Russell Brunson Wikipedia – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will launch his brand-new book Traffic SecretsRussell Brunson Wikipedia

Composing a review about a book that has not been released is a little difficult – but what is very important to understand is the background of Traffic Secrets.

Russell Brunson Wikipedia Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has developed into the brand-new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this just another marketing book by a so called web guru to make money?

If understand anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it includes a big quantity of value to the reader. His whole marketing and sales philosophy is how can he stack the worth in favour of the buyer – which is a truly refreshing view.

More importantly he is now talking about the subject which must be at the heart of all company. How do you get traffic, prospective clients, to your business?

Let’s discover.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Significant?

There are lots of reasons why a company may not make it through – however without a doubt among the greatest is a lack of traffic! Without any paying clients, or traffic, you simply don’t have a company.

And yet it is among the locations that is both over-looked, and hard to define. I think it is due to the fact that it is a challenging subject, many company owner simply overlook it. They take the “develop it and they will come” method – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the web why isn’t every online organisation squashing it! Daily there is close to $7 billion exchanged with individuals buying items and services online – in every specific niche imaginable. Yet for most online companies they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying consumer traffic.

Why is that the case?

Why do some online entrepreneurs and company make it look so simple and appear to have an unlimited supply of traffic? A lot of stay stuck and struggling?. Russell Brunson Wikipedia

That is the Secret of Traffic in a sales funnel. That is why it is so essential and basic to a company success, and why everyone in business need to be investing in education around this subject.

Now there are a big number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc and so on. Tapping into one of these should be simple? But that is not the case otherwise everybody would have split it.

Let’s state that you have discovered a traffic source and your service is doing great. What would happen if that source was closed down – or most likely Zuckerberg decides he’s had enough of other’s making excessive cash and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from several sources), you remove the shackles. You are now in control of your business and free to take it anywhere you want.

So Who Is Russel Brunson Russell Brunson Wikipedia

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has actually managed to do that.

Russel Brunson
Russell Brunson

Russel has composed several books which are amazing worth each on their own. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel developed the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex task or idea and make it easy.

It is frequently stated that there is absolutely nothing brand-new – which the more things alter, the more they remain the same. This is the case with much of Russell’s items.

You see much of what Russell offers are really concepts and ideas that somebody else produced. Does this mean that he “took” the ideas – no I don’t think so, as he ALWAYS offers credit to where the idea came from.

Russell has stayed a student – which is absolutely the very best way to be. In any discipline he has set his mind to, he has ensured he studies it in detail, surrounds himself with remarkable mentors, and becomes a master of it. In doing so he will get crucial ideas.

Russell is likewise a remarkable story teller. He has an unbelievable capability to take concepts that may be difficult to comprehend, and retell them in an easy, easy to understand manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS sequence truly originated from Andre Chaperon, who Russell does in fact mention and provide the credit. His method of retelling what the SOS sequence is, and how you can utilize it, now has his name largely associated with it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the genuine world.

What does this mean?

I think it implies that practically anything Russell has a hand in producing is of the highest worth. He takes the best of the best and replays it to us in such a way that we can implement and comprehend into our company.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other items.  Russell Brunson Wikipedia

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was a product developed by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. When most of us hardly knew what the Internet even was, John was building an online service back!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became well-known, a minimum of in the reasonably small tight online marketing circle – as it was at that time. And he ended up being somebody Russell admired, and followed carefully.

The real interesting part of the story is that lots of years later Russell still saw the big worth in the traffic secrets course – and he handled to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it became an upsell to his other items. He found a way to use it to produce even more value in his sales funnels … in normal Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies currently in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Professional Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the last piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was launched at a time when many so called expert’s were trying to keep everything about online success a trick. But in common Russell Brunson design, he released all the secrets offered for anybody who took the time to understand the book and read.

It contains a detailed actionable plan for any who is brand-new to internet marketing.

A few of the concepts covered include;

  • The Value Ladder; how to construct increasing value in your sales procedure to enhance your item sell price.
  • How to discover your dream clients; how to turn potential clients into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The famous Soap Opera Sequence; How to hook your prospective consumers and have them eagerly waiting on your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best use one.

This book has been called “life-changing” by many individuals, including the similarity Steve Larson, who has gone on to create his on multi-million dollar online service.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – specifically if you prepare to build an online organisation. It shares the secrets around producing a local following of fans who will become repeat purchasers of your items.

Expert Secrets Book

Some of the core ideas covered include;

  • Creating your mass motion; Building on the concept f an attractive character, how do you start to get your message out in the proper way to draw in people.
  • Creating belief; How to produce a belief in individuals that they can attain the outcome you are offering. The majority of people are merely stuck, which is why they haven’t purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both attracts, then engages the audience taking them on a journey. The destination of course is the point where they realise they definitely require the item you are promoting.
  • Selling with Authenticity; This is making sure that the value your customer is receiving is much higher than the quantity they spend for it.

