Traffic Drive To Website – Russell Brunson’s New Book Revealed!

Traffic Secrets Book Review

The Online Internet Marketing world is a buzz … Russell Brunson is about to release his brand-new book Traffic SecretsTraffic Drive To Website

Composing a review about a book that has not been released is a little tricky – but what is essential to comprehend is the background of Traffic Secrets.

Traffic Drive To Website Traffic Secrets Book Review

In this post I will cover the background on the original Traffic Secrets course, and how it has actually progressed into the brand-new Russell Brunson book about to be introduced.

Most importantly, why should you care? Isn’t this just another marketing book by a so called internet guru to make money?

If know anything about Russell Brunson, and if you don’t I hope this post changes that, you will understand that Russell never does anything unless it adds a big amount of worth to the reader. His whole marketing and sales viewpoint is how can he stack the value in favour of the buyer – which is a truly revitalizing view.

More importantly he is now talking about the topic which needs to be at the heart of all company. How do you get traffic, possible customers, to your organisation?

Let’s learn.

Traffic Secrets Book

What Is “Traffic” and Why Is It So Vital?

There are lots of reasons that a company might not survive – but without a doubt one of the biggest is an absence of traffic! With no paying customers, or traffic, you simply do not have a service.

And yet it is among the areas that is both over-looked, and tough to define. I believe it is because it is a difficult subject, a lot of entrepreneur simply neglect it. They take the “construct it and they will come” approach – which plainly does not work.

It does appear crazy that with all the “traffic” on the web why isn’t every online service squashing it! Everyday there is close to $7 billion exchanged with people buying services and items online – in every specific niche possible. For most online organisations they feel like they are in the middle of the desert – not swimming in the limitless ocean of paying customer traffic.

Why is that the case?

Why do some online business owners and organisation make it look so easy and appear to have a limitless supply of traffic? A lot of remain stuck and struggling?. Traffic Drive To Website

That is the Secret of Traffic in a sales funnel. That is why it is fundamental and so essential to an organisation success, and why everyone in company must be purchasing education around this topic.

Now there are a substantial number of possible traffic sources for your service on the Internet; Facebook, Instagram, SEO, YouTube etc etc. Tapping into one of these should be easy? That is not the case otherwise everyone would have broken it.

Let’s state that you have actually discovered a traffic source and your business is doing excellent. What would happen if that source was shut down – or most likely Zuckerberg chooses he’s had enough of other’s making excessive cash and increases the cost of marketing by x10. What would you do then?

That is why you require to understand traffic at an in-depth level. See as soon as you comprehend it, how it works and where you can get it (from several sources), you get rid of the shackles. You are now in control of your business and totally free to take it anywhere you want.

Who Is Russel Brunson Traffic Drive To Website

Russel is the cofounder of ClickFunnels and is understood for popularising the term “sales funnel”, at least in the online world. And Russel has managed to do that.

Russel Brunson
Russell Brunson

Russel has actually written several books which are incredible worth each by themselves. If you haven’t read them, then I strongly recommend you add it to your todo list!

Russel constructed the ClickFunnels platform on the concept of making sales funnels simple. And this seems his method to whatever. How can you take an intricate job or idea and make it basic. How do you simplify to easy elements that can be executed on and after that duplicated to scale.

It is typically said that there is nothing new – which the more things alter, the more they remain the same. This holds true with much of Russell’s items.

You see much of what Russell offers are really ideas and principles that somebody else developed. Does this mean that he “stole” the concepts – no I do not think so, as he ALWAYS offers credit to where the concept originated from.

Russell has remained a trainee – which is definitely the very best method to be. In any discipline he has actually set his mind to, he has actually made sure he studies it in information, surrounds himself with incredible mentors, and ends up being a master of it. In doing so he will get crucial ideas.

Russell is also an amazing story teller. He has an amazing capability to take ideas that might be challenging to comprehend, and retell them in an easy, easy to comprehend manner. This is a real gift of Russell’s.

In Russell’s other books Expert Secrets and DotCom Secrets, he describes the Soap Opera Sequence. This is a way to craft your email sequence to take the reader on a journey – moving them from where they are stuck to where you have a service for them.

The SOS sequence really came from Andre Chaperon, who Russell does really offer the credit and mention. His way of retelling what the SOS sequence is, and how you can use it, now has his name mainly associated with it.

