The Funnel Hacker Cookbook – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the current signature training program from ClickFunnels.  {OFATraining2} 

I actually felt like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest blog site post ever! Once you have examined this blog out you will see how much value there truly is in doing the challenge, and hopefully.

I actually don’t think individuals understand the benefits of the challenge – otherwise they would have already done it. If you are starting an online service, or have a company that is not yet at the 6 figure mark, then this challenge is important training to super-charge your company.

The One Funnel Away Challenge takes you through the steps in creating an effective sales funnel. It teaches you the different elements that make up a sales funnel and most significantly has you develop one yourself. So you complete the training challenge with your own working sales funnel geared around your company.

I believe you will see from everything below, there is so much that is put into the One Funnel Away Challenge training program – the value is actually rather incredible.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is really a training program, developed to help you build a successful sales funnel for your business. Now this is not just merely cranking out a number of web-pages or landing pages. It is the production of all the aspects around an effective, top performing sales funnel.

The program is so extensive, that I understand of many individuals that go through it several times. If they have a new funnel they are putting together, they choose to go through the training once again, to make sure they have actually covered whatever correctly.

The training is stated to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses totally on getting you in the ideal frame of mind. This is quite essential, offered there is so much that will be covered, you will require to have your believing clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with essential themes or topics weekly. The everyday training sessions then build on each topic, with day-to-day actions left as ‘research’. Key areas covered consist of;

  • Creating an alluring product deal
  • Psychology of sales
  • The importance of stories in the selling procedure
  • What hooks a possible consumer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And much more …

This is a key point – this is not a passive training course. To get the most out of it you will be needed to do homework practically daily! Then how else will you end up with a working sales funnel if you’re not building it out as you go.

The Funnel Hacker Cookbook OFA Challenge

The challenge originally began as a ‘live’ occasion, with parts of training provided through Facebook lives. So it didn’t run that frequently. Nevertheless, due to the success of the training, both in number of students and the success stories that are coming out, the training is now run over 2 week.

Because of that, elements that were live are now previous lives that have been taped. However to be truthful I didn’t feel that anything was lost from this. The reality that it had been live meant that individuals were asking questions – much of which remained in line with what I was wondering.

The last thing to bear in mind is that it is a “challenge” – implying there is a time frame. In basic, it is so simple to postpone jobs to tomorrow, and after that question why we don’t make great development. So by setting this as a challenge it drives that competitive part of us to wish to be effective.

As the challenge starts to wane you end up being more proud of what you have achieved, and can’t await all of it to go live. Particularly when other individuals are beginning to post in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the whole challenge draws from the Mission Impossible style, which is a cool touch. However I hope you like the original style, as you’re going to hear it a lot!

So How Much Does It Cost?  The Funnel Hacker Cookbook

The simple answer is $100 – which is simply incredible value. There are courses out there that charge 10 times or more this amount and do not come close to the value got. At $100 it’s like a no-brainer. The Funnel Hacker Cookbook

If you can’t afford the $100 to invest in your education, especially with a program like this, then to be honest I think you will have a hard time in your business.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later, so it must become a very easy decision.

The other expense, naturally, is your time. You will need to commit a minimum of one hour daily to make keep up. The training does move quickly, provided how much is covered. If you don’t keep up with viewing the coaching sessions and completing your jobs, then you will struggle.

The time component will typically be much harder than the $100. Like I said it will end up being apparent why the $100 is terrific worth – but many individuals will fight with the time aspect. If you truly desire your company to begin cranking then you just require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the choice of picking a 100% digital package. The digital version is just that, all the aspects listed below are simply available for download online. With the the standard pack you will need to cover shipping (

If this is your very first time doing the challenge, then I highly suggest getting the physical pack. Not simply so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future reference.

What is included in the challenge?

One Funnel Away Value Stack

The Funnel Hacker Cookbook

The Training Portal – All the training is available online through a devoted training site. All the video lessons, pdf’s and links to other training products are offered in this portal. Access to each day’s training is just provided one day at a time, so you can’t race ahead. It keeps you grounded, and makes sure you put in the time to complete every day’s jobs, rather than skip ahead and leave the challenge half completed.

