Russell Brunson Wrestling Boise State – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsRussell Brunson Wrestling Boise State

Composing a review about a book that has actually not been launched is a little challenging – however what is essential to comprehend is the background of Traffic Secrets.

Russell Brunson Wrestling Boise State Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be released.

Most notably, why should you care? After all, isn’t this simply another marketing book by a so called internet guru to make money?

If know anything about Russell Brunson, and if you don’t I hope this post alters that, you will know that Russell never does anything unless it adds a big quantity of worth to the reader. His whole marketing and sales approach is how can he stack the worth in favour of the purchaser – which is an actually refreshing view.

More importantly he is now talking about the subject which must be at the heart of all company. How do you get traffic, prospective customers, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are numerous reasons a service may not survive – but without a doubt one of the greatest is a lack of traffic! Without any paying clients, or traffic, you just don’t have a business.

And yet it is one of the locations that is both over-looked, and hard to specify. I think it is due to the fact that it is a hard topic, so many company owner just ignore it. They take the “build it and they will come” approach – which plainly does not work.

It does seem crazy that with all the “traffic” on the internet why isn’t every online business crushing it! Daily there is close to $7 billion exchanged with people purchasing services and items online – in every specific niche imaginable. For most online businesses they feel like they are in the middle of the desert – not swimming in the endless ocean of paying consumer traffic.

Why is that the case?

Why do some online business owners and business make it look so basic and appear to have a limitless supply of traffic? However most remain stuck and struggling?. Russell Brunson Wrestling Boise State

That is the Secret of Traffic in a sales funnel. That is why it is basic and so essential to a service success, and why everyone in service need to be purchasing education around this topic.

Now there are a substantial number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be simple? However that is not the case otherwise everybody would have cracked it.

Let’s state that you have actually found a traffic source and your organisation is doing great. What would occur if that source was closed down – or more likely Zuckerberg chooses he’s had enough of other’s making too much cash and increases the cost of advertising by x10. What would you do then?

That is why you require to comprehend traffic at a detailed level. See when you comprehend it, how it works and where you can get it (from multiple sources), you remove the shackles. You are now in control of your organisation and complimentary to take it anywhere you desire.

Who Is Russel Brunson Russell Brunson Wrestling Boise State

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written numerous books which are amazing value each on their own. If you haven’t read them, then I highly suggest you add it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this seems his approach to everything. How can you take a complicated task or idea and make it easy. How do you break it down to easy components that can be performed on and after that duplicated to scale.

It is frequently stated that there is nothing brand-new – which the more things change, the more they remain the exact same. This holds true with many of Russell’s products.

You see much of what Russell sells are in fact concepts and principles that somebody else created. Does this mean that he “took” the concepts – no I don’t believe so, as he ALWAYS gives credit to where the idea came from.

Russell has remained a student – which is absolutely the very best way to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in information, surrounds himself with remarkable coaches, and becomes a master of it. In doing so he will get crucial ideas.

Russell is also an amazing story teller. He has an unbelievable capability to take ideas that may be difficult to grasp, and retell them in a simple, simple to comprehend manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stayed with where you have a solution for them.

The SOS sequence really came from Andre Chaperon, who Russell does actually point out and give the credit. However his method of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly related to it.

Russell is deep in the trenches as an internet online marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the real world.

So what does this indicate?

I believe it indicates that nearly anything Russell contributes to producing is of the highest worth. He takes the finest of the finest and replays it to us in a way that we can carry out and comprehend into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly various background than the majority of Russell’s other products.  Russell Brunson Wrestling Boise State

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item established by John Reese, the famous online marketer who when made $1 million dollars in 18 hours. John was constructing an online company back when most of us hardly knew what the Internet even was!

The product that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John quickly became famous, at least in the fairly little tight web marketing circle – as it was at that time. And he became someone Russell appreciated, and followed closely.

The genuine interesting part of the story is that several years later on Russell still saw the huge worth in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently offering, and turned it on it’s head. Instead of continuing to sell it as a stand alone product, it became an upsell to his other products. He found a method to utilize it to develop much more worth in his sales funnels … in common Russell style.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience included.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been fantastic.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now provides the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was first released back in 2015.

DotCom Secrets

When many so called expert’s were attempting to keep everything about online success a trick, the book was released at a time. But in common Russell Brunson style, he published all the secrets readily available for anybody who made the effort to understand the book and check out.

It consists of a step-by-step actionable blueprint for any who is new to internet marketing.

Some of the principles covered include;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your product sell price.
  • How to find your dream consumers; how to turn prospective customers into dream, long term and repeat customers.
  • Your Attractive Character; How do you attract your perfect clients so they want to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible customers and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to produce and best use one.

This book has been called “life-altering” by a lot of individuals, including the likes of Steve Larson, who has gone on to create his on multi-million dollar online business.