But it is moreover. Russell is deep in the trenches as a web marketer. He has done it difficult and suffered many numerous set-backs and failures. So when he takes an idea and retells it – he does it from a location of knowing how it operates in the genuine world. The guidance and experience he twists around the principle is valuable.

What does this mean?

I think it means that practically anything Russell has a hand in producing is of the greatest worth. He takes the best of the very best and replays it to us in such a way that we can execute and comprehend into our business.

Where Did Traffic Secrets Come From?

Traffic Secrets has a slightly different background than most of Russell’s other items.  Traffic Drive To Website

John Reese Traffic Secrets Course
John Reese

The initial Traffic Secrets was an item developed by John Reese, the legendary online marketer who when made $1 million dollars in 18 hours. John was constructing an online organisation back when many of us hardly knew what the Internet even was!

The item that John was selling to break that “4-minute mile” milestone was… Traffic Secrets!

John rapidly became famous, at least in the reasonably little tight online marketing circle – as it was back then. And he ended up being somebody Russell looked up to, and followed carefully.

The genuine fascinating part of the story is that numerous years later Russell still saw the huge value in the traffic secrets course – and he handled to convince John to offer it to him … for another cool $1 million dollars!

As Russel constantly does, he took something currently offering, and turned it on it’s head. So instead of continuing to sell it as a stand alone product, it ended up being an upsell to his other items. He discovered a way to use it to create even more worth in his sales funnels … in typical Russell style.

Now Russell is bring out his Traffic Secrets book, which will be his own take on the initial Traffic Secrets course – but with his own “Russell” spin and experience thrown in.

In Russell’s own words:

“This book shows the simple process that we have used to get millions of people to come to out sites every month.”

There are a couple of copies currently in the wild (some early release copies for top ClickFunnel’s affiliates), and the preliminary feedback has actually been remarkable.

Russel Brunson’s Other Books

Traffic Secrets will finish the trilogy of Russell’s books;

Book # 1: DotCom Secrets
Book # 2: Expert Secrets
Book # 3: Traffic Secrets

DotCom Secrets was the first and broke down the Science behind a sales funnel. Specialist Secrets then broke down the Art of a sale funnel and in specific how to tell your story. Traffic Secrets now delivers the final piece, which is how to add the Fuel, or traffic, to your sales funnel.

Russel has variety of other ebooks which are generally available as part of a sales funnel in the ClickFunnels stack.

DotCom Secrets

DotCom Secrets was very first launched back in 2015.

DotCom Secrets

The book was released at a time when many so called master’s were trying to keep everything about online success a trick. However in typical Russell Brunson design, he released all the secrets offered for anyone who took the time to understand the book and check out.

It consists of a step-by-step actionable blueprint for any who is brand-new to online marketing.

A few of the concepts covered consist of;

  • The Value Ladder; how to develop increasing worth in your sales process to enhance your product sell price.
  • How to discover your dream clients; how to turn potential consumers into dream, long term and repeat consumers.
  • Your Attractive Character; How do you attract your ideal consumers so they wish to hear what you are promoting.
  • The well-known Soap Opera Sequence; How to hook your possible clients and have them eagerly awaiting your next email!
  • The Science of a Sales Funnel; An understanding of the sales funnel, what it is, and how to develop and best use one.

This book has been called “life-changing” by numerous people, including the similarity Steve Larson, who has actually gone on to produce his on multi-million dollar online company.

Expert Secrets

To me, Expert Secrets is a should read book for any entrepreneur – particularly if you plan to construct an online service. It shares the secrets around creating a regional following of fans who will end up being repeat buyers of your items.

Expert Secrets Book

A few of the core ideas covered include;

  • Creating your mass movement; Building on the concept f an appealing character, how do you begin to get your message out in properly to attract individuals.
  • Creating belief; How to produce a belief in individuals that they can achieve the result you are selling. The majority of people are simply stuck, and that is why they haven’t bought yet – so this procedures gets them moving.
  • Hero’s Journey; The art of telling a story, that both brings in, then engages the audience taking them on a journey. The destination of course is the point where they understand they absolutely need the item you are promoting.
  • Selling with Authenticity; This is making sure that the worth your customer is getting is much higher than the amount they pay for it.

In numerous methods this book is a script for how Russell has actually found out to market and sell over several years online. It is the very same procedure and tools he utilizes daily in his organisation to make it the substantial success that it is.  Traffic Drive To Website

Traffic Secret Course Review

While we are all waiting on the new Traffic Secret’s Book to be launched, I though I ‘d offer a fast run down on the existing Traffic Secret’s course. As I’ve pointed out the crucial styles and subjects will be drawn from this initial course – so it’s a great place to start.

