Traffic In Marketing Definition – Why I Loved The OFA Challenge!

One Funnel Away Challenge

The One Funnel Away Challenge is the existing signature training program from ClickFunnels.  Traffic In Marketing Definition

I truly seemed like saying “The ClickFunnels One Funnel Away Challenge = Just Do It!!!!” – fastest post ever! As soon as you have examined this blog site out you will see how much value there really is in doing the challenge, and hopefully.

I actually do not think individuals understand the advantages of the challenge – otherwise they would have already done it. If you are starting an online service, or have an organisation that is not yet at the 6 figure mark, then this challenge is important training to super-charge your organisation.

The One Funnel Away Challenge takes you through the steps in creating a successful sales funnel. It teaches you the different components that make up a sales funnel and most importantly has you construct one yourself. So you finish the training challenge with your own working sales funnel tailored around your service.

I believe you will see from whatever below, there is so much that is put into the One Funnel Away Challenge training program – the value is truly quite incredible.

What Is The One Funnel Away Challenge?

The One Funnel Away Challenge is truly a training program, created to assist you build an effective sales funnel for your company. Now this is not just merely cranking out a couple of web-pages or landing pages. It is the development of all the elements around an effective, leading performing sales funnel.

The program is so comprehensive, that I know of many individuals that go through it several times. If they have a new funnel they are creating, they select to go through the training once again, to make sure they have actually covered whatever properly.

The training is said to cover 4 weeks, but actually it is more like 5-6 weeks. There is a pre-training week, that focuses entirely on getting you in the best mindset. This is rather crucial, offered there is a lot that will be covered, you will need to have your thinking clear to keep the momentum up.

The core of the training roles out over the next 4 weeks, with essential themes or topics each week. The everyday training sessions then build on each topic, with everyday actions left as ‘research’. Secret locations covered include;

  • Creating a tempting item offer
  • Psychology of sales
  • The significance of stories in the selling procedure
  • What hooks a possible client
  • Building a successful sales funnel
  • Creating a ‘Value Ladder’ and Offer Stack
  • And a lot more …

This is a key point – this is not a passive training course. To get the most out of it you will be needed to do research nearly daily! Then how else will you end up with a working sales funnel if you’re not constructing it out as you go.

Traffic In Marketing Definition OFA Challenge

The challenge initially began as a ‘live’ event, with portions of coaching delivered through Facebook lives. So it didn’t run that often. Nevertheless, due to the success of the training, both in number of trainees and the success stories that are coming out, the training is now run over 2 week.

Since of that, components that were live are now previous lives that have been taped. To be truthful I didn’t feel that anything was lost from this. The fact that it had actually been live suggested that people were asking questions – many of which remained in line with what I was wondering.

The final thing to bear in mind is that it is a “challenge” – implying there is a time frame. In basic, it is so simple to put off jobs to tomorrow, and then question why we do not make excellent development. By setting this as a challenge it drives that competitive part of us to desire to be successful.

As the challenge starts to wane you become more proud of what you have achieved, and can’t await it all to go live. Particularly when other people are beginning to publish in the Facebook group their success and sales coming through!

Oh, and if you haven’t figured it out yet, the entire challenge draws from the Mission Impossible style, which is a cool touch. I hope you like the original style, as you’re going to hear it a lot!

How Much Does It Cost?  Traffic In Marketing Definition

The basic response is $100 – which is just incredible value. There are courses out there that charge 10 times or more this quantity and do not come close to the worth got. At $100 it’s like a no-brainer. Traffic In Marketing Definition

If you can’t manage the $100 to buy your education, especially with a program like this, then to be honest I think you will struggle in your organisation.

One Funnel Away Challenge Cost

This $100 will conserve you more time and dollars later on, so it needs to end up being an extremely easy choice.

The other expense, naturally, is your time. You will need to devote at least one hour daily to make keep up. The training does move fast, offered just how much is covered. So if you don’t stay up to date with viewing the training sessions and completing your jobs, then you will have a hard time.

