Traffic Builders Marketing – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the present signature training program from ClickFunnels.  Traffic Builders Marketing

I actually seemed like stating “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – shortest article ever! And hopefully once you have examined this blog out you will see how much worth there actually is in doing the challenge.

I really don’t believe individuals understand the benefits of the challenge – otherwise they would have currently done it. If you are beginning an online company, or have a company that is not yet at the 6 figure mark, then this challenge is essential training to super-charge your company.

The One Funnel Away Challenge takes you through the steps in creating an effective sales funnel. It teaches you the various components that make up a sales funnel and most significantly has you construct one yourself. So you complete the training challenge with your own working sales funnel geared around your company.

I think you will see from whatever below, there is so much that is put into the One Funnel Away Challenge training program – the worth is truly rather incredible.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to help you develop an effective sales funnel for your business. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the creation of all the components around a successful, top performing sales funnel.

The program is so detailed, that I know of many individuals that go through it several times. If they have a brand-new funnel they are creating, they choose to go through the training once again, to make certain they have actually covered everything properly.

The training is said to cover 4 weeks, however actually it is more like 5-6 weeks. There is a pre-training week, that focuses completely on getting you in the right mindset. This is rather essential, given there is so much that will be covered, you will require to have your thinking clear to keep the momentum up.

The core of the training functions out over the next 4 weeks, with crucial themes or topics weekly. The everyday training sessions then build on each topic, with everyday actions left as ‘homework’. Secret areas covered include;

  • Creating a tempting item deal
  • Psychology of sales
  • The significance of stories in the selling process
  • What hooks a prospective consumer
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And far more …

This is a key point – this is not a passive training course. To get the most out of it you will be needed to do homework practically daily! Then how else will you end up with a working sales funnel if you’re not developing it out as you go.

Traffic Builders Marketing OFA Challenge

The challenge initially started as a ‘live’ occasion, with portions of coaching provided by means of Facebook lives. So it didn’t run that frequently. However, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Since of that, elements that were live are now previous lives that have actually been taped. To be honest I didn’t feel that anything was lost from this. The truth that it had been live suggested that people were asking questions – numerous of which were in line with what I was questioning.

The last thing to keep in mind is that it is a “challenge” – suggesting there is a time limit. In general, it is so easy to put off tasks to tomorrow, and then question why we do not make good development. So by setting this as a challenge it drives that competitive part of us to wish to succeed.

As the challenge begins to wane you end up being more happy with what you have actually achieved, and can’t await all of it to go live. Specifically when other individuals are beginning to post in the Facebook group their success and sales coming through!

Oh, and if you have not figured it out yet, the whole challenge draws from the Mission Impossible theme, which is a cool touch. I hope you like the original theme, as you’re going to hear it a lot!

How Much Does It Cost?  Traffic Builders Marketing

The simple response is $100 – which is merely amazing value. There are courses out there that charge 10 times or more this quantity and do not come close to the worth got. At $100 it’s like a no-brainer. Traffic Builders Marketing

If you can’t afford the $100 to invest in your education, especially with a program like this, then to be sincere I believe you will struggle in your business.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later, so it should become an extremely simple decision.

The other cost, of course, is your time. The training does move fast, given how much is covered.

The time element will frequently be much harder than the $100. Like I stated it will end up being apparent why the $100 is great value – however lots of people will battle with the time element. If you really desire your business to begin cranking then you just require to make the time!

What Do You Get With The Challenge?

Or the standard training pack when you signup to the training you now have the choice of selecting a 100% digital bundle. The digital version is just that, all the aspects noted below are simply available for download online. With the the standard pack you will need to cover shipping (

If this is your very first time doing the challenge, then I strongly suggest getting the physical pack. Not so you get your hands on the goodies, however there is something about having a physical workbook to scribble notes in for future reference.

So what is consisted of in the challenge?

One Funnel Away Value Stack

Traffic Builders Marketing

The Training Portal – All the training is offered online through a dedicated training website. All the video lessons, pdf’s and links to other training products are readily available in this portal. Access to each day’s training is only provided one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you take the time to complete each day’s tasks, instead of avoid ahead and leave the challenge half finished.