The original John Reese Traffic Secrets course is incredibly comprehensive – with 24 rather detailed modules! So let’s take a glance what is covered in every one.

Traffic Secrets Course

You need to bear in mind this is John’s course, so it’s John that is really the one presenting the subjects.

Module 1 – The Foundation: This is the structure of the course and presents to fundamental principles that will be constructed on. These include domain, branding and target audience. , if your are a beginner to online marketing this very first module is so essential to begin that gentle introduction to things like Facebook pixels and Google Analytics!

Module 2 – Market Discovery: This module teaches all you require to understand about finding your target market, including where they hang out, the keywords to find them and the advertisement copy that they will react to. You likewise learn more about the finest traffic sources so you do not squander time on dead-ends.

Module 3 – Copywriting Secrets: Copywriting is one of those abilities that is quickly overlooked. It’s one thing to get traffic to your business, but if your copy is bad, they will bounce back out once again – quicker than a seagull chasing after a chip!

Module 4 – Keyword Science: Now this is an extremely essential topic, and one near my heart as I love utilizing SEO as a crucial traffic source in my organisation. Do this part right and you have limitless free traffic for several years. You will find out the basics of keyword research study, keyword targeting and acknowledging keyword intent.

Module 5 – Email Marketing Tactics: An email list is your most valuable possession and traffic source, and you’ll require to discover how to grow it and likewise look after it as it grows. This module teaches tested email marketing tactics and techniques that work. You’ll discover how to automate email projects and generate traffic from your email list to your site.

Module 6 – Borrowing Traffic: So how do you get other sites and influencers to share their traffic – and you don’t pay for it up until there is a sale! Start an affiliate program, recruit affiliates to promote for your service and wait for sales to roll in.

Module 7- Shopping Engines & Amazon: This module contains amazing methods that you can use to produce traffic through e-commerce. You will discover how you can use Amazon’s item advertising API to increase the credibility of your own e-commerce website.

Module 8 – Traffic Formulas: This is a very essential module as it teaches you the basic theory behind all the other traffic techniques covered in the Traffic Secrets course. It covers the three core ways to grow a business consisting of, lower your expense per visitor, increase traffic volume and raise your average spend per client.

Module 9 – Buying Media & Sponsorships: Here you’ll discover precisely how to buy media Ads and sponsorships. John likewise shows you how to get your Ads encountering major news websites like CNN, Fox News, and ESPN. And, you’ll discover tested methods for running all sorts of advertisements like banner ads, sponsorships, text advertisements and so on.

Module 10 – Google Adwords: This is the longest module in the course, offered the depth covered. It consists of over 2 dozen private lessons on how to utilize the Google Ads platform to drive traffic to your site.

Module 11 – Podcasts & Broadcasts: This is a traffic source that I think is now neglected. Podcasts can and still do drive a massive quantity of traffic to your site. This module shows you what you require to start, including how you can contract out the entire thing!

Module 12 – Mobile App Marketing: Mobile apps are used by billions of people daily. Imagine if you had an app individuals were utilizing, that might drive traffic to your service! You’ll learn how to get your mobile app made, use it to get more email subscribers and how to rank on top of the App Store.

Module 13 – Software & Widgets: This resembles the previous module, but focused specifically on software and widgets throughout platforms. The crucial concept is to utilize it as a lead magnet to increase your email list and generate leads.

Module 14 – Facebook Ads: This is another long module, as there is a lot to understand about Facebook ads. Advertising on the Facebook platform is difficult, and while this module does cover all the basics, if it is something you are eager to master, you will probably require to continue your education with other dedicated trainings.

Module 15 – Traffic Retargeting: How do you ‘leap’ back in front of a prospective customer, who visited your site without buying? That is what you are taught here – how you retarget individuals who have come to your site, however not yet bought. This is a must if you are using paid advertising to get them there in the very first location!

Module 16 – International Opportunities: This module teaches you how to take your offer into global markets, consisting of various languages. Frequently there are untapped markets just due to the reality t that they don’t speak English. Translate your deal into their language and you have an enormous traffic source.

Module 17 – Social Media Strategy: This is the foundation of most online marketing. It has ended up being the major source of traffic and leads for the majority of online entrepreneur. Here John walks you through the significant social networks platforms, their peculiarities, and how you can drive quality traffic and leads from each.

