Siege Media Increase-website-traffic – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson will release his brand-new book Traffic SecretsSiege Media Increase-website-traffic

Writing a review about a book that has actually not been launched is a little tricky – however what is essential to understand is the background of Traffic Secrets.

Siege Media Increase-website-traffic Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be launched.

Most notably, why should you care? Isn’t this simply another marketing book by a so called internet master to make money?

If understand anything about Russell Brunson, and if you do not I hope this post changes that, you will know that Russell never does anything unless it adds a substantial quantity of value to the reader. His whole marketing and sales philosophy is how can he stack the value in favour of the purchaser – which is a truly rejuvenating view.

However more importantly he is now speaking about the subject which must be at the heart of all organisation. How do you get traffic, potential customers, to your company?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are numerous reasons a business might not survive – but without a doubt one of the biggest is an absence of traffic! Without any paying consumers, or traffic, you simply do not have a service.

And yet it is one of the locations that is both over-looked, and hard to specify. I believe it is due to the fact that it is a hard subject, a lot of entrepreneur just overlook it. They take the “develop it and they will come” technique – which clearly doesn’t work.

It does appear crazy that with all the “traffic” on the internet why isn’t every online business crushing it! Everyday there is close to $7 billion exchanged with people purchasing products and services online – in every specific niche possible. For most online companies they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online business owners and company make it look so simple and appear to have an endless supply of traffic? However most stay stuck and struggling?. Siege Media Increase-website-traffic

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so important to an organisation success, and why everybody in business need to be buying education around this subject.

Right now there are a huge number of possible traffic sources for your organisation on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So using one of these should be easy right? However that is not the case otherwise everyone would have cracked it.

Let’s say that you have discovered a traffic source and your organisation is doing great. What would happen if that source was shut down – or more most likely Zuckerberg chooses he’s had enough of other’s making too much money and increases the expense of advertising by x10. What would you do then?

That is why you need to comprehend traffic at a detailed level. See once you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your business and free to take it anywhere you desire.

So Who Is Russel Brunson Siege Media Increase-website-traffic

Russel is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The idea of sales funnels has actually been around because there were sales individuals (permanently!), but that is the power of marketing a message– it becomes your own. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually composed several books which are unbelievable worth each by themselves. If you haven’t read them, then I strongly suggest you include it to your todo list!

Russel developed the ClickFunnels platform on the concept of making sales funnels basic. And this appears to be his approach to everything. How can you take a complicated job or idea and make it basic. How do you break it down to basic elements that can be carried out on and then duplicated to scale.

It is often stated that there is absolutely nothing new – which the more things alter, the more they remain the exact same. This holds true with much of Russell’s items.

You see much of what Russell offers are in fact ideas and principles that someone else developed. Does this mean that he “stole” the concepts – no I do not think so, as he ALWAYS gives credit to where the concept came from.

Russell has stayed a student – which is definitely the very best way to be. In any discipline he has set his mind to, he has made sure he studies it in information, surrounds himself with incredible coaches, and becomes a master of it. In doing so he will pick up crucial ideas.

Russell is likewise an incredible story teller. He has an incredible ability to take ideas that might be tricky to understand, and retell them in an easy, easy to understand manner. This is a genuine gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a solution for them.

The SOS series truly came from Andre Chaperon, who Russell does really mention and provide the credit. However his way of retelling what the SOS sequence is, and how you can utilize it, now has his name mostly related to it.

Russell is deep in the trenches as a web marketer. When he takes an idea and retells it – he does it from a location of understanding how it works in the genuine world.

So what does this indicate?

I believe it means that practically anything Russell contributes to producing is of the greatest worth. He takes the finest of the very best and replays it to us in a manner that we can understand and implement into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat different background than the majority of Russell’s other products.  Siege Media Increase-website-traffic

John Reese Traffic Secrets Course
John Reese

The original Traffic Secrets was an item established by John Reese, the famous online marketer who as soon as made $1 million dollars in 18 hours. John was developing an online service back when most of us hardly knew what the Internet even was!