The Challenge Workbook – You get a spiral bound workbook covering the training product. This sets out each objective including the crucial elements covered, examine list of jobs you need to complete and areas for you to make your own notes. Every day is likewise readily available for download as a soft copy – however there is something to be said about scribbling your notes in a devoted workbook as you are learning.

MP3 Player – This holds all the lessons tape-recorded for you prepared to go. It provides a simple way to absorb the training and listen “missions” in any idle time you might have (on the commute to work for example).

Committed Facebook Group – Each brand-new challenge has a devoted Facebook group, which is really powerful. Different updates and notes are posted here from the coaches and mentors, and you get to publish any concerns or struggles you have. However significantly this is the group of people who are going through the training precisely like you are. This supplies the support structure you need – just like a research study group back in school or uni.

Bonuses

There are a number of perks that are available in addition to the standard One Funnel Away training. The 2 key items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is constructed on the idea of an easy concern; if you lost everything what would you perform in the next 30 days to build back your company (knowing what you understand now)? Excellent question to ask individuals who have actually been crushing it in their online service. You get both a book, with a chapter from each expert, and a video from each describing the steps they would take every day to rebuild their organisation. You could easily copy just one method, and be well on your way to your first online organisation.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is planned to be the beginning point for anybody who is brand name brand-new to internet marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital business owners, each providing their actions they would utilize to build an affiliate service from scratch. Each individual has been extremely effective in their selected niche, and share rather honestly the things they found out that assisted accomplish that success.

All of these are available through the One Funnel Away Challenge training website. You are offered life time access to the benefits by going through the challenge. Once again the worth in these bonuses alone make the $100 appear outrageous.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is absolutely no shortage of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the crucial topics each day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. And Russel has handled to do that.

Russell has actually composed a number of books which are amazing value each by themselves.

Russell built the ClickFunnels platform on the principle of making sales funnels simple. And this appears to be his method to whatever. How can you take a complex task or concept and make it basic. How do you simplify to easy parts that can be performed on and after that duplicated to scale.

Russell’s design is likewise really simple to listen to, making his training sessions really enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer home the concepts Russel presented.

Steve truly knows his stuff and utilized to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not thousands of funnels. He decided to proceed and produce his own company teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has actually learnt in his entrepreneurial business.

Oh, and a work of warning … which your head phones when Steve begins … you’ll see what I mean.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘great cop’ to Steves ‘bad police’ and hangs out detailing more of the specifics behind the tasks. Julie shows us more of the “how” you go about doing something. This consists of on-screen demo’s how you set somethings up action by action.

Once again, Julie is an extremely effective business owner in her own. She started utilizing ClickFunnels as a core part of her company and had so much success Russel asked her to join his group. If you follow Juiie on social networks you will see she invests a lot of time teaching how to balance the life of an entrepreneur with house life.

Live Coaches

In addition to the primary three coaches, there are likewise live coaches assigned to each challenge cohort. These coaches have actually succeeded structure out sales funnels in their services, and hold live training sessions through-out the week.

So importantly you get any answers you might have taken a look at and addressed in real time (not just recordings). The coaches are located in various part of the world, so the live sessions are available at reasonable times for everybody.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured all of it is. Much idea has actually gone through how it has been put together and every effort made to get you engaged right from the start. Each “objective” builds on the last, as does each week – all developing up to your sales funnels being finished with the crucial elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

The Funnel Hacker Cookbook

Pre-training: Belief

Russel kicks things off by striving on our beliefs. Most notably he wants us to acquire faith in ourselves that we can do this. Without that faith, we are most likely to stumble at the first hurdle. You truly likewise need to keep your eyes open, as a variety of sales strategies are shown – they’re not introduced as such, but they are extremely much there.

You are presented to “the ideal webinar” script, which is an entire sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 mins, and its fantastic to see Russel unload it.

Todays missions are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your offer actually is. You start to develop out your deal and the ‘assets’ you will include in your ‘stack’.

The idea is, if your deal is great enough, and compelling enough, it will make up for any mistakes made later. However extremely little can repair a bad deal.

This weeks missions are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel truly is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You really dig into your story (what got you here), and how you can use it to both develop relationship and ‘hook’ prospective customers.