The time element will frequently be much harder than the $100. Like I stated it will become obvious why the $100 is fantastic value – but lots of people will struggle with the time component. If you actually desire your company to start cranking then you merely require to make the time!

What Do You Get With The Challenge?

When you signup to the training you now have the option of selecting a 100% digital bundle, or the basic training pack. The digital variation is just that, all the elements noted below are just readily available for download online. With the the standard pack you will require to cover shipping (

If this is your very first time doing the challenge, then I highly advise getting the physical pack. Not so you get your hands on the goodies, but there is something about having a physical workbook to scribble notes in for future reference.

What is included in the challenge?

One Funnel Away Value Stack

Traffic In Marketing Definition

The Training Portal – All the training is readily available online through a dedicated training website. All the video lessons, pdf’s and links to other training items are readily available in this website. Access to each day’s training is just offered one day at a time, so you can’t race ahead. It keeps you grounded, and makes certain you take the time to complete every day’s tasks, instead of avoid ahead and leave the challenge half completed.

The Challenge Workbook – You receive a spiral bound workbook covering the training product. This lays out each objective consisting of the crucial aspects covered, check list of tasks you need to complete and locations for you to make your own notes. Each day is likewise readily available for download as a soft copy – but there is something to be stated about scribbling your notes in a dedicated workbook as you are learning.

MP3 Player – This holds all the lessons recorded for you ready to go. You can either download them onto your preferred mobile phone, or listen straight from the Player itself. It offers an easy way to listen and absorb the training “objectives” in any idle time you may have (on the commute to work for example). This just assists eliminate another possible problem that may stop you from moving on.

Dedicated Facebook Group – Each new challenge has a dedicated Facebook group, which is very powerful. Significantly this is the group of individuals who are going through the training precisely like you are.

Benefits

There are a number of bonus offers that are available in addition to the basic One Funnel Away training. The 2 key items are;

Thirty Days Summit

ClickFunnels 30 Days Summit
30 Day Summit

The 30 Days Summit is built on the idea of a simple question; if you lost whatever what would you do in the next 30 days to develop back your service (understanding what you understand now)? You might quickly copy simply one method, and be well on your way to your first online business.

Affiliate Bootcamp

ClickFunnels Affiliate Bootcamp
Affiliate Bootcamp

The Affiliate Bootcamp is meant to be the starting point for anybody who is brand new to internet marketing, and wants to be an affiliate marketer. It is a video series of 15 digital business owners, each providing their actions they would utilize to construct an affiliate business from scratch. Everyone has actually been incredibly successful in their picked specific niche, and share rather honestly the things they learnt that helped accomplish that success.

All of these are readily available through the One Funnel Away Challenge training site. You are given life time access to the bonuses by going through the challenge. Once again the value in these perks alone make the $100 appear ridiculous.

The Coaches

The Challenge education and coaching sessions is delivered by Russell Brunson, Steve Larsen and Julie Stoian. As you will see below, there is definitely no shortage of abilities and talent in the coaches.

Russell Brunson

Russell Brunson
Russell Brunson

Russell Brunson is the “Leader” of the challenge, who sets the scene and presents the key subjects every day.

Russell is the cofounder of ClickFunnels and is known for popularising the term “sales funnel”, at least in the online world. The concept of sales funnels has been around given that there were sales individuals (forever!), but that is the power of marketing a message – it becomes your own. And Russel has handled to do that.

Russell has actually written numerous books which are unbelievable worth each by themselves.

Russell developed the ClickFunnels platform on the principle of making sales funnels easy. How can you take an intricate task or idea and make it basic.

Russell’s design is likewise really simple to listen to, making his training sessions actually pleasurable!

Steve Larsen

Steve Larson
Steve Larson

Steve Larson is like the drill sergeant of the training. He is the one that turns up every day to hammer home the ideas Russel introduced. Notably, he is likewise your frame of mind coach. He bring a passion and level of interest which is tough and infectious to neglect.