In many methods this book is a script for how Russell has discovered to market and sell over lots of years online. It is the very same process and tools he utilizes daily in his organisation to make it the substantial success that it is.  Russell Brunson Wikipedia

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be launched, I though I ‘d give a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the essential themes and topics will be taken from this original course – so it’s an excellent location to begin.

The initial John Reese Traffic Secrets course is incredibly in-depth – with 24 rather comprehensive modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is in fact the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and introduces to basic ideas that will be constructed on. These include domain, branding and target markets. , if your are a beginner to online marketing this first module is so crucial to begin that mild introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about finding your target market, consisting of where they hang out, the keywords to find them and the ad copy that they will react to. You also learn more about the very best traffic sources so you don’t lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is easily overlooked. It’s something to get traffic to your company, however if your copy is bad, they will get better out again – quicker than a seagull chasing after a chip! This is more of an intro to copywriting. You are best to check out Jim Edwards book, Copywriting Secrets for a much deeper look into copywriting.

Module 4 – Keyword Science: Now this is a really crucial topic, and one close to my heart as I enjoy using SEO as a crucial traffic source in my company. Do this part right and you have limitless totally free traffic for many years. You will learn the essentials of keyword research, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important asset and traffic source, and you’ll require to learn how to grow it and also look after it as it grows. This module teaches proven email marketing strategies and techniques that work. You’ll discover how to automate email projects and create traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you do not pay for it until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. , if done right the process is straightforward.. Start an affiliate program, hire affiliates to promote for your service and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary tactics that you can utilize to generate traffic through e-commerce. You will discover how you can use Amazon’s product advertising API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is a very crucial module as it teaches you the standard theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core methods to grow a company including, lower your cost per visitor, increase traffic volume and raise your typical invest per consumer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John also shows you how to get your Ads running throughout major news sites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of ads like banner advertisements, sponsorships, text advertisements etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It includes over two dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a massive quantity of traffic to your website. This module reveals you what you require to get going, including how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were using, that might drive traffic to your company! You’ll discover how to get your mobile app made, use it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, however focused specifically on software and widgets across platforms. The essential idea is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to learn about Facebook advertisements. Advertising on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will most likely need to continue your education with other devoted trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible customer, who visited your site without buying? That is what you are taught here – how you retarget people who have actually concerned your site, but not yet bought. If you are utilizing paid marketing to get them there in the first place, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of different languages. Typically there are untapped markets simply due to the truth t that they do not speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of many online marketing. It has actually become the major source of traffic and leads for many online company owners. Here John walks you through the major social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out methods like leveraging Facebook likes and shares, and integrating different social media represent cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is without a doubt my favourite technique! John covers the key ideas such as on and off-page SEO. While a few of the tools gone over are a little out-of-date, the techniques have actually really stayed the very same (which is why I like it – do it best and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality content that will rank in the search engines and provide worth to your audience. You are also demonstrated how to contract out the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you lawfully leverage other individuals’s content? Well this module reveals you how, including concepts like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second greatest online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any business. That and the truth that it is actually owned by Google indicates it is a platform that all company ought to be leveraging somehow for traffic. How do you optimise your channel, keywords and content for Youtube? Find out in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is extremely crucial to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be incredibly simple to become overloaded and distracted. {So a well laid-out a master strategy to assist you remain focused and organised is really crucial.

Phew that is a lot! When you break it down across all the module, it actually is fantastic value. Anybody of these modules would blow away the training programs popping up by “experts” who have just been around for a few months!  Russell Brunson Wikipedia

How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be offered from book resellers (like Amazon), it will be at a premium offered the material.

As usual it looks like Russel and the group will be launching the book online complimentary, plus the cost of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some unique!

The original Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Presently there is no chance to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only offered as part of a package or an upsell from one of the other ClickFunnel’s items.

Probably the simplest and most cost reliable way to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the finest training programs for anybody attempting to cover their head around online marketing in basic. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually offered for $297 as an upsell to the OFA obstacle. This truly is fantastic worth for what you get, and is an excellent compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have discovered.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable internet marketing suggestions from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial value.

What People Don’t Like So Much?

Some details and tools talked about in the course are a bit out-dated and require to be refreshed. However it is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t purchase the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Russell Brunson Wikipedia

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Wikipedia - Traffic Secrets Book

In general, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in purchasing it for $1 million dollars years after it was very first launched.

While it’s not perfect it is one of the fastest ways to discover about the lots of various traffic sources readily available on the internet. It is of enormous value for any entrepreneur or entrepreneur aiming to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven technique, I can just presume that the new Traffic Secrets book will be incredible.