The Best Web Traffic Sources – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsThe Best Web Traffic Sources

Composing a review about a book that has not been released is a little difficult – but what is essential to comprehend is the background of Traffic Secrets.

The Best Web Traffic Sources Traffic Secrets Book Review

In this post I will cover the background on the initial Traffic Secrets course, and how it has actually evolved into the new Russell Brunson book about to be launched.

Most importantly, why should you care? After all, isn’t this simply another marketing book by a so called web master to generate income?

If understand anything about Russell Brunson, and if you don’t I hope this post alters that, you will understand that Russell never does anything unless it adds a substantial quantity of value to the reader. His entire marketing and sales philosophy is how can he stack the worth in favour of the purchaser – which is a really revitalizing view.

But more significantly he is now talking about the subject which needs to be at the heart of all company. How do you get traffic, possible consumers, to your company?

Let’s find out.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Essential?

There are many reasons why a company may not endure – however without a doubt among the biggest is a lack of traffic! Without any paying customers, or traffic, you merely do not have a company.

And yet it is one of the areas that is both over-looked, and tough to specify. I believe it is due to the fact that it is a tough subject, numerous company owner merely overlook it. They take the “develop it and they will come” technique – which clearly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online organisation squashing it! Everyday there is close to $7 billion exchanged with people buying services and items online – in every niche possible. For most online organisations they feel like they are in the middle of the desert – not swimming in the unlimited ocean of paying client traffic.

Why is that the case?

Why do some online entrepreneurs and business make it look so easy and appear to have a limitless supply of traffic? However a lot of remain stuck and struggling?. The Best Web Traffic Sources

That is the Secret of Traffic in a sales funnel. That is why it is so important and essential to an organisation success, and why everybody in organisation need to be investing in education around this subject.

Now there are a big number of possible traffic sources for your business on the Internet; Facebook, Instagram, SEO, YouTube etc etc. So taking advantage of one of these should be easy right? However that is not the case otherwise everyone would have split it.

Likewise, let’s say that you have actually discovered a traffic source and your organisation is doing great. What would take place if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive money and increases the expense of advertising by x10. What would you do then?

That is why you require to understand traffic at a detailed level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your business and totally free to take it anywhere you desire.

Who Is Russel Brunson The Best Web Traffic Sources

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russel Brunson
Russell Brunson

Russel has actually written a number of books which are extraordinary worth each by themselves. I strongly suggest you add it to your todo list if you haven’t read them!

Russel constructed the ClickFunnels platform on the principle of making sales funnels easy. How can you take a complex job or concept and make it basic.

It is often stated that there is nothing new – which the more things alter, the more they stay the exact same. This holds true with much of Russell’s items.

You see much of what Russell sells are actually ideas and ideas that another person produced. Does this mean that he “took” the concepts – no I don’t think so, as he ALWAYS offers credit to where the concept came from.

Russell has actually remained a trainee – which is definitely the finest method to be. In any discipline he has actually set his mind to, he has actually ensured he studies it in detail, surrounds himself with amazing coaches, and becomes a master of it. In doing so he will choose up essential concepts.

Russell is likewise a remarkable story teller. He has an amazing capability to take concepts that might be difficult to comprehend, and retell them in an easy, easy to comprehend way. This is a real present of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he refers to the Soap Opera Sequence. This is a method to craft your email series to take the reader on a journey – moving them from where they are stuck to where you have an option for them.

The SOS series actually came from Andre Chaperon, who Russell does really mention and give the credit. His way of retelling what the SOS series is, and how you can utilize it, now has his name mainly associated with it.

But it is more than that. Russell is deep in the trenches as a web marketer. He has done it hard and suffered numerous many set-backs and failures. So when he takes a concept and retells it – he does it from a location of understanding how it operates in the real life. The suggestions and experience he wraps around the principle is valuable.

So what does this indicate?

I think it means that practically anything Russell has a hand in producing is of the highest value. He takes the very best of the very best and replays it to us in a way that we can comprehend and carry out into our organisation.

Where Did Traffic Secrets Come From?

Traffic Secrets has a somewhat various background than the majority of Russell’s other items.  The Best Web Traffic Sources

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was a product established by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was building an online business back when the majority of us barely understood what the Internet even was!

The product that John was offering to break that “4-minute mile” turning point was… Traffic Secrets!

John rapidly ended up being famous, a minimum of in the fairly little tight web marketing circle – as it was back then. And he became someone Russell admired, and followed carefully.