Steve actually knows his things and used to be the Lead Funnel Builder at ClickFunnels, constructing hundreds in not countless funnels. He decided to carry on and produce his own firm teaching and building sales funnels for others. Steve has his own podcast, Sales Funnel Radio, where he merely shares his journey and what he has discovered in his entrepreneurial service.

Oh, and a work of caution … which your head phones when Steve begins … you’ll see what I imply.

Julie Stoian

Julie Stoain
Julie Stoain

Julie Stoian is like the ‘excellent police officer’ to Steves ‘bad police officer’ and hangs out detailing more of the specifics behind the jobs. So Julie shows us more of the “how” you tackle doing something. This includes on-screen demo’s how you set somethings up step by action.

Again, Julie is a really successful business owner in her own right. She started using ClickFunnels as a core part of her company and had so much success Russel asked her to join his group. , if you follow Juiie on social media you will see she invests a lot of time teaching how to balance the life of a business owner with house life.

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Live Coaches

In addition to the main three coaches, there are likewise live coaches appointed to each challenge friend. These coaches have actually been effective building out sales funnels in their organisations, and hold live training sessions through-out the week.

Importantly you get any answers you may have looked at and addressed in genuine time (not simply recordings). The coaches lie in different part of the world, so the live sessions are available at reasonable times for everybody.

What is covered in the Training.

The one thing that sticks out with the One Funnel Away Challenge is how structured all of it is. Much thought has gone through how it has actually been put together and every effort made to get you engaged right from the start. Each “mission” builds on the last, as does weekly – all developing up to your sales funnels being completed with the key elements.

The challenge subjects and training are broken down as follows.

One Funnel Away Challenge Process

Traffic In Marketing Definition

Pre-training: Belief

Russel kicks things off by working hard on our beliefs. You truly also need to keep your eyes open, as a number of sales techniques are revealed – they’re not introduced as such, but they are really much there.

You are presented to “the best webinar” script, which is an entire sales funnel by itself. I think it is to get your ideas in the right circulation for what is to come. Weeks of sales procedure is compressed into 90 minutes, and its incredible to enjoy Russel unload it.

Todays objectives are;.

  • You Must Believe.
  • Failure & What it Teaches United States.
  • The Who Not The How.
  • 10x Secrets.
  • Ladyboss Did it … So Can You!

Week 1: Hook, Story, Offer

This is the very first week, which focuses on what your offer in fact is. You begin to develop out your deal and the ‘properties’ you will include in your ‘stack’.

The concept is, if your deal suffices, and compelling enough, it will offset any mistakes made later. But very little can fix a bad deal.

This weeks objectives are;.

  • Offer Hacking.
  • The Greatest Showman.
  • Offer Sequencing.
  • eCovers and Offer Assets.
  • Create!

Week 2: Hooks & Stories

It’s all about the story! Russel actually is a master story teller, and today he shares his secrets and has us dealing with our own stories to take advantage of. You really go into your story (what got you here), and how you can use it to both build connection and ‘hook’ potential clients.

There is also a huge push for you to start releasing your own material – which I am a huge believer of! Don’t freak out – this is where Steve truly assists us understand why, and how we can make it a little simpler than it sounds.

This weeks objectives are;.

  • Publishing.
  • Epiphany Bridge.
  • Your Origin Story.
  • Hooks, Hooks & More Hooks.

Week 3: The Funnel

Here’s the intriguing point – you are three weeks in before you begin to construct the funnel (utilizing ClickFunnels obviously). And in real fact you are even offered a design template funnel (share funnel) to deal with.

Once again that point is this training is not about simply how to build a landing page, and what buttons to put where. It really has to do with constructing out the entire sales funnels.

So in this week you are taking the pieces from the first 2 weeks and developing them into a digital representation. It becomes a digitised sales procedure that leads your possible consumers through your virtual shop. Here you will likewise be taught the core funnel technique.

This weeks objectives are;.

  • Core Funnel Strategy.
  • Your Share Funnel.
  • The Squeeze Page.
  • The Sales Page & Order Form.
  • The OTO Page.
  • The Members Area.
  • Testing & Review.