The product that John was selling to break that “4-minute mile” turning point was… Traffic Secrets!

John quickly became famous, a minimum of in the fairly small tight web marketing circle – as it was back then. And he became someone Russell looked up to, and followed closely.

The real fascinating part of the story is that lots of years later Russell still saw the big value in the traffic secrets course – and he managed to convince John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something currently selling, and turned it on it’s head. So instead of continuing to sell it as a stand alone item, it became an upsell to his other products. He found a method to use it to produce a lot more value in his sales funnels … in typical Russell fashion.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a few copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will complete the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in particular how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

When numerous so called master’s were attempting to keep whatever about online success a secret, the book was released at a time. In common Russell Brunson design, he published all the secrets offered for anyone who took the time to comprehend the book and check out.

It consists of a detailed actionable plan for any who is brand-new to internet marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to construct increasing worth in your sales process to improve your item sell price.
  • How to discover your dream customers; how to turn possible customers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal customers so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your possible customers and have them excitedly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and best usage one.

This book has been called “life-changing” by a lot of people, including the likes of Steve Larson, who has actually gone on to develop his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to read book for any entrepreneur – especially if you plan to develop an online organisation. It shares the secrets around developing a local following of fans who will become repeat buyers of your items.

Expert Secrets Book

Some of the core concepts covered consist of;

  • Creating your mass movement; Building on the concept f an attractive character, how do you begin to get your message out in properly to bring in individuals.
  • Creating belief; How to create a belief in people that they can accomplish the result you are selling. The majority of people are simply stuck, which is why they have not purchased yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both draws in, then engages the audience taking them on a journey. The destination of course is the point where they realise they definitely need the product you are promoting.
  • Selling with Authenticity; This is ensuring that the worth your client is getting is much higher than the amount they pay for it.

In lots of methods this book is a script for how Russell has actually discovered to market and offer over many years online. It is the same process and tools he utilizes daily in his company to make it the substantial success that it is.  Siege Media Increase-website-traffic

Traffic Secret Course Review

While we are all awaiting the brand-new Traffic Secret’s Book to be released, I though I ‘d provide a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial styles and subjects will be taken from this initial course – so it’s a good place to begin.

The initial John Reese Traffic Secrets course is extremely in-depth – with 24 rather thorough modules! So let’s take a peek what is covered in every one.

Traffic Secrets Course

You need to keep in mind this is John’s course, so it’s John that is in fact the one presenting the subjects.

Module 1 – The Foundation: This is the foundation of the course and presents to fundamental principles that will be built on. These consist of domain, branding and target markets. If your are a rookie to online marketing this first module is so essential to begin that mild intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to learn about finding your target market, including where they hang out, the keywords to discover them and the advertisement copy that they will react to. You likewise learn more about the very best traffic sources so you do not waste time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily overlooked. It’s one thing to get traffic to your company, however if your copy is bad, they will bounce back out again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is a really essential topic, and one close to my heart as I enjoy using SEO as a key traffic source in my organisation. Do this part right and you have unlimited free traffic for many years. You will learn the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most important property and traffic source, and you’ll need to discover how to grow it and also look after it as it grows. This module teaches proven email marketing techniques and strategies that work. You’ll learn how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other websites and influencers to share their traffic – and you don’t pay for it until there is a sale! It’s called affiliate marketing – where you produce your own affiliate program around your items. , if done right the process is uncomplicated.. Start an affiliate program, recruit affiliates to promote for your company and await sales to roll in.