The real interesting part of the story is that lots of years later Russell still saw the big value in the traffic secrets course – and he managed to persuade John to sell it to him … for another cool $1 million dollars!

As Russel always does, he took something already selling, and turned it on it’s head. So rather of continuing to offer it as a stand alone product, it became an upsell to his other products. He found a method to use it to develop a lot more value in his sales funnels … in common Russell fashion.

Now Russell is coming out with his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience tossed in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies already in the wild (some early release copies for leading ClickFunnel’s affiliates), and the initial feedback has actually been incredible.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the very first and broke down the Science behind a sales funnel. Expert Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to include the Fuel, or traffic, to your sales funnel.

Russel has number of other ebooks which are typically readily available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first released back in 2015.

DotCom Secrets

When numerous so called expert’s were trying to keep whatever about online success a secret, the book was released at a time. However in common Russell Brunson style, he released all the secrets available for anybody who made the effort to check out and comprehend the book.

It consists of a detailed actionable blueprint for any who is brand-new to online marketing.

Some of the ideas covered consist of;

  • The Value Ladder; how to build increasing worth in your sales process to enhance your item sell price.
  • How to discover your dream customers; how to turn possible consumers into dream, long term and repeat clients.
  • Your Attractive Character; How do you attract your ideal clients so they desire to hear what you are promoting.
  • The popular Soap Opera Sequence; How to hook your prospective consumers and have them eagerly waiting for your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to create and finest use one.

This book has been called “life-changing” by so numerous people, including the similarity Steve Larson, who has gone on to create his on multi-million dollar online organisation.

Expert Secrets

To me, Expert Secrets is a need to check out book for any entrepreneur – particularly if you prepare to develop an online company. It shares the secrets around creating a local following of fans who will end up being repeat purchasers of your products.

Expert Secrets Book

Some of the core ideas covered consist of;

  • Creating your mass movement; Building on the principle f an attractive character, how do you begin to get your message out in the best method to draw in people.
  • Creating belief; How to produce a belief in individuals that they can accomplish the result you are selling. The majority of people are simply stuck, and that is why they have not bought yet – so this processes gets them moving.
  • Hero’s Journey; The art of narrating, that both draws in, then engages the audience taking them on a journey. The destination of course is the point where they realise they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making certain that the value your consumer is receiving is much higher than the amount they pay for it.

In numerous methods this book is a script for how Russell has learnt to market and offer over numerous years online. It is the exact same procedure and tools he uses daily in his service to make it the substantial success that it is.  The Best Web Traffic Sources

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d provide a quick run down on the existing Traffic Secret’s course. As I’ve mentioned the essential styles and subjects will be taken from this original course – so it’s a great location to start.

The original John Reese Traffic Secrets course is exceptionally detailed – with 24 rather thorough modules! So let’s take a quick appearance what is covered in each one.

Traffic Secrets Course

You require to keep in mind this is John’s course, so it’s John that is in fact the one presenting the topics.

Module 1 – The Foundation: This is the structure of the course and presents to basic ideas that will be constructed on. These include domain, branding and target audience. If your are a rookie to online marketing this very first module is so crucial to begin that gentle intro to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to know about discovering your target market, consisting of where they hang out, the keywords to find them and the ad copy that they will react to. You likewise find out about the very best traffic sources so you do not lose time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those skills that is easily neglected. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing a chip!

Module 4 – Keyword Science: Now this is a very important subject, and one close to my heart as I enjoy using SEO as a crucial traffic source in my organisation. Do this part right and you have limitless totally free traffic for several years. You will learn the essentials of keyword research study, keyword targeting and recognizing keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable property and traffic source, and you’ll need to find out how to grow it and likewise look after it as it grows. This module teaches tested email marketing strategies and techniques that work. You’ll learn how to automate email campaigns and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you do not spend for it up until there is a sale! It’s called affiliate marketing – where you develop your own affiliate program around your products. If done right the process is simple. Start an affiliate program, hire affiliates to promote for your organisation and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module includes extraordinary tactics that you can use to generate traffic by means of e-commerce. You will find out how you can utilize Amazon’s item marketing API to boost the trustworthiness of your own e-commerce website.

Module 8 – Traffic Formulas: This is an extremely important module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the 3 core ways to grow a business consisting of, lower your expense per visitor, increase traffic volume and raise your average invest per customer.