Week 4: Traffic

The last week, and the one where you begin to see how you can bring traffic through your funnel you have actually produced. Your whole sales process and funnel isn’t worth much if no one is moving through it. It’s like trying to offer something to an empty store.

Here Russel and the team cover how you are going to get traffic, or possible purchasers to come into your funnel. The concept of organic (earned) traffic versus paid traffic is discussed – so depending on your preferred approach and marketing spending plan you are covered.

This weeks missions are;.

  • The Three Types of Traffic.
  • The Dream 100.
  • Earn Your Way In.
  • Buy Your Way In.
  • Funnel Audibles.

Who Is The One Funnel Away Challenge For?

I ‘d like to simply say EVERYONE! That’s not quite true (but nearly) … If you are just starting out in the online company world, then this course is a must. It will assist you comprehend the fundamentals that makes an excellent sales funnel – and you will actual have a working sales funnel by the end of it.  Traffic In Marketing Definition

If you currently have a company, however it’s not quite at the 6 future income yet, then I ‘d strongly suggest examining it out. The ideas taught and covered will absolutely improve your organisation sales process.

If you are brand-spanking brand-new to online service, and never had any training, have not begun offering anything, then this course will be a bit of a challenge. That does not imply you should not do it – but feel in one’s bones that you will seem like you are drinking from a fire tube. It is more than likely you will wish to duplicate it again later on, once you have a bit more experience (which is a perfectly fine technique).

Who Is The Challenge NOT For

If you are really battling with the $100, then I think there might be larger problems you need to resolve first. Attempting to construct a business originating from a frame of mind of shortage is truly difficult – so get your capital covered. And then be prepared to buy yourself – particularly when the training value is so high.

As I said earlier, if you do not have the time to devote 1-2 hours each day, then I would stop briefly until you do. To get the real value from the training you require the time to do the homework! However I would likewise ask you to check then where are you spending your time? You should stop that and do this challenge to iron it out if it’s on a badly developed (or disorderly) sales process.

Frequently Asked Questions

Does the Challenge work for any niche?

Yes it does. This point is rammed home once again and once again by Steve in his training. It doesn’t matter what specific niche you remain in, or the product you are selling, the ideas all work – “It’s not about the item” Steve shouts!

Exists a cash back guarantee?

Yes. Something that makes the majority of people feel a bit more comfortable is if there is some type of assurance on the quality of the item. Here there absolutely is, with a complete refund guarantee if the challenge and training doesn’t satisfy your expectations (as unlikely as that is). You just require to return the physical pack you received.

Do I Need Any Previous Experience or Skills?

Nope. Having a little knowledge in online company and what it means does not hurt. But this challenge is designed even for a brand novice.

What If I Don’t Have A Product?

You can use what you find out to sell anything online – and will get a host of examples and concepts to get you started. You might even select to be an affiliate for ClickFunnels and build a funnel around that.

Is the a Support Community?

Yes. Each new challenge has a different Facebook group so that you have a team of people you are going through the challenge with. ClickFunnels likewise has a number of support system likewise on Facebook you can join for broader assistance as your service grows.

What If I miss out on the Live Training?

Everything is recorded for you, including the live coaching sessions through the week. If you miss out on anything you can go back a listen/watch the recordings. There is usually a catch-up day every week, which is a terrific time to enjoy anything you might have missed, or review something you might not have actually comprehended the very first time.

Summary

The One Funnel Away Challenge truly is among those special pieces of education that truly delivers. My experience has been that ‘sales’ is often a ‘dirty’ word, and is something that lots of people shy away from. Without sales almost all organisations just can’t exist.

So if you stay in business and wish to sell something online, then the One Funnel Away Challenge is for you! Particularly if you are new to online business, or your organisation is still constructing and you are yet to hit the 6 figure mark.

The worth in the training is worth method more than the $100 price tag. And after that when you think about the benefit material you receive, it becomes a must.

I can’t recommend taking this challenge enough. It will make you totally alter the method you have actually been looking at online selling, and importantly leave you with something tangible – a working online sales funnel!  Traffic In Marketing Definition