Module 7- Shopping Engines & Amazon: This module consists of incredible strategies that you can utilize to generate traffic by means of e-commerce. You will find out how you can use Amazon’s product marketing API to improve the reliability of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the basic theory behind all the other traffic methods covered in the Traffic Secrets course. It covers the three core methods to grow a company consisting of, lower your expense per visitor, boost traffic volume and raise your typical invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll discover exactly how to purchase media Ads and sponsorships. John also shows you how to get your Ads running throughout major news websites like CNN, Fox News, and ESPN. And, you’ll discover tested techniques for running all sorts of ads like banner advertisements, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, provided the depth covered. It contains over 2 lots specific lessons on how to leverage the Google Ads platform to drive traffic to your website.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now overlooked. Podcasts can and still do drive a huge amount of traffic to your site. This module reveals you what you need to get started, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of individuals daily. Think of if you had an app individuals were utilizing, that could drive traffic to your company! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software and widgets throughout platforms. The key idea is to utilize it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to understand about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the fundamentals, if it is something you are keen to master, you will most likely require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a possible customer, who visited your website without buying? That is what you are taught here – how you retarget people who have pertained to your site, but not yet bought. This is a must if you are utilizing paid advertising to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your deal into worldwide markets, including various languages. Frequently there are untapped markets simply due to the reality t that they don’t speak English. Translate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the backbone of a lot of online marketing. It has actually ended up being the major source of traffic and leads for most online entrepreneur. Here John strolls you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an interesting module as it teaches how you can turn your website visitors into lead magnets themselves to provide other warm traffic. Specifically you find out methods like leveraging Facebook shares and likes, and incorporating different social media represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is by far my preferred strategy! John covers the crucial principles such as on and off-page SEO. While a few of the tools gone over are a little outdated, the strategies have actually really remained the exact same (which is why I like it – do it right and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can create quality material that will rank in the online search engine and supply value to your audience. If this isn’t your thing, you are also revealed how to outsource the writing component.

Module 21 – Content Curation Methods: How do you lawfully take advantage of other people’s content? Well this module reveals you how, including ideas like, round-up posts and utilizing YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it ought to be such a high traffic source for any organisation. That and the reality that it is actually owned by Google suggests it is a platform that all business need to be leveraging in some way for traffic. How do you optimise your channel, keywords and material for Youtube? Discover out in this module.

Module 23 – Expansion & Scalability: Once you have actually mastered one source of traffic, it is really important to spread your risk throughout other traffic sources.

Module 24 – The Master Plan: Here we bring it all together. With all that knowledge it would be extremely easy to become overloaded and distracted. {So a well laid-out a master strategy to help you stay focused and organised is actually essential.

Phew that is a lot! When you break it down throughout all the module, it actually is fantastic worth. Anybody of these modules would blow away the training programs popping up by “experts” who have just been around for a few months!  Siege Media Increase-website-traffic

Just How Much Does Traffic Secrets Cost?

Now we are still waiting to discover out the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium given the material.

As normal it looks like Russel and the group will be launching the book online totally free, plus the expense of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to pay for the specific modules. Presently there is no other way to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is just readily available as part of a bundle deal or an upsell from among the other ClickFunnel’s items.

Probably the simplest and most cost efficient way to access the Traffic Secrets course is as an upsell to the One Funnel Away challenge. If you haven’t taken the challenge yet, then what are you believing???!!! It is one of the very best training programs for anybody trying to cover their head around internet marketing in basic. Inspect out a review of the One Funnel Away Challenge here.

The Traffic Secrets course is typically offered for $297 as an upsell to the OFA challenge. This truly is remarkable worth for what you get, and is a terrific compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing guidance from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal substantial worth.

What People Don’t Like So Much?

Some information and tools gone over in the course are a bit out-dated and require to be revitalized. It is expected that will be repaired in Russell’s new book.
The module on copywriting is a little light – provided how crucial this topic is.
You can’t buy the Traffic Secrets course only. It is only offered as an add-on or upsell from other ClickFunnel’s products.

Summary

Phew, sorry this post turned out so long!  Siege Media Increase-website-traffic

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the brand-new book from Russell Brunson.

Siege Media Increase-website-traffic - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first introduced.

While it’s not perfect it is among the fastest ways to learn more about the lots of various traffic sources readily available on the web. It is of massive value for any company owner or business owner wanting to construct and increase their online traffic.

Based on Russell’s previous books, and his worth driven method, I can just presume that the new Traffic Secrets book will be incredible.