There is also a massive push for you to begin publishing your own material – which I am a big believer of! However don’t freak out – this is where Steve truly assists us comprehend why, and how we can make it a little easier than it sounds.

This weeks missions are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the fascinating point – you are three weeks in before you begin to construct the funnel (utilizing ClickFunnels obviously). And in real truth you are even offered a template funnel (share funnel) to deal with.

Once again that point is this training is not about just how to develop a landing page, and what buttons to put where. It really has to do with constructing out the whole sales funnels.

So in this week you are taking the pieces from the very first 2 weeks and building them into a digital representation. It becomes a digitised sales procedure that leads your potential clients through your virtual shop. Here you will also be taught the core funnel technique.

This weeks missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have actually developed. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty store.

Here Russel and the team cover how you are going to get traffic, or potential purchasers to come into your funnel. The principle of organic (made) traffic versus paid traffic is gone over – so depending upon your favored approach and marketing budget you are covered.

Todays objectives are;.

Who Is The One Funnel Away Challenge For?

I ‘d like to merely state EVERYONE! However that’s not rather true (however practically) … If you are simply starting in the online organisation world, then this course is a must. It will assist you understand the fundamentals that makes a good sales funnel – and you will real have a working sales funnel by the end of it.  The Funnel Hacker Cookbook

If you currently have a company, but it’s not rather at the 6 future earnings yet, then I ‘d strongly recommend inspecting it out. The concepts covered and taught will definitely improve your business sales process.

If you are brand-spanking new to online business, and never had any training, haven’t begun selling anything at all, then this course will be a bit of a challenge. That does not imply you should not do it – however feel in one’s bones that you will seem like you are drinking from a fire pipe. It is more than likely you will wish to repeat it again later, when you have a bit more experience (which is a perfectly fine approach).

Who Is The Challenge NOT For

If you are truly struggling with the $100, then I believe there might be bigger concerns you require to attend to. Trying to construct an organisation coming from a frame of mind of scarcity is actually hard – so get your capital covered. And after that be prepared to invest in yourself – especially when the training value is so high.

As I said earlier, if you do not have the time to devote 1-2 hours daily, then I would pause until you do. To get the real worth from the training you need the time to do the homework! But I would likewise ask you to check then where are you spending your time? You should stop that and do this challenge to iron it out if it’s on a poorly created (or chaotic) sales procedure.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In truth this point is rammed home again and again by Steve in his coaching. It doesn’t matter what specific niche you are in, or the product you are selling, the principles all work – “It’s not about the item” Steve screams!

Is there a cash back guarantee?

Something that makes the majority of individuals feel a little more comfortable is if there is some type of guarantee on the quality of the item. Here there absolutely is, with a complete cash back guarantee if the challenge and training doesn’t satisfy your expectations (as unlikely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little understanding in online service and what it suggests does not hurt. But this challenge is designed even for a brand newbie.

What If I Don’t Have A Product Yet?

No issues. As Steve keeps saying, it’s not about the product. You can utilize what you discover to offer anything online – and will get a host of examples and ideas to get you began. You may even pick to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a separate Facebook group so that you have a group of people you are going through the challenge with. ClickFunnels also has a number of assistance groups likewise on Facebook you can join for larger support as your organisation grows.

What If I miss out on the Live Training?

Everything is taped for you, including the live training sessions through the week. So if you miss anything you can go back a listen/watch the recordings. There is normally a catch-up day every week, which is a fun time to see anything you may have missed out on, or review something you may not have comprehended the very first time.

Summary

The One Funnel Away Challenge truly is among those special pieces of education that truly delivers. My experience has been that ‘sales’ is typically a ‘unclean’ word, and is something that lots of people avoid. Without sales almost all companies simply can’t exist.

So if you stay in business and wish to offer something online, then the One Funnel Away Challenge is for you! Especially if you are new to online business, or your company is still developing and you are yet to strike the six figure mark.

The value in the training deserves method more than the $100 price. And after that when you think about the perk product you get, it becomes a must.

I can’t suggest taking this challenge enough. It will make you completely alter the way you have been looking at online selling, and significantly leave you with something concrete – a working online sales funnel!  The Funnel Hacker Cookbook