The Challenge Workbook – You get a spiral bound workbook covering the training material. This sets out each mission consisting of the crucial elements covered, examine list of tasks you require to complete and locations for you to make your own notes. Every day is also available for download as a soft copy – however there is something to be said about doodling your notes in a devoted workbook as you are discovering.

MP3 Player – This holds all the lessons tape-recorded for you ready to go. It provides an easy method to listen and absorb the training “objectives” in any idle time you might have (on the commute to work for example).

Dedicated Facebook Group – Each new challenge has a devoted Facebook group, which is really effective. Numerous updates and notes are posted here from the coaches and mentors, and you get to post any concerns or struggles you have. However notably this is the group of individuals who are going through the training precisely like you are. So this supplies the assistance structure you need – much like a study group back in school or uni.

Bonus offers

There are a variety of bonus offers that are readily available in addition to the standard One Funnel Away training. The 2 key items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is built on the idea of a simple question; if you lost everything what would you carry out in the next 30 days to develop back your organisation (understanding what you understand now)? Excellent concern to ask people who have actually been squashing it in their online company. You get both a book, with a chapter from each professional, and a video from each explaining the actions they would take each day to restore their company. You could easily copy just one technique, and be well on your way to your first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is intended to be the starting point for anyone who is brand new to online marketing, and wishes to be an affiliate marketer. It is a video series of 15 digital entrepreneurs, each providing their actions they would utilize to develop an affiliate company from scratch. Each person has actually been extremely effective in their chosen niche, and share rather honestly the things they discovered that assisted accomplish that success.

All of these are readily available through the One Funnel Away Challenge training website. You are offered lifetime access to the perks by going through the challenge. Again the worth in these perks alone make the $100 appear outrageous.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no scarcity of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and introduces the key subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, a minimum of in the online world. The idea of sales funnels has actually been around since there were sales people (permanently!), however that is the power of marketing a message – it becomes your own. And Russel has actually managed to do that.

Russell has written numerous books which are incredible value each by themselves.

Russell constructed the ClickFunnels platform on the idea of making sales funnels simple. How can you take an intricate job or idea and make it simple.

Russell’s style is likewise really simple to listen to, making his training sessions actually enjoyable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up each day to hammer house the concepts Russel presented. Importantly, he is also your mindset coach. He bring a passion and level of enthusiasm which is tough and infectious to overlook.

Steve truly understands his things and used to be the Lead Funnel Builder at ClickFunnels, developing hundreds in not thousands of funnels. He decided to carry on and develop his own firm teaching and structure sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he simply shares his journey and what he has actually found out in his entrepreneurial company.

Oh, and a work of warning … which your head phones when Steve comes on … you’ll see what I imply.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian resembles the ‘excellent police’ to Steves ‘bad police officer’ and hangs out detailing more of the specifics behind the jobs. Julie reveals us more of the “how” you go about doing something. This includes on-screen demo’s how you set somethings up action by step.

Once again, Julie is a very effective business owner in her own. She began using ClickFunnels as a core part of her company and had a lot success Russel asked her to join his group. If you follow Juiie on social media you will see she invests a lot of time teaching how to stabilize the life of an entrepreneur with home life.

Live Coaches

In addition to the primary three coaches, there are also live coaches assigned to each challenge associate. These coaches have achieved success building out sales funnels in their companies, and hold live training sessions through-out the week.

So importantly you get any answers you might have looked at and addressed in real time (not simply recordings). The coaches lie in various part of the world, so the live sessions are readily available at affordable times for everyone.

What is covered in the Training.

The one thing that stands apart with the One Funnel Away Challenge is how structured everything is. A lot idea has gone through how it has been assembled and every effort made to get you engaged right from the start. Each “mission” develops on the last, as does each week – all developing up to your sales funnels being finished with the key components.

The challenge topics and training are broken down as follows.

One Funnel Away Challenge Process

Traffic Builders Marketing

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You really also require to keep your eyes open, as a number of sales strategies are shown – they’re not introduced as such, but they are really much there.

You are introduced to “the best webinar” script, which is an entire sales funnel by itself. I think it is to get your thoughts in the right flow for what is to come. Weeks of sales process is compressed into 90 minutes, and its remarkable to enjoy Russel unpack it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the first week, which focuses on what your offer actually is. You begin to construct out your deal and the ‘assets’ you will consist of in your ‘stack’.

The concept is, if your deal is great enough, and compelling enough, it will make up for any errors made later on. Really little can fix a bad offer.

Todays objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s everything about the story! Russel really is a master story teller, and today he shares his secrets and has us working on our own stories to take advantage of. You really go into your story (what got you here), and how you can utilize it to both build connection and ‘hook’ possible customers.

There is likewise a huge push for you to start releasing your own material – which I am a huge believer of! Don’t freak out – this is where Steve truly assists us understand why, and how we can make it a little much easier than it sounds.

Todays objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the interesting point – you are 3 weeks in prior to you start to build the funnel (utilizing ClickFunnels naturally). And in real fact you are even provided a template funnel (share funnel) to deal with.

Again that point is this training is not about merely how to construct a landing page, and what buttons to put where. It truly has to do with building out the entire sales funnels.

In this week you are taking the pieces from the very first 2 weeks and developing them into a digital representation. It ends up being a digitised sales procedure that leads your prospective customers through your virtual shop. Here you will also be taught the core funnel technique.

This weeks missions are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The final week, and the one where you start to see how you can bring traffic through your funnel you have actually produced. Your whole sales procedure and funnel isn’t worth much if no one is moving through it. It’s like trying to sell something to an empty store.

Here Russel and the team cover how you are going to get traffic, or potential purchasers to come into your funnel. The concept of organic (earned) traffic versus paid traffic is gone over – so depending upon your preferred technique and marketing spending plan you are covered.

Todays objectives are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! That’s not quite true (but nearly) … If you are simply beginning out in the online service world, then this course is a must. It will help you comprehend the fundamentals that makes an excellent sales funnel – and you will real have a working sales funnel by the end of it.  Traffic Builders Marketing

If you already have a business, however it’s not quite at the 6 future income yet, then I ‘d strongly recommend checking it out. The concepts covered and taught will absolutely improve your company sales process.

If you are brand-spanking brand-new to online company, and never ever had any training, have not begun offering anything at all, then this course will be a bit of a challenge. That doesn’t imply you shouldn’t do it – but just know that you will seem like you are consuming from a fire hose. It is more than likely you will want to repeat it again later on, as soon as you have a bit more experience (which is a completely fine approach).

Who Is The Challenge NOT For

I believe there may be larger issues you require to deal with initially if you are actually struggling with the $100. Trying to build an organisation originating from a frame of mind of shortage is truly tough – so get your money circulation covered. And then be prepared to invest in yourself – especially when the training value is so high.

To get the genuine worth from the training you require the time to do the research! If it’s on a badly developed (or chaotic) sales process, then you ought to stop that and do this challenge to iron it out.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. In truth this point is rammed home once again and again by Steve in his training. It does not matter what niche you are in, or the product you are offering, the principles all work – “It’s not about the item” Steve screams!

Exists a cash back guarantee?

Something that makes most individuals feel a little bit more comfortable is if there is some kind of warranty on the quality of the item. Here there definitely is, with a complete cash back ensure if the challenge and training does not fulfill your expectations (as not likely as that is).

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online organisation and what it means does not injured. This challenge is developed even for a brand novice.

What If I Don’t Have A Product Yet?

You can use what you find out to offer anything online – and will get a host of concepts and examples to get you began. You might even choose to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a different Facebook group so that you have a group of individuals you are going through the challenge with. ClickFunnels likewise has a number of support groups likewise on Facebook you can sign up with for larger assistance as your service grows.

What If I miss the Live Training?

Everything is taped for you, consisting of the live training sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is usually a catch-up day every week, which is a great time to view anything you might have missed, or review something you might not have actually comprehended the very first time.

Conclusion

The One Funnel Away Challenge actually is one of those unique pieces of education that actually delivers. My experience has been that ‘sales’ is frequently a ‘unclean’ word, and is something that many individuals avoid. Without sales nearly all businesses just can’t exist.

If you are in organisation and desire to offer something online, then the One Funnel Away Challenge is for you! Especially if you are new to online organisation, or your organisation is still building and you are yet to hit the six figure mark.

The worth in the training is worth method more than the $100 cost. And then when you think about the bonus offer product you get, it ends up being a must.

I can’t suggest taking this challenge enough. It will make you totally change the way you have actually been looking at online selling, and importantly leave you with something concrete – a working online sales funnel!  Traffic Builders Marketing