I highly suggest you add it to your todo list if you haven’t read them!

Russel constructed the ClickFunnels platform on the principle of making sales funnels easy. And this seems his approach to everything. How can you take an intricate job or concept and make it simple. How do you simplify to basic elements that can be executed on and then duplicated to scale.

It is typically stated that there is nothing new – which the more things alter, the more they stay the same. This is the case with much of Russell’s items.

You see much of what Russell offers are actually ideas and principles that somebody else developed. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS provides credit to where the concept came from.

Russell has remained a trainee – which is absolutely the best method to be. In any discipline he has set his mind to, he has made sure he studies it in information, surrounds himself with amazing coaches, and ends up being a master of it. In doing so he will get crucial concepts.

Russell is likewise an incredible story teller. He has an extraordinary capability to take concepts that may be challenging to grasp, and retell them in an easy, simple to understand way. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are adhered to where you have an option for them.

The SOS sequence actually originated from Andre Chaperon, who Russell does actually offer the credit and mention. But his way of retelling what the SOS series is, and how you can utilize it, now has his name mostly associated with it.

Russell is deep in the trenches as a web marketer. When he takes a concept and retells it – he does it from a place of understanding how it works in the real world.

What does this suggest?

I think it suggests that nearly anything Russell contributes to producing is of the greatest worth. He takes the very best of the very best and replays it to us in a manner that we can carry out and understand into our service.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than most of Russell’s other products.  Russell Brunson Seminar

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who as soon as made $1 million dollars in 18 hours. John was constructing an online service back when the majority of us barely understood what the Internet even was!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, a minimum of in the reasonably little tight web marketing circle – as it was back then. And he ended up being someone Russell looked up to, and followed closely.

The genuine fascinating part of the story is that several years later on Russell still saw the big worth in the traffic secrets course – and he handled to encourage John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So instead of continuing to offer it as a stand alone item, it ended up being an upsell to his other products. He discovered a way to use it to produce even more value in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – however with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are usually offered as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first launched back in 2015.

DotCom Secrets

When many so called guru’s were trying to keep everything about online success a secret, the book was released at a time. However in common Russell Brunson style, he published all the secrets available for anybody who took the time to read and comprehend the book.

It includes a step-by-step actionable blueprint for any who is new to online marketing.

A few of the concepts covered include;

  • The Value Ladder; how to construct increasing value in your sales procedure to enhance your item sell price.
  • How to find your dream consumers; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect consumers so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective customers and have them excitedly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best usage one.

This book has actually been called “life-altering” by so numerous individuals, consisting of the likes of Steve Larson, who has gone on to produce his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a need to read book for any business owner – especially if you prepare to construct an online organisation. It shares the secrets around developing a regional following of fans who will become repeat buyers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass movement; Building on the idea f an attractive character, how do you begin to get your message out in the right method to attract people.
  • Creating belief; How to develop a belief in individuals that they can attain the result you are offering. The majority of people are merely stuck, and that is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of narrating, that both attracts, then engages the audience taking them on a journey. The destination of course is the point where they understand they absolutely require the product you are promoting.
  • Selling with Authenticity; This is making certain that the worth your customer is receiving is much higher than the quantity they spend for it.

In lots of methods this book is a script for how Russell has actually learnt to market and offer over lots of years online. It is the exact same process and tools he uses everyday in his organisation to make it the substantial success that it is.  Russell Brunson Seminar

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be released, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the crucial styles and subjects will be drawn from this initial course – so it’s a good location to begin.

The original John Reese Traffic Secrets course is exceptionally in-depth – with 24 rather comprehensive modules! Let’s take a fast look what is covered in each one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is actually the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and introduces to standard ideas that will be constructed on. These consist of domain names, branding and target markets. If your are a rookie to internet marketing this very first module is so important to start that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You also learn more about the finest traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s one thing to get traffic to your organisation, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a very important subject, and one near to my heart as I enjoy using SEO as a crucial traffic source in my service. Do this part right and you have endless totally free traffic for many years. You will find out the fundamentals of keyword research, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to discover how to grow it and likewise take care of it as it grows. This module teaches tested email marketing methods and strategies that work. You’ll learn how to automate email campaigns and produce traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, recruit affiliates to promote for your business and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of extraordinary strategies that you can utilize to generate traffic via e-commerce. You will learn how you can utilize Amazon’s item marketing API to increase the reliability of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the fundamental theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core ways to grow a company including, lower your cost per visitor, boost traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll learn exactly how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll discover tested strategies for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It includes over two dozen private lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a huge quantity of traffic to your site. This module reveals you what you need to get begun, consisting of how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app people were utilizing, that might drive traffic to your organisation! You’ll discover how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This is like the previous module, however focused specifically on software application and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to know about Facebook advertisements. Marketing on the Facebook platform is challenging, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without purchasing? That is what you are taught here – how you retarget people who have actually concerned your website, but not yet purchased. This is a must if you are utilizing paid advertising to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into global markets, including different languages. Typically there are untapped markets just due to the reality t that they don’t speak English. Translate your deal into their language and you have a massive traffic source.

Module 17 – Social Media Strategy: This is the backbone of many online marketing. It has actually become the major source of traffic and leads for a lot of online company owners. Here John strolls you through the significant social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you discover strategies like leveraging Facebook likes and shares, and incorporating different social media accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred strategy! John covers the essential ideas such as on and off-page SEO. While a few of the tools talked about are a little outdated, the techniques have actually truly remained the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply value to your audience. If this isn’t your thing, you are likewise shown how to outsource the writing element.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s content? Well this module shows you how, including concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest search engine (behind Google), it stands to reason it ought to be such a high traffic source for any service. That and the truth that it is in fact owned by Google implies it is a platform that all organisation need to be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really essential to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that understanding it would be super simple to become overloaded and sidetracked. {So a well laid-out a master plan to assist you remain focused and organised is actually essential.

Phew that is a lot! When you break it down across all the module, it truly is amazing worth. Anyone of these modules would blow away the training programs turning up by “masters” who have actually just been around for a couple of months!  Russell Brunson Seminar

How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover the last pricing for the Traffic Secrets book. While it appears like it will be readily available from book resellers (like Amazon), it will be at a premium offered the material.

As typical it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the private modules. Presently there is no way to buy the course, or the modules straight by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the most convenient and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you have not taken the difficulty yet, then what are you believing???!!! It is among the best training programs for anyone attempting to cover their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is normally readily available for $297 as an upsell to the OFA difficulty. This actually is fantastic value for what you get, and is a terrific compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that individuals have found.

What People Like About The Course?

Explore the whole world of traffic generation choices with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get comprehensive, actionable internet marketing recommendations from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for offer huge value.

What People Don’t Like So Much?

Some info and tools gone over in the course are a bit out-dated and need to be revitalized. However it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t purchase the Traffic Secrets course only. It is just available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Seminar

There is simply so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Russell Brunson Seminar - Traffic Secrets Book

In general, the Traffic Secrets course might be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was very first launched.

While it’s not best it is one of the fastest methods to find out about the lots of various traffic sources readily available on the internet. It is of enormous worth for any company owner or business owner wanting to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven approach, I can only presume that the new Traffic Secrets book will be remarkable.