Expert Secrets

To me, Expert Secrets is a must check out book for any entrepreneur – particularly if you plan to develop an online business. It shares the secrets around producing a local following of fans who will become repeat buyers of your products.

Expert Secrets Book

A few of the core concepts covered include;

  • Creating your mass motion; Building on the idea f an attractive character, how do you begin to get your message out in the ideal way to bring in individuals.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are offering. Most individuals are merely stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The location obviously is the point where they realise they definitely need the item you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your customer is getting is much higher than the amount they pay for it.

In lots of ways this book is a script for how Russell has learnt to market and offer over several years online. It is the same procedure and tools he utilizes everyday in his organisation to make it the substantial success that it is.  Russell Brunson Wrestling Boise State

Traffic Secret Course Review

While we are all waiting for the new Traffic Secret’s Book to be released, I though I ‘d offer a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the key themes and subjects will be taken from this initial course – so it’s a good location to start.

The initial John Reese Traffic Secrets course is extremely comprehensive – with 24 quite comprehensive modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is really the one providing the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to standard ideas that will be constructed on. These include domain, branding and target audience. If your are a beginner to online marketing this first module is so important to start that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you need to understand about discovering your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will respond to. You likewise find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your company, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a really crucial topic, and one near to my heart as I like using SEO as an essential traffic source in my organisation. Do this part right and you have endless totally free traffic for several years. You will find out the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing techniques and strategies that work. You’ll find out how to automate email campaigns and generate traffic from your email list to your website.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t spend for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the process is simple. Start an affiliate program, recruit affiliates to promote for your company and wait on sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains extraordinary strategies that you can utilize to create traffic via e-commerce. You will learn how you can utilize Amazon’s item advertising API to boost the trustworthiness of your own e-commerce site.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the fundamental theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core methods to grow a business consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per client.

Module 9 – Buying Media & Sponsorships: Here you’ll find out precisely how to buy media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news websites like CNN, Fox News, and ESPN. And, you’ll find out tested strategies for running all sorts of ads like banner advertisements, sponsorships, text ads and so on.

Module 10 – Google Adwords: This is the longest module in the course, given the depth covered. It includes over two dozen private lessons on how to take advantage of the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I believe is now ignored. Podcasts can and still do drive a huge amount of traffic to your site. This module reveals you what you need to get begun, consisting of how you can contract out the whole thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of individuals daily. Imagine if you had an app individuals were utilizing, that could drive traffic to your business! You’ll find out how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets throughout platforms. The crucial idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Marketing on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible customer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have pertained to your website, but not yet purchased. This is a must if you are utilizing paid marketing to get them there in the first place!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, consisting of various languages. Often there are untapped markets just due to the reality t that they don’t speak English. Equate your deal into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of the majority of online marketing. It has become the major source of traffic and leads for most online entrepreneur. Here John strolls you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is a fascinating module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out strategies like leveraging Facebook likes and shares, and incorporating different social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my favourite technique! John covers the essential concepts such as on and off-page SEO. While a few of the tools talked about are a little out-of-date, the methods have actually really stayed the same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the search engines and supply value to your audience. You are also demonstrated how to contract out the writing aspect if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally utilize other people’s content? Well this module shows you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the second biggest search engine (behind Google), it stands to reason it needs to be such a high traffic source for any company. That and the reality that it is in fact owned by Google suggests it is a platform that all service need to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really essential to spread your danger throughout other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be very simple to become overwhelmed and sidetracked. {So a well laid-out a master plan to assist you stay focused and arranged is actually essential.

Phew that is a lot! When you break it down across all the module, it truly is remarkable value. Anybody of these modules would blow away the training programs popping up by “masters” who have only been around for a few months!  Russell Brunson Wrestling Boise State

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to discover out the final pricing for the Traffic Secrets book. While it looks like it will be readily available from book resellers (like Amazon), it will be at a premium offered the content.

But as typical it appears like Russel and the group will be releasing the book online free, plus the expense of shipping. There are also rumours that there will be a box set of all three “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only available as part of a package or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost effective method to access the Traffic Secrets course is as an upsell to the One Funnel Away obstacle. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anyone attempting to wrap their head around internet marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is generally offered for $297 as an upsell to the OFA challenge. This actually is incredible worth for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the entire world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable internet marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for deal big value.

What People Don’t Like So Much?

Some info and tools talked about in the course are a bit out-dated and need to be revitalized. But it is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how important this subject is.
You can’t purchase the Traffic Secrets course just. It is only available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Russell Brunson Wrestling Boise State

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Russell Brunson Wrestling Boise State - Traffic Secrets Book

In general, the Traffic Secrets course may be the most detailed course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first launched.

While it’s not ideal it is one of the fastest methods to discover the lots of various traffic sources readily available on the internet. It is of enormous value for any entrepreneur or entrepreneur looking to develop and increase their online traffic.

Based on Russell’s previous books, and his value driven method, I can just presume that the brand-new Traffic Secrets book will be fantastic.