Module 9 – Buying Media & Sponsorships: Here you’ll learn precisely how to purchase media Ads and sponsorships. John likewise reveals you how to get your Ads stumbling upon significant news sites like CNN, Fox News, and ESPN. And, you’ll learn tested techniques for running all sorts of ads like banner ads, sponsorships, text ads etc.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It contains over 2 dozen private lessons on how to leverage the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a huge quantity of traffic to your website. This module shows you what you require to get going, consisting of how you can outsource the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are utilized by billions of people daily. Think of if you had an app people were utilizing, that could drive traffic to your service! You’ll learn how to get your mobile app made, utilize it to get more email customers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused particularly on software application and widgets throughout platforms. The essential idea is to use it as a lead magnet to increase your email list and produce leads.

Module 14 – Facebook Ads: This is another long module, as there is so much to know about Facebook ads. Marketing on the Facebook platform is challenging, and while this module does cover all the basics, if it is something you are eager to master, you will probably need to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘jump’ back in front of a prospective consumer, who visited your site without purchasing? That is what you are taught here – how you retarget individuals who have actually pertained to your site, however not yet bought. If you are using paid advertising to get them there in the very first location, this is a must!

Module 16 – International Opportunities: This module teaches you how to take your offer into international markets, including various languages. Typically there are untapped markets merely due to the truth t that they don’t speak English. Equate your offer into their language and you have a huge traffic source.

Module 17 – Social Media Strategy: This is the foundation of a lot of online marketing. It has actually become the significant source of traffic and leads for many online organisation owners. Here John walks you through the major social media platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your site visitors into lead magnets themselves to deliver other warm traffic. Particularly you learn strategies like leveraging Facebook likes and shares, and incorporating various social networks accounts for cross promotion.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more information – which is by far my preferred strategy! John covers the essential concepts such as on and off-page SEO. While a few of the tools talked about are a little outdated, the methods have actually really stayed the exact same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can produce quality content that will rank in the online search engine and provide value to your audience. You are likewise shown how to outsource the writing element if this isn’t your thing.

Module 21 – Content Curation Methods: How do you legally take advantage of other people’s content? Well this module shows you how, consisting of concepts like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd most significant online search engine (behind Google), it stands to reason it needs to be such a high traffic source for any service. That and the reality that it is actually owned by Google indicates it is a platform that all organisation must be leveraging somehow for traffic. So how do you optimise your channel, keywords and content for Youtube? Discover in this module.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is very essential to spread your risk across other traffic sources.

Module 24 – The Master Plan: Here we bring all of it together. With all that knowledge it would be extremely easy to become overloaded and sidetracked. {So a well laid-out a master plan to help you remain focused and arranged is actually important.

Phew that is a lot! When you break it down across all the module, it truly is fantastic worth. Anybody of these modules would blow away the training programs turning up by “experts” who have actually only been around for a few months!  The Best Web Traffic Sources

Just How Much Does Traffic Secrets Cost?

Right now we are still waiting to discover the final pricing for the Traffic Secrets book. While it looks like it will be offered from book resellers (like Amazon), it will be at a premium provided the material.

However as usual it looks like Russel and the team will be launching the book online totally free, plus the cost of shipping. There are also rumours that there will be a box set of all 3 “secrets” books – which is some unique!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no other way to purchase the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from one of the other ClickFunnel’s items.

Most likely the easiest and most cost reliable method to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the challenge yet, then what are you thinking???!!! It is one of the very best training programs for anyone trying to wrap their head around internet marketing in basic. Have a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This really is incredible value for what you get, and is a fantastic compliment to the real OFA Challenge training.

Advantages and Disadvantages of the Traffic Secrets Course

Of course there are pros, and cons, with the course that individuals have actually found.

What People Like About The Course?

Explore the whole world of traffic generation alternatives with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get detailed, actionable online marketing advice from the course.
Well structured and follows a progressive knowing pattern as you go.
The price you can access the course for deal huge worth.

What People Don’t Like So Much?

Some details and tools discussed in the course are a bit out-dated and need to be refreshed. It is anticipated that will be fixed in Russell’s brand-new book.
The module on copywriting is a little light – given how essential this subject is.
You can’t purchase the Traffic Secrets course just. It is only available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post turned out so long!  The Best Web Traffic Sources

There is just so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

The Best Web Traffic Sources - Traffic Secrets Book

Overall, the Traffic Secrets course might be the most extensive course on traffic generation and acquisition ever produced. This is why Russell saw value in buying it for $1 million dollars years after it was very first released.

While it’s not best it is among the fastest methods to discover the lots of various traffic sources available on the internet. It is of huge value for any company owner or business owner looking to build and increase their online traffic.

Based upon Russell’s previous books, and his value driven method, I can just presume that the brand-new Traffic Secrets book will be fantastic.