Module 18 – Traffic Recycling: This is an intriguing module as it teaches how you can turn your website visitors into lead magnets themselves to deliver other warm traffic. Particularly you find out techniques like leveraging Facebook likes and shares, and incorporating various social networks represent cross promo.

Module 19 – Google SEO: This is the module that drills into Search Engine Optimisation in more detail – which is without a doubt my preferred technique! John covers the key concepts such as on and off-page SEO. While some of the tools talked about are a little out-of-date, the techniques have actually really remained the very same (which is why I like it – do it ideal and it will last years).

Module 20 – Building a Content Factory: Following up from module 19, John covers how you can develop quality material that will rank in the search engines and offer value to your audience. If this isn’t your thing, you are also revealed how to contract out the writing aspect.

Module 21 – Content Curation Methods: How do you legally utilize other individuals’s material? Well this module shows you how, including ideas like, round-up posts and using YouTube videos to drive traffic.

Module 22 – YouTube Marketing: Given YouTube is the 2nd greatest search engine (behind Google), it stands to reason it should be such a high traffic source for any service. That and the truth that it is in fact owned by Google means it is a platform that all organisation ought to be leveraging somehow for traffic.

Module 23 – Expansion & Scalability: Once you have mastered one source of traffic, it is really essential to spread your danger across other traffic sources.

Module 24 – The Master Plan: Here we bring everything together. With all that knowledge it would be super easy to end up being overwhelmed and sidetracked. {So a well laid-out a master plan to help you stay focused and arranged is truly crucial.

Phew that is a lot! When you break it down throughout all the module, it actually is fantastic value. Anybody of these modules would blow away the training programs popping up by “experts” who have actually only been around for a few months!  Traffic Drive To Website

Just How Much Does Traffic Secrets Cost?

Today we are still waiting to find out the last pricing for the Traffic Secrets book. While it appears like it will be available from book resellers (like Amazon), it will be at a premium given the material.

As typical it looks like Russel and the team will be releasing the book online complimentary, plus the expense of shipping. There are likewise rumours that there will be a box set of all three “secrets” books – which is some special!

The initial Traffic Secrets course itself is valued by Russell at $3,278, if you were to spend for the private modules. Currently there is no method to buy the course, or the modules directly by itself.

Traffic Secrets Price

The Traffic Secrets Course is only readily available as part of a package or an upsell from one of the other ClickFunnel’s products.

Most likely the easiest and most cost effective way to access the Traffic Secrets course is as an upsell to the One Funnel Away difficulty. If you have not taken the obstacle yet, then what are you thinking???!!! It is among the very best training programs for anyone attempting to cover their head around online marketing in general. Take a look at a review of the One Funnel Away Challenge here.

The Traffic Secrets course is usually available for $297 as an upsell to the OFA challenge. This actually is fantastic worth for what you get, and is an excellent compliment to the actual OFA Challenge training.

Pros and Cons of the Traffic Secrets Course

Obviously there are pros, and cons, with the course that people have found.

What People Like About The Course?

Explore the entire world of traffic generation options with one course.
Learn the length and breadth of traffic generation from a famous online marketer.
Get in-depth, actionable online marketing advice from the course.
Well structured and follows a progressive learning pattern as you go.
The price you can access the course for offer big value.

What People Don’t Like So Much?

Some details and tools gone over in the course are a bit out-dated and require to be revitalized. But it is anticipated that will be repaired in Russell’s brand-new book.
The module on copywriting is a little light – offered how important this subject is.
You can’t buy the Traffic Secrets course just. It is just readily available as an add-on or upsell from other ClickFunnel’s items.

Summary

Phew, sorry this post ended up so long!  Traffic Drive To Website

There is so much to go through, from the original of the Traffic Secret course from John Reese, to the new book from Russell Brunson.

Traffic Drive To Website - Traffic Secrets Book

In general, the Traffic Secrets course may be the most comprehensive course on traffic generation and acquisition ever produced. This is why Russell saw worth in buying it for $1 million dollars years after it was first launched.

While it’s not best it is one of the fastest ways to learn more about the lots of various traffic sources available on the internet. It is of huge value for any entrepreneur or business owner looking to build and increase their online traffic.

Based upon Russell’s previous books, and his worth driven approach, I can just presume that the brand-new Traffic Secrets book will